Carolina Gym Supply Corp

What Carolina Gym Supply Corp does

Carolina Gym Supply Corp is a private gymnastics equipment manufacturer and distributor headquartered in Hillsborough, North Carolina, in continuous operation since 1978. The company designs, manufactures, and sells gymnastics mats, training apparatus, and accessories, producing proprietary mats at its NC facility while concurrently acting as an authorized distributor for branded equipment from third-party manufacturers including AAI, Spieth America, Spieth Germany, Tumbl Trak, Gym-Trix, Dollamur, and Ross Athletic. Its proprietary portfolio is anchored by US Patent #4968025 (Rainbow P-Bar Blocks) and includes the Trench Bale Block System, Marshmallow Soft Landing Mat, Flip Smart Mat System, and Multi-Wedge Transformer System, with custom matting built to customer specifications representing a distinct bespoke offering.

The company serves a fragmented customer base across private gymnastics clubs, cheerleading programs, university and collegiate gymnastics teams, YMCA and recreation centers, and individual home users in the U.S. and internationally. Pricing is transaction-based (one-time hardware purchases) spanning from under $10 accessories to spring floor installations approaching $20,000, with custom matting orders that must be prepaid and are non-returnable. Distribution combines phone-led inside sales via a toll-free line (877-GYM-STUF) staffed Monday-Friday 8am-5pm EST, a Shopify-based e-commerce storefront, and logistics split between UPS for small items and motor freight for larger apparatus.

Revenue mechanics are tied directly to hardware sales, supplemented by pass-through freight charges and customer-financed purchases through Full Circle LLC. Marketing is largely organic, leveraging the e-commerce site, Facebook, Twitter, Instagram, YouTube channels, a downloadable product catalog PDF, and Google Maps reviews. The business has remained founder-led under owner Ben Edkins — a former gymnast, coach, and gym operator — with no disclosed institutional ownership, venture funding, or acquisition activity across its 45-year operating history.

Name

Carolina Gym Supply Corp

Legal name

Carolina Gym Supply Corp

Website

https://carolinagym.com

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

1–10 employees

Short description

Carolina Gym Supply Corp designs, manufactures, and distributes gymnastics mats, training apparatus, and accessories from its Hillsborough, NC facility, serving private gyms, cheerleading programs, universities, YMCAs, and home users in the U.S. and internationally since 1978.

Ownership category

akta.pro rank

Product category

Gymnastics Equipment

NAICS

Sporting and Athletic Goods Manufacturing (33992), Sporting Goods Retailers (45911)

SIC

Sporting & Athletic Goods, Nec (3949)

akta.pro industry

PRIMARYEDAEAIAG

Physical Education & Athletics Equipment (Gym, Sports Gear, Scoreboards)

Education/Education Facilities & Support Services/Education Supplies, Equipment & Furniture Procurement

SECONDARYCRAMADAJ

Gym Flooring, Storage & Facility Accessories Retail (Mats, Tiles, Racks, Mirrors)

Consumer Products & Retail/Sporting Goods & Outdoor Retail/Fitness Equipment & Accessories Retail

Keywords

• Gymnastics equipment
• Gymnastics mats
• Training apparatus
• Custom matting
• Cheerleading equipment

Headquarters

HQ city

Hillsborough

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Gymnastics Equipment Sales: Direct sales of gymnastics equipment including apparatus (vaults, bars, beams, pommel horses, rings), matting systems, training products, and trampolines. One-time hardware purchases with prices ranging from under $100 to over $10,000 per item.
2. Custom Matting and Equipment: Specialized custom matting solutions and equipment built to customer specifications. All custom orders must be prepaid and are not returnable. Custom work is a key differentiator.
3. Resale of Third-Party Equipment: Resells products from major manufacturers including AAI, Spieth America, Tumbl Trak, Gym-Trix, Dollamur, Ross Athletic, Janssen-Fritsen. Margin-based resale model.
4. Freight and Shipping Services: Arranges motor freight and shipping logistics for large equipment, with freight charges passed through to customers. Company checks multiple carriers to minimize costs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Carolina Gym Supply Corp designs, manufactures, and sells gymnastics equipment, custom mats, and training apparatus for private gyms, gymnastics clubs, cheerleading clubs, universities, YMCAs, and home users. The company manufactures proprietary matting on-site at its Hillsborough, NC facility and also distributes premium third-party apparatus from brands including AAI, Spieth America, Tumbl Trak, Gym-Trix, Dollamur, and Ross Athletic. Product categories span vault, bars, beams, floor exercise, rings, pommel horses, trampolines, training shapes, ninja equipment, and cleaning products.

Product overview

Carolina Gym Supply Corp is a gymnastics equipment manufacturer and supplier offering a comprehensive portfolio of proprietary and third-party gymnastics equipment. The company operates as both a manufacturer (producing mats and custom matting at their Hillsborough, NC facility since 1978) and a distributor of branded apparatus from manufacturers including AAI, Spieth America, Gym-Trix, Tumbl Trak, Dollamur, and others. The core product line centers on gymnastics mats (landing mats, panel mats, soft landing mats, foam pit cubes), vault matting systems, floor exercise equipment (spring floors, carpet bonded foam), and apparatus (balance beams, uneven bars, parallel bars, pommel horses, horizontal bars, rings). Supplementary categories include preschool/training shapes, ninja training equipment, trampolines, cleaning products, and chalk. The company serves private gyms, gymnastics clubs, cheer clubs, universities, YMCAs, and home users with a focus on custom matting solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• Rainbow P-Bar Blocks Patented multi-colored block system for parallel bar training, designed for gymnastics facilities and athletes training on parallel bars.
• Trench Bale Block System Proprietary matting system for uneven bars training that supports safe landings and skill development for competitive gymnasts.
• Marshmallow Soft Landing Mat Original Carolina Gym Supply soft landing mat designed to absorb impact during gymnastics skill development and dismounts.
• Flip Smart Mat System Configurable multi-purpose training mat system for teaching a variety of gymnastics skills, from beginner to advanced progressions.
• Multi-Wedge Transformer System Reconfigurable wedge system offering multiple positioning options for gymnastics skill progression and training drills.
• Carolina Gym Supply Brand Gymnastics Mats Proprietary line of gymnastics mats manufactured at the Hillsborough, NC facility, featuring zigzag stitching, quadruple-stitched seams, 18 oz. double-knife coated vinyl, and custom matting solutions tailored to customer specifications.
• Vault Matting Systems Complete vault matting solutions for gymnastics facilities, including Xcel Vault Matting Systems and Level 3 Vault Matting Systems in Standard, Standard PLUS, and Deluxe variants, designed to meet USAG competition requirements.
• Floor Exercise Products Spring floors, carpet bonded foam, floor exercise carpets, vinyl covered floor borders, and closed-cell crosslink foam for gymnastics facilities.
• Balance Beam Products Full range of balance beam equipment including the Ultimate Beam Station, vinyl balance beams, balance beam foot pads, leg pads, sting pads, and training pads for gymnastics facilities.
• Pommel Horse Equipment Pommel horse platform mats, competition platform mats, and apparatus including AAI Elite and EVO-Elite Pommel Horses and Spieth Germany International Pommel Horse.
• Ring Equipment Ring towers and frames including the AAI EVO-Elite Ring Tower, AAI International Elite Ring Tower, and Spieth Germany International Berlin Ring Frame.
• Trampolines and Tumbling Equipment Tumbl Trak Original trampolines, Tumbl Trak Inground systems, trampoline pads, throw mats, and black hole mats for gymnastics tumbling training.
• Double Mini Trampoline Products Double Mini Landing Mats and complete DMT Landing Systems for double mini trampoline training and competition.
• Preschool and Home Use Equipment Tumble Bunny Square, wedges, cushistairs, corral mats, octagons, mailbox shapes, tunnel hoppers, and speed bumps designed for preschool and recreational gymnastics programs.
• Ninja Training Equipment Part-Time Ninja Blocks, warped walls in short and tall configurations, and ninja-specific training equipment for obstacle course and ninja warrior training.
• Climbing Ropes and Rigging Climbing ropes in manila, polypropylene, and poly dacron materials with accessories including I-beam clamps and quick links for strength training stations.
• Soft Landing Mats and Foam Pits 8-inch soft landing mats, Marshmallow soft landing mats, throw mats, above ground resi mats, in-ground resi mats, mod soft landing mats, and foam pit cubes for skill development and safety landing areas.
• Rod Floor and Air Floor Products Ross Athletic Rod Floor Frame, scrim back foam, Tumbl Trak Air Floor, Air Floor Pro, and Air Trak for power tumbling and advanced gymnastics training.

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• AAIcoreChannel Partner/ Reseller/ DistributorResells AAI gymnastics equipment including Elite and EVO-Elite lines for pommel horses, horizontal bars, parallel bars, vault tables, and uneven bars. AAI products are among the premium offerings sold by Carolina Gym Supply.
• Spieth America / Spieth GermanycoreChannel Partner/ Reseller/ DistributorDistributes Spieth America products including vault tables, pommel horses, ring frames, thumper boards, and flair trainers. Also carries international Spieth Germany products.
• Tumbl TrakcoreChannel Partner/ Reseller/ DistributorAuthorized dealer for Tumbl Trak products including trampolines, air floors, hot spots, power launch, launch pads, Forster bars, and closed-end products.
• Gym-TrixminorChannel Partner/ Reseller/ DistributorResells Gym-Trix training equipment including Ultra Dome pommel horse trainers and Swing Handstand Trainers.
• DollamurminorChannel Partner/ Reseller/ DistributorCarries Dollamur Carpet Bonded Foam products for floor exercise surfaces.
• Ross AthleticminorChannel Partner/ Reseller/ DistributorDistributes Ross Athletic rod floor frames and equipment.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• FLAGHOUSE: Broad-line distributor of physical education, gymnastics, and recreation equipment to schools and institutions. While larger and more diversified across PE categories, FLAGHOUSE competes directly with Carolina Gym Supply for gymnastics and matting purchases by schools, YMCAs, and recreation centers.

Direct peers

• Gym-Trix: Manufacturer of gymnastics training aids such as the Ultra Dome pommel horse trainer and Swing Handstand Trainer. Carolina Gym Supply resells Gym-Trix, and the two compete in the niche of gymnastics skill-development training equipment.
• AAI (American Athletic): Major U.S. manufacturer of competition-grade gymnastics apparatus (vaults, bars, beams, pommel horses, rings). Carolina Gym Supply is an authorized reseller of AAI products, making AAI both a supplier and the most direct comparable specialist in gymnastics equipment manufacturing.
• Dollamur Sports Surfaces: Manufacturer and distributor of sports flooring and matting products including carpet bonded foam used for gymnastics floor exercise. Carolina Gym Supply distributes Dollamur products and competes in the gymnastics matting category.
• Norberts Athletic Products: Long-standing U.S. manufacturer and supplier of gymnastics equipment, matting, and training apparatus to schools, clubs, and colleges. Closely comparable to Carolina Gym Supply in product scope (apparatus + custom matting) and customer base.
• Tumbl Trak: Manufacturer of trampolines, air floors, hot spots, and training shapes for gymnastics. Carolina Gym Supply is an authorized dealer of Tumbl Trak products, making Tumbl Trak a direct peer in gymnastics training equipment.
• Spieth America: Manufacturer and distributor of competition gymnastics apparatus (vault tables, pommel horses, ring frames) for both elite and club-level programs. Carolina Gym Supply distributes Spieth America and Spieth Germany products, making Spieth a direct peer in gymnastics equipment supply.
• Ross Athletic Supply: Manufacturer of rod floor frames and gymnastics equipment. Carolina Gym Supply distributes Ross Athletic products, and the two overlap in floor exercise systems and rod floor equipment for gymnastics facilities.

Emerging players

• Trak Athletics / Trampolines Inc. Niche manufacturer and supplier of trampolines and tumbling equipment serving gymnastics and cheer training facilities. Has partial product overlap with Carolina Gym Supply's trampoline and tumbling catalog and competes for the same club buyer.

Regional players

• Janssen-Fritsen: European-based manufacturer of gymnastics and sports apparatus, including competition-grade equipment. Carolina Gym Supply resells Janssen-Fritsen products and competes where international gymnastics programs source apparatus — primarily outside the U.S. core market.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xtwitter.com/carolinagym
• YouTubeyoutube.com/channel/UCVd2Aozyg5o1rZBLnE0Y8iw
• Facebookfacebook.com/carolinagym
• Instagraminstagram.com/carolinagymsupply
• LinkedInlinkedin.com/company/carolina-gym-supply-corp

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carolina Gym Supply Corp