Diversys Learning

What Diversys Learning does

Diversys Learning, Inc. is a privately held Texas-incorporated e-learning company founded in 2005 and headquartered in Cedar Park, TX (Austin metro). It operates a cloud-based learning management system (LMS) called the Virtual Learning Portal (VLP), originally developed in 2005-2007, that delivers SCORM 1.2, SCORM 2004 and xAPI (Tin Can) compliant compliance courses. The company's course catalog focuses on state and federally mandated training — alcohol seller-server certification (approved in 30+ jurisdictions), food handler safety training (ANAB-accredited in AZ, CA, FL, HI, IL, NM, OH, TX), Food Safety Manager certification (aligned to the 2022 FDA Food Code, exam administered through Pearson VUE centers and online via ProctorU), workplace harassment prevention (state-specific versions for CA, CT, DE, IL, NJ, NY and others), workplace violence prevention (California SB 533), and ACPE-approved pharmacy continuing education. A proprietary CertTrack module handles certification storage, expiration reminders and compliance reporting.

Revenue is generated across five streams: (1) individual course purchases through a network of ~10 sub-branded retail e-commerce sites (SureSellNow, TrainingNow, Diversys-FoodSafety, PrepSafety, BassetPermit, RBSPermit, RBSPermit-Espanol, ServerLicense, TABCPermit, UtahPermit); (2) corporate accounts on monthly billing where organizations receive a registration code assigned to employees; (3) pre-paid single-use voucher codes for bulk purchases (one-year expiry); (4) custom-branded VLP subscriptions for enterprise customers with multi-year contracts; and (5) professional services for custom SCORM course development. The customer base spans food and beverage, hospitality, convenience, grocery and pharmacy verticals, with named enterprise clients including Walmart, Sam's Club, Dollar General, Pilot Travel Centers & Flying J, and Whole Foods Market — alongside a long-tail of SMB and individual buyers served via self-serve retail sites. The company does not disclose financials, has no parent company, and has not announced any external funding rounds in the available data.

Name

Diversys Learning

Legal name

Diversys Learning, Inc.

Website

https://diversyslearning.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Short description

Diversys Learning, Inc. is a Texas-based cloud LMS provider founded in 2005 that delivers state-mandated compliance training and certifications (alcohol seller-server, food handler, food safety manager, harassment and pharmacy CE) to retail, food service, hospitality and enterprise customers via its Virtual Learning Portal and a network of branded retail sub-brands.

Ownership category

akta.pro rank

Product category

Compliance E-Learning & Certification Software

NAICS

Exam Preparation and Tutoring (611691), Educational Support Services (611710), Professional and Management Development Training (611430)

SIC

Services-Educational Services (8200)

akta.pro primary industry

Online Learning Content & Course Publishing Platforms (BPAMAJAL)

akta.pro secondary industries

Course Authoring, Hosting & Delivery Tools (LMS for Creators) (MPACALAJ), Digital Learning & Course Subscriptions (CRAFAIAD)

Keywords

• Compliance training software
• E-learning platform
• Certification management
• Cloud LMS solutions
• Regulatory training courses

Headquarters

HQ city

Cedar Park

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Individual Course Sales: Self-serve online course purchases through branded retail websites (SureSellNow.com, TrainingNow.com, etc.). Customers purchase individual certification courses for one-time use.
2. Corporate Accounts: Organizations assigned special registration codes for employees to enroll. Monthly billing based on course enrollments, with detailed certification reports included with invoices.
3. Pre-Paid Voucher Codes: Organizations purchase training courses in advance and receive unique codes to assign to employees. Codes can only be used once for enrollment.
4. Custom Learning Portal (VLP): Custom-branded private learning portals for large organizations with advanced reporting, auto-enrollment, and certification reporting capabilities. Setup and subscription fees.
5. Course Development Services: Custom e-learning course development services for clients who need to convert or create training materials. Professional services revenue from instructional designers, writers, and developers.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels4 records

Core offering

Diversys Learning delivers a cloud-based Virtual Learning Portal (VLP) learning management system that hosts SCORM-compliant e-learning courses for state-mandated compliance certifications, including alcohol seller-server, food handler, food safety manager, harassment prevention, workplace violence prevention, and pharmacy continuing education. The platform integrates the proprietary CertTrack certification management system for automated tracking, expiration reminders, and regulatory reporting, and is offered both as a custom-branded enterprise portal and through a network of self-serve retail course websites serving both individual learners and corporate accounts.

Product overview

Diversys Learning offers a platform-plus-modules architecture centered on its proprietary Virtual Learning Portal (VLP) cloud LMS. The VLP core platform delivers and manages SCORM-compliant e-learning courses with integrated compliance tracking via the CertTrack module, and provides corporate enrollment and billing tools through its Corporate Solutions module. The company's product portfolio includes both platform-delivered courses and a network of industry-specific retail sub-brands (SureSellNow.com for alcohol training, Diversys-FoodSafety.com and PrepSafety.com for food safety, TrainingNow.com for pharmacy CE, BassetPermit.com, RBSPermit.com, ServerLicense.com, TABCPermit.com, UtahPermit.com, and RBSPermit-Espanol.com) that serve different regulatory jurisdictions and industries. NRFSP Exam Center integration enables proctored certification exams via ProctorU online or Pearson VUE test centers. The company operates exclusively as a cloud/SaaS solution with no on-premise hardware or software required.

Differentiator

Problem solved

Functional benefit

Brands

• TrainingNow.com: Pharmacy CE Training courses - offers ACPE-approved continuing education for pharmacy personnel
• SureSellNow.com
• PrepSafety.com
• Diversys-FoodSafety.com
• BassetPermit.com
• RBSPermit.com
• RBSPermit-Espanol.com
• ServerLicense.com
• TABCPermit.com
• UtahPermit.com

Products and services

• Virtual Learning Portal (VLP) Proprietary cloud-hosted learning management system (LMS) that delivers SCORM-compliant e-learning courses, manages employee certifications and compliance, and provides reporting and administrative tools to corporate and individual customers across the U.S. Fully web-based with multi-level user management, secure registration, 24x7 reporting access, and optional custom-branded private portal deployments.
• Alcohol Seller-Server Certification

Quantifiable outcome

• 100% Passing guarantee on alcohol seller-server certification courses
• +2 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

Seven partnerships are on record, tiered core.

• Pearson VUEcoreTechnology or IntegrationPearson VUE serves as the testing center network for official Food Safety Manager certification exams. Candidates can schedule and take exams at one of 1,500 Pearson VUE Testing Centers across the US. Diversys offers optional exam vouchers for Pearson VUE testing.
• ProctorUcoreTechnology or IntegrationProctorU provides online proctoring services for National Registry Food Safety Manager certification exams. Includes online exam monitoring with live proctors, identity verification, and remote exam supervision. Additional fees apply for scheduling within 72 hours.
• NRFSP (National Registry of Food Safety Professionals)coreTechnology or IntegrationNRFSP is the certification body for food safety manager exams. Diversys offers NRFSP exam preparation courses and serves as an authorized exam center. Certifications are administered through NRFSP.
• ANAB (ANSI National Accreditation Board)coreTechnology or IntegrationANAB provides accreditation for Diversys food handler safety training courses. ANAB-accredited training is available for Arizona, California, Florida, Hawaii, Illinois, New Mexico, Ohio, and Texas.
• State Regulatory AgenciescoreTechnology or IntegrationDiversys courses are approved by hundreds of state and local regulatory jurisdictions. Personal information may be submitted to appropriate governing jurisdictions for certification purposes. Course approvals span alcohol seller-server (35+ jurisdictions), food handler, food safety manager, harassment prevention, and workplace violence prevention.
• ACPE (Accreditation Council for Pharmacy Education)coreTechnology or IntegrationDiversys Pharmacy CE training courses are approved by ACPE and grant CEU credit. Courses include bloodborne pathogens, HIPAA, medication errors, and other pharmacy-specific compliance training.
• Microsoft AzurecoreTechnology or IntegrationCloud hosting infrastructure for the Diversys Online learning platform. Website assets stored in Azure Blob Storage. Provides the foundation for the turn-key cloud LMS solution.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• 360training: 360training is a direct competitor offering online compliance and certification courses in alcohol seller-server, food handler, food safety manager, and other regulated categories via its own LMS and retail sub-brands (Learn2Serve, etc.), serving the same SMB and enterprise compliance market as Diversys.
• Traliant: Traliant provides online compliance training in workplace harassment, DEI, ethics, and other regulated topics for mid-market and enterprise customers, directly competing with Diversys' workplace harassment and workplace violence prevention course lines.
• StateFoodSafety: StateFoodSafety specializes in ANSI/ANAB-accredited food handler and food safety manager training courses approved across multiple U.S. states, competing head-on with Diversys' Diversys-FoodSafety.com and PrepSafety.com brands for food safety compliance training buyers.

Broad incumbents

• Skillsoft: Skillsoft is a large incumbent in enterprise learning and compliance content, offering an LMS-adjacent platform with course libraries covering compliance, leadership, and technology topics — competing for the same enterprise compliance training budgets as Diversys.
• Cornerstone OnDemand: Cornerstone OnDemand provides enterprise talent and learning management software, with compliance training content and reporting capabilities that overlap with Diversys' VLP and CertTrack offerings, particularly for mid-market and enterprise customers.
• Vector Solutions: Vector Solutions operates a broad compliance, safety, and workforce training platform serving regulated industries, with overlapping food safety, alcohol service, and workforce compliance content that competes with Diversys' vertical offerings.
• ServSafe: ServSafe, operated by the National Restaurant Association, is the dominant incumbent in food safety manager certification and training. While not a direct LMS competitor, it competes for the same regulatory-mandated food safety training spend that Diversys addresses through NRFSP/Pearson VUE.

Regional players

• HealthStream: HealthStream provides workforce training and credentialing for healthcare organizations, including continuing education and compliance tracking, representing an adjacent vertical peer to Diversys in regulated continuing-education delivery and certification management.

Emerging players

• NAVEX Global: NAVEX Global specializes in ethics and compliance training (harassment, code of conduct, anti-bribery), intersecting with Diversys' workplace conduct course portfolio and CertTrack-style compliance tracking use cases.
• EverFi (Blackbaud): EverFi, now part of Blackbaud, delivers compliance and workforce education (DEI, harassment prevention, financial education) through an enterprise platform, with adjacent positioning to Diversys' harassment prevention and corporate compliance offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/diversys-learning-inc

Compliance9 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Diversys Learning