auvergne maree
French B2B seafood wholesaler founded in 1991, headquartered in Gannat and distributing fresh, frozen, and processed seafood via 6 logistics and 12 distribution platforms nationwide. Serves restaurants, retailers, and food-service buyers with daily fresh delivery.
- Company typePrivate
- Founded1991
- HeadquartersGannat, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What auvergne maree does
Auvergne Marée (legal entity: Groupe AUVERGNE MARÉE) is a French B2B seafood wholesaler, processor, and distributor headquartered in Gannat, Auvergne. Founded in 1991, the company buys, processes, and distributes fresh, frozen, and prepared seafood products — including oysters, fresh fish, live shellfish and crustaceans, frozen seafood, cooked shellfish, smoked fish, salted products, prepared dishes, and sauces — across a catalogue of more than 500 stock-keeping units. The company's core operational technology is a nationwide cold-chain logistics network: 6 logistics platforms and 12 distribution platforms enable daily delivery of approximately 10 tonnes of fresh product to customers throughout France.
The company serves professional seafood buyers — restaurants, retailers, and food service businesses — through a direct B2B sales motion with no public pricing or e-commerce channel. It is MSC (Marine Stewardship Council) and ASC (Aquaculture Stewardship Council) certified for sustainable fishing and aquaculture sourcing, and in 2025 extended its ESG positioning with a biodiversity and bee-engagement initiative. In 2026 the company inaugurated new premises at its Gannat hub alongside its 35th anniversary, and refreshed its corporate brochure.
Auvergne Marée is privately held, with no disclosed parent company, institutional investors, or ownership structure. It operates exclusively in France, has a stated HQ headcount of 1–10 (likely understating total operational workforce across its 18 platforms), and discloses no revenue, funding history, or named enterprise customer accounts beyond a single testimonial relationship.
auvergne maree firmographics
Firmographics- Name
- auvergne maree
- Legal name
- Groupe AUVERGNE MARÉE
- Website
- https://auvergnemaree.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- French B2B seafood wholesaler founded in 1991, headquartered in Gannat and distributing fresh, frozen, and processed seafood via 6 logistics and 12 distribution platforms nationwide. Serves restaurants, retailers, and food-service buyers with daily fresh delivery.
- Ownership category
- akta.pro rank
auvergne maree industry classification
Industry- Product category
- Seafood Wholesale Distribution
- NAICS
- Fish and Seafood Merchant Wholesalers (42446), Fish and Seafood Merchant Wholesalers (424460), Seafood Product Preparation and Packaging (31171), Seafood Product Preparation and Packaging (3117)
- SIC
- Prepared Fresh Or Frozen Fish & Seafoods (2092)
- akta.pro primary industry
- Meat, Poultry & Seafood Wholesale (AFAIABAF)
- akta.pro secondary industries
- Frozen Meat, Poultry & Seafood Wholesale (AFAIAHAF), Shellfish Processing (Shrimp, Crab, Lobster, Mollusks) (AFANADAC), Meat, Poultry & Seafood Refrigerated Warehousing (TLALABAC)
Keywords
Where auvergne maree is headquartered
LocationHeadquarters
- HQ city
- Gannat
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
auvergne maree business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Infrastructure, Personnel, Others
Revenue model
- Seafood Products: Sales of fresh, frozen, and processed seafood products including oysters, fresh fish, live shellfish and crustaceans, cooked products, smoked fish, salted products, prepared dishes, and sauces.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
auvergne maree product offering
Product offeringCore offering
Auvergne Marée is a B2B seafood wholesaler and processor based in Gannat, Auvergne (France), founded in 1991. It sources, processes, and distributes fresh, frozen, and prepared seafood — including oysters, fresh fish, live shellfish and crustaceans, cooked shellfish, smoked and salted fish, prepared dishes, and sauces — supplying more than 500 product references to professional buyers across France. The company operates its own cold-chain logistics network of 6 logistics platforms and 12 distribution platforms, delivering 10 tonnes of fresh product daily nationwide, and holds MSC and ASC certifications for sustainable fishing and aquaculture.
Product overview
Auvergne Marée operates as a seafood distribution company offering a comprehensive portfolio of over 500 product references across three main categories: fresh products (including oysters, fresh fish, live shellfish and crustaceans), frozen products, and processed products (including cooked shellfish and crustaceans, smoked fish, salted products, prepared dishes, and sauces). The company combines its product portfolio with integrated logistics services, operating 6 logistics platforms and 12 distribution platforms throughout France to deliver fresh products daily. Founded in 1991 and celebrating its 35th anniversary in 2026, the company is MSC and ASC certified for sustainable seafood sourcing.
Differentiator
Problem solved
Functional benefit
Products and services
- Fresh Seafood Products (Huîtres, Poissons frais, Coquillages et crustacés vivants)
- Frozen Seafood Products (Produits surgelés)
- Processed Seafood Products (Coquillages et crustacés cuits, Poissons fumés, Produits salés, Produits cuisinés, Sauces et aides culinaires)
- Cold-Chain Logistics and Distribution Services Integrated cold-chain logistics and distribution services operating 6 logistics platforms and 12 distribution platforms across France, delivering 10 tonnes of fresh product daily to B2B customers.
Quantifiable outcome
- 10 tonnes of fresh products delivered daily
- +2 more outcomes
Companies that use auvergne maree
Customer profileNamed customers1 record
Segments1 record
Ideal customer profiles1 record
auvergne maree technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
auvergne maree partnerships and signals
Strategic signalScale indicators5 records
Recent moves4 records
Expansion highlights3 records
auvergne maree competitors and assessment
Company assessmentBroad incumbents
- Metro France: Cash-and-carry wholesaler serving hospitality businesses in France with full assortment including seafood. Overlaps in B2B seafood procurement though via self-service model.
- Transgourmet France: Wholesale and cash-and-carry operator serving food professionals across France with seafood as part of a broader food portfolio. Comparable distribution scale and customer base.
- Brake France (Sysco subsidiary): Major French foodservice distributor serving restaurants and caterers with broad assortment including seafood. Comparable B2B nationwide model but seafood is one of many categories.
Emerging players
- Scapêche: French fishing and seafood processor supplying fresh and frozen products. Comparable upstream seafood processing capability though smaller in distribution breadth.
- Royal Greenland: Large seafood processor and distributor with European reach including France. Comparable in seafood product breadth, cold-chain scale, and sustainability focus.
Regional players
- Findus France: Frozen seafood brand operating across Europe with French distribution. Comparable frozen seafood product overlap; differs by being brand-led consumer rather than B2B wholesale.
- Compagnie des Pêches Saint-Malo: Brittany-based seafood processor and distributor focused on sustainable fishing. Comparable product profile and certifications, but regionally concentrated rather than nationwide.
Direct peers
- PassionFroid (Pomona): France's leading B2B foodservice distributor specializing in frozen and fresh seafood, meat, and dairy. Directly comparable nationwide distribution model with a seafood-specialized catalogue.
- Discounter Group (formerly Dubois Sarradin): French seafood specialist distributing fresh and frozen fish to retail and foodservice. Direct overlap in B2B seafood wholesaling and processing across France.
- Bretagne Marée: Coastal Breton seafood wholesaler supplying fresh fish and shellfish nationwide. Closely comparable in mareyage activity though more regionally concentrated.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
auvergne maree social profiles
Digital presenceauvergne maree financial estimates
Financial estimateRevenue estimate
Valuation estimate
auvergne maree leadership team
Management profileNumber of profiles
Profiles1 record
auvergne maree funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
auvergne maree M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about auvergne maree
What does auvergne maree do?
Auvergne Marée is a B2B seafood wholesaler and processor based in Gannat, Auvergne (France), founded in 1991. It sources, processes, and distributes fresh, frozen, and prepared seafood — including oysters, fresh fish, live shellfish and crustaceans, cooked shellfish, smoked and salted fish, prepared dishes, and sauces — supplying more than 500 product references to professional buyers across France. The company operates its own cold-chain logistics network of 6 logistics platforms and 12 distribution platforms, delivering 10 tonnes of fresh product daily nationwide, and holds MSC and ASC certifications for sustainable fishing and aquaculture.
Is auvergne maree a public or private company?
auvergne maree is a private company. It is classified as family owned and is currently operating.
When was auvergne maree founded?
auvergne maree was founded in 1991. It employs 1 to 10 people.
Where is auvergne maree based?
auvergne maree is headquartered in Gannat, France, in the Europe region.
How does auvergne maree make money?
One revenue line is on record: seafood Products.
Who are auvergne maree's main competitors?
Broad incumbents on record are Metro France, Transgourmet France and Brake France (Sysco subsidiary). Emerging players are Scapêche and Royal Greenland. Regional players are Findus France and Compagnie des Pêches Saint-Malo. Direct peers are PassionFroid (Pomona), Discounter Group (formerly Dubois Sarradin) and Bretagne Marée.
Does auvergne maree have an API?
No public API is recorded for auvergne maree.
What industry is auvergne maree in?
auvergne maree's product category is Seafood Wholesale Distribution. Its primary akta.pro industry code is AFAIABAF, Meat, Poultry & Seafood Wholesale, with a secondary code of AFAIAHAF, Frozen Meat, Poultry & Seafood Wholesale. Its NAICS code is 42446 and its SIC code is 2092.