deliciousmagazinecouk
delicious. magazine is a UK consumer food media brand publishing a monthly print magazine, digital editions, and an extensive recipe database for home cooks and food enthusiasts, monetised via subscriptions, advertising, and single-issue sales.
- Company typePrivate
- Founded-
- HeadquartersMarket Harborough, United Kingdom
- Headcount—
- GTM typeB2C
- OfferingDigital Commerce or Content
What deliciousmagazinecouk does
delicious. magazine is a UK consumer food media brand published by Eye to Eye Media Ltd., a privately held UK media company registered in Peterborough with operational offices in London (10 Kennington Park Place). The brand produces a monthly print food magazine, digital editions distributed through PocketMags, Readly, and Apple News, an extensive online recipe database of thousands of tested recipes, and a "Be a Better Cook" educational skills section. It serves UK home cooks and food enthusiasts seeking reliable, professionally tested recipes, seasonal meal inspiration, and cooking technique guidance, with secondary reach to international readers via overseas subscriptions.
The product is built on a WordPress-based website as the central publishing platform, with content distribution extended through three digital reading platforms and an active social media footprint across Instagram, TikTok, Twitter/X, Pinterest, and Facebook. The editorial team is credentialed with Cordon Bleu diplomas, Great Taste Awards judging experience, and prior roles at Great British Chefs, Waitrose & Partners Food Magazine, Time Inc, and Dorling Kindersley. Editorial leadership includes Managing Editor Les Dunn (formerly a freelance writer for The Guardian and The Times), Head of Food Tom Shingler (formerly of Great British Chefs), and Food Producers Emily Gussin and Pollyanna Coupland.
Revenue is generated through four streams: recurring print magazine subscriptions (including a £5 introductory offer for 5 issues and annual 12-issue plans with free delivery), recurring digital subscriptions via third-party platforms, advertising sales handled by Canopy Media as outsourced sales partner, and one-time single-issue and back-issue sales at retail and direct-to-consumer. The product portfolio also includes the "Extra delicious." premium subscription tier for upsell. Leadership comprises Managing Director Seamus Geoghegan, Publishing Director Adrienne Moyce, Editorial Director Laura Rowe, Head of Commercial Elizabeth Webber, and Production Director Jake Hopkins, with approximately 18 named editorial, design, digital, commercial, and production staff.
deliciousmagazinecouk firmographics
Firmographics- Name
- deliciousmagazinecouk
- Legal name
- Eye to Eye Media Ltd.
- Website
- https://deliciousmagazine.co.uk
- Company type
- Private
- Operating status
- Operating
- Short description
- delicious. magazine is a UK consumer food media brand publishing a monthly print magazine, digital editions, and an extensive recipe database for home cooks and food enthusiasts, monetised via subscriptions, advertising, and single-issue sales.
- Ownership category
- akta.pro rank
deliciousmagazinecouk industry classification
Industry- Product category
- Consumer Food Media / Food Magazine Publishing
- NAICS
- Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Food, Cooking & Beverage Magazines (MPAJAEAF)
Keywords
Where deliciousmagazinecouk is headquartered
LocationHeadquarters
- HQ city
- Market Harborough
- HQ country
- United Kingdom
- HQ region
- Europe
Offices2 records
Markets served
deliciousmagazinecouk business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Print Magazine Subscriptions: Monthly print magazine delivered to subscribers' doors with free delivery. Annual subscriptions of 12 issues save customers money on shop price. Introductory offer of 5 issues for £5.
- Digital Magazine Subscriptions: Digital editions available on tablet, laptop, mobile through PocketMags, Readly, and Apple News platforms.
- Advertising Revenue: Print and online advertising, brand partnerships, social media campaigns, and media pack sales to advertisers. Head of commercial is Elizabeth Webber.
- Single Issue Sales: Individual magazine copies sold at retail and direct-to-consumer online ordering for current and back issues.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Print Subscription - Introductory Offer |
| Subscription | Monthly | Digital Magazine Subscription |
| Subscription | Annual | Gift Subscriptions |
| One time/ perpetual license | Pay-as-you-go | Single Issue Purchase |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
deliciousmagazinecouk product offering
Product offeringCore offering
delicious. magazine is a UK monthly food magazine published by Eye to Eye Media Ltd. in print and digital formats, featuring seasonal recipes, cooking skills, expert tips, food features, travel and chef interviews. The brand also operates an extensive online recipe database, a premium subscription tier ("Extra delicious."), cooking masterclasses ("Be a Better Cook"), and a multi-platform social media presence. Revenue is generated from print and digital subscriptions, single-issue sales, advertising, and brand partnerships.
Product overview
delicious. is a UK food magazine and digital platform operated by Eye to Eye Media Ltd. The core offering is the monthly delicious. Magazine, a print and digital publication featuring recipes, cooking techniques, and food features. The product portfolio includes the premium subscription service Extra delicious., digital edition subscriptions available through PocketMags, Readly, and Apple News, and an extensive online recipe database. The brand extends across social media channels (Instagram, TikTok, Twitter/X, Pinterest, Facebook) for content distribution and community engagement. Additional offerings include cooking skills tutorials through the Be a Better Cook section, travel and interview features, and sustainability content.
Differentiator
Problem solved
Functional benefit
Products and services
- delicious. Magazine (print and digital monthly magazine)
Companies that use deliciousmagazinecouk
Customer profileSegments2 records
Ideal customer profiles3 records
deliciousmagazinecouk technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
deliciousmagazinecouk partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Eye to Eye Media LtdcoreEye to Eye Media Ltd is the parent publishing company that produces delicious. magazine. The company is described as a leading food content agency. delicious. magazine is a part of Eye to Eye Media Ltd.
- PocketMagscoreDigital distribution platform partner for delicious. magazine digital editions. Readers can purchase and read digital versions of current issues and back issues on this platform.
- ReadlycoreDigital magazine subscription platform offering delicious. magazine digital editions for reading on various devices.
- Canopy MediacoreAdvertising sales partner for delicious. magazine. Sales director Lee Rimmer handles advertising enquiries. Director of Operations Lauren Littler manages operations.
- Apple NewsminorApple News platform distribution for digital magazine access, with feed of recent features available for Apple+ News subscribers.
Scale indicators2 records
Recent moves1 record
Expansion highlights6 records
deliciousmagazinecouk competitors and assessment
Company assessmentDirect peers
- BBC Good Food: UK market-leading food magazine and recipe website from Immediate Media. Direct competitor on home-cook recipes, tested content, masterclasses, print + digital subscriptions and advertising — the most relevant comparable title for delicious.
- Olive Magazine: Immediate Media's premium UK food magazine focused on seasonal recipes, cooking skills and travel. Closely comparable print/digital subscription model, advertising base and target reader (aspirational home cooks).
- Great British Chefs: Premium UK food content platform with tested recipes, chef profiles and culinary content. Closely overlaps with delicious. on recipe testing, chef talent network and digital audience — in fact, several delicious. staff (Tom Shingler, Pollyanna Coupland) came from this brand.
- Food and Travel Magazine: UK food and travel magazine covering recipes, chefs and culinary destinations. Directly comparable on the food-plus-travel editorial mix; Managing Editor Les Dunn previously contributed to this title.
- Waitrose & Partners Food Magazine: UK supermarket-published food magazine and recipe site with a tested-recipe proposition similar to delicious. Comparable target audience and recipe/skill content; Emily Gussin moved to delicious. from this title.
Broad incumbents
- Food Network Magazine: US mass-market food magazine from Hearst tied to the Food Network TV brand. Overlaps on tested recipes, celebrity/chef content and food advertising, though anchored to TV IP rather than editorial skills like delicious.
- Bon Appétit: Major US food media brand (Condé Nast) spanning a monthly magazine, recipe site, video and social. Comparable on tested recipes, premium food audience and multi-channel distribution, but operates at significantly larger scale and is not UK-focused.
- The Guardian Feast (Observer Food Monthly): Major UK newspaper's food vertical plus monthly Food Monthly supplement. Overlaps on UK home-cook recipe content, chef interviews and food journalism; free distribution represents a different commercial model but a directly comparable audience.
Emerging players
- BBC Good Food (YouTube / video): Listed separately as the video-native expression of the BBC Good Food brand. Represents the kind of social/video-first food content that competes for the same audience attention as delicious.'s social channels and TikTok recipes.
Regional players
- delicious. (Australia, News Corp): Australian sister title of the same 'delicious.' brand, published by News Corp Australia. Same brand DNA and food/cooking editorial remit, but operates as a separate publisher serving Australia/NZ rather than competing in the UK.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
deliciousmagazinecouk social profiles
Digital presencedeliciousmagazinecouk financial estimates
Financial estimateRevenue estimate
Valuation estimate
deliciousmagazinecouk leadership team
Management profileNumber of profiles
Profiles12 records
deliciousmagazinecouk funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
deliciousmagazinecouk M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about deliciousmagazinecouk
What does deliciousmagazinecouk do?
delicious. magazine is a UK monthly food magazine published by Eye to Eye Media Ltd. in print and digital formats, featuring seasonal recipes, cooking skills, expert tips, food features, travel and chef interviews. The brand also operates an extensive online recipe database, a premium subscription tier ("Extra delicious."), cooking masterclasses ("Be a Better Cook"), and a multi-platform social media presence. Revenue is generated from print and digital subscriptions, single-issue sales, advertising, and brand partnerships.
Is deliciousmagazinecouk a public or private company?
deliciousmagazinecouk is a private company. It is classified as corporate owned and is currently operating.
When was deliciousmagazinecouk founded?
deliciousmagazinecouk was founded in -1.
Where is deliciousmagazinecouk based?
deliciousmagazinecouk is headquartered in Market Harborough, United Kingdom, in the Europe region.
How does deliciousmagazinecouk make money?
Four revenue lines are on record. Print Magazine Subscriptions are the primary driver. The others are digital Magazine Subscriptions, advertising Revenue and single Issue Sales.
Who are deliciousmagazinecouk's main competitors?
Direct peers on record are BBC Good Food, Olive Magazine, Great British Chefs, Food and Travel Magazine and Waitrose & Partners Food Magazine. Broad incumbents are Food Network Magazine, Bon Appétit and The Guardian Feast (Observer Food Monthly). BBC Good Food (YouTube / video) is listed as an emerging player. delicious. (Australia, News Corp) is listed as a regional player.
Does deliciousmagazinecouk have an API?
No public API is recorded for deliciousmagazinecouk.
What industry is deliciousmagazinecouk in?
deliciousmagazinecouk's product category is Consumer Food Media / Food Magazine Publishing. Its primary akta.pro industry code is MPAJAEAF, Food, Cooking & Beverage Magazines. Its NAICS code is 513120 and its SIC code is 2721.