Addie

Name

Addie

Legal name

Addie Solutions Inc.

Website

https://getaddie.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Infrastructure, Operations

Revenue model

1. Subscription - Per Seat Licensing: Annual subscription model billed per student seat. Three tiers available: Start Free (up to 15 students), School Launch ($150/student/year), and School Partnership ($950/student/year). Pricing scales with cohort size and service level. Multi-year agreements available with price-lock options.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels3 records

Core offering

Addie is an AI-powered, voice-first college counseling assistant that converses with students via SMS, WhatsApp, voice, and web in their native language to build a dynamic Student Ledger from unstructured data such as teacher comments, grades, and test scores. The platform surfaces best-fit college matches through its proprietary Thrive Index, drafts recommendation letters, and generates personalized application narratives for counselors managing high caseloads in K-12 schools.

Product overview

Addie is a single AI-powered college counselor assistant platform that helps secondary school counselors save time and students find best-fit college matches. The platform operates across three pricing tiers: a free pilot (Start Free) for counselors to test with their own student data, a School Launch tier ($450/seat/year) adding guided student conversation journeys and a living student ledger, and a School Partnership tier ($950/seat/year) for larger multi-grade rollouts with custom workflows and support. Key sub-products include the Student Ledger—a dynamic profile built from conversations and records—and the Thrive Index, a proprietary matching system for college fit recommendations.

Differentiator

Problem solved

Functional benefit

Products and services

• Addie (AI College Counselor Assistant) An AI-powered, voice-first college counselor assistant that converses with students in their native language across SMS, WhatsApp, voice, and web channels, processing unstructured student data (teacher comments, grades, test scores) to surface best-fit college matches and reduce counselor workload. Designed for K-12 school counselors managing high caseloads.
• Start Free (Pilot) Free pilot tier that lets school counselors chat with Addie using their own student data (teacher comments, grades, past notes) in plain language, with up to 15 student data sets and no contract required. Includes drafted recommendations, meeting prep, and student insights.
• School Launch Paid annual subscription tier at $450 per seat per year that includes guided conversation journeys for students (via SMS, WhatsApp, voice, or web), a living Student Ledger that grows with every conversation, college list building with fit and narrative workflows, essay direction, and counselor visibility into student engagement.
• School Partnership Premium annual subscription tier at $950 per seat per year for larger schools and multi-grade rollouts, including everything in School Launch plus annual partnership planning, multi-grade expansion options, custom workflow alignment, counselor dashboard with exception reporting, privacy/security packet, DPA support, ongoing onboarding, training, support, and multi-year price-lock options. Volume pricing available for larger schools.

Quantifiable outcome

• College application increase: 65% over 4 years
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

AI capability5 records

Feature6 records

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• CollegeVine: Consumer-facing college admissions guidance and admissions consulting platform. Targets students directly rather than schools, providing an alternative channel that could compete for the same students Addie serves.
• PrepScholar: Test prep and admissions consulting company with online programs. Adjacent in the college admissions prep space, particularly around personalized admissions strategy and essay support.

Direct peers

• Maia Learning: Modern college and career readiness platform used by private and independent schools. Competes head-to-head with Addie for the same school counselor buyer with similar college matching and application workflow features.
• Scoir: College counseling network and platform serving high school counselors and students. Directly competes in the same workflow of college discovery, application tracking, and counselor-student engagement.
• Naviance (PowerSchool): The dominant K-12 college and career readiness platform, now owned by PowerSchool (which is also an Addie integration partner). Directly serves the same school counselors with college planning, application management, and increasingly AI features.
• Cialfo: International college counseling platform with strong presence in international schools, serving counselors and students globally. Comparable feature set for college discovery, application management, and counselor dashboards.
• BridgeU: College and career guidance platform for international and US high schools. Competes in the same counselor-led college matching and application workflow space.

Others

• Counselor Trove: Consulting firm helping K-12 schools evaluate and implement college and career readiness platforms. Acts as a key gatekeeper in the procurement decisions Addie targets, making it an important ecosystem participant.

Broad incumbents

• Xello: K-12 college, career, and future-readiness platform used widely in North American schools. Competes for the same counselor buyer with broader career-readiness positioning that overlaps Addie's college counseling focus.
• Common App: The dominant college application platform used by 1M+ students annually. While not a counseling tool, it sits in the same workflow and has the user data and reach to expand upstream into pre-application college guidance.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Addie