LegalNature
LegalNature is a privately held, San Francisco-based online legal document and business formation platform serving US small business owners, individuals, landlords, and HR teams with a subscription library of 100+ state-compliant legal documents plus formation, registered agent, and compliance services.
- Company typePrivate
- Founded2010
- HeadquartersSan Francisco, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What LegalNature does
LegalNature is a privately held, San Francisco-based online legal document and business formation platform founded in 2010. It operates a self-service web application that enables individuals and small business owners to create state-compliant legal documents through guided questionnaires, with a content library of 100+ document templates spanning business formation (LLC, C-Corp, S-Corp, Nonprofit operating agreements, bylaws, meeting minutes, banking resolutions), estate planning (wills, living wills, joint revocable living trusts, powers of attorney, pour-over wills), real estate (residential and commercial leases, quit claim deeds, property purchase agreements, eviction notices), and HR/personal affairs (NDAs, employment agreements, employee handbooks, NDAs, prenuptial agreements). Documents are created and maintained by an in-house legal team to ensure compliance across all 50 US states. The platform supports two operational modes: a fully self-service flow (LegalNature Plus subscribers and individual document purchasers) and a human-assisted flow in which dedicated business specialists are assigned to formation orders, with phone support available M-F 6am-7pm PST and weekends 9am-1pm PST.
The underlying technology is a web-based questionnaire-driven document assembly system paired with a secure per-user dashboard for document creation, editing, storage, retrieval, and management. The platform has no public API or developer SDK and operates as a closed e-commerce web application. The product surface includes LegalNature Plus (subscription), Business Formation Services for four entity types, Registered Agent Service ($125/yr), Compliance Guard ($125/yr, covering ongoing SOS filings plus BOI reports under the Corporate Transparency Act), and a catalogue of ancillary filings priced between $39 and $199 (EIN at $199, Certificate of Good Standing at $119, BOI Report at $149, Foreign Entity Registration at $129, Articles of Amendment at $75, Articles of Dissolution at $99, Certified Copies at $39, Annual/Biennial Report at $125).
Revenue mechanics blend recurring subscriptions (Plus, Registered Agent, Compliance Guard) with transactional one-time fees for formation packages starting at $0 plus state filing fees, plus a long tail of individual document purchases. Customer acquisition is driven primarily by content marketing (extensive resource guides on LLC formation, estate planning, and landlord-tenant relations), SEO, and an affiliate program; distribution is direct-to-consumer via legalnature.com plus phone-based sales support. The target market is horizontally segmented: small business owners (primary segment), individual consumers needing estate planning and personal documents, landlords and property managers, and businesses needing HR and operations documents. Co-founders include Corey Bray (Founder & CEO), Michael Curtis (Co-Founder & CTO), and Bernard Bray (Co-Founder); the company is independently operated with no disclosed parent, institutional investors, or M&A activity.
LegalNature firmographics
Firmographics- Name
- LegalNature
- Legal name
- LegalNature
- Website
- https://legalnature.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- LegalNature is a privately held, San Francisco-based online legal document and business formation platform serving US small business owners, individuals, landlords, and HR teams with a subscription library of 100+ state-compliant legal documents plus formation, registered agent, and compliance services.
- Ownership category
- akta.pro rank
LegalNature industry classification
Industry- Product category
- Legal Document Services
- NAICS
- Document Preparation Services (56141), Legal Services (5411), All Other Legal Services (541199)
- SIC
- Services-Legal Services (8111)
- akta.pro primary industry
- Litigation & Dispute Resolution (BPAHAAAB)
- akta.pro secondary industries
- Family & Private Client (Trusts & Estates) Law (BPAHAAAK), Estate Administration & Probate Services (FSAAANAE)
Keywords
Where LegalNature is headquartered
LocationHeadquarters
- HQ city
- San Francisco
- HQ country
- United States
- HQ region
- North America
Markets served
LegalNature business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Others
Revenue model
- LegalNature Plus Subscription: Subscription service providing unlimited access to document library and services with monthly or annual billing options
- Business Formation Services: One-time fees for LLC, C-Corp, S-Corp, and Nonprofit formation services including state filing fees plus service charges
- Individual Document Purchases: One-time fees for individual legal documents such as Operating Agreements, Bylaws, Wills, Trusts, Leases, and other legal forms
- Registered Agent Service: Annual subscription at $125/year for registered agent representation services
- Compliance Guard: Annual subscription at $125/year covering continuous compliance monitoring and required SOS filings
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | LLC Formation starting at $0 plus state filing fees |
| One time/ perpetual license | Pay-as-you-go | C-Corp, S-Corp, and Nonprofit Formation |
| Subscription | Annual | Registered Agent Service - $125/year |
| Subscription | Annual | Compliance Guard - $125/year |
| One time/ perpetual license | Pay-as-you-go | EIN (Employer Identification Number) - $199 |
| One time/ perpetual license | Pay-as-you-go | Certificate of Good Standing - $119 |
| One time/ perpetual license | Pay-as-you-go | BOI Report - $149 |
| One time/ perpetual license | Pay-as-you-go | Foreign Entity Registration - $129 |
| One time/ perpetual license | Pay-as-you-go | Articles of Amendment - $75 |
| One time/ perpetual license | Pay-as-you-go | Articles of Dissolution - $99 |
| One time/ perpetual license | Pay-as-you-go | Certified Copies - $39 |
| One time/ perpetual license | Pay-as-you-go | Annual/Biennial Report - $125 |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels3 records
LegalNature product offering
Product offeringCore offering
LegalNature provides an online platform that lets individuals and small businesses create state-compliant legal documents through guided questionnaires, with a subscription (LegalNature Plus) granting unlimited access to 100+ templates. The company also delivers filing-based services such as business formation (LLC, C-Corp, S-Corp, Nonprofit), Registered Agent representation, automated compliance monitoring (Compliance Guard), EIN filing, Certificate of Good Standing retrieval, and BOI report filing across all 50 US states.
Product overview
LegalNature is an online legal document and services platform offering a subscription-based model (LegalNature Plus) that provides unlimited access to over 100 state-compliant legal documents. The core offering centers on business formation services (LLC, C Corp, S Corp, Nonprofit) with accompanying compliance tools including Compliance Guard, Registered Agent Service, EIN filing, and Certificate of Good Standing. The document library spans estate planning (wills, living wills, trusts, powers of attorney), business documents (operating agreements, bylaws, NDAs, employment contracts), and real estate forms (leases, deeds, eviction notices). Documents are created through step-by-step guided questionnaires, stored in a personalized dashboard, and can be downloaded and printed. The platform operates primarily as a self-service web application without documented API access.
Differentiator
Problem solved
Functional benefit
Products and services
- LegalNature Plus Subscription service providing unlimited access to over 100 state-compliant legal documents across business, estate planning, real estate, and personal affairs, with a personalized dashboard to create, edit, store, and print documents 24/7.
- Business Formation Services (LLC, C-Corp, S-Corp, Nonprofit) Formation services for LLCs, C Corporations, S Corporations, and Nonprofits including document preparation, state filing, and a dedicated business specialist assigned to each order (starting at $0 plus state fees for LLC).
- Registered Agent Service Annual state-compliant Registered Agent service covering all 50 US states, organizing correspondence and providing email notifications and dashboard alerts for mail received, starting at $125 per year.
- Compliance Guard Annual compliance monitoring service priced at $125 per year that handles all required Secretary of State filings per year, one record change per year, and BOI report filings under the Corporate Transparency Act.
- Employer Identification Number (EIN) Filing One-time IRS EIN application filing service priced at $199 to help businesses obtain their Federal Tax ID for tax and business identification purposes.
- Certificate of Good Standing One-time service priced at $119 to obtain a state-issued Certificate of Good Standing proving a business entity is properly registered, compliant, and authorized to conduct business in a specific state.
- Beneficial Ownership Information (BOI) Report Filing One-time service priced at $149 to file Beneficial Ownership Information Reports with FinCEN under the Corporate Transparency Act, identifying foreign entities' non-US beneficial owners.
- Foreign Entity Registration One-time service priced at $129 to register a business as a foreign entity in states outside its state of formation for legal operation.
- Articles of Amendment One-time service priced at $75 to file changes to a company's information with the state, such as address changes or membership updates.
- Articles of Dissolution One-time service priced at $99 to officially dissolve and close a business entity by filing dissolution documents with the state.
- Certified Copies One-time service priced at $39 to obtain official, state-certified copies of documents filed with the Secretary of State.
- Annual/Biennial Report Filing One-time service priced at $125 to prepare and file required annual or biennial reports with the Secretary of State to maintain business good standing.
- License Research Research service that identifies required business licenses and permits for a business based on its specific location and industry.
- Individual Legal Document Purchases (Business Formation, Estate Planning, Real Estate, Human Resources, Personal Affairs) One-time individual purchases of state-compliant legal document templates such as LLC Operating Agreements, Articles of Organization, Articles of Incorporation, Corporate Bylaws, Last Will and Testament, Living Will, Power of Attorney, Joint Revocable Living Trust, Residential Rental Agreement, Employee Handbook, Non-Disclosure Agreement, and similar forms, generated through a step-by-step guided questionnaire.
Companies that use LegalNature
Customer profileSegments4 records
Ideal customer profiles3 records
LegalNature technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
LegalNature partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered minor.
- Business Banking PartnersminorPartnership with business banking providers to offer banking solutions to business formation customers as part of startup resources ecosystem.
- Business Insurance PartnersminorPartnership with business insurance providers to offer insurance products as part of comprehensive business formation and management services.
- Logo and Website Creation PartnersminorPartnership with logo and website creation service providers to offer branding solutions alongside business formation services.
- License Research PartnersminorPartnership with license research service providers to help businesses identify required licenses and permits for their specific location and industry.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
LegalNature competitors and assessment
Company assessmentDirect peers
- ZenBusiness: Online business formation and compliance platform offering LLC formation, registered agent, EIN, and compliance filings. Competes head-to-head with LegalNature in the SMB formation category with a similar subscription-based compliance model.
- Incfile (Bizee): Online business formation service offering LLC and corporation formation, registered agent, and compliance services. Directly comparable pricing model ($0 + state fees entry point) and product overlap with LegalNature.
- LegalZoom: The market-leading online legal services platform offering LLC/corporation formation, registered agent, legal documents, and attorney services. Direct competitor to LegalNature across nearly every product line, with significantly larger scale and brand recognition.
- Rocket Lawyer: Online legal services platform combining subscription-based document access with on-demand attorney consultations. Closest comparable to LegalNature Plus given subscription access to a large library of legal documents and similar SMB/consumer target market.
- Tailor Brands: Business formation and branding platform combining LLC formation with logo, website, and branding services. Comparable to LegalNature's partnership ecosystem with logo/website creation partners and competes in formation-driven SMB segment.
- Trust & Will: Online estate planning platform specializing in wills, living trusts, and estate planning documents. Directly competes with LegalNature's estate planning document offerings (wills, living trusts, powers of attorney) with a more focused go-to-market.
- Northwest Registered Agent: Registered agent and business formation service offering LLC formation, registered agent, and compliance filings across all 50 states. Comparable to LegalNature in registered agent positioning and formation/compliance bundle structure.
- Swyft Filings: Online business formation and compliance service specializing in LLC, corporation, and nonprofit formation. Competes directly with LegalNature in the SMB formation category with comparable pricing and add-on compliance services.
- Clerky (Carta): Online legal document platform specializing in startup formation, incorporation, and equity-related documents. Comparable to LegalNature's business formation offerings but focused on venture-backed startups rather than SMBs.
Emerging players
- Wealth.com: Modern estate planning platform serving financial advisors and wealth managers. Competes with LegalNature in the estate planning category but primarily through a B2B2C advisor channel rather than direct-to-consumer.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
LegalNature social profiles
Digital presenceLegalNature financial estimates
Financial estimateRevenue estimate
Valuation estimate
LegalNature leadership team
Management profileNumber of profiles
Profiles3 records
LegalNature funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
LegalNature M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about LegalNature
What does LegalNature do?
LegalNature provides an online platform that lets individuals and small businesses create state-compliant legal documents through guided questionnaires, with a subscription (LegalNature Plus) granting unlimited access to 100+ templates. The company also delivers filing-based services such as business formation (LLC, C-Corp, S-Corp, Nonprofit), Registered Agent representation, automated compliance monitoring (Compliance Guard), EIN filing, Certificate of Good Standing retrieval, and BOI report filing across all 50 US states.
Is LegalNature a public or private company?
LegalNature is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was LegalNature founded?
LegalNature was founded in 2010. It employs 11 to 50 people.
Where is LegalNature based?
LegalNature is headquartered in San Francisco, United States, in the North America region.
How does LegalNature make money?
Five revenue lines are on record. LegalNature Plus Subscription is the primary driver. The others are business Formation Services, individual Document Purchases, registered Agent Service and compliance Guard.
Who are LegalNature's main competitors?
Direct peers on record are ZenBusiness, Incfile (Bizee), LegalZoom, Rocket Lawyer, Tailor Brands, Trust & Will, Northwest Registered Agent, Swyft Filings and Clerky (Carta). Wealth.com is listed as an emerging player.
Does LegalNature have an API?
No public API is recorded for LegalNature.
What industry is LegalNature in?
LegalNature's product category is Legal Document Services. Its primary akta.pro industry code is BPAHAAAB, Litigation & Dispute Resolution, with a secondary code of BPAHAAAK, Family & Private Client (Trusts & Estates) Law. Its NAICS code is 56141 and its SIC code is 8111.