Florian Weitzer Hotels & Restaurants
Florian Weitzer Hotels & Restaurants is a fourth-generation, family-owned Austrian hospitality group operating five hotels (712 rooms) and seven restaurants across Graz, Vienna, and Salzburg, with a sixth hotel, Grand Semmering, in permitting. The company serves leisure travelers, corporate and MICE clients, and local diners through direct booking, on-site F&B, events, and gift voucher channels.
- Company typePrivate
- Founded-
- HeadquartersGraz, Austria
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
What Florian Weitzer Hotels & Restaurants does
Florian Weitzer Hotels & Restaurants is a privately held, fourth-generation Austrian hospitality group operating five hotels and seven restaurants across Graz, Vienna, and Salzburg under the legal entity Florian Weitzer Holding GmbH. The portfolio is structured as a constellation of individually branded properties rather than a standardized chain: Hotel Das Weitzer and Grand Hôtel Wiesler in Graz; Hotel Daniel Graz at the main station; Grand Ferdinand on Vienna's Ringstrasse and Hotel Daniel Vienna near the Hauptbahnhof in Vienna; and Meissl & Schadn Salzburg on Getreidegasse. A sixth hotel, Grand Semmering, is in permitting as a redevelopment of a 1909 spa hotel and is targeted to open around 2028. The group runs 712 rooms in total and a roster of restaurant concepts spanning traditional Austrian (Meissl & Schadn, Gulasch & Söhne, Der Steirer), contemporary (Salon Marie, Daniel Bakery), and Mediterranean (Limón Rooftop). A meetings-and-events arm supports groups of 15 to 270 with catering and full-service management across multiple properties.
The go-to-market is primarily direct-to-consumer via the centralized my.weitzer.com booking engine, individual property websites, and the shop.weitzer.com voucher storefront, supplemented by a named corporate sales team covering MICE and group accounts. Distribution integrations include TravelClick for online hotel bookings and Salesforce for CRM; restaurant reservations extend to Quandoo at Meissl & Schadn Salzburg. Revenue streams are: room rentals across all properties (with suite and concept categories such as LoftCube and Trailer rooms carrying premium pricing), food and beverage across the seven restaurants, meetings and event services, and gift voucher and merchandise sales. Pricing is per-unit per night or per package, with examples from €73 per person (Daniel meets Joanneum cultural package) to several hundred euros per room (LoftCube at Hotel Daniel Graz); city tax is commonly included in package pricing.
Strategic positioning emphasizes Austrian heritage reimagined rather than standard hospitality: distinct property identities, curated art (including an Erwin Wurm sculpture at Hotel Daniel Vienna and heritage Biedermeier pieces), and cultural bundling (Universalmuseum Joanneum). The group has earned recurring international press attention (Monocle, The Times, Süddeutsche Zeitung, Brand Eins, CAPITAL). No AI/ML capabilities, no public funding history, and no disclosed revenue are present in the source data; this constrains any precision in growth or valuation triangulation.
Florian Weitzer Hotels & Restaurants firmographics
Firmographics- Name
- Florian Weitzer Hotels & Restaurants
- Legal name
- Florian Weitzer Holding GmbH
- Website
- https://weitzer.com
- Company type
- Private
- Operating status
- Operating
- Short description
- Florian Weitzer Hotels & Restaurants is a fourth-generation, family-owned Austrian hospitality group operating five hotels (712 rooms) and seven restaurants across Graz, Vienna, and Salzburg, with a sixth hotel, Grand Semmering, in permitting. The company serves leisure travelers, corporate and MICE clients, and local diners through direct booking, on-site F&B, events, and gift voucher channels.
- Ownership category
- akta.pro rank
Florian Weitzer Hotels & Restaurants industry classification
Industry- Product category
- Hotel & Hospitality Services
- NAICS
- Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)
- SIC
- Hotels & Motels (7011), Retail-Eating & Drinking Places (5810)
- akta.pro primary industry
- Business & Corporate Full-Service Hotels (THAGAAAE)
- akta.pro secondary industries
- Corporate Conference Center Hotels (THAGALAF), Hotel & Resort Restaurants (THAFACAH), Historic/Heritage Conference Hotels (THAGALAL)
Keywords
Where Florian Weitzer Hotels & Restaurants is headquartered
LocationHeadquarters
- HQ city
- Graz
- HQ country
- Austria
- HQ region
- Europe
Offices4 records
Markets served
Florian Weitzer Hotels & Restaurants business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D
Revenue model
- Hotel Accommodations: Room rentals across 5 hotels (712 total rooms) in Vienna, Graz, and Salzburg. Revenue from nightly stays, weekend packages, and extended stays. Premium pricing for suite categories and special room types (LoftCube, Trailer rooms).
- Food & Beverage: 7 restaurants generating revenue from dining services. Includes à la carte restaurants, breakfast buffets, rooftop dining, and Austrian specialty establishments. Bar and cocktail services at Salon Marie and other venues.
- Events & Meetings: Conference and event venue rentals. Meeting rooms accommodate groups from 15 to 270 people. Full-service event management including catering, technical equipment, and personal support.
- Gift Vouchers & Merchandise: Online shop (shop.weitzer.com) selling gift vouchers for hotel stays, dining, and experiences. Secondary merchandise and promotional items.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Pay-as-you-go | Standard hotel rooms from €79 per night |
| Unit Pricing | Pay-as-you-go | Daniel meets Joanneum Package from €73 per person |
| Unit Pricing | Pay-as-you-go | Das Weitzer meets Joanneum package at €178 per room |
| Unit Pricing | Pay-as-you-go | Grand Hôtel Wiesler Food & Soul package from €119 per person |
| Unit Pricing | Pay-as-you-go | Daniel Graz LoftCube package at €166 per person |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
Florian Weitzer Hotels & Restaurants product offering
Product offeringCore offering
Florian Weitzer Hotels & Restaurants operates a family-owned Austrian hospitality portfolio consisting of 5 hotels (712 rooms in total) and 7 restaurants across Vienna, Graz, Salzburg, and the Semmering development site. The company delivers hotel accommodation, à la carte and specialty dining, and full-service conference and event venues for groups of 15 to 270 attendees, complemented by an online voucher and merchandise shop.
Product overview
Florian Weitzer Hotels & Restaurants is a family-owned Austrian hospitality company operating a portfolio of 5 distinctive hotels and 7 restaurants across Vienna, Graz, Salzburg, and Semmering. The company offers accommodations ranging from traditional urban hotels (Hotel Weitzer, Das Weitzer) to grand luxury properties (Grand Hôtel Wiesler, Grand Ferdinand) and modern lifestyle hotels (Hotel Daniel in Graz and Vienna). Dining venues include traditional Austrian restaurants (Meissl & Schadn known for Wiener Schnitzel, Gulasch & Söhne), Mediterranean dining (Limón rooftop restaurant), contemporary dining (Salon Marie, Daniel Bakery), and regional cuisine (Der Steirer). The portfolio also includes meeting and event services accommodating up to 270 guests, plus curated hotel packages combining accommodations with cultural experiences like the Daniel meets Joanneum Package.
Differentiator
Problem solved
Functional benefit
Products and services
- Hotel Das Weitzer Hotel located in central Graz offering traditional yet contemporary accommodation for leisure and business travelers visiting the city.
- Grand Hôtel Wiesler Grand hotel in central Graz offering upscale accommodation with character, alongside integrated restaurant and bar Salon Marie.
- Hotel Daniel Graz Lifestyle hotel located at Graz's main train station targeting modern travelers, with distinctive LoftCube and Trailer room categories.
- Hotel Daniel Vienna Urban lifestyle hotel near Vienna's main train station offering smart luxury accommodation and integrated bakery and dining concepts.
- Grand Ferdinand Boutique grand hotel on Vienna's Ringstrasse positioned as a modern interpretation of Viennese grand-hotel elegance, described by The Times as combining 'arty flair and modern creature comforts'.
- Grand Semmering Hotel project in development at Semmering that will revive a historic 1909 spa hotel previously regarded as one of the most stylish Central European hotels of its time.
- Salon Marie Restaurant and bar within Grand Hôtel Wiesler offering à la carte dining, lavish breakfast buffet, and cocktail service from morning to late evening.
- Der Steirer Traditional Styrian restaurant in Graz serving regional cuisine with a contemporary twist, complemented by an on-site shop for Steirer regional products.
- Limón Rooftop Restaurant Mediterranean rooftop restaurant in Vienna serving dinner and cocktails with elevated views over the city.
- Meissl & Schadn Vienna Austrian cuisine restaurant on Vienna's Ringstrasse famous for its Wiener Schnitzel.
- Meissl & Schadn Salzburg Austrian cuisine restaurant on Getreidegasse in Salzburg paying homage to traditional Austrian cooking, accepting reservations via Quandoo.
- Gulasch & Söhne Traditional Viennese goulash restaurant for casual light bites and late-night dining.
- Daniel Bakery Vienna bakery offering breakfast, soul brunch, and international cuisine in a relaxed loft atmosphere.
- Meetings & Events Full-service conference and event service across multiple hotel properties, accommodating 15 to 270 attendees with meeting rooms, technical equipment, catering, and dedicated event coordination via [email protected].
- Gift Vouchers & Merchandise Shop Online e-commerce shop selling gift vouchers for hotel stays, dining experiences, and merchandise redeemable across the Florian Weitzer Hotels & Restaurants portfolio.
Companies that use Florian Weitzer Hotels & Restaurants
Customer profileSegments3 records
Ideal customer profiles3 records
Florian Weitzer Hotels & Restaurants technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Florian Weitzer Hotels & Restaurants partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Universalmuseum JoanneumcoreCultural partnership offering combined hotel and museum packages. Hotel Daniel Graz and Das Weitzer offer packages including 24-hour tickets to 13 sites of the Universalmuseum Joanneum (19 museums total), public transport tickets, and breakfast. The partnership enhances cultural tourism appeal and provides added value for guests interested in art and culture.
Scale indicators5 records
Recent moves7 records
Expansion highlights5 records
Florian Weitzer Hotels & Restaurants competitors and assessment
Company assessmentDirect peers
- 25hours Hotels: European lifestyle-hotel brand with individually designed properties and vibrant F&B. Highly comparable to the Hotel Daniel concept and to Florian Weitzer's 'distinctive property, no corporate standardization' positioning across Central European cities.
- Hotel Sacher Wien: Vienna heritage luxury hotel with iconic F&B (Original Sacher-Torte). Comparable in heritage positioning, central Vienna address, integrated restaurant/bar business, and editorial brand profile.
- Austria Trend Hotels: Austrian full-service city-hotel chain (owned by Verkehrsbüro Group) operating multiple properties in Vienna, Graz and Salzburg. Directly comparable on geography, full-service positioning, and MICE capability.
- Falkensteiner Hotels & Residences: Family-owned Austrian/Italian hotel group operating full-service and lifestyle hotels with integrated F&B. Closely comparable in ownership structure, multi-property scale, and the pairing of hotels with distinct restaurant concepts across Central Europe.
- Vienna House (Steigenberger Hotels Group): European urban full-service hotel brand (now part of Steigenberger) operating in Central European cities with strong MICE focus. Comparable in city-hotel positioning, event infrastructure, and Central European geographic overlap.
- Sans Souci Vienna: Boutique luxury hotel in central Vienna with integrated rooftop/restaurant concept. Comparable in heritage-luxury positioning, central-Vienna location and the bundling of rooms with destination F&B.
Broad incumbents
- Park Hyatt Vienna: International luxury operator in Vienna's 1st district (former Bank Austria headquarters). Competes with Grand Ferdinand for luxury leisure and corporate demand in central Vienna; broader portfolio and global distribution contrast with the Weitzer direct-only model.
- Motel One Group: German-headquartered budget-design hotel group with strong presence in Vienna, Graz and Salzburg. Comparable on the Hotel Daniel side (modern, design-led, near transit hubs) but operates at a lower price point and broader scale.
- Hotel Bristol Vienna (Luxury Collection): Heritage luxury hotel opposite the Vienna State Opera on the Ringstrasse. Directly comparable in heritage positioning, Ringstrasse address, and integrated restaurant/café culture, though operated under an international brand.
Regional players
- Lindner Hotels & Resorts: Family-influenced German hotel group with full-service city and resort properties. Comparable on family ownership, multi-property European footprint, and the mix of city hotels and event venues.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Florian Weitzer Hotels & Restaurants social profiles
Digital presenceFlorian Weitzer Hotels & Restaurants financial estimates
Financial estimateRevenue estimate
Valuation estimate
Florian Weitzer Hotels & Restaurants leadership team
Management profileNumber of profiles
Profiles1 record
Florian Weitzer Hotels & Restaurants funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Florian Weitzer Hotels & Restaurants M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Florian Weitzer Hotels & Restaurants
What does Florian Weitzer Hotels & Restaurants do?
Florian Weitzer Hotels & Restaurants operates a family-owned Austrian hospitality portfolio consisting of 5 hotels (712 rooms in total) and 7 restaurants across Vienna, Graz, Salzburg, and the Semmering development site. The company delivers hotel accommodation, à la carte and specialty dining, and full-service conference and event venues for groups of 15 to 270 attendees, complemented by an online voucher and merchandise shop.
Is Florian Weitzer Hotels & Restaurants a public or private company?
Florian Weitzer Hotels & Restaurants is a private company. It is classified as family owned and is currently operating.
When was Florian Weitzer Hotels & Restaurants founded?
Florian Weitzer Hotels & Restaurants was founded in -1.
Where is Florian Weitzer Hotels & Restaurants based?
Florian Weitzer Hotels & Restaurants is headquartered in Graz, Austria, in the Europe region.
How does Florian Weitzer Hotels & Restaurants make money?
Four revenue lines are on record. Hotel Accommodations are the primary driver. The others are food & Beverage, events & Meetings and gift Vouchers & Merchandise.
Who are Florian Weitzer Hotels & Restaurants's main competitors?
Direct peers on record are 25hours Hotels, Hotel Sacher Wien, Austria Trend Hotels, Falkensteiner Hotels & Residences, Vienna House (Steigenberger Hotels Group) and Sans Souci Vienna. Broad incumbents are Park Hyatt Vienna, Motel One Group and Hotel Bristol Vienna (Luxury Collection). Lindner Hotels & Resorts is listed as a regional player.
Does Florian Weitzer Hotels & Restaurants have an API?
No public API is recorded for Florian Weitzer Hotels & Restaurants.
What industry is Florian Weitzer Hotels & Restaurants in?
Florian Weitzer Hotels & Restaurants's product category is Hotel & Hospitality Services. Its primary akta.pro industry code is THAGAAAE, Business & Corporate Full-Service Hotels, with a secondary code of THAGALAF, Corporate Conference Center Hotels. Its NAICS code is 72111 and its SIC code is 7011.