Agro Oeno Conseil

What Agro Oeno Conseil does

Agro Oeno Conseil is a France-based independent technical and scientific consultancy (structured as a SASU) founded by Michel Dumoulin, an engineer and PhD in chemistry with an oenology technician diploma, providing analytical and advisory services to the beverage, closure, and laboratory sectors. The company operates from La Roche Vineuse in Burgundy and serves three horizontal client categories: wine, beer and spirit producers; cork, closure, and oak wood manufacturers; and fine analytical and oenological control laboratories. Services span five codified lines — technical consulting, scientific expertise, analytical support, quality accompaniment, and documentary services — delivered via bespoke, quote-based engagements billed on time (hourly/day rates) or per training/analysis event.

The firm's underlying technical platform is rooted in classical analytical chemistry rather than software: SPME (Solid Phase Micro Extraction), GC/MS, HPLC-spectrofluorimetry, ICP-MS multi-element analysis, and immunoaffinity column purification underpin capabilities such as sensory deviation detection (geosmine and 1-octene-3-one markers for musty-earthy taste and fresh mushroom aroma defects), migration diagnostics from contact materials, and indoor air quality assessment in vinicultural environments. The MWP (Metal Wine Profile) project, co-developed with M&Wine and academic partners (CNRS, University of Lyon), integrates ICP-MS data with AI-driven predictive algorithms for wine traceability and was published in the Revue des Œnologues in 2023. The firm holds a CIR (Research Tax Credit) accreditation for 2024-2026 and is RGPD-compliant.

Commercially, Agro Oeno Conseil is a bootstrapped, founder-owned one-person operation with no external investment, no disclosed revenue, and no subsidiaries. Distribution is direct via website inquiries, professional referrals, and outreach within the French vitivinicultural ecosystem, supplemented by content marketing (website articles, LinkedIn), scientific publications in the Revue des Œnologues dating back to 2002, and conference participation (AFSEP 2021, regional Œnologues union 2022, Compagnie Nationale des Experts Judiciaires de la Chimie 2024). The addressable market is explicitly France-only and the operating posture is one of boutique specialization rather than scaling.

Name

Agro Oeno Conseil

Legal name

AGRO OENO CONSEIL SASU

Website

https://agrooenoconseil.fr

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

1–10 employees

Short description

Agro Oeno Conseil is a France-based independent scientific and technical consultancy providing analytical chemistry, defect diagnostics, and regulatory advisory services to wine, beer, and spirit producers, closure and oak wood manufacturers, and analytical laboratories, operated as a one-person SASU by founder Michel Dumoulin.

Ownership category

akta.pro rank

Product category

Oenological and beverage quality consulting

NAICS

Other Scientific and Technical Consulting Services (541690), Testing Laboratories and Services (54138)

SIC

Services-Commercial Physical & Biological Research (8731), Services-Testing Laboratories (8734)

akta.pro primary industry

Regulatory Consulting & Compliance Program Management (FDA/USDA/EFSA) (AFALADAC)

akta.pro secondary industries

Recall Readiness, Crisis Management & Regulatory Liaison (AFALADAG), Environmental Impact Assessment (EIA) & Due Diligence (BPAHAJAB), FSMS Consulting & Implementation (ISO 22000/FSSC 22000/BRCGS/SQF) (AFALANAA)

Keywords

• Oenological consulting
• Beverage quality analysis
• Sensory defect diagnostics
• Closure material testing
• Analytical laboratory support

Headquarters

HQ city

La Roche-vineuse

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Technical and scientific consulting services: Time-based consulting engagements billed at hourly rates specified in individual quotes. Monthly invoicing based on time spent. Covers technical advice, defect characterization, analytical strategy, and R&D project support.
2. Training services: Training sessions billed at the prevailing rate per quote. Invoiced at the end of each training session.
3. Analytical testing subcontracting: Analytical testing services subcontracted to partner laboratories. Billed upon return of signed quote and payable before analysis is performed. Non-refundable upon cancellation after payment.
4. Documentary and regulatory compliance services: Documentation services including bibliographic studies, chemical inertia evaluations, food contact material validation dossiers, and CIR (Research Tax Credit) dossiers.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Agro Oeno Conseil provides technical consulting, scientific expertise, analytical support, quality accompaniment, and documentary services for beverage producers (wines, beers, spirits), closure and oenological wood manufacturers, and analytical laboratories. The firm diagnoses sensory deviations (GMT, ACF), assesses chemical contamination and migration from contact materials, develops and validates analytical methods, performs ISO 17025 internal audits, and prepares regulatory and bibliographic dossiers. Services are delivered as bespoke engagements by founder Michel Dumoulin, an engineer and PhD in chemistry with oenology technician credentials and over 20 years of analytical laboratory experience.

Product overview

Agro Oeno Conseil is a consulting and expertise services company (SASU) offering a comprehensive multi-service portfolio for quality assurance in the beverage and laboratory industries. The company provides five interconnected service offerings: Technical Consulting (Conseil technique) for specifications and atmosphere control; Scientific Expertise (Expertise scientifique) for defect analysis and R&D project management; Analytical Support (Soutien analytique) for laboratory method development and optimization; Quality Accompaniment (Accompagnement qualité) for ISO 17025 audits and training; and Documentary Services (Prestation documentaire) for bibliographic studies, material validation, and regulatory compliance. These services target wine, beer, and spirit producers, closure and œnological wood suppliers, and analytical laboratories, positioning the company as an independent scientific interface between product quality challenges and analytical laboratory excellence.

Differentiator

Problem solved

Functional benefit

Products and services

• Conseil technique (Technical Consulting) Technical consulting for beverage producers, closure manufacturers, and laboratories covering specifications for dry materials (closures, oenological wood), technical requirements for analytical equipment, atmosphere control in storage and production zones, quality indicator selection, and interpretation of analysis results.
• Expertise scientifique (Scientific Expertise) Scientific expertise for defect characterization on beverages, closures, and oenological wood; root cause analysis for damages or quality defects; analytical strategy deployment and sampling; technical support in amicable and judicial expertise; and R&D project management for product quality improvement.
• Soutien analytique (Analytical Support) Analytical support for laboratories covering method development and optimization, adequacy of analyses for product quality diagnostic needs, analytical problem resolution, method implementation, and validation plan setup with measurement uncertainty determination. Analytical testing is subcontracted to partner laboratories.
• Accompagnement qualité (Quality Accompaniment) Quality accompaniment including ISO 17025 internal audits for laboratories, laboratory organization (material and human flows, planning, purchasing optimization), quality indicator selection, risks and opportunities assessment, and training on organoleptic quality and food safety topics.
• Prestation documentaire (Documentary Services) Documentary services including bibliographic studies, chemical inertia evaluation of materials for new constructions, food contact material validation dossiers, Research Tax Credit (CIR) files, and technical and regulatory monitoring.

Quantifiable outcome

• Over 20 years of field experience in analytical sciences and beverage quality diagnostics

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• M&WinecoreStrategic or Co-development Partner · 1 January 2023Agro Oeno Conseil collaborated with M&Wine and academic partners (CNRS, University of Lyon) on the Metal Wine Profile (MWP) research project, published in Revue des Œnologues 2023. The project combined ICP-MS multi-element wine analysis with AI-driven predictive algorithms for wine traceability and quality assessment.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Laboratoires Dubernet: French oenological analytical laboratory providing chemical, sensory, and contaminant testing for wine producers. Direct peer in the same French wine-quality diagnostics niche as Agro Oeno Conseil, with overlapping SPME-GC/MS, sensory deviation, and food-contact-material testing capabilities.
• Vivelys: French oenological services and technology firm offering analytical solutions, sensory profiling, and process optimization to wine producers. Direct peer in oenological consulting and analytical support, with comparable customer base of French wineries and beverage producers.

Broad incumbents

• SGS Société Générale de Surveillance: Global testing, inspection, and certification company with a substantial food and beverage laboratory network. Broad incumbent providing sensory, contaminant, and regulatory testing services that overlap with Agro Oeno Conseil's analytical and food safety support offerings, though at a much larger scale and across many industries.
• Bureau Veritas: International testing, inspection, and certification group operating in agri-food, packaging, and consumer goods. Broad incumbent offering food-contact-material validation, quality system auditing, and regulatory compliance services comparable to Agro Oeno Conseil's documentary and quality accompaniment lines.
• Eurofins Scientific: Global leader in food, beverage, and environmental testing with extensive service offerings across sensory, chemical, and contaminant analysis. Broad incumbent offering similar analytical and regulatory compliance services at scale, including for the wine and spirits sector, but as part of a much wider testing portfolio.

Others

• Institut Français de la Vigne et du Vin (IFV): French public-sector technical institute conducting R&D, experimental development, and applied studies for the vitivinicultural sector. Adjacent peer providing R&D and technical references that complement Agro Oeno Conseil's advisory work, and is referenced as a collaborator in the company's publication record.
• M&Wine: French wine analytics venture that partnered with Agro Oeno Conseil on the Metal Wine Profile (ICP-MS + AI) project. Adjacent ecosystem participant collaborating on R&D and IP-style innovation in wine traceability, rather than a direct competitor.

Regional players

• Institut Œnologique de Champagne: Champagne-region oenological analysis and consulting center offering analytical services and technical support to producers. Regional peer focused on a specific French wine region, with overlapping sensory deviation, analytical method, and regulatory advisory activities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/agro-oeno-conseil

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agro Oeno Conseil