What CryptoNews does

CryptoNews.it is an independent Italian-language digital media outlet covering the cryptocurrency and blockchain sector. Founded in 2019 and operating as a bootstrapped private venture led by founder Umberto Gelmini, the company runs a WordPress-based news portal that publishes daily news, market analysis, regulatory updates, and educational guides on Bitcoin, Ethereum, altcoins, DeFi, NFTs, and Italian/European crypto regulation (MiCA, Consob, OAM). The product surface extends beyond articles to include a real-time cryptocurrency price ticker (Mercati LIVE), a crypto tax calculator (Calcolo Tasse Criptovalute) supporting Italian Quadro RW/RT and DAC8 reporting, and dedicated Coin Hub and Network Hub reference pages for individual tokens and Layer 2 networks.

The business model is content-led and free to the reader, monetized through display advertising and disclosed affiliate links embedded in review and guide content (exchanges, wallets, crypto cards). Distribution relies on SEO for Italian-language crypto queries, email newsletters, social sharing (Facebook, Reddit, Telegram), and media partnerships at European and Asian blockchain events (ctrl/shift 2026, ETHMilan, Istanbul Blockchain Week, Bitcoin Asia, Coinfest Asia). The company serves Italian retail crypto investors and enthusiasts seeking localized news, regulatory guidance, and practical educational content, with no enterprise or B2B contract base and a 1–10 employee scale.

Name

CryptoNews

Legal name

CryptoNews.it

Website

https://cryptonews.it

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

CryptoNews.it is a bootstrapped Italian-language digital media outlet founded in 2019 that provides cryptocurrency news, market analysis, regulatory coverage, and educational guides to Italian retail crypto investors, monetized via advertising and affiliate links.

Ownership category

akta.pro rank

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Advertising: The website displays display advertising and sponsored content to generate revenue from its audience of Italian crypto enthusiasts.
2. Affiliate Marketing: Some articles contain affiliate links, meaning the publication receives a commission when readers click links and make purchases. The site discloses these relationships transparently.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

CryptoNews.it is an independent Italian-language online newspaper that publishes cryptocurrency news, market analysis, educational guides, and regulatory coverage aimed at Italian retail crypto investors. The platform offers real-time cryptocurrency price data, beginner-to-advanced guides on DeFi, DEX, blockchain, wallets and crypto taxation, and tools including a crypto tax calculator (Calcolo Tasse Criptovalute) and live market tracker (Mercati LIVE). Content is free to readers, monetized through display advertising, sponsored content, and affiliate links.

Product overview

CryptoNews.it is a unified Italian cryptocurrency news and education platform offering real-time cryptocurrency news coverage, market analysis, and comprehensive educational guides. The portfolio includes the core news portal with live market tracking, cryptocurrency tax calculation tools, dedicated Coin and Network Hubs for specific tokens and blockchain networks, and an extensive library of educational content covering DeFi protocols, DEX exchanges, blockchain technology, crypto wallets, and cryptocurrency taxation in Italy. The platform serves Italian retail investors and crypto enthusiasts seeking news, market data, and practical guidance on cryptocurrency investing and compliance.

Differentiator

Problem solved

Functional benefit

Products and services

• CryptoNews.it News Portal
• Mercati LIVE (Live Markets)
• Calcolo Tasse Criptovalute (Crypto Tax Calculator)
• Coin Hub
• Network Hub
• DEX Guides
• DeFi Guides
• Crypto Tax Guide
• Blockchain Guide
• Crypto Wallet Guides
• Crypto Card Guide

Quantifiable outcome

• DMCA Registered protection secured
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered minor.

• ctrl/shift 2026minorGTM or Marketing Partner · 26 May 2026CryptoNews.it is the official media partner for ctrl/shift 2026, a Web3 and AI conference held at Villa Doria d'Angri in Naples from June 13-15, 2026. The event covers blockchain, AI, and quantum computing topics.
• Big News NetworkminorGTM or Marketing PartnerMedia partner network providing cross-promotion and content distribution visibility.
• WeMakeFutureminorGTM or Marketing PartnerItalian innovation event organizer. CryptoNews serves as media partner for their events covering AI, tech, and crypto.
• The CryptonomistminorGTM or Marketing PartnerCrypto-focused media outlet operating as a media partner for cross-content promotion.
• Istanbul Blockchain WeekminorGTM or Marketing PartnerInternational blockchain conference. CryptoNews is a media partner providing coverage and audience reach.
• Elevated MagazinesminorGTM or Marketing PartnerMedia partner for crypto/blockchain content distribution.
• Bitcoin AsiaminorGTM or Marketing PartnerAsian Bitcoin and crypto conference. CryptoNews serves as media partner.
• Coinfest AsiaminorGTM or Marketing PartnerAsian crypto event. Media partnership for audience reach in Asia-Pacific markets.
• Global Trading ShowminorGTM or Marketing PartnerTrading-focused event. Media partner for crypto trading content distribution.
• TechBullionminorGTM or Marketing PartnerTech and crypto news outlet. Media partner for content syndication.
• Binance ItalyminorGTM or Marketing PartnerBinance Italy is participating in ctrl/shift 2026 with a dedicated meetup on June 13, 2026. CryptoNews as media partner provides coverage for the event.
• NapulETHminorStrategic or Co-development PartnerNapulETH was the predecessor event to ctrl/shift 2026, launched in September 2024 with 1,200 participants and 120 speakers. The ctrl/shift rebrand represents a scaling of this initial collaboration.
• DMCA.comminorOthersCryptoNews.it has DMCA Registered protection status for content copyright management.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Decrypt: Multi-language crypto news and education platform (including Italian via translated content). Competes for the same SEO keywords and educational audience as CryptoNews.it, with significantly more headcount and editorial resources.
• BeInCrypto: Multilingual crypto news outlet covering markets, regulation, and education. Operates in multiple languages and competes with CryptoNews.it for global and Italian organic traffic, particularly for beginner-oriented educational guides.
• CoinDesk: Tier-1 global crypto media outlet covering news, research, and events. Overlaps with CryptoNews.it on news, regulation, and market coverage, though CoinDesk focuses on English-language institutional audiences while CryptoNews.it targets Italian retail.
• Bitcoin.com News: Crypto news site operated by Bitcoin.com. Covers the same core topics (Bitcoin, regulation, wallets, exchanges) as CryptoNews.it and is a major affiliate-driven competitor for wallet and exchange comparison traffic.
• CryptoSlate: Crypto news and on-chain data platform. Overlaps with CryptoNews.it on news, market coverage, and DeFi/NFT reporting, though CryptoSlate is English-only and more data/research oriented.
• Cointelegraph: Global crypto news platform with the largest reach in the sector. Operates multilingual editions and competes for the same advertising and affiliate budgets as CryptoNews.it, but at a much larger scale and with broader geographic coverage.
• The Block: Crypto news and institutional research platform. Competes for advertising dollars and high-quality crypto journalism, but targets a more institutional/English audience than CryptoNews.it's retail-Italian focus.
• U.Today: Multilingual crypto news platform covering Bitcoin, altcoins, and DeFi. Operates translated editions and competes with CryptoNews.it for SEO traffic on exchanges, wallets, and beginner guides, albeit with a broader global footprint.

Emerging players

• CryptoPotato: Crypto news and educational content site with strong affiliate/SEO focus. Closely matches CryptoNews.it's model of monetizing educational guides (exchange/wallet comparisons, how-tos) and competes for similar long-tail keywords.

Direct peers

• The Cryptonomist: Italian-language crypto news outlet that is explicitly listed as a media partner of CryptoNews.it. Both serve Italian retail crypto audiences with news, analysis, and educational content, making it the closest direct competitor in the Italian crypto media niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/cryptonewsit

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CryptoNews