dicks brewing company

What dicks brewing company does

Dick's Brewing Company is a family-owned craft brewery headquartered in Centralia, Washington, that produces and sells craft beer, operates a tasting room and deli, and distributes packaged beer and merchandise. The brewery was formalized in 1994 by founder Dick Young, evolving from a home brewing hobby that began in 1984 when he built a 3 bbl pilot brew house still in use today; the parent brand traces further back to the 1983 founding of NW Sausage & Deli. The core product portfolio centers on craft beer (20+ styles including year-round flagships Dick Danger Ale and Lava Rock Porter plus seasonal/limited releases) and Old World style smoked sausages and deli meats produced in electric air smokehouses using the founder's preserved original recipes. Distribution spans six states through wholesale channels, complemented by direct-to-consumer revenue from the 21+ tasting room (12 rotating taps, Fri-Sat afternoons), the family-friendly NW Sausage & Deli (lunch and dinner six days a week), an on-site food trailer, custom game-meat sausage processing ($3.50-$4.15/lb, 25 lb minimum), and a Shopify merchandise store.

The company makes money through unit-priced direct sales at its two physical locations and the food trailer, packaged beer sales (6-packs, cases, growlers, kegs) through regional distribution, custom sausage processing services, and online merchandise. Customer segments are predominantly local Southwest Washington craft beer enthusiasts and deli patrons, with secondary tourist traffic. Pricing for deli sandwiches ranges from $10-$17 and dinner entrees from $22-$55. Leadership transitioned from founder Dick Young, who passed in 2009, to his daughter Julie Pendleton, who continues to operate the business as a privately held, family-controlled enterprise with no external investors and 1-10 employees. The broader operation also includes Rockytop Homebrew Supplies, sharing the Galvin Road address and complementing the craft beer consumer pipeline.

Name

dicks brewing company

Legal name

Dick's Brewing Company

Website

https://dicksbeer.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Dick's Brewing Company is a family-owned craft brewery and deli in Centralia, WA producing craft beer (20+ styles) and Old World smoked sausages, distributing across six states, and operating a tasting room, deli, food trailer, custom sausage service, and online merchandise store for local craft beer enthusiasts and tourists.

Ownership category

akta.pro rank

Product category

Craft Beer

NAICS

Breweries (31212), Beverage Manufacturing (3121)

SIC

Beverages (2080), Food And Kindred Products (2000)

akta.pro primary industry

Beer Brewing & Brands (CRADAIAA)

akta.pro secondary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

Keywords

• Craft beer brewing
• Smoked sausage production
• Brewery tasting room
• Craft beer distribution
• Homebrew supplies retail

Headquarters

HQ city

Centralia

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Beer Sales: On-tap beer sales at tasting room, growler fills, 6-packs and cases to-go, distributed across 6 states
2. Food Service: Restaurant and deli sales including lunch, dinner, sandwiches, and smoked meats at NW Sausage & Deli
3. Merchandise: Merchandise sales through online store (dicksbeer.myshopify.com)
4. Custom Sausage Processing: Custom sausage making service for customers who bring deer, elk, bear or beef - 25 lb minimum per item

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels3 records

Core offering

Dick's Brewing Company is a family-owned craft brewery and deli that produces a portfolio of craft beers (year-round flagships such as Dick Danger Ale, seasonal and limited-release styles) and Old World style smoked sausages and deli meats made from founder Dick Young's original recipes using electric air smokehouses. The company sells its products through a 21+ tasting room with 12 rotating taps, the family-friendly NW Sausage & Deli retail location, an on-site food trailer, wholesale beer distribution across six states, an online merchandise store, a custom sausage processing service for game and beef, and a homebrew supplies retail outlet.

Product overview

Dick's Brewing Company is a craft brewery and deli operation in Centralia, WA, consisting of a unified product portfolio centered on Dick's Craft Beer (featuring year-round flagships like Dick Danger Ale, IPA, and seasonal/limited releases including Double Danger and Barley Wine), NW Sausage & Deli products (smoked sausages and deli meats made from original recipes), and experiential retail including the 21+ Tasting Room with 12 rotating taps, an on-site food trailer, and custom sausage processing services. The company operates two locations: the original NW Sausage & Deli retail outlet and the brewery/tasting room facility on Galvin Road.

Differentiator

Problem solved

Functional benefit

Products and services

• Dick's Craft Beer Portfolio of craft beers produced by Dick's Brewing Company, including year-round flagships such as Dick Danger Ale and Pale Ale, plus seasonal and limited-release offerings like Double Danger and Barley Wine. Distributed as 6-packs, cases, and kegs.
• NW Sausage & Deli Products Old World style smoked sausages, smoked lunch meats, pepperoni, summer sausage, jerky, and BBQ pork prepared to Dick Young's original recipes using electric air smokehouses and sold at the NW Sausage & Deli retail location.
• Brewery & Tasting Room 21+ tasting room at the brewery production facility in Centralia, WA offering 12 rotating taps, beer flights, snacks, and tours, with heated outdoor seating. Awarded 'Best Place for a Pint' for four consecutive years. Open Fri-Sat 3pm-7:30pm.
• Dick's Sandwich Shop Food Trailer On-site food trailer at the brewery serving fresh sandwiches and burgers made with NW Sausage & Deli premium ingredients, designed to pair with Dick's beers.
• Custom Sausage Processing Service Custom sausage making service for customers who bring deer, elk, bear, or beef to be processed into sausage using Dick's original recipes. Minimum 25 lb per item; per-pound pricing.
• Dick's Merchandise Store Online merchandise store selling Dick's Brewing Company branded merchandise, deli trays, and related products via Shopify.
• Rockytop Homebrew Supplies Retail homebrew supplies store located at 3516 Galvin Road, Centralia, WA, operating as a subsidiary of Dick's Brewing Company. Open Thu-Sat 12pm-6pm.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators3 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• Sierra Nevada Brewing Co. National craft beer incumbent with taprooms, restaurant food service, and broad distribution; comparable craft beer-and-food concept at much larger scale.
• Deschutes Brewery: Large Oregon-based craft brewery with extensive distribution, multiple taprooms, and pub-style food service; a broader Pacific NW incumbent that competes for the same shelf and on-premise accounts at scale.
• New Belgium Brewing: Large national craft brewery with taproom and food offerings; demonstrates scaled version of the craft-brewery-plus-experience model Dick's operates locally.
• Boulevard Brewing Company: Mid-sized regional craft brewery with on-premise beer hall and food service; a useful benchmark for what Dick's model could scale into with expanded distribution.
• Elysian Brewing Company: Seattle-based craft brewery with multiple taprooms serving full food menus; larger Pacific NW peer operating the brewery-plus-restaurant concept Dick's replicates at smaller scale.

Direct peers

• Silver City Brewery: Bremerton, WA craft brewery operating a taproom with restaurant-style food service and regional distribution; mirrors Dick's brewery-plus-hospitality dual model in the same Washington market.
• Lazy Boy Brewing: Centralia-area WA craft brewery with taproom; same local geography and similar small-scale craft brewery + tasting room positioning as Dick's.
• Fish Brewing Company: Olympia, WA-based craft brewery with on-site tasting room and multi-state distribution; directly comparable Pacific NW craft brewery of similar scale and DTC-plus-wholesale model.
• Airways Brewing Company: Kent, WA craft brewery with tasting room and regional distribution of similar scale to Dick's; directly comparable Pacific NW craft peer competing for the same on-premise and shelf customers.

Emerging players

• Modern Times Beer: Craft brewery known for bold brand identity, tasting room experiences, and DTC merchandise; comparable on the brand-and-experience axis rather than scale or geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dicks-brewing-company

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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