Gastronomadas MX

What Gastronomadas MX does

Gastronomadas MX is a digital gastronomic magazine and communications agency based in Mexico City, operating as a sole proprietorship (Persona Física) under founder Mariana Montiel Amador since approximately 2016. The company publishes a Spanish-language online magazine covering Mexican gastronomy through categories including recipes (Recetas), news (Noticias), restaurant reviews (Trotagustos), events (Eventos), curiosities (Curiosidades), and wine content (Divinum). Editorial is distributed across a WordPress-based website with 120+ pages of accumulated content and amplified through seven social media channels (Facebook, Instagram, YouTube, X/Twitter, Pinterest, WhatsApp, and TikTok), plus an email newsletter.

The company's commercial offering combines editorial-style media coverage with B2B marketing services for the Mexican food and beverage industry. Revenue is generated through four streams: digital banner advertising (header, inter-news, right-column placements); sponsored editorial content and video reportages for restaurants and food brands; professional content production services including photography sessions, video production, and social media campaigns; and subscription-based service tiers (Plan Emprende for entrepreneurs/small businesses, Plan Pro for established brands). Pricing is quote-based and not publicly disclosed. The business operates with 1-10 employees and serves restaurant, food producer, culinary brand, and hospitality clients across Mexico, with no disclosed international expansion.

Distribution is entirely digital, combining a self-serve consumer-facing content platform with direct B2B sales for sponsored content and production services. The company does not maintain a native mobile app, does not disclose APIs or developer-facing integrations, and shows no proprietary technology beyond standard digital publishing and multimedia production tooling. There are no documented funding rounds, institutional investors, parent companies, or M&A activity, consistent with the founder-operated sole-proprietorship structure.

Name

Gastronomadas MX

Legal name

Mariana Montiel Amador

Website

https://gastronomadas.com.mx

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Gastronomadas MX is a Mexico City-based digital gastronomic magazine and communications agency, operated as a sole proprietorship, that publishes Spanish-language editorial content on Mexican cuisine while selling sponsored articles, video reportages, photography, and subscription plans to F&B brands and restaurants.

Ownership category

akta.pro rank

Product category

Food Media and Marketing Services

akta.pro primary industry

Food, Cooking & Beverage Magazines (MPAJAEAF)

Keywords

• Culinary content marketing
• Food media services
• Restaurant marketing agency
• Gastronomic journalism
• Culinary event coverage

Headquarters

HQ city

Mexico City

HQ country

Mexico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advertising Services: The company offers banner advertising on their website including header banners, between-news banners, and right-column banners. They also provide social media advertising campaigns.
2. Sponsored Content: Sponsored articles and video reportages created for brands and restaurants seeking visibility on the platform.
3. Content Production Services: Professional services including photo sessions, video production, and communication campaigns for food and beverage brands.
4. Subscription Plans: Plans such as Plan Emprende and Plan Pro offered to clients, likely providing tiered service levels for businesses in the gastronomy sector.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Gastronomadas MX operates a digital gastronomic magazine covering Mexican cuisine, recipes, food news, restaurant reviews, events, and culinary curiosities. Alongside editorial content, it functions as a marketing and content production agency offering sponsored articles, video reportage, photography, video production, social media campaigns, banner advertising, and subscription packages (Plan Emprende, Plan Pro) to food and beverage brands, restaurants, and hospitality businesses in Mexico.

Product overview

Gastronomadas MX is a digital gastronomic magazine and communication agency that promotes culinary culture in Mexico through multimedia content production and strategic communication services. The core offering is the Revista Digital Gastronómica, a digital publication covering Mexican gastronomy, food news, events, recipes, and restaurant reviews. The agency operates on a modular service model offering advertising packages (banners), content production services (sponsored articles, video reports, photo sessions, video production), strategic communication campaigns, social media management, and networking services. Service tiers include Plan Emprende for startups and Plan Pro for established brands seeking comprehensive multimedia solutions. The company also offers mailing/newsletter distribution and gastronomic linkage services for the food and beverage industry.

Differentiator

Problem solved

Functional benefit

Products and services

• Revista Digital Gastronómica (Digital Gastronomic Magazine)
• Artículos Patrocinados (Sponsored Articles)
• Video Reportajes (Video Reportages)
• Sesión Fotográfica (Photography Sessions)
• Producción de Video (Video Production)
• Campaña de Comunicación (Communication Campaigns)
• Mailing (Email Marketing) Email marketing and newsletter distribution service targeting the platform's subscriber base interested in gastronomy, food events, and culinary content.
• Banner Publicitario (Banner Advertising) Digital advertising placements on the website, including header banners, between-news banners, and right-column banners, sold as advertising inventory to F&B brands and related businesses.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Directo al Paladar: Spanish-language digital food magazine covering recipes, restaurant reviews, and food news with the same editorial-plus-digital model as Gastronomadas MX. Closest peer given the shared Spanish-language editorial focus, recipe/restaurant content categories, and digital publishing approach.
• Eater: Digital food media brand covering restaurant news, reviews, and food culture through editorial content. Directly comparable to Gastronomadas through its food journalism positioning and editorial restaurant reviews (analogous to Trotagustos).
• Serious Eats: Digital food publication focused on recipes, cooking techniques, and food criticism. Comparable editorial depth and content category mix (recipes, news, reviews) under a digital-first publishing model that mirrors Gastronomadas' content architecture.

Regional players

• Chilango: Mexico City-focused lifestyle and culture magazine that extensively covers restaurants, food, nightlife, and culinary events. Same domestic Mexican market with overlapping editorial coverage of gastronomy and urban dining culture.
• México Desconocido: Long-running Mexican travel and culture publication featuring regional cuisine, gastronomic traditions, and culinary tourism content. Directly comparable through its coverage of Mexican gastronomy and regional culinary storytelling.

Broad incumbents

• Food & Wine: Major food and beverage media brand with editorial content on dining, recipes, and food culture. Directly comparable to Gastronomadas' Divinum wine coverage and broader restaurant/food brand review categories, but at substantially larger scale.
• Bon Appétit: Major US food magazine brand with digital-first operations covering recipes, restaurant reviews, and food culture. Comparable as a recognized food media brand with multiple revenue streams (editorial, video, subscriptions), but materially larger in scale and broader geographic reach.
• Saveur: Established food magazine covering cooking, recipes, and culinary culture globally. Comparable category focus on culinary storytelling and gastronomic content, though with a larger institutional footprint and broader international audience than Gastronomadas.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/GastronomadasMx
• YouTubeyoutube.com/c/Gastronomadasmx
• Facebookfacebook.com/GastronomadasMx
• Instagraminstagram.com/gastronomadasmx
• Pinterestpinterest.com.mx/gastronomadasMx
• TikToktiktok.com/@gastronomadasmx

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gastronomadas MX