LA Wallet

What LA Wallet does

LA Wallet is the official digital credential mobile application for Louisiana residents, developed and operated by Mobile DMV, LLC, a private limited liability company. The app allows users to carry digital versions of Louisiana driver's licenses and state IDs, vehicle registrations, SMART Health Cards from the Louisiana Department of Health, and fishing and hunting permits from the Department of Wildlife and Fisheries on iOS and Android devices. The digital driver's license carries the same legal authority as the physical card under Louisiana Act 625 of the 2016 Legislative Session, which amended Louisiana Revised Statutes 32:411 and 412. The platform claims 75% market penetration among Louisiana drivers and is positioned as the exclusive state-sanctioned digital credential solution.

The platform is built on ISO 18013-5 international standards for mobile driver's licenses (mDL) and holds certification from ISO and the American Association of Motor Vehicle Administrators (AAMVA). Security architecture includes encrypted credential storage and transmission and facial biometric verification. Additional features include automated expiration alerts tied to the OMV system, secure credential sharing with user-controlled information disclosure, and verified identity for businesses and agencies. The app is distributed exclusively through the Apple App Store and Google Play Store as a freemium consumer application, with no enterprise sales channel or geographic footprint beyond Louisiana.

The revenue model is not publicly disclosed; the app is free to download with references to in-app purchases in the End User License Agreement suggesting potential premium features or transaction-based monetization. Mobile DMV, LLC is the sole legal entity responsible for the application, and the Terms of Service explicitly state that no contractual relationship exists between users and the State of Louisiana. No venture capital or private equity funding rounds are documented, and the company operates with no disclosed parent company or institutional investor structure.

Name

LA Wallet

Legal name

Mobile DMV, LLC

Website

https://lawallet.com

Company type

Private

Founded year

2023

Operating status

Operating

Short description

LA Wallet is the official digital credential app for Louisiana residents, developed by Mobile DMV, LLC. It stores digital driver's licenses, state IDs, vehicle registrations, health cards, and fishing permits for state residents on iOS and Android.

Ownership category

akta.pro rank

Product category

Digital Identity / Mobile Credentials

akta.pro primary industry

General-Purpose Digital Wallets (P2P + Merchant) (FSAMAEAA)

Keywords

• Digital credentials
• Mobile driver's license
• Digital identity app
• State-issued credentials
• Mobile ID verification

GTM type

B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. App Services: Revenue model not explicitly disclosed in available sources. LA Wallet is owned and provided by Mobile DMV, LLC, a private company authorized by the State of Louisiana to provide digital credential services. The EULA references in-app purchases and Terms of Sale, suggesting potential transaction-based revenue from premium features or services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

LA Wallet is a mobile application for iOS and Android that lets Louisiana residents store, display, and share digital versions of state-issued credentials, including driver's licenses and state IDs, vehicle registrations, SMART Health Cards, and wildlife/fisheries permits. Authorized by Louisiana law (Act 625 of 2016), the digital driver's license carries the same legal authority as the physical card, and the app provides expiration alerts, encrypted credential handling, and selective verified credential sharing.

Product overview

LA Wallet is a single unified mobile application serving as the official digital credential platform for Louisiana residents. The core product, the LA Wallet Mobile Application, stores and displays digital driver’s licenses and state IDs with the same legal authority as physical cards. Users can link supplementary credentials including vehicle registrations, SMART Health Cards from the Department of Health, and wildlife/fisheries permits. All credentials are accessible in one tap and backed by the State of Louisiana, with expiration alerts and secure sharing capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• LA Wallet Mobile Application The official digital credential mobile application for Louisiana residents on iOS and Android that securely stores and displays digital versions of driver's licenses, state IDs, vehicle registrations, SMART Health Cards, and wildlife/fisheries permits.
• Digital Driver's License and State ID Digital version of a Louisiana driver's license or state ID stored within the LA Wallet app, carrying the same legal authority as the physical card under Act 625 of the 2016 Legislative Session.
• Digital Vehicle Registration Digital vehicle registration cards linked to a user's LA Wallet account, eliminating the need to carry physical registration documents and surfacing expiration data tied to the OMV system.
• SMART Health Card Digital SMART Health Card from the Louisiana Department of Health accessible within LA Wallet for verified health and vaccination records.
• Wildlife and Fisheries Credentials Fishing permits, harvest reports, and wildlife tags linked to LA Wallet accounts for Louisiana hunters and anglers.

Quantifiable outcome

• 75% of all Louisiana drivers use LA Wallet
• +3 more outcomes

Named customers3 records

Segments5 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Four partnerships are on record, tiered core and supporting.

• State of LouisianacoreStrategic or Co-development Partner · 1 January 2016The State of Louisiana authorized LA Wallet through legislative action (Act 625 of 2016) which amended Louisiana Revised Statute 32:411 and 412. The Louisiana Office of Motor Vehicles (OMV) provides the credential data and integration for the digital driver's license system. This is a core government partnership that provides legal authority and data integration for the entire platform.
• Louisiana Department of HealthcoreTechnology or IntegrationProvides SMART Health Card data integration, allowing users to store and display their health credentials within the LA Wallet app.
• Louisiana Department of Wildlife and FisheriessupportingTechnology or IntegrationProvides credential integration for fishing and hunting permits, enabling users to link their outdoor recreation credentials to report harvests and tags.
• Mobile DMV, LLCcoreOthersMobile DMV, LLC is the parent company and legal entity that owns and provides LA Wallet. They are the licensee authorized by the State of Louisiana to develop and operate the digital credential platform.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Others

• Jumio: AI-powered identity verification and KYC platform serving fintech and enterprises. Adjacent to LA Wallet's identity verification capabilities, but serves enterprise rather than consumer buyers.
• Veriff: Identity verification platform offering biometric and document authentication. Thematically related to LA Wallet's credential verification workflows for government, healthcare, and consumer use cases.

Direct peers

• ID.me: Digital identity network used for government services and mDL partnerships in multiple states. Direct peer in identity verification and government-backed digital ID credentials distributed to consumers.
• CLEAR: Digital identity platform with secure verification and consumer mobile distribution. Directly comparable to LA Wallet's verification functionality and government-partnered identity model.
• Apple Wallet: Apple's native digital wallet supports state-issued IDs (mDL) in multiple US states. Direct peer in product (digital ID credential wallet), consumer distribution via iOS, and government partnership model — though broader in payments, transit, and loyalty.
• Samsung Wallet: Samsung's mobile wallet with digital ID and credential storage for select states. Comparable to LA Wallet's product scope in digital credentials, with broader wallet features (payments, transit).
• Google Wallet: Google's digital wallet now supports digital driver's licenses in select US states. Direct competitor in digital ID credentials, Android-native distribution, and government-backed identity storage.

Broad incumbents

• Thales: Multinational digital identity and security provider with government-issued digital ID programs globally. Comparable at the standards and infrastructure layer for state digital ID credentials.
• IDEMIA: Global provider of physical and digital identity credentials to US states and governments. Broader incumbent in state-issued ID with digital ID capabilities that overlap LA Wallet at the infrastructure layer.

Emerging players

• Au10tix: Identity verification technology provider serving financial institutions, governments, and digital platforms. Comparable to the credential verification component of LA Wallet's value proposition.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LA Wallet