Name

Fair Doctors

Legal name

FD Holding GmbH

Website

https://fair-doctors.de

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

501–1,000 employees

Ownership category

akta.pro rank

Product category

Outpatient Dental and Pediatric Healthcare Services

NAICS

Offices of Dentists (62121), Offices of Physicians (except Mental Health Specialists) (621111), Offices of Physicians (62111)

SIC

Services-Offices & Clinics Of Doctors Of Medicine (8011), Services-Health Services (8000)

akta.pro primary industry

Comprehensive Orthodontic Clinics (HLABABAA)

akta.pro secondary industry

Pediatric Urgent Care & After-Hours Clinics (HLAFAJAI)

Keywords

• Dental care services
• Pediatric healthcare
• Medical care centers
• Family dentistry
• Preventive dental care

Headquarters

HQ city

Cologne

HQ country

Germany

HQ region

Europe

Offices32 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Statutory Health Insurance (GKV) Reimbursements: Revenue from treating patients covered by German statutory health insurance. Services covered under standard care (Regelversorgung) are provided without additional co-payment, with costs reimbursed through the statutory health insurance system.
2. Private Patient Services: Revenue from privately insured patients and elective treatments not covered by statutory insurance (e.g., bleaching, cosmetic dentistry, certain prosthetics). These services are priced transparently with moderate rates.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Fair Doctors operates a network of 27+ medical care centers (Medizinische Versorgungszentren - MVZs) across North Rhine-Westphalia, Germany, delivering dental care services (preventive check-ups, caries and root canal treatment, professional cleaning, dentures, bleaching, all-ceramic prosthetics, pediatric dentistry) and pediatric healthcare services (acute care, vaccinations, U2-U11 screenings, allergology, J1-J2 youth check-ups, ultrasound). Patients access services via walk-in or appointment, bookable through the Dr. Flex online platform, VoiceAI telephone system, or VIOMEDI video consultations.

Product overview

Fair Doctors operates a network of 27 medical care centers (Medizinische Versorgungszentren - MVZs) across North Rhine-Westphalia, Germany, offering two primary service lines: dental care (Zahnarzt) at 20+ locations and pediatric care (Kinderarzt) at 7 locations. The dental portfolio includes preventive care (check-ups, professional cleaning), restorative treatments (caries treatment, root canal, dentures with co-payment-free options), and aesthetic services (bleaching, all-ceramic prosthetics). Pediatric services encompass preventive care (vaccinations, U-examinations U2-U11, youth health J1-J2), diagnostics (ultrasound, allergology), and acute/emergency care. All services support online appointment booking via Dr. Flex and TERMED, with AI-powered telephone assistance through VoiceAI. The company serves over 150,000 patients and holds a Top Company employer badge. The parent company is FD Holding GmbH based in Cologne.

Differentiator

Problem solved

Functional benefit

Brands

• Little Smiles: Pediatric dentistry services offered at Fair Doctors practices for children.

Products and services

• Zahnarzt (Dentist Services) Comprehensive dental care services offered at 27+ locations across NRW, including check-ups, caries treatment, root canal treatment, professional teeth cleaning, dentures, bleaching, and pediatric dentistry. Available to statutory insurance patients with co-payment-free standard care and to private patients with transparent pricing.
• Kinderarzt (Pediatrician Services) Pediatric healthcare services at 7 locations in NRW including acute care, vaccinations, U2-U11 screening examinations, allergology, J1-J2 youth health check-ups, ultrasound examinations, and emergency care. Targeted at families and children, covered by statutory and private health insurance.
• Little Smiles — Kinderzahnheilkunde (Pediatric Dentistry) Specialized pediatric dentistry sub-brand focused on building trust from early childhood with child-friendly dental care for children and families across Fair Doctors locations.
• Bleaching (Professional Tooth Whitening) Professional tooth whitening service offered as part of aesthetic/cosmetic dental treatments, priced starting at €59. Targeted at private-pay and privately insured patients seeking elective cosmetic procedures.
• Zahnersatz aus Vollkeramik (All-Ceramic Dentures) Premium prosthetic dentistry offering high-quality all-ceramic dental crowns (from €200) and all-ceramic bridges (from €600), available to private and statutory insurance patients as an upgrade option.
• Heil- und Kostenplan Vergleich (Treatment Cost Plan Comparison) Free service for statutory insured patients to compare dental treatment and cost plans, with a promise to deliver alternative treatment cost offers within 24 hours on weekdays. Over 30,000 patients have used the service.

Quantifiable outcome

• Over 150,000 patients served across 27+ locations
• +2 more outcomes

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration14 records

AI capability3 records

Feature3 records

Partnerships

One partnership is on record.

• Dr. Flex GmbHcoreTechnology or IntegrationDr. Flex GmbH (Neumarkt 2a, 59320 Ennigerloh) provides the online appointment booking system used by Fair Doctors across all 27+ locations. The service allows patients to view available appointment slots and book consultations. Dr. Flex also provides VoiceAI telephone automation for handling appointment inquiries and callback requests. Data processing occurs on servers in Germany under GDPR compliance (Art. 28 DSGVO).

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Straumann Group: Global dental device and services company, including clear-aligner brands. Sets competitive context for premium dental service demand in Europe and represents a strategic incumbent in adjacent dental value chain segments.
• Medicover: European healthcare services and diagnostics operator with clinics across multiple countries. Comparable as a multi-country, multi-site outpatient care platform, though broader in scope than Fair Doctors.
• Helios (Fresenius): Germany's largest private hospital operator, part of Fresenius. Provides a benchmark for the German private healthcare services landscape and operates MVZ-style outpatient structures within a much broader inpatient portfolio.

Direct peers

• Acura Zahnkliniken: German dental clinic group operating multiple practice locations with broad general dentistry and prosthetic services. Competes head-on with Fair Doctors on multi-site dental delivery in NRW and other regions.
• Colosseum Dental Group: European dental clinic platform backed by private equity operating hundreds of clinics across multiple countries. Comparable in scale, multi-site MVZ-style operations, and roll-up consolidation strategy.
• McDental: German multi-location dental chain offering general and aesthetic dentistry across cities. Comparable to Fair Doctors in physical-clinic DSO structure and target patient base.
• Dental21: German multi-location dental clinic chain with a comparable MVZ-style model across multiple German cities. Directly competes with Fair Doctors for the same insured-patient base and elective dental spend.
• European Dental Group: Pan-European dental services organization running consolidated clinic networks. Directly comparable to Fair Doctors' multi-site DSO model and its growth-via-acquisition playbook.

Emerging players

• Kinderheldin: German pediatric telehealth and advice service. Comparable to Fair Doctors' pediatric arm (Kinderarzt) on target segment (families with children) and German regulatory context, though delivered via digital rather than physical clinics.
• M1 Kliniken: German operator of specialty medical/aesthetic clinics with a multi-site retail healthcare model. Adjacent in consumer-facing medical chain dynamics and MVZ-style operating model, though focused on aesthetics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/fair-doctors

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fair Doctors