big brothers big sisters of central new mexico

What big brothers big sisters of central new mexico does

Big Brothers Big Sisters of Central New Mexico is a 501(c)(3) nonprofit organization (Federal Tax ID #85-0271207) that delivers one-to-one youth mentoring programs across New Mexico, matching adult volunteers ("Bigs") with children and youth ("Littles") to support academic success, avoidance of risky behaviors, and improved self-confidence. The organization operates a portfolio of four program formats — Community-Based Mentoring, School-Based Mentoring, Mentor 2.0, and High School Bigs — all built on an evidence-based mentoring methodology rather than proprietary technology. Service delivery is conducted through seven physical offices (Albuquerque, Alamogordo, Farmington, Gallup, Las Cruces, Roswell, Santa Fe) plus satellite coverage in Las Vegas, Los Alamos, Española, Taos, and Apache County, Arizona.

The organization is the product of a 2025 merger between Big Brothers Big Sisters Mountain Region and Big Brothers Big Sisters Central New Mexico into a single statewide entity, Big Brothers Big Sisters of New Mexico, led by CEO Dionne Cruz Miller along with a COO/CFO and Chief Development Officer. Its underlying technology stack is minimal: a WordPress website (bbbsnm.org), online inquiry forms for volunteer and family enrollment, donation processing pages, and active social media accounts across Facebook, Instagram, YouTube, LinkedIn, and Pinterest. No mobile app, API, or AI/ML capability is disclosed.

The business model is entirely donation-funded. Revenue streams include individual charitable contributions, corporate and community sponsorships, tax-deductible donations (financial plus clothing and household goods via donation bins), and a recurring calendar of community fundraising events such as Bowl for Kids' Sake, Bags and Brews, Golf for Kids' Sake, Mudd Volleyball, and the Discovery Festival. Programs are provided free of charge to families and volunteers. Beyond direct donations, go-to-market is volunteer-driven: adults apply online, complete interviews, pass background checks and training, and are then matched with children whose parents/guardians have completed a parallel enrollment and interview process.

Name

big brothers big sisters of central new mexico

Legal name

Big Brothers Big Sisters of New Mexico

Website

https://bbbs-cnm.org

Company type

Private

Founded year

1904

Operating status

Operating

Headcount range

11–50 employees

Short description

Big Brothers Big Sisters of Central New Mexico is a 501(c)(3) nonprofit that delivers one-to-one youth mentoring across New Mexico, pairing screened adult volunteers with children through community-based, school-based, Mentor 2.0, and High School Bigs programs, funded entirely by donations and fundraising events.

Ownership category

akta.pro rank

Product category

Youth Mentoring Services

NAICS

Child and Youth Services (62411), Child and Youth Services (624110), Other Individual and Family Services (624190)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Youth Mentoring & Positive Youth Development Nonprofits (BPAGADAD)

akta.pro secondary industries

Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK), Student Mentoring & Peer Support Programs (EDAJALAL)

Keywords

• Youth mentoring services
• One-to-one mentoring
• Community based mentoring
• School based mentoring
• Nonprofit youth programs

Headquarters

HQ city

Albuquerque

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Individual Donations: Tax-deductible charitable contributions from individuals supporting youth mentoring programs across New Mexico. The organization is a 501(c)(3) not-for-profit (Federal Tax ID #85-0271207).
2. Fundraising Events: Revenue generated from events including Bowl for Kids' Sake, Bags and Brews, Golf for Kids' Sake, Mudd Volleyball, and Discovery Festival held across New Mexico communities.
3. Clothing and Household Goods Donations: Accepts donations of unneeded household goods and clothing through donation bins to support operations.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels9 records

Core offering

Big Brothers Big Sisters of New Mexico provides free, evidence-based one-to-one youth mentoring programs that pair screened adult volunteers (Bigs) with children (Littles) across New Mexico. Its programs include Community-Based Mentoring (4–6 hours monthly), School-Based Mentoring (weekly during school lunch), Mentor 2.0, and High School Bigs, all designed to support academic success, avoidance of risky behaviors, and improved self-confidence. Services are funded entirely through donations and fundraising events, with no fees charged to participants.

Product overview

Big Brothers Big Sisters of New Mexico offers a suite of youth mentoring programs delivered through a single unified nonprofit service model. The core offerings include the Community Based Mentoring Program, School Based Mentoring Program, Mentor 2.0, and High School Bigs. All programs are built on an evidence-based one-to-one mentoring approach that pairs children (Littles) with screened adult volunteers (Bigs) to support positive youth development. The programs are designed to help children achieve academic success, avoid risky behaviors, and build self-confidence, with flexible engagement formats ranging from weekly school meetings to monthly community activities.

Differentiator

Problem solved

Functional benefit

Products and services

• Community Based Mentoring Program
• School Based Mentoring Program
• Mentor 2.0
• High School Bigs

Quantifiable outcome

• BBBS Littles are 20% more likely to enroll in college
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Boys & Girls Clubs of New Mexico: State-level affiliate delivering youth development services across New Mexico through local club sites. Directly comparable in mission (positive youth development), geographic footprint (statewide NM), and donor base (statewide giving), though with a different service delivery model.
• United Way of Central New Mexico: Regional funder and convener of nonprofits including BBBS; both compete for workplace giving dollars and corporate sponsorships, and United Way frequently regrants to BBBS-NM. Highly comparable donor-base and geographic overlap; operates as both potential partner and competitor for the same philanthropic dollars.
• Communities In Schools of New Mexico: State-affiliate of a national nonprofit that places coordinators inside schools to connect at-risk students with mentoring, tutoring, and social services. Closely comparable model (school-based youth support), target population (at-risk NM youth), and revenue model (donor-funded nonprofit).
• Junior Achievement of New Mexico: State-affiliate delivering K-12 youth education programs around workforce readiness, financial literacy, and entrepreneurship. Comparable as a New Mexico-focused youth-serving nonprofit competing for similar school partnerships and donor dollars, though with classroom-based rather than one-to-one mentoring delivery.
• YMCA of Central New Mexico: Regional nonprofit delivering youth programs, childcare, and community services across central NM. Overlaps with BBBS-NM on youth programming and fundraising geography, with a broader service portfolio that includes the child care and family support categories in which BBBS-NM also operates.

Broad incumbents

• Boys & Girls Clubs of America: National youth development nonprofit operating club-based programming for school-age youth. Competes for similar donor dollars and volunteer attention, serves a similar at-risk youth population, but delivers group-based rather than one-to-one mentoring at fixed club locations.
• Big Brothers Big Sisters of America: National umbrella organization of the BBBS network; operates the brand, methodology, and federation oversight under which the New Mexico affiliate delivers its mentoring programs. Most directly comparable as the parent brand and standards-setter for one-to-one youth mentoring in the U.S.
• National Mentoring Partnership (MENTOR): National umbrella and advocacy organization for the youth mentoring field; convenes affiliates including BBBS affiliates, sets quality standards, and influences federal funding. Comparable as the field-level peer organization that shapes the operating environment for BBBS-NM.

Regional players

• Big Brothers Big Sisters of Greater Los Angeles: Other large urban BBBS affiliate delivering one-to-one mentoring at scale in a different geography. Comparable on operating model, programs, and donor stewardship approach, but operates in a fundamentally different (larger, more affluent) market than NM.
• New Mexico Children First Network: State-level advocacy and service network focused on at-risk youth and families in New Mexico. Comparable as a NM-based youth advocacy peer competing for state grants and legislative attention relevant to BBBS-NM's beneficiary population.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UC8X6csqrlZo4-cq_IHxtjJA?view_as=subscriber
• Facebookfacebook.com/bbbsmountainregion
• LinkedInlinkedin.com/company/big-brothers-big-sisters-of-central-new-mexico
• Instagraminstagram.com/bbbs.mountainregion
• Pinterestpinterest.com/kimwalker0515/remote-activities
• Xx.com/bbbscnm505

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about big brothers big sisters of central new mexico