Experience Haus

What Experience Haus does

Experience Haus is a London-headquartered Intelligent Workflow Design consultancy, founded in 2017 by Amit Patel, that helps leadership teams redesign business workflows with AI as a first-class participant rather than retrofitting AI into legacy processes. Its core enterprise offering is a three-stage engagement model — Rewire (build leadership capability by doing), Reimagine (produce a zero-based blueprint and business case for a priority workflow), and Realise (stay through build, rollout, and measurement into production) — delivered embedded inside client organisations rather than via classroom simulation. The methodology is codified in proprietary frameworks: the AI Readiness Diagnostic, Use Case Prioritisation Matrix, Impact Measurement Framework, Change Activation Map, Agent Role Canvas, and the Five I Framework used in the Academy's flagship course. The firm also operates The Lab as an R&D arm that prototypes agentic workflows and publishes findings openly.

The commercial model combines bespoke, unpriced corporate engagements (BNY, DTCC, Spotify, Hiscox, Accenture, PwC, Deloitte Digital, Coventry Building Society, Bayer Consumer Health, Home Office) with a self-serve Academy selling three part-time live-online courses — The Blueprint: AI-First Workflow Design (£2,950, 12 weeks), Service Design (£1,950, 12 weeks), and Designing AI Products (£1,495, 8 weeks) — to mid-career professionals, principally in financial services. Distribution is content-led via the Re:Wire newsletter and podcast, the company blog, and case studies; there is no disclosed paid acquisition. The company is privately held, reports no external funding, and is currently expanding from its London HQ into a New York office to serve US financial-services clients.

The business is small and founder-led: a core team of approximately 10–15, a network of named consultants (Niwal Shaikh, Giuseppe Burdo, Burak Dogramaci, Merje Shaw, Olivia Hall-Smith, Alessandro Iannuzzi), strategic and industry advisors, and additional instructors contracted per course. Reported cumulative Academy output is approximately 4,000 graduates, and founder Amit Patel holds guest faculty positions at London Business School, NYU, and Oslo Met. Measured enterprise outcomes cited by the firm include cycle time reductions of 40–60%, cost-to-serve reductions of 25–40%, and conversion uplifts of 15–30%.

Name

Experience Haus

Legal name

Experience Haus Ltd.

Website

https://experiencehaus.com

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Experience Haus is a London-based Intelligent Workflow Design consultancy that helps enterprise leadership teams, primarily in financial services, redesign workflows with AI as a first-class participant through embedded Rewire, Reimagine, and Realise engagements, complemented by a self-serve Academy of part-time professional courses.

Ownership category

akta.pro rank

Product category

Management Consulting

NAICS

Management Consulting Services (54161), Computer Systems Design and Related Services (54151)

SIC

Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Enterprise Architecture & IT Operating Model (BPAHAEAB)

akta.pro secondary industry

Simulation-Based Learning & Virtual Labs (EDAGAEAG)

Keywords

• AI workflow design
• Service design training
• Management consulting services
• Professional education courses
• Workflow redesign consulting

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Corporate Training & Consulting: Experience Haus delivers AI-first workflow redesign programmes to enterprise clients including BNY, DTCC, Spotify, Hiscox, Accenture, PwC, Deloitte, and others. Engagements follow a three-stage process: Rewire (capability building), Reimagine (blueprint design), and Realise (deployment support). The company stays through deployment, unlike typical consultancies that hand off at blueprint stage.
2. Academy Courses: Part-time professional courses delivered live online. Courses include The Blueprint (AI-First Workflow Design, 12 weeks, £2,950), Service Design (12 weeks, £1,950), and Designing AI Products (8 weeks, £1,495). Payment plans available. Target audience is mid-career professionals, particularly in financial services.

Pricing tiers

Go-to-market motion3 records

Distribution channels2 records

Marketing channels5 records

Core offering

Experience Haus is an Intelligent Workflow Design consultancy that helps enterprises — primarily in financial services — redesign workflows with AI agents as first-class participants. It delivers a three-stage consulting engagement (Rewire, Reimagine, Realise) covering capability building, blueprint design, and deployment support, alongside a public Academy of part-time online courses (The Blueprint, Service Design, Designing AI Products) and an internal R&D unit called The Lab.

Product overview

Experience Haus is an Intelligent Workflow Design consultancy offering a three-stage engagement model (Rewire, Reimagine, Realise) backed by proprietary frameworks including the AI Readiness Diagnostic, Use Case Prioritisation Matrix, Impact Measurement Framework, Change Activation Map, Agent Role Canvas, and Five I Framework. Its Academy arm provides three part-time online courses — The Blueprint (AI-first workflow design, 12 weeks), Service Design (12 weeks), and Designing AI Products (8 weeks) — each built around live client briefs and small cohorts. The Lab serves as the firm's R&D unit, prototyping agentic workflows and publishing findings publicly.

Differentiator

Problem solved

Functional benefit

Products and services

• Intelligent Workflow Design Consulting Engagement (Rewire, Reimagine, Realise) A bespoke, embedded consulting engagement for enterprise clients in financial services, professional services, insurance, technology, and government. Begins with a free discovery conversation and delivers AI-first workflow redesign with measurable production outcomes (cycle time reductions of 40–60%, cost-to-serve reductions of 25–40%, conversion uplifts of 15–30%). Priced individually by scope.
• The Blueprint: AI-First Workflow Design Course for Financial Services A 12-week, part-time online programme (22 sessions) in AI-first workflow design for financial services mid-career professionals, combining service design, product thinking, data literacy, AI agent design, and responsible AI. Priced from £2,950, with pay-in-full and three-instalment options and cohort sizes capped at 12 participants.
• Service Design: Part-Time Course A 12-week part-time online course covering the end-to-end service design process using the Double Diamond methodology, including a live client brief and a real-world project. Priced from £1,950, with pay-in-full and three-instalment options. Designed for mid-career professionals seeking applied service design capability.
• Designing AI Products: Part-Time Course An 8-week live online course teaching UX designers, product designers, and product managers to research, design, and prototype AI products responsibly, covering problem framing, ethical design, data, prototyping, and implementation. Priced from £1,495, with pay-in-full and three-instalment options.

Quantifiable outcome

• Cycle time reductions of 40-60%
• +2 more outcomes

Named customers10 records

Segments6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability7 records

Feature6 records

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Ustwo Studios: Ustwo is a global digital product studio with deep service design and product design capability. It is a direct peer in delivering end-to-end product and service design engagements for enterprises and shares Experience Haus's practitioner-led positioning.
• The Futur: The Futur is an online education platform teaching design, branding, and creative business skills to mid-career professionals via cohort-based paid courses. It is a direct peer to the Experience Haus Academy arm and shares the same target persona of working designers and strategists.
• Fjord (Accenture Song): Fjord is Accenture Song's service design arm and overlaps closely with Experience Haus's Reimagine/Realise work. It is a direct peer in service design and design strategy, though it sits inside Accenture — which is itself an Experience Haus client.
• AJ&Smart: AJ&Smart is a design training and facilitation company best known for Design Sprint workshops and online courses. It is a direct peer to Experience Haus's capability-building and Academy offerings, serving a similar mid-career professional audience.
• Livework: Livework is one of the original service design consultancies, founded in London in 2001. It is a direct peer to Experience Haus's consulting arm, working with large enterprises to redesign services and customer experiences end-to-end using similar applied methodologies.

Broad incumbents

• IDEO: IDEO is the most-recognized design and innovation consultancy globally, with a broad portfolio spanning product, service, and organizational design. It is a broad incumbent peer — overlapping with Experience Haus's Rewire/Reimagine work but serving a wider range of industries and engagement types.
• Pentagram: Pentagram is a large independent design consultancy with a broad brand, product, and digital design practice. It is a broad incumbent peer — sharing the design-led, partner-driven model, but with a much wider portfolio and less focus on AI-first workflow transformation specifically.

Emerging players

• Faculty: Faculty is a London-based AI consultancy that applies AI and decision science to enterprise workflows. It is an emerging peer with partial overlap on Experience Haus's AI-first workflow redesign practice, especially in financial services, but with a stronger ML engineering bias.
• Design Sprint School: Design Sprint School delivers training and certification in design sprints and innovation methods. It is an emerging peer to the Experience Haus Academy, competing for the same mid-career professional learner with shorter-form, lower-priced courses.

Regional players

• Futurice: Futurice is a Nordic digital engineering and design consultancy with strong service design heritage. It is a regional peer — comparable in methodology and offering, but primarily serving Northern European clients rather than the UK/US financial services focus of Experience Haus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/experience-haus

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Experience Haus