eating point
Eating Point is a Brussels-based corporate event caterer offering four modular concepts — walking dinners, lunch boxes, breakfast, and snacks — for events of 40 to 4,000 guests across Belgium, with a network of 30+ venue partners and B Corp / AFSCA certified operations.
- Company typePrivate
- Founded2018
- HeadquartersBrussels, Belgium
- Headcount—
- GTM typeB2B
- OfferingServices
What eating point does
Eating Point is a Belgian corporate event catering company founded in 2018 and headquartered in Brussels, operating across Brussels, Flanders, and Wallonia. It serves corporate clients hosting events ranging from 40 to 4,000 guests, offering four modular concepts: Original (themed walking dinners), Express (cold lunch boxes and grab-and-bite buffets), Rise (breakfast and brunch), and Time Out (snacks, drinks, after-work packages, and furniture/entertainment rentals). The core technology is operational rather than digital — the company runs event logistics, themed food corner design, and on-site service delivery, with no proprietary software platform or app layer disclosed. Revenue is generated through project-based catering contracts priced per event based on guest count, menu selection, and service requirements, with sales handled by a dedicated multi-lingual (FR/ENG/NL) sales and events team (Mathilde, Bo, Katia) and logistics coordinated centrally. The go-to-market is direct corporate sales complemented by a deep venue-partner referral network of 30+ Belgian venues including Atomium, Bozar, K1, Brussels Event Brewery, and Tour et Taxis. The company served 146 events and 34,125 guests in 2024 and holds AFSCA food-safety authorization, B Corp certification, and Ecodynamic Enterprise Label as core compliance and ESG credentials. Enterprise logos include Disney, BMW Brand Store, Volvo, Bayer, Nestlé, Carglass, Suez, KU Leuven, and BECI, alongside public-sector clients such as Nationale Loterij, Enabel, and Visit Brussels.
eating point firmographics
Firmographics- Name
- eating point
- Legal name
- Eating Point
- Website
- https://eatingpoint.be
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Short description
- Eating Point is a Brussels-based corporate event caterer offering four modular concepts — walking dinners, lunch boxes, breakfast, and snacks — for events of 40 to 4,000 guests across Belgium, with a network of 30+ venue partners and B Corp / AFSCA certified operations.
- Ownership category
- akta.pro rank
eating point industry classification
Industry- Product category
- Corporate Event Catering
- NAICS
- Caterers (722320), Caterers (72232)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Concessions, Pop-Ups & Temporary Foodservice for Events (THAHAKAL)
- akta.pro secondary industries
- Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical) (THAHAKAK), Specialty & Dietary Catering (Vegan, Kosher, Halal, Allergy-Friendly) (HSACAGAH)
Keywords
Where eating point is headquartered
LocationHeadquarters
- HQ city
- Brussels
- HQ country
- Belgium
- HQ region
- Europe
Offices1 record
Markets served
eating point business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Others
Revenue model
- Corporate Event Catering Services: Eating Point generates revenue through providing catering services for corporate events, including walking dinners, lunch boxes, breakfast/brunch services, and snack/drink packages. Services are customized per event with pricing based on guest count, menu selection, and service requirements. The company serves events starting from 40 people up to 4000 guests.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Original - Walking Dinner for 40-4000 people |
| Other | Pay-as-you-go | Express - Cold Lunch (boxes/buffet) for 40-5000 people |
| Other | Pay-as-you-go | Rise - Breakfast for events |
| Other | Pay-as-you-go | Time Out - Snacks & Drinks throughout the day |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
eating point product offering
Product offeringCore offering
Eating Point designs and delivers dynamic catering concepts for corporate events in Belgium, serving groups of 40 to 4,000 guests across four modular offerings: Original (walking dinners with themed food corners), Express (cold lunch boxes and Grab & Bite buffets), Rise (breakfast and brunches), and Time Out (snacks and drinks throughout the day). The company coordinates a venue partner network across Brussels, Flanders, and Wallonia and supplies trained multilingual (FR-ENG-NL) service staff, allergen-aware menus, and modern food-station design.
Product overview
Eating Point is a corporate events catering company offering four distinct catering concepts: Original (walking dinners for 40-4000 guests), Express (lunch boxes and buffets for 40-5000 guests), Rise (breakfast and brunch), and Time Out (snacks and drinks throughout the day). Each concept includes various menu categories, customization options, and extras. The company also provides venue partner coordination. The product portfolio operates as a modular catering service where clients select and combine concepts based on event type, size, and timing.
Differentiator
Problem solved
Functional benefit
Brands
- Original: Walking Dinner concept - spice up walking dinners for 40 to 4000 people with themed food corners
- Express
- Rise
- Time Out
Products and services
- Original (Walking Dinner) Walking dinner catering concept featuring themed food corners with main dishes, starters, desserts, drinks, and extras, served in modern ceramic bowls on design food stations. Serves corporate events from 40 to 4,000 guests and is positioned as a flexible, efficient, and innovative solution for team building, commercial events, and incentives.
- Express (Cold Lunch) Cold lunch catering offering lunch boxes (Happy, Smiley, Veganista, Milkyfree, Tasty, Funky, Yummy, Crazy) and Grab & Bite buffet styles for symposia, team building, or training events. Serves 40 to 5,000 guests with options for dietary restrictions.
- Rise (Breakfast) Breakfast and brunch catering concept offering Energizer and Hello Sunshine counter formulas, Sunrise and Fresh Start express boxes, plus sides, drinks, and customization options. Positioned as a comfy or healthy way to start the day for corporate morning events.
- Time Out (Snacks & Drinks) Snacks and drinks catering throughout the day including sweet snacks, hot dogs, coffee breaks, juices, cocktail bars, after work packages, garden party setups, plus furniture and entertainment rentals. Designed as a flexible break experience for corporate events.
- Venue Partners Network Curated network of venue partners across Brussels, Wallonia, and Flanders (including Atomium, Bozar, K1, Quartier Papier, Docks Dome, Tour et Taxis, Kinepolis, Flagey, and many more) where Eating Point provides catering services for hosted events.
Quantifiable outcome
- 146 events organized in 2024
- +2 more outcomes
Companies that use eating point
Customer profileNamed customers14 records
Segments4 records
Ideal customer profiles1 record
eating point technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
eating point partnerships and signals
Strategic signalPartnerships
36 partnerships are on record, tiered minor and core.
- La BelloneminorBrussels venue partner with 200 pax capacity and 198 m2 space located at 46 Rue de Flandre, Bruxelles. Eating Point provides catering services for events held at this venue.
- K1coreFlagship venue partner at Avenue du port 1, 1000 Bruxelles with 650 pax capacity and 555 m2. Major venue for corporate events and conferences.
- Museum Of National SciencesminorVenue partner with 1500 pax capacity at Vautierstraat 29, 1000 Brussel. Scientific museum venue for corporate events.
- Kinepolis BusinessminorAll Belgium Kinepolis venues available for events with 2000+ capacity. Cinema and event venue partnership.
- AtomiumcoreIconic Brussels landmark venue with 200 pax capacity at Atomiumlaan 1020 Brussels. Featured in multiple event case studies with Protocol Labs and others.
- BozarcorePrestigious cultural venue at Ravensteinstraat 23 with 2000 pax and 33000 m2. Hosted EDRI events and other major corporate gatherings.
- Quartier PapierminorIndustrial venue at Fabriekstraat 55-59, 1930 Zaventem with 685 pax and 960 m2. Hosted Bluecrux annual client event.
- Dome EventhallminorLarge event venue at Boulevard Lambermont 1 with 1400 pax and 3000 m2. Hosted Thomas Cook and Tzar events.
- Brussels Event BreweryminorEvent venue at Rue Delaunoy 58, 1080 Brussels with 5000 pax and 3200 m2. Large-scale event venue.
- Tour et taxisminorHistoric Brussels venue at Avenue du Port 86c/88, 1000 Brussels with 600 capacity and 800 m2.
- FlageyminorCultural venue at Place Sainte-Croix, 1050 Brussels with 850 pax capacity.
- Palais du CoudenbergminorHistoric palace venue at Place des Palais 7 with 550 pax capacity.
- Event LoungeminorEvent venue at Bd. Général Wahislaan 16F, 1030 Brussels with 1150 pax and 2500 m2.
- BipminorBrussels event venue at Koningsstraat 2-4 with 750 pax and 1000 m2. Referenced in Visit Brussels partnership.
- ADAMminorArt and design museum venue at Trade Mart Brussels, Belgiëplein 1 with 1000 pax and 1500 m2.
- Area 42minorEvent venue at Paleizenstraat 46, 1030 Brussels with 900 pax and 1700 m2.
- Yoga RoomminorSpecialized venue at Defacqzstraat 80, 1060 Brussels with 100 pax and 250 m2 for intimate events.
- Le LoftminorIntimate venue at Rue Notre Dame du Sommeil 12 with 250 pax and 200 m2.
- CO2 LogiccoreCarbon neutrality partner providing positive contribution to global carbon neutrality goals. Eating Point works with CO2 Logic to track and offset their carbon emissions.
- TapiocoreCarbon footprint tracking platform. Eating Point collected their footprint data for 2023 with only 17.5% uncertainty using Tapio's platform. Scope 1 (29.28%), Scope 2 (2.9%), and Scope 3 (67.82%) emissions tracked.
- ECODYNAMIQUEcoreEcodynamic Enterprise Label partnership with Brussels-Capital Region. Official recognition of Eating Point's eco-management approach and efforts to reduce environmental impact.
- RecyclominorBrussels cooperative that valorizes organic and non-organic waste. Eating Point partners with Recyclo for sustainable waste management.
- AlpacaminorSustainable event solutions provider. Alpaca offers specially designed solutions to reduce the ecological footprint of events organized by Eating Point.
- ShiftingPactminorStakeholder engagement platform. Eating Point works with ShiftingPact to consider and address stakeholder interests in their business operations.
- Cap EventminorSocial enterprise providing trained adults with disabilities for event service. Cap Event's team ensures quality service at Eating Point events while supporting social inclusion.
- De FilatuurminorFlemish venue at Tragel 6, 9300 Aalst with 350 pax and 550 m2.
- LUXminorGhent venue at Dendermondsesteenweg 140, 9000 Gent with 400 pax capacity.
- La BurgeoiseminorBruges venue at Vaartdijkstraat 5, 8200 Sint-Michiels with 2000 m2 space.
- De CultuurfabriekminorRonse venue at Braambos 15, 9600 Ronse for events.
- PraesentiminorWallonia venue at Rue de tubize 1, 1480 Saintes with 620 pax and 573 m2.
- Abbaye de la RaméeminorWallonia venue at Rue de l'Abbaye 19, 1370 Jodoigne with 1200 pax capacity.
- Ferme de la HesseréeminorRural venue at Rue de la Hesserée 30, 1370 Mélin with 300 m2 space.
- Abbaye Val Saint-LambertminorHistoric abbey venue at Esplanade du Val, 4100 Seraing with 500 m2 space.
- Ferme de BeaurieuxminorWallonia venue at Rue Saussale 2, 1490 Court-Saint-Étienne with 360 pax capacity.
- Acte 3minorEvent venue at Clos Lamartine 1, 1420 Braine-l'Alleud with 800 pax and 1200 m2.
- Aula MagnaminorLarge Wallonia venue at Place Raymond Lemaire 1, 1348 Ottignies with 1100 pax and 2600 m2.
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
eating point competitors and assessment
Company assessmentEmerging players
- Rhubarb Hospitality: UK premium event catering and hospitality company serving corporate clients with design-conscious, flexible event concepts. Smaller and more specialized than global incumbents, comparable to Eating Point in event-driven positioning.
Regional players
- Maison Dandoy: Belgian heritage bakery and catering brand based in Brussels offering event catering and corporate gifting. Comparable regional Belgian operator in the same catering market as Eating Point.
- Traiteur Genin: Belgian family-owned event caterer operating in Brussels and Wallonia for corporate events, weddings, and private functions. Direct regional competitor to Eating Point in the Belgian event catering market.
Broad incumbents
- Sodexo: Global food services and facilities management giant with a Belgian presence serving corporate clients, events, and on-site catering. Larger and more diversified than Eating Point but overlaps in corporate event catering.
- Compass Group: World's largest contract foodservice company with operations across Europe including Belgium. Provides corporate hospitality and event catering services that overlap with Eating Point's offering.
- Aramark: Global provider of food, facilities, and uniform services with event and hospitality offerings. Overlaps with Eating Point in corporate event catering as part of a much broader portfolio.
Direct peers
- Elior Group: French-headquartered contract catering and food services group operating extensively in Belgium and France. Competes directly with Eating Point in corporate event catering, contract foodservice, and on-site venue services.
- Newrest: French multinational catering company specializing in event catering, airline catering, and remote site food services. Direct competitor to Eating Point in the European corporate event catering market.
- Peyton and Byrne: UK event catering company specializing in corporate events, weddings, and private parties with a design-led, modern aesthetic. Highly comparable to Eating Point in concept, target customer, and event size range.
- D&D London: UK-based restaurant and event catering group operating premium venues and corporate event services. Comparable to Eating Point in design-forward event dining and corporate hospitality.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
eating point social profiles
Digital presenceeating point financial estimates
Financial estimateRevenue estimate
Valuation estimate
eating point leadership team
Management profileNumber of profiles
Profiles7 records
eating point funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
eating point M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about eating point
What does eating point do?
Eating Point designs and delivers dynamic catering concepts for corporate events in Belgium, serving groups of 40 to 4,000 guests across four modular offerings: Original (walking dinners with themed food corners), Express (cold lunch boxes and Grab & Bite buffets), Rise (breakfast and brunches), and Time Out (snacks and drinks throughout the day). The company coordinates a venue partner network across Brussels, Flanders, and Wallonia and supplies trained multilingual (FR-ENG-NL) service staff, allergen-aware menus, and modern food-station design.
Is eating point a public or private company?
eating point is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was eating point founded?
eating point was founded in 2018.
Where is eating point based?
eating point is headquartered in Brussels, Belgium, in the Europe region.
How does eating point make money?
One revenue line is on record: corporate Event Catering Services.
Who are eating point's main competitors?
Rhubarb Hospitality is listed as an emerging player. Regional players are Maison Dandoy and Traiteur Genin. Broad incumbents are Sodexo, Compass Group and Aramark. Direct peers are Elior Group, Newrest, Peyton and Byrne and D&D London.
Does eating point have an API?
No public API is recorded for eating point.
What industry is eating point in?
eating point's product category is Corporate Event Catering. Its primary akta.pro industry code is THAHAKAL, Concessions, Pop-Ups & Temporary Foodservice for Events, with a secondary code of THAHAKAK, Specialty & Dietary Catering (Halal, Kosher, Vegan, Allergen-Free, Medical). Its NAICS code is 722320 and its SIC code is 7990.