Exhibitions And Events New Zealand Limited

What Exhibitions And Events New Zealand Limited does

Exhibitions and Events New Zealand Limited (EENZ) is a privately held New Zealand exhibition organiser and the trans-Tasman arm of Melbourne-based Exhibitions and Events Australia (EEA). Founded in 2010 by Managing Director Jane Ford as the international expansion of EEA (itself founded in 2005), EENZ produces three flagship consumer event brands: the Home Show (including the Auckland Home Show, described as Australasia's largest home improvement expo, and the Canterbury Home Shows), CollectFest (a pop culture and collectibles expo launching in New Zealand in November 2026), and the MindBodySpirit Festival (a wellness and lifestyle event run across Melbourne, Sydney, and Brisbane at the group level). The platform aggregates more than 330,000 visitors and 2,500 exhibitors annually across the EENZ/EEA group.

EENZ operates a web-based technology stack centred on an Exhibitor Portal for booth management and lead coordination, supported by cookie-based website analytics and paid retargeting through Google AdWords and social platforms. Distribution is executed by dedicated regional Exhibition Sales Managers who sell multi-year booth and stand packages quote-by-quote, while visitors purchase tickets directly through dedicated event websites. Revenue is generated from three streams: exhibitor booth and stand fees, consumer ticket sales, and extended year-round market exposure services bundled into exhibitor packages.

The customer base is horizontal across home improvement and renovation, collectibles, and wellness verticals, serving enterprise, mid-market, and SMB exhibitors as well as consumer homeowners, renters, and hobbyists. Strategic direction is shaped by flagship partnerships (e.g., eBay, Goldin, Whatnot, Topps, Perth Mint for CollectFest; KBDI and Lisa Curry for home and wellness events) and by group-level expansion into additional Australian cities, with MindBodySpirit Festival held five times a year across Melbourne, Sydney, and Brisbane.

Name

Exhibitions And Events New Zealand Limited

Legal name

Exhibitions And Events New Zealand Limited

Website

https://eenz.net.nz

Company type

Private

Founded year

2010

Operating status

Operating

Headcount range

1–10 employees

Short description

Exhibitions and Events New Zealand (EENZ) organises consumer expos including the Auckland Home Show, Canterbury Home Show, CollectFest, and MindBodySpirit Festival, connecting exhibitors with homeowners, collectors, and wellness audiences across New Zealand and Australia under the Exhibitions and Events Australia group.

Ownership category

akta.pro rank

Product category

Consumer Exhibitions and Events

NAICS

Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Retail, Consumer Goods & Lifestyle Shows Organizers (THAHABAJ)

akta.pro secondary industries

Lifestyle, Home & Garden Shows (MPAGAFAB), Collectibles & Hobby Shows (MPAGAFAN), General Consumer Expos & Trade Shows (MPAGAFAA)

Keywords

• Consumer exhibitions
• Home shows
• Event management
• Exhibition booth sales
• Consumer trade events

Headquarters

HQ city

Auckland

HQ country

New Zealand

HQ region

Oceania

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Infrastructure, Others

Revenue model

1. Exhibition Booth and Stand Fees: Revenue generated from exhibitors purchasing booth space at home shows, collectibles festivals, and wellness events. Pricing varies by event, location, and booth size/package selected.
2. Visitor Ticket Sales: Revenue from consumer tickets to attend exhibitions and festivals, including the Auckland Home Show, Canterbury Home Shows, CollectFest, and MindBodySpirit Festival.
3. Extended Exhibitor Services: Year-round market exposure and promotional services beyond the event dates included in exhibitor packages, maximizing ROI and brand visibility for exhibitors.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels6 records

Core offering

Exhibitions And Events New Zealand Limited (EENZ) organises and produces large-scale consumer exhibitions and home shows that connect exhibiting businesses with engaged consumers. The company sells exhibition booth/stand space to businesses and charges ticket fees to event attendees across its event portfolio including the Auckland Home Show, Canterbury Home Shows, CollectFest, and the MindBodySpirit Festival across New Zealand and Australia.

Product overview

EENZ operates as a multi-event exhibition platform offering three primary event brands: the Home Show (including Auckland Home Show and Canterbury Home Shows) for home renovation and improvement, CollectFest for pop culture and collectables, and MindBodySpirit Festival for wellness and lifestyle events. The platform provides exhibitor management through an online portal and connects brands face-to-face with targeted customers at events across New Zealand and Australia, attracting over 330,000 visitors and 2,500 exhibitors annually across both countries.

Differentiator

Problem solved

Functional benefit

Brands

• Home Show: Australasia's largest home improvement expo, including Auckland Home Show and Canterbury Home Shows.
• CollectFest

Products and services

• Home Show Large-scale home renovation, design and building exhibitions that connect exhibitors (builders, designers, contractors, and home improvement brands) with motivated homeowners, renters, and renovation planners. Includes the Auckland Home Show and Canterbury Home Shows.
• CollectFest Australia's first celebration of pop culture, memorabilia and rare finds, bringing collectors, creators and fans together for a weekend of nostalgia and community. Launching in New Zealand November 2026.
• MindBodySpirit Festival Australia's largest health and lifestyle wellness event held five times a year across Melbourne, Sydney and Brisbane, featuring holistic health, wellness, and personal growth experiences for consumers and exhibiting practitioners.

Quantifiable outcome

• 74% of consumers more likely to buy products promoted at live events
• +3 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Ten partnerships are on record, tiered minor, flagship and core.

• Rest & Restore WellnessminorStrategic or Co-development Partner · 1 June 2025Rest & Restore Wellness provides Mini Immersive Retreat Experiences at MindBodySpirit Festival Melbourne, offering transformative retreat activities and wellness experiences for attendees.
• KBDI (Kitchen & Bathroom Designers Institute)minorStrategic or Co-development Partner · 7 May 2025KBDI provides expert speakers for the Home Inspo Stage at Sydney Home Show, contributing to over 30 expert presentations covering latest trends, design concepts, and practical advice for home renovations.
• eBayflagshipGTM or Marketing Partner · 29 April 2025eBay, the largest global online marketplace for trading cards and collectibles, is a key partner for CollectFest. As part of the partnership, eBay will have a stall presence at Brisbane, Melbourne, and Sydney events and will present panels on the main stage. eBay enables collectors to get rare finds, trade treasures, and expand their passions.
• GoldinflagshipGTM or Marketing Partner · 29 April 2025Goldin, the internationally-renowned auction house featured in Netflix's 'King of Collectibles: The Goldin Touch,' is making their first-ever Australian appearance at CollectFest Sydney. They bring expertise in selling rare, high-value collectables and will introduce attendees to the team behind the Netflix series.
• WhatnotcoreGTM or Marketing Partner · 29 April 2025Whatnot, the innovative live-streaming auction platform that recently launched in Australia, is participating in CollectFest. Whatnot brings live auction capabilities and collector engagement expertise to the partnership.
• ToppscoreGTM or Marketing Partner · 29 April 2025Topps, the premier sports trading card manufacturer, is making their Australian debut at CollectFest Melbourne. This marks Topps' first appearance at an Australian event, showcasing their trading card products to local collectors.
• UNLCKDminorGTM or Marketing Partner · 29 April 2025UNLCKD, Australia's innovative collectables subscription service, has partnered with CollectFest to offer exclusive access and premium opportunities to attendees.
• Perth MintminorGTM or Marketing Partner · 29 April 2025The historic Perth Mint, Australia's longest-running mint and premier precious metals institution, has partnered with CollectFest offering exclusive access and premium collectables opportunities to attendees.
• Lisa CurrycoreStrategic or Co-development Partner · 29 April 2025Olympic champion and wellness advocate Lisa Curry serves as a featured speaker at the MindBodySpirit Festival. She shares her powerful journey towards achieving optimal health, fitness, and mental strength, bringing high-profile athlete credibility to the event.
• Exhibitions & Events Australia (EEA)flagshipStrategic or Co-development PartnerEEA is the parent/partner company operating Australian events including Home Shows and MindBodySpirit Festival. EEA runs 16 consumer shows each year across home, wellbeing and collectables sectors. EENZ is the New Zealand arm of the same organization, with shared leadership under Managing Director Jane Ford.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Clarion Events: Clarion Events is a privately held UK-based exhibition organizer running consumer-facing shows across home, gifts, fashion and lifestyle. It is directly comparable to EENZ/EEA's consumer-home and lifestyle expo model and similar founder-led, privately held profile.
• Marketplace Events: Marketplace Events is a North American consumer home show operator running home, garden and renovation expos across the US and Canada. It is the closest direct peer to EENZ/EEA's Auckland/Canterbury Home Show and EEA's Australian Home Shows, with a near-identical consumer home-improvement expo format.
• Hyve Group: Hyve Group is a UK-listed international exhibition organizer running consumer-focused shows across home, fashion, gifts and lifestyle. Directly comparable to EENZ/EEA in running multi-vertical consumer exhibitions, though with broader international reach and a public-market capital base.
• dmg events: dmg events is a mid-sized international exhibition organizer running consumer and trade shows across construction, interiors, hospitality and lifestyle verticals. It is directly comparable to EENZ/EEA in size, multi-vertical consumer-expo focus and trans-regional operating footprint.
• Emerald Expositions: Emerald Expositions is a US-focused mid-market exhibition organizer running consumer shows across home, gift, design and lifestyle categories. Comparable to EENZ/EEA's consumer-home/lifestyle expo model, though focused on North American markets.

Broad incumbents

• GL Events: GL Events is a large French-listed exhibition organizer and venue operator running consumer and trade shows globally. It is comparable to EENZ/EEA as an exhibition operator with venue/event-management capabilities, though at much greater scale and public-company scale.
• Messe Frankfurt: Messe Frankfurt is one of the world's largest trade fair organizers with global operations across consumer goods, home/living and lifestyle verticals. Comparable to EENZ/EEA in operating live exhibitions but with significantly larger scale and broader category portfolio.
• Reed Exhibitions (RX Global): RX Global is one of the world's largest exhibition organizers, operating consumer and B2B shows across multiple verticals. It is comparable to EENZ/EEA as a scaled exhibition organizer but at materially larger scale and broader geographic reach.
• Informa Markets: Informa Markets is the largest B2B exhibitions group globally, running thousands of trade and consumer shows across categories including home, lifestyle and gifts. It is comparable to EENZ/EEA's multi-vertical expo model but at vastly greater scale and with much deeper capital.

Regional players

• Hannover Fairs Australia: Hannover Fairs Australia is the Australian arm of Deutsche Messe, running B2B and consumer trade shows in Australia. It is a regional peer competing with EEA for venue dates and exhibitor budgets in the Australian market, though with a more B2B/industrial mix.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/exhibitions-events-new-zealand-ltd

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Exhibitions And Events New Zealand Limited