agent for life
- Company typePrivate
- Founded-
- Headquarters—
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
agent for life firmographics
Firmographics- Name
- agent for life
- Website
- https://agentforlife.com.au
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
agent for life industry classification
Industry- Product category
- Insurance Brokerage Services
- NAICS
- Insurance Agencies and Brokerages (52421), Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Retail (Personal Lines) Insurance Brokerage (FSAEADAA)
Keywords
agent for life business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
agent for life product offering
Product offeringCore offering
Agent For Life is an Australian insurance advisory that provides personal and business risk insurance advice and sources tailored life insurance solutions for its clients. The firm operates as a small-scale insurance brokerage (1-10 employees), connecting clients with appropriate life and risk insurance products suited to their individual or commercial circumstances.
Differentiator
Problem solved
Functional benefit
Products and services
- Personal Risk Insurance Advice Advisory service providing risk insurance guidance to individuals and sourcing appropriate life insurance solutions tailored to their personal circumstances.
- Business Risk Insurance Advice Advisory service for businesses seeking risk insurance coverage, including the sourcing of tailored life insurance solutions relevant to commercial clients and their key personnel.
- Tailored Life Insurance Sourcing Sourcing service that matches clients with tailored life insurance solutions from providers, based on the advisory assessment of their personal or business needs.
Companies that use agent for life
Customer profileIdeal customer profiles2 records
agent for life technology and API
TechnologyAPI detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
agent for life competitors and assessment
Company assessmentBroad incumbents
- Compare the Market Australia: Australian price comparison platform covering life insurance among other products; not a broker in the advised sense but a competing customer-acquisition channel for life insurance buyers.
- iSelect: Large Australian comparison and referral service for life, health, and general insurance; competes for the same end customer and represents the aggregator pressure on small advisory brokers.
- Finder Australia: Australian consumer comparison and editorial site that routes life insurance enquiries to carriers and partners, an alternative distribution channel competing with advisory brokers for the same customer intent.
- MLC Life Insurance: Major Australian life insurance carrier whose adviser distribution channel competes with independent brokers like Agent For Life for the same advised-life customer segment.
- TAL (TAL Life Limited): One of Australia's largest life insurers and a major carrier partner panel for life insurance brokers; comparable in that Agent For Life relies on carriers like TAL as product suppliers and revenue source.
Direct peers
- Lifebroker: Australian online life insurance brokerage that compares and sources life insurance policies from multiple carriers, directly comparable to Agent For Life's stated role of advising on and sourcing life insurance solutions.
- Life Insurance Direct: Australian life insurance brokerage offering advice and policy placement across personal and business life cover, overlapping Agent For Life's personal/business risk mandate and carrier-sourcing model.
- Insurance Advisernet: Australian network of authorised insurance advisers and brokers providing personal and commercial risk advice, comparable in operating model to a small advisory broker like Agent For Life.
- Insurance Line: Direct-to-consumer life insurance distributor in Australia, sourced through phone-based advice and online channels, competing for the same Australian life insurance customer as Agent For Life.
Regional players
- Aussie Life Insurance Brokers: Australian retail broker (Aussie/Home Loans network) that sells life insurance alongside mortgage products, competing in the same advised Australian life insurance distribution channel.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat1 record
Key risks5 records
Key highlights4 records
Customer concentration
agent for life social profiles
Digital presenceagent for life financial estimates
Financial estimateRevenue estimate
Valuation estimate
agent for life leadership team
Management profileNumber of profiles
agent for life funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
agent for life M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about agent for life
What does agent for life do?
Agent For Life is an Australian insurance advisory that provides personal and business risk insurance advice and sources tailored life insurance solutions for its clients. The firm operates as a small-scale insurance brokerage (1-10 employees), connecting clients with appropriate life and risk insurance products suited to their individual or commercial circumstances.
When was agent for life founded?
agent for life was founded in -1. It employs 1 to 10 people.
Who are agent for life's main competitors?
Broad incumbents on record are Compare the Market Australia, iSelect, Finder Australia, MLC Life Insurance and TAL (TAL Life Limited). Direct peers are Lifebroker, Life Insurance Direct, Insurance Advisernet and Insurance Line. Aussie Life Insurance Brokers is listed as a regional player.
Does agent for life have an API?
No public API is recorded for agent for life.
What industry is agent for life in?
agent for life's product category is Insurance Brokerage Services. Its primary akta.pro industry code is FSAEADAA, Retail (Personal Lines) Insurance Brokerage. Its NAICS code is 52421 and its SIC code is 6411.