Gayle Law Firm PLLC

What Gayle Law Firm PLLC does

Gayle Law Firm PLLC, operating under the trade name Self Made Law PLLC, is a transactional intellectual property and business law firm headquartered at 35 West 31st Street, Suite 10110, New York, NY 10001. Founded in 2015 by Managing Attorney Amanda C. Gayle, Esq. (a New York Law School graduate licensed in New York since 2015 and the District of Columbia since 2023), the firm delivers legal services to entrepreneurs, small business owners, creatives, and artists, with a particular emphasis on disadvantaged communities. Core service offerings include trademark registration, copyright filing, business entity formation (LLCs and corporations), contract drafting and review (NDAs, work-for-hire, collaboration, operating agreements), and entertainment law services covering licensing, influencer brand deals, and rights of publicity.

The firm sells its services through a structured package catalog: the Protect My Brand Package (starting $3,200), Brand Development Package (starting $2,000), Contract Essentials Package (starting $3,000), New Boss Package (starting $6,000), and individual a la carte services such as hourly consultation at $150/hour, copyright filing (starting $1,000), and business entity formation (starting $1,500). A sub-brand called She Means Business™ extends the offering into consulting, staffed by consultants holding both JD and MBA credentials. The firm uses no proprietary technology platform; delivery is handled through Calendly self-serve scheduling, phone/virtual consultations, and most recently Affirm monthly payment plans. Revenue is generated entirely through discrete one-time legal engagements and hourly professional services, with no recurring subscription or retainer model evident.

The firm's go-to-market combines direct-to-consumer scheduling, event-driven thought leadership (speaking at HBCU Entrepreneurship Empower Summit, Delta Sigma Theta Entrepreneurship Expo, DC Black MBA events), community-led engagement through the She Means Business™ program, and content marketing via a "Let's Talk About It" blog and email newsletter. Customer references consist exclusively of small LLCs across retail/fashion, media/publishing, real estate, and music/entertainment verticals, suggesting a deeply segmented SMB client base with no disclosed enterprise relationships. The firm also sells a trademark education book via Gumroad, extending its distribution beyond direct legal engagement.

Name

Gayle Law Firm PLLC

Legal name

Self Made Law PLLC

Website

https://agaylelaw.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Gayle Law Firm PLLC (d/b/a Self Made Law PLLC) is a New York-based intellectual property and business law firm serving entrepreneurs, small business owners, and creatives with trademark, copyright, contract, entity formation, and entertainment law services through fixed-fee packages and hourly consultations.

Ownership category

akta.pro rank

Product category

Legal Services

NAICS

Offices of Lawyers (54111)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Corporate & Commercial Law (BPAHAAAA)

akta.pro secondary industry

Contracting, Licensing & Rights Management (Music/Performance Releases) (HSACAHAM)

Keywords

• Intellectual property law
• Trademark registration
• Business formation services
• Contract drafting services
• Entertainment law

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Legal Services - One-Time Projects: One-time legal services including trademark registration, contract drafting and review, business entity formation, and copyright filing. These are discrete engagements with upfront payment.
2. Consultation Services: Hourly consultation services for business and trademark advice, contract discussions, and legal guidance. Consultation fee of $150 per hour for up to one hour.

Pricing tiers

Go-to-market motion4 records

Distribution channels4 records

Marketing channels6 records

Core offering

Gayle Law Firm PLLC (operating as Self Made Law PLLC) is a transactional law firm that helps entrepreneurs and creatives protect their brands and businesses. The firm offers structured legal service packages covering trademark registration, business entity formation, contract drafting, copyright filing, and entertainment law, supplemented by hourly consultation and a JD/MBA consulting program branded She Means Business™.

Product overview

Gayle Law Firm PLLC (operating as Self Made Law PLLC) is a transactional law firm providing business and intellectual property legal services. The firm offers a structured portfolio of legal service packages: the core Protect My Brand Package and New Boss Package for trademark registration and business formation, supplemented by Brand Development and Contract Essentials packages. Individual a la carte services include consultations, contract drafting, copyright registration, and entity formation. The firm also operates a consulting sub-brand, She Means Business™, offering strategic advisory services for entrepreneurs.

Differentiator

Problem solved

Functional benefit

Brands

• She Means Business™: Consulting service offering visionary support and execution for entrepreneurs. Consultants hold both JD and MBA degrees. Provides cost-effective business consulting solutions integrating real world experience across industries with institutional support.

Products and services

• Protect My Brand Package Trademark registration package including comprehensive search/opinion letter in one class, application filing and fees, administrative office action response, and registration certificate upon approval. Starting at $3,200.
• Brand Development Package Trademark consultation and brand development brainstorming session to create and select a business trademark. Starting at $2,000.
• Contract Essentials Package Bundle of customized business contracts including Non-Disclosure Agreement, Work For Hire Agreement, and Collaboration/Partnership Agreement. Starting at $3,000.
• New Boss Package Comprehensive startup package combining business entity registration (LLC or Corporation), Operating Agreement/Bylaws, and the Protect My Brand Trademark Package. Starting at $6,000.
• Business & Trademark Consultation One-on-one consultation session for up to one hour to discuss business and trademark matters. Priced at $150 per hour.
• Contract Services Custom contract drafting services including NDAs, Collaboration Agreements, Work For Hire agreements, Operating Agreements, and Bylaws. Starting at $1,000.
• Copyright Filing & Registration Copyright consultation, search, filing, and registered certificate upon approval. Starting at $1,000.
• Business Entity Formation & Advisement State registration, publication, and EIN assistance for business entity formation. Starting at $1,500.
• She Means Business™ Consulting Consulting service providing visionary support and execution for entrepreneurs, delivered by consultants holding both JD and MBA degrees, integrating real-world industry experience with institutional support.

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Northwest Registered Agent: National business formation and registered agent service with LLC formation, EIN, and compliance products. Directly comparable to Gayle Law Firm's Business Entity Formation & Advisement service and a substitute at lower price points for cost-sensitive SMB founders.
• Fiverr Legal Services: Global freelance marketplace offering contract drafting, trademark, and legal services from independent providers. Comparable as a price-disrupting alternative for SMB clients who would otherwise engage Gayle Law Firm's Contract Essentials and other packages.
• Avvo: Legal directory and Q&A marketplace connecting consumers and SMBs with attorneys across practice areas. Comparable as an indirect competitor driving client acquisition for trademark and business-law practitioners like Gayle Law Firm.
• Trademarkia: Online trademark search, filing, and registration platform serving entrepreneurs and small businesses. Comparable because it competes for the same trademark-registration client base as Gayle Law Firm's core Protect My Brand Package, with a more technology-driven delivery model.
• LegalZoom: Large-scale technology-enabled legal services platform offering trademark registration, business formation, contracts, and similar productized services to SMBs and consumers. Comparable because it competes head-on with Gayle Law Firm's package offerings (New Boss, Protect My Brand) at lower price points but with less personalization.

Direct peers

• Gerben Law Firm, PLLC: Boutique trademark and intellectual property law firm serving entrepreneurs and small businesses nationwide. Directly comparable as a solo/small IP-focused firm with flat-fee trademark packages and a virtual service model similar to Gayle Law Firm's Protect My Brand offering.
• LegalNature: Online legal document and business formation service offering contracts, LLC formation, and trademark-related products for SMBs and consumers. Comparable as a self-serve alternative competing with Gayle Law Firm's a la carte packages.
• UpCounsel: Online marketplace connecting SMB clients with experienced attorneys for legal work including trademark, business formation, and contracts. Comparable in serving entrepreneurs virtually with quality-vetted attorneys competing for the same client relationships as Gayle Law Firm.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/gayle-law-firm-pllc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gayle Law Firm PLLC