Geloofstoerusting
Geloofstoerusting is a Dutch non-profit Christian ministry, founded in 2012 in Ede, that provides free articles, videos, sermons, music, and books to Dutch-speaking Christians, supplemented by in-person youth evenings across the Netherlands and funded by voluntary donations and small webshop sales.
- Company typePrivate
- Founded2012
- HeadquartersEde, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What Geloofstoerusting does
Geloofstoerusting is a Dutch non-profit Christian ministry founded in 2012 and based in Ede, Netherlands, that operates a digital-first content platform targeting Dutch-speaking Christians and, secondarily, Christian youth and young adults. The core product is the geloofstoerusting.nl website, which aggregates articles, videos, sermons, songs (with downloadable lyrics and sheet music), books, news, and event listings. Specialized sister properties include DownloadPreken.nl (a sermon archive of more than 7,000 downloadable recordings), 365xPreken (a daily sermon resource), the New City Catechismus (a 52-question catechism with video commentary), the Dagboek 'Onwankelbare vreugde' devotional, and the shop.geloofstoerusting.nl webshop for books such as 'Ontdek de Bijbel' by André Meulmeester and 'De strijd om jouw hart en leven' by dr. Reinier van Kooten.
The organization is staffed by 1–10 people and operates with a hybrid distribution model: digital (website, MailerLite newsletter, SoundCloud) combined with in-person jongerenavonden (youth evenings) hosted at partner churches across at least ten Dutch cities. Revenue is generated almost entirely through voluntary financial contributions from website visitors (one-time and monthly donations), supplemented by small e-commerce sales of Christian literature through the webshop. There are no paid subscriptions and no disclosed financial statements.
The ministry is governed independently, has no parent entity or institutional investors, and collaborates with a small network of strategic partners including The Gospel Coalition Nederland & Vlaanderen (co-organizer of the 'Herontdek het Evangelie' conference in September 2021) and Goed in vorm (co-developer of the 'De Heilige Oorlog' project). The active website, ongoing content publication into 2026, and continued event calendar indicate ongoing operations.
Geloofstoerusting firmographics
Firmographics- Name
- Geloofstoerusting
- Website
- https://geloofstoerusting.nl
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Geloofstoerusting is a Dutch non-profit Christian ministry, founded in 2012 in Ede, that provides free articles, videos, sermons, music, and books to Dutch-speaking Christians, supplemented by in-person youth evenings across the Netherlands and funded by voluntary donations and small webshop sales.
- Ownership category
- akta.pro rank
Geloofstoerusting industry classification
Industry- Product category
- Religious and Faith-Based Content Ministry
- NAICS
- Religious Organizations (81311), Religious Organizations (8131)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources) (MPAJAHAD)
- akta.pro secondary industries
- Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides) (MPAJAHAC), Devotional & Prayer Publishing (Devotionals, Prayer Books, Meditation Guides) (MPAJAHAB), Faith-Based Missions & Evangelism Organizations (Domestic & International) (BPAGAJAE)
Keywords
Where Geloofstoerusting is headquartered
LocationHeadquarters
- HQ city
- Ede
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
Geloofstoerusting business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Donations from website visitors: Geloofstoerusting operates 100% on financial contributions from website visitors. The organization is supported by one-time and monthly donations from its audience. No paid products or services are mentioned - all core content is free.
- Webshop sales: Sale of books and other Christian materials through shop.geloofstoerusting.nl, including the book 'Ontdek de Bijbel' and other publications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free content access - Core ministry resources available at no charge |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Geloofstoerusting product offering
Product offeringCore offering
Geloofstoerusting is a Dutch Christian ministry platform that publishes free articles, videos, sermons, books, songs, and devotional content for spiritual growth and theological education. It maintains a sermon archive of more than 7,000 sermons via DownloadPreken.nl, supports daily devotional content through 365xPreken, distributes Christian books through its own webshop, and organizes interchurch youth evenings across multiple Dutch cities. The ministry is funded 100% through donations from website visitors.
Product overview
Geloofstoerusting is a Christian content ministry platform that operates as a unified digital ministry offering multiple content formats and resources. The core offering is the main website (geloofstoerusting.nl) which serves as a hub for articles, videos, and spiritual education. This is supported by specialized platforms including DownloadPreken.nl for sermon downloads (7,000+ sermons), 365xPreken for daily sermon content, and the New City Catechismus (NCC) for doctrinal teaching with 52 questions and answers. Physical products include books sold through the Webshop (notably 'Ontdek de Bijbel' by André Meulmeester), and the 'Dagboek Onwankelbare vreugde' devotional. Additional resources include free song lyrics and sheet music, video lectures, and youth evening events. The ministry is funded through donations and collaborates with partners including Goed in vorm on projects like 'De Heilige Oorlog'. Content distribution extends to SoundCloud for audio and newsletter subscriptions for updates.
Differentiator
Problem solved
Functional benefit
Brands
- DownloadPreken.nl: A sermon download and listening platform with more than 7,000 sermons available.
- 365xPreken
- New City Catechismus (NCC)
- Dagboek 'Onwankelbare vreugde'
Products and services
- Geloofstoerusting Website (geloofstoerusting.nl)
Companies that use Geloofstoerusting
Customer profileSegments2 records
Ideal customer profiles2 records
Geloofstoerusting technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Geloofstoerusting partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- The Gospel Coalition Nederland & VlaanderencoreCo-organized the 'Herontdek het Evangelie' conference in September 2021, bringing together Collin Hansen (US) and Tim Savage (UK) as speakers. The conference centered on the core mission statement of both organizations.
- Goed in vormminorCollaboration on the 'De Heilige Oorlog' (The Holy War) project, including an animated video series, book 'De strijd om jouw hart en leven' by dr. Reinier van Kooten, and accompanying lesson materials for youth ministry.
- DownloadPreken.nlcoreSister platform for downloading and listening to sermons. Geloofstoerusting hosts over 7,000 sermons on this dedicated platform.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Geloofstoerusting competitors and assessment
Company assessmentDirect peers
- Royal Mission: Dutch Protestant mission and evangelism organization producing Christian content and youth materials. Comparable as a Dutch Reformed nonprofit with a content-plus-events model serving an overlapping evangelical audience.
- Evangelie in Actie: Dutch evangelical ministry focused on evangelism, mission, and Christian teaching content. Comparable as a Dutch-language nonprofit producing Christian educational and missional content, with overlapping audience and donation-driven revenue model.
- HGJB (Hervormd Gereformeerde Jongeren Bond): Dutch Reformed youth organization hosting youth events, publications, and faith-formation resources. Comparable through its focus on Dutch Reformed youth ministry, events across cities, and content publishing — directly mirroring Geloofstoerusting's jongerenavonden model.
- The Gospel Coalition Nederland & Vlaanderen: Partner organization of Geloofstoerusting that publishes Reformed evangelical articles, videos, and theological resources in Dutch. Highly comparable in theological orientation, language, and content format (articles, video, conferences), making it the closest peer in the Dutch Reformed content space.
- Stichting Geloof en Leven: Dutch Reformed organization producing Bible study, devotional, and educational content for believers. Comparable in mission, Dutch-language focus, and content-driven nonprofit model serving a similar Reformed audience.
Broad incumbents
- Reformatorisch Dagblad: Dutch Reformed newspaper and online platform covering Christian news, opinion, and educational content. Comparable in serving the Dutch Reformed demographic with text-first publishing, though operating at significantly larger scale and as a paid news outlet rather than free ministry.
- Visie (magazine): Long-running Dutch Christian magazine and online platform covering Reformed/evangelical news, articles, and interviews. Comparable as a Dutch-language Christian publishing outlet targeting a similar demographic, but with a print-magazine legacy and broader editorial scope.
- Evangelische Omroep (EO): Dutch public Christian broadcaster producing TV, radio, and online Christian content including youth programming and Reformed-aligned teaching. Comparable as a large, established Dutch-language Christian content platform serving overlapping audience segments, but operating at much greater scale with institutional backing.
Others
- Logos Bible Software / Faithlife: Digital platform providing Bible study tools, commentaries, and Reformed theological resources. Comparable as a digital content platform supporting Dutch-speaking pastors and serious Bible students, but operating as a paid software company rather than a donation-funded ministry.
Emerging players
- Daily Bread / Discover Bible Notes: International Bible study and devotional content producer (including Dutch-language editions) for daily Christian reading. Comparable in offering devotional/Bible study content in Dutch with a similar free-or-low-cost distribution ethos.
Market position
Strengths1 record
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Geloofstoerusting social profiles
Digital presenceGeloofstoerusting financial estimates
Financial estimateRevenue estimate
Valuation estimate
Geloofstoerusting leadership team
Management profileNumber of profiles
Geloofstoerusting funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Geloofstoerusting M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Geloofstoerusting
What does Geloofstoerusting do?
Geloofstoerusting is a Dutch Christian ministry platform that publishes free articles, videos, sermons, books, songs, and devotional content for spiritual growth and theological education. It maintains a sermon archive of more than 7,000 sermons via DownloadPreken.nl, supports daily devotional content through 365xPreken, distributes Christian books through its own webshop, and organizes interchurch youth evenings across multiple Dutch cities. The ministry is funded 100% through donations from website visitors.
Is Geloofstoerusting a public or private company?
Geloofstoerusting is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Geloofstoerusting founded?
Geloofstoerusting was founded in 2012. It employs 1 to 10 people.
Where is Geloofstoerusting based?
Geloofstoerusting is headquartered in Ede, Netherlands, in the Europe region.
How does Geloofstoerusting make money?
Two revenue lines are on record. Donations from website visitors are the primary driver. The others are webshop sales.
Who are Geloofstoerusting's main competitors?
Direct peers on record are Royal Mission, Evangelie in Actie, HGJB (Hervormd Gereformeerde Jongeren Bond), The Gospel Coalition Nederland & Vlaanderen and Stichting Geloof en Leven. Broad incumbents are Reformatorisch Dagblad, Visie (magazine) and Evangelische Omroep (EO). Logos Bible Software / Faithlife is listed as an others. Daily Bread / Discover Bible Notes is listed as an emerging player.
Does Geloofstoerusting have an API?
No public API is recorded for Geloofstoerusting.
What industry is Geloofstoerusting in?
Geloofstoerusting's product category is Religious and Faith-Based Content Ministry. Its primary akta.pro industry code is MPAJAHAD, Sermon, Homiletics & Ministry Resource Publishing (Preaching Aids, Pastoral Resources), with a secondary code of MPAJAHAC, Religious Education & Catechetical Publishing (Sunday School, Catechism, Study Guides). Its NAICS code is 81311 and its SIC code is 8200.