Chinese Language Institute
- Company typePrivate
- Founded2009
- HeadquartersGuilin, China
- Headcount—
- GTM typeB2B and B2C
- OfferingServices
Chinese Language Institute firmographics
Firmographics- Name
- Chinese Language Institute
- Legal name
- 桂林市喜爱中文培训学校 (Guìlínshì Xǐ'ài Zhōngwén Péixùn Xuéxiào)
- Website
- https://studycli.org
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Ownership category
- akta.pro rank
Chinese Language Institute industry classification
Industry- Product category
- Language Education Services
- NAICS
- Language Schools (611630)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- General Language Schools & Institutes (EDAMAFAA)
- akta.pro secondary industries
- Online-to-Offline Hybrid Language Immersion Programs (EDAIAEAK), Language + Academic Short Programs (Content-Based Language Learning) (EDAIAIAE)
Keywords
Where Chinese Language Institute is headquartered
LocationHeadquarters
- HQ city
- Guilin
- HQ country
- China
- HQ region
- Asia
Offices2 records
Markets served
Chinese Language Institute business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Chinese Immersion Program Tuition: Fee-based language immersion instruction at the CLI Center in Guilin, including one-on-one lessons, housing support, and orientation services. Students pay for program duration.
- Online Chinese Lessons: Live online Chinese lessons delivered via video conferencing, offering flexibility for students who cannot attend in-person. Maintains same instructional standards as immersion program.
- Study Abroad Program (GXNU Credit): University credit-earning programs in partnership with Guangxi Normal University, combining Chinese language study with academic credit.
- Faculty-Led Custom Programs: Customized group study experiences for schools and associations, managing program design, faculty coordination, and in-country logistics for study tours in China.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Chinese Immersion Program - Guilin |
| Subscription | Monthly | Online Chinese Lessons |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Chinese Language Institute product offering
Product offeringCore offering
Chinese Language Institute (CLI) provides Chinese (Mandarin) language education through one-on-one immersive instruction at its physical CLI Center in Guilin, China, as well as live online lessons delivered via video conferencing. Students receive 20 weekly hours of instruction coordinated across three dedicated teachers covering reading/writing, listening/speaking, and daily review. CLI also operates university-credit study abroad programs in partnership with Guangxi Normal University (GXNU) and designs customized faculty-led group travel programs for partner schools and organizations worldwide.
Product overview
CLI operates as a language education provider offering four integrated program formats: in-person immersion at its Guilin center (Chinese Immersion Program), remote instruction (Learn Chinese Online), university-affiliated study abroad (Study Abroad in China with GXNU credit), and custom group programs for partner institutions (Faculty-Led Programs). A Resource Library supplements these core offerings with self-directed learning materials. All programs emphasize one-on-one instruction, personalized curriculum, and connection to local Chinese culture and conversation partners in Guilin.
Differentiator
Problem solved
Functional benefit
Products and services
- Chinese Immersion Program One-on-one intensive Mandarin instruction with complete immersion at the CLI Center in Guilin, China. Students receive 20 weekly hours divided among three unique instructors covering reading/writing, listening/speaking, and daily review, with personalized curriculum tailored to individual learning needs. Includes orientation, housing support, and airport pickup services.
- Learn Chinese Online Live online Chinese lessons connecting students with qualified Mandarin teachers and Guilin-based conversation buddies via video conferencing, maintaining the same instructional standards as in-person programs. Designed for students with school or work commitments who cannot attend in person.
- Study Abroad in China University credit-earning study abroad program delivered in partnership with Guangxi Normal University (GXNU) in Guilin, combining intensive Chinese language study with cultural immersion and academic credit applicable to students' home institutions.
- Faculty-Led Programs Customizable group study and travel experiences throughout China for partner schools, universities, and organizations. CLI manages program design, logistics, faculty coordination, and in-country arrangements for study tours and academic programs.
Quantifiable outcome
- 36,000 hours of one-on-one Chinese lessons delivered in 2025
- +1 more outcomes
Companies that use Chinese Language Institute
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Chinese Language Institute technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Chinese Language Institute partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Guangxi Normal University (GXNU)coreCLI is an official affiliate of Guangxi Normal University (GXNU), a leading research university with historical strengths in teacher education, humanities, and international exchange. The partnership began in 2001 when CLI's co-founder studied at GXNU and evolved into an official affiliation. CLI leverages this relationship for university credit pathways in study abroad programs, student referrals, and institutional credibility. The partnership has continued for over 17 years.
Scale indicators8 records
Recent moves7 records
Expansion highlights5 records
Chinese Language Institute competitors and assessment
Company assessmentDirect peers
- Mandarin House: Mandarin House operates a network of Chinese language schools and offers online Mandarin courses. It competes for similar individual, student, and institutional language-learning demand.
- eChineseLearning: eChineseLearning delivers live one-to-one and small-group online Chinese lessons. It is a direct digital competitor for learners who value personalized instruction but cannot attend CLI in Guilin.
- GoEast Mandarin: GoEast Mandarin provides online and in-person Chinese courses, tutoring, and China study experiences. Its Mandarin-focused curriculum and blended delivery make it highly comparable to CLI.
- That's Mandarin: That's Mandarin offers individual and group Chinese instruction in China together with online learning options. It is a direct competitor for internationally mobile students seeking structured Mandarin courses.
- LTL Mandarin School: LTL Mandarin School provides Chinese immersion, study-abroad, and online Mandarin programs for international learners. Its combination of location-based immersion and remote instruction closely matches CLI's core delivery model.
- Hanbridge: Hanbridge provides Chinese language instruction through online and physical delivery channels. Its focus on live Mandarin education and customized study makes it relevant to CLI's core and institutional offerings.
- Omeida Chinese Language School: Omeida Chinese Language School offers intensive Mandarin immersion and related study programs in China. It competes for international students seeking full-time language learning in a Chinese-speaking environment.
Broad incumbents
- EF Education First: EF Education First is a global language-learning and study-abroad provider. It overlaps with CLI's immersive, online, and institution-facing education model but serves a much broader set of languages and markets.
- New Channel Education: New Channel is an established Chinese language training and education network. It is a broad incumbent with substantially greater scale and a wider portfolio than CLI.
Emerging players
- SuperChinese: SuperChinese provides app-based Chinese learning with structured lessons, practice, and assessment. It overlaps with CLI's digital learning and resource-library activities, although it lacks CLI's intensive live and immersion model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Chinese Language Institute social profiles
Digital presenceChinese Language Institute financial estimates
Financial estimateRevenue estimate
Valuation estimate
Chinese Language Institute leadership team
Management profileNumber of profiles
Profiles6 records
Chinese Language Institute funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Chinese Language Institute M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Chinese Language Institute
What does Chinese Language Institute do?
Chinese Language Institute (CLI) provides Chinese (Mandarin) language education through one-on-one immersive instruction at its physical CLI Center in Guilin, China, as well as live online lessons delivered via video conferencing. Students receive 20 weekly hours of instruction coordinated across three dedicated teachers covering reading/writing, listening/speaking, and daily review. CLI also operates university-credit study abroad programs in partnership with Guangxi Normal University (GXNU) and designs customized faculty-led group travel programs for partner schools and organizations worldwide.
Is Chinese Language Institute a public or private company?
Chinese Language Institute is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Chinese Language Institute founded?
Chinese Language Institute was founded in 2009.
Where is Chinese Language Institute based?
Chinese Language Institute is headquartered in Guilin, China, in the Asia region.
How does Chinese Language Institute make money?
Four revenue lines are on record. Chinese Immersion Program Tuition is the primary driver. The others are online Chinese Lessons, study Abroad Program (GXNU Credit) and faculty-Led Custom Programs.
Who are Chinese Language Institute's main competitors?
Direct peers on record are Mandarin House, eChineseLearning, GoEast Mandarin, That's Mandarin, LTL Mandarin School, Hanbridge and Omeida Chinese Language School. Broad incumbents are EF Education First and New Channel Education. SuperChinese is listed as an emerging player.
Does Chinese Language Institute have an API?
No public API is recorded for Chinese Language Institute.
What industry is Chinese Language Institute in?
Chinese Language Institute's product category is Language Education Services. Its primary akta.pro industry code is EDAMAFAA, General Language Schools & Institutes, with a secondary code of EDAIAEAK, Online-to-Offline Hybrid Language Immersion Programs. Its NAICS code is 611630 and its SIC code is 8200.