event safety services
Event Safety Services is a Florida-based solo professional services practice founded in 2009 by Brian D. Avery, providing expert witness testimony and operational safety consulting for event, venue, and attraction operators across the U.S. and internationally.
- Company typePrivate
- Founded2009
- HeadquartersGainesville, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What event safety services does
Event Safety Services (legal entity: Event Safety & Security Services, LLC) is a Florida-domiciled, privately-held professional services practice founded in 2009 by Brian D. Avery. The firm provides two interrelated service lines: (1) expert witness services for attorneys, including case review, discovery assistance, report writing, and expert testimony on event, venue, and attraction matters for both plaintiff and defense cases; and (2) operational safety consulting and inspection services covering event operators (festivals, conferences, sporting events, concerts, fairs, corporate and community events), venue operators (stadiums, arenas, convention centers, theaters, parks, hotels, resorts), and attraction operators (amusement parks, mechanical rides, inflatables, tents, stages, interactive exhibits, animal encounters, and special effects).
The underlying "technology" is Brian D. Avery's domain expertise and proprietary safety protocols and curricula, supported by 30+ years of industry experience, completed Ph.D. coursework in Hospitality Education, a Master's in Hospitality and Tourism Management, and a post-baccalaureate in Industrial Engineering with a Human Factors and Safety concentration. The firm monetizes through quote-based, custom professional-services engagements (hourly/daily expert witness work plus project-based consulting) with no publicly disclosed pricing. It has handled over 150 legal matters across 30+ U.S. states, DC, England, and the US Virgin Islands, and has consulted internationally with Dubai Parks and Resorts.
The go-to-market is consultative and authority-driven, not scaled marketing: the principal builds inbound demand through academic positions (University of Florida faculty, prior UCF/Disney International College Program teaching), ASTM International F24 voting committee membership (20+ years), TED Talk and media contributions, and content assets under sub-brands BrianDAvery.com and AmusementSafety.com. The customer base comprises attorneys, insurance providers, and event/venue/attraction operators, with no disclosed institutional customers or recurring contracts; the firm operates as a solo/micro practice (1-5 employees) with no external funding. A separate entity, TBM, LLC, was established in 2017 to capture speaking and content revenue under Brian D. Avery's personal brand.
event safety services firmographics
Firmographics- Name
- event safety services
- Legal name
- Event Safety & Security Services, LLC
- Website
- https://eventsafetyservices.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Short description
- Event Safety Services is a Florida-based solo professional services practice founded in 2009 by Brian D. Avery, providing expert witness testimony and operational safety consulting for event, venue, and attraction operators across the U.S. and internationally.
- Ownership category
- akta.pro rank
event safety services industry classification
Industry- Product category
- Safety Consulting Services
- NAICS
- Investigation and Security Services (5616)
- SIC
- Services-Detective, Guard & Armored Car Services (7381), Services-Legal Services (8111)
- akta.pro primary industry
- Festivals, Fairs & Outdoor Event Security (BPAKACAC)
- akta.pro secondary industries
- Venue Security, Risk & Crowd Management (MPAGALAM), Event Security, Safety & Crowd Management (MPAGAAAI), Theater, Cinema & Performing Arts Venue Security (BPAKACAG)
Keywords
Where event safety services is headquartered
LocationHeadquarters
- HQ city
- Gainesville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
event safety services business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Expert Witness Services: Provides comprehensive expert witness services for attorneys including case review, discovery assistance, report writing, and expert testimony for plaintiff and defense cases in event, venue, and attraction matters
- Safety Consulting Services: Operational safety consulting and inspection services ensuring compliance with industry standards and best practices for event, venue, and attraction providers
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Professional Services |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
event safety services product offering
Product offeringCore offering
Event Safety Services provides expert witness and operational safety consulting services for events, venues, and attractions. The firm specializes in developing and implementing operational safety policies and procedures, conducting risk assessments and inspections, and delivering expert testimony for attorneys in personal injury cases. It serves as a single-source provider of safety expertise across three verticals—event safety (crowd management, emergency preparedness), venue safety (structural and fire safety), and attraction safety (amusement rides, inflatables, temporary structures).
Product overview
Event Safety Services provides a unified suite of consulting and expert witness services centered on operational safety for the events, venues, and attractions industry. The core offerings consist of three interconnected service lines: Expert Witness Services (providing legal case support including testimony and report writing for both plaintiff and defense), Consultation and Inspection Services (developing safety policies and ensuring regulatory compliance), and specialized safety services across three verticals—Event Safety, Venue Safety, and Attraction Safety. These services are delivered by Principal Brian D. Avery, a professor and industry expert with over 30 years of experience.
Differentiator
Problem solved
Functional benefit
Brands
- Brian D. Avery: Personal brand for public speaker, author, and content creator specializing in life safety and corporate responsibility.
- AmusementSafety.com
Products and services
- Expert Witness Services Provides attorneys with comprehensive expert witness services, including case review, discovery assistance, report writing, and expert testimony on event, venue, and attraction matters. Supports both plaintiff and defense cases.
- Consultation and Inspection Services Develops and implements robust operational safety policies and procedures to minimize liability for event, venue, and attraction operators. Ensures compliance with industry standards, enhances safety, and reduces risks.
- Event Safety Services Specializes in crowd management, emergency preparedness, security services, health and safety compliance, risk assessment, and staff training for events including festivals, conferences, sporting events, concerts, fairs, and corporate events.
- Venue Safety Services Provides expert witness and consultation services for venue safety, focusing on structural safety inspections, fire safety planning, access control management, and environmental risk assessment. Covers stadiums, arenas, convention centers, theaters, auditoriums, parks, hotels, and resorts.
- Attraction Safety Services Specializes in expert witness and consultation services for attraction safety, focusing on safe operation of mechanical amusement rides, inflatables, tents and membrane structures, stages, interactive exhibits, animal encounters, and special effects.
Quantifiable outcome
- Over 150 legal matters handled as expert witness
- +2 more outcomes
Companies that use event safety services
Customer profileNamed customers2 records
Segments4 records
Ideal customer profiles4 records
event safety services technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
event safety services partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core and major.
- ASTM InternationalcoreVoting committee member for ASTM International Volume 15.07, F24 for Amusement Rides and Devices for over 20 years. F24 oversees rigorous standards essential for safe operation of amusement rides and devices worldwide.
- Disney InternationalcoreTeaching Theme Park & Attraction Management to students in the Walt Disney World International College Program through University of Central Florida Rosen College and currently University of Florida THEM Department.
- Dubai Parks and ResortsmajorCollaborated with Dubai Parks and Resorts including Motiongate Dubai, Legoland Park, Legoland Water Park, and Bollywood Parks to develop operations, safety, and risk management practices.
- University of FloridacoreSenior faculty member at UF College of Health & Human Performance, Departments of Sport Management and Tourism, Hospitality, & Events. Responsible for curriculum development and instruction for undergraduate and graduate students.
Scale indicators5 records
Recent moves6 records
Expansion highlights4 records
event safety services competitors and assessment
Company assessmentBroad incumbents
- AECOM: Global infrastructure consulting firm offering venue, event, and attraction safety, risk, and engineering services at scale. Represents the broad-incumbent competitor whose portfolio includes the kind of operational safety work Event Safety Services provides, but at much larger scope and capacity.
- Bureau Veritas: International testing, inspection, and certification company that performs attraction and venue safety inspections and compliance audits. Directly comparable to the firm's consultation/inspection services, but operating globally with much broader service lines.
Direct peers
- Round Table Group: Expert witness and litigation support firm serving attorneys with subject-matter experts across a wide range of disciplines. Closely mirrors the expert witness revenue stream at Event Safety Services, including report writing and testimony.
- TASA Group: National expert witness referral and consulting network connecting attorneys with subject-matter experts across disciplines. Comparable to the firm's expert witness service line, though broader in scope and operating as a marketplace rather than a single-principal practice.
- Event Safety Alliance: Non-profit organization focused on developing event safety standards and training for the live events industry. Highly comparable to Event Safety Services in subject-matter focus (crowd safety, operational risk at events), though it operates as an industry body rather than a paid consultancy/expert witness practice.
- Saferparks: Non-profit dedicated to amusement ride and attraction safety, advocating for stronger standards and consumer protection. Directly comparable to Event Safety Services' attraction safety practice and ASTM F24 advocacy work.
- The Expert Institute: Expert witness consulting firm specializing in matching attorneys with domain experts for litigation support. Comparable to Event Safety Services' plaintiff/defense expert witness business, but again operating at scale across many practice areas.
Emerging players
- CrowdRx: Event medical services and crowd safety provider offering on-site emergency response, standby coverage, and risk planning for live events. Overlaps with Event Safety Services on the event safety/emergency preparedness consulting side but is operational rather than advisory.
Others
- Wiss, Janney, Elstner Associates (WJE): Forensic engineering and architecture firm frequently retained as expert witness for structural and venue-related failures. Comparable to the venue safety and expert witness services but specialized in structural/architectural failure analysis rather than operational safety per se.
- International Association of Venue Managers (IAVM): Industry association for venue managers and operators, providing training, certification, and safety resources. Adjacent to Event Safety Services' venue safety consulting and training, though as a membership body rather than a paid advisory firm.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
event safety services social profiles
Digital presenceevent safety services financial estimates
Financial estimateRevenue estimate
Valuation estimate
event safety services leadership team
Management profileNumber of profiles
Profiles1 record
event safety services funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
event safety services M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about event safety services
What does event safety services do?
Event Safety Services provides expert witness and operational safety consulting services for events, venues, and attractions. The firm specializes in developing and implementing operational safety policies and procedures, conducting risk assessments and inspections, and delivering expert testimony for attorneys in personal injury cases. It serves as a single-source provider of safety expertise across three verticals—event safety (crowd management, emergency preparedness), venue safety (structural and fire safety), and attraction safety (amusement rides, inflatables, temporary structures).
Is event safety services a public or private company?
event safety services is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was event safety services founded?
event safety services was founded in 2009.
Where is event safety services based?
event safety services is headquartered in Gainesville, United States, in the North America region.
How does event safety services make money?
Two revenue lines are on record. Expert Witness Services are the primary driver. The others are safety Consulting Services.
Who are event safety services's main competitors?
Broad incumbents on record are AECOM and Bureau Veritas. Direct peers are Round Table Group, TASA Group, Event Safety Alliance, Saferparks and The Expert Institute. CrowdRx is listed as an emerging player. Others are Wiss, Janney, Elstner Associates (WJE) and International Association of Venue Managers (IAVM).
Does event safety services have an API?
No public API is recorded for event safety services.
What industry is event safety services in?
event safety services's product category is Safety Consulting Services. Its primary akta.pro industry code is BPAKACAC, Festivals, Fairs & Outdoor Event Security, with a secondary code of MPAGALAM, Venue Security, Risk & Crowd Management. Its NAICS code is 5616 and its SIC code is 7381.