frog hollow farms - 226dd

What frog hollow farms - 226dd does

Frog Hollow Farms, identified in the supplied data as Frog Hollow Catering, is a private, founder-owned food producer based in Westbourne, West Sussex, that was founded in 2017. It makes plant-based snacks, cakes, and confectionery for health-conscious consumers, families seeking lower-sugar or dietary-restriction-conscious foods, and customers ordering products for weddings, corporate events, and other celebrations. Its operating footprint is concentrated in West Sussex, Hampshire, and nearby areas of South East England rather than national or global markets.

The core range comprises Energy Bites made from fruit, nuts, seeds, and gluten-free oats; raw and baked Superfood Cakes using seasonal produce; Raw Cacao Truffles; and Luxury Chocolate Fudge made with Medjool dates, dark vegan chocolate, nut butters, and natural flavourings. Production is handcrafted in the company's main kitchen and headquarters in Westbourne using fresh, natural ingredients, with locally grown seasonal fruit and vegetables used where possible. The product proposition is culinary rather than software- or platform-based, and the company also sells a reusable Snack'n'Store bag and recyclable, biodegradable, or compostable packaging options. No patents or trademarks are disclosed.

Revenue comes from one-time online sales, phone orders, local delivery and collection, wholesale relationships with local stockists, refillable-jar Energy Bite subscriptions, and quote-based custom or bespoke orders. The direct-to-consumer website accepts PayPal and Stripe, while the stockist network includes farm shops, wellness clubs, cafés, and sailing clubs. Individual product pricing is available for some items, whereas bespoke cakes are quoted, creating a mixed transactional, wholesale, subscription, and project-based revenue model.

Name

frog hollow farms - 226dd

Legal name

Frog Hollow Catering

Website

https://froghollowcatering.com

Company type

Private

Founded year

2017

Operating status

Operating

Short description

Frog Hollow Farms is a Westbourne-based producer of handcrafted plant-based snacks, cakes and confectionery for health-conscious consumers, families, and event customers, sold online, wholesale, by subscription, and through local delivery.

Ownership category

akta.pro rank

Product category

Plant-based healthy snacks and confectionery

NAICS

Baked Goods Retailers (445291), Retail Bakeries (311811), Confectionery and Nut Retailers (445292)

SIC

Bakery Products (2050), Sugar & Confectionery Products (2060), Cookies & Crackers (2052)

akta.pro primary industry

Dessert-First Bakeries (Cupcakes, Cookies, Brownies) (THAFAFAH)

Keywords

• Plant-based snacks
• Gluten-free confectionery
• Energy bites
• Superfood cakes
• Vegan catering

Headquarters

HQ city

Westbourne

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Direct E-commerce Sales: Online sales through their website for energy bites, truffles, and superfood cakes. Customers can order via the online shop with payment processed through PayPal and Stripe.
2. Wholesale to Stockists: Products sold wholesale to local businesses including farm shops, wellness clubs, cafes, and sailing clubs in the West Sussex/Hampshire region.
3. Subscription Service: Subscription service for energy bites where jars are refillable, providing recurring revenue from regular customers.
4. Custom/Bespoke Orders: Custom cake orders for events including weddings, celebrations, and corporate functions.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels6 records

Core offering

Frog Hollow Farms (Frog Hollow Catering) handcrafts and sells a core range of 100% plant-based snack and cake products, including Energy Bites, Superfood Cakes, Raw Cacao Truffles, and Luxury Chocolate Fudge. All products are free from gluten, dairy, and refined sugar, and are produced in a single kitchen in Westbourne, West Sussex, sold via direct e-commerce, local stockists, and bespoke event orders.

Product overview

Frog Hollow Catering is a small UK-based plant-based food business specialising in healthy super snacks and cakes. The core product portfolio consists of Energy Bites (handcrafted fruit/nut/seed energy snacks), Luxury Chocolate Fudge (healthier fudge alternative), Superfood Cakes (raw and baked cakes with seasonal ingredients), and Raw Cacao Truffles (chocolate truffles). All products are 100% plant-based, free from gluten, dairy, and refined sugar. The company also offers reusable packaging accessories and operates an e-commerce platform with local delivery options.

Differentiator

Problem solved

Functional benefit

Products and services

• Energy Bites Handcrafted plant-based energy snacks blending wholesome fruit, nuts, seeds, and gluten-free oats. Available in multiple flavours including Top Nut Banana, Carrot Buzz, Super Fruit Berry Bomb, Coco Currant, Mango & Lime Mojo, and Lemon Pop. Each bite weighs approximately 10g and is packed with protein. Sold in pick-and-mix jars (up to 60 bites in 10-11 flavours), multi-flavour packs (e.g., No Added Sugar pack at £8.90 for 230g), and via a refillable jar subscription. Targeted at health-conscious consumers, families, and gift buyers.
• Superfood Cakes Raw and baked cakes bursting with fresh flavours using locally grown seasonal fruits and vegetables. All varieties are plant-based with no gluten, dairy, or refined sugar. Available in portion sizes and whole cakes including Blueberry and Lemon Mousse Cake, Peanut Butter Cup Tarts, and Banoffi Pie. Sold via local delivery or collection from the Westbourne kitchen - not suitable for postal delivery due to fresh nature. Targeted at health-conscious consumers and bespoke event/celebration customers.
• Raw Cacao Truffles Handcrafted chocolate truffles made with cashew nuts, Medjool dates, chia, coconut nectar, hazelnuts, vanilla extract, raw cacao nibs, cacao powder, and Himalayan pink rock salt. Available in flavours including Raspberry Rocket. Sold in selection boxes - Mezzo Selection (12 assorted truffles) and Super Selection (24 assorted truffles). Targeted at health-conscious consumers and gift buyers.
• Luxury Chocolate Fudge Handcrafted healthier alternative to traditional fudge made with Medjool dates, rich dark vegan chocolate, creamy nut butters, and natural flavourings. Positioned as an indulgent treat with wellness benefits. Targeted at health-conscious consumers seeking refined-sugar-free confectionery.
• Bespoke Cake and Event Catering Service Custom and bespoke cake orders for weddings, birthdays, corporate events, and celebrations. Pricing is quote-based and requires direct contact with the business. Targeted at event hosts and corporate event organisers needing plant-based, gluten-free, dairy-free celebration cakes that are visually appealing and indulgent.

Quantifiable outcome

• Energy bites weigh approximately 10g and are packed full of protein to keep tummies happy and provide energy boost
• +1 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Southbourne Farm ShopcoreChannel Partner/ Reseller/ DistributorFamily-run farm shop that has been stocking Frog Hollow Energy Bites for several years. Located at the heart of the Southbourne community for over 35 years. Stocks Frog Hollow products for retail sale to their customers.
• Naked PantryminorChannel Partner/ Reseller/ DistributorStockist of Frog Hollow products at their shop located at 41 The High Street, Emsworth, Hampshire.
• Balance Wellness ClubminorChannel Partner/ Reseller/ DistributorCoffee shop at Wellington Way, Waterlooville, Portsmouth that stocks Frog Hollow products for their wellness-focused customers.
• The Deck (Emsworth)minorChannel Partner/ Reseller/ DistributorCafé & Restaurant at Emsworth Yacht Harbour, Thorney Road, Emsworth that stocks Frog Hollow products.
• The HutsminorChannel Partner/ Reseller/ DistributorCoffee Shop at Thornham Marina, Thornham Lane, Prinsted, Emsworth that stocks Frog Hollow products.
• The Hilsea LinesminorChannel Partner/ Reseller/ DistributorSouth Coast Wake Park Café at Hilsea Lido, London Road, Portsmouth that stocks Frog Hollow products.
• Emsworth Sailing ClubminorChannel Partner/ Reseller/ DistributorSailing club at 55 Bath Road, Emsworth that stocks Frog Hollow products for members.
• Tuppenny BarncoreStrategic or Co-development PartnerTuppenny Barn is a not-for-profit education organisation in Southbourne that promotes healthy diets, lifestyles, and sustainability. Frog Hollow participates in their events and markets. The organisation was involved in relocating a bee swarm from the founder's home. Frog Hollow also recommends their organic produce and honey.
• Harrie's CoffeeminorOthersIndependent supplier of Fairtrade coffee in Sussex. Recommended by Frog Hollow as a coffee pairing option with their superfood cakes and treats.

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Raw Bite: Plant-based energy bars made from dates, nuts, and seeds. Closely comparable to Frog Hollow's energy bites in ingredient philosophy and natural-snack positioning.
• Cutter & Squidge: London-based artisan dessert bakery specialising in cakes and biskies. Comparable in handcrafted dessert positioning, bespoke occasion orders, and direct-to-consumer e-commerce.
• Ms. Cupcake: UK vegan bakery specialising in plant-based cupcakes and celebration cakes. Closely comparable to Frog Hollow's plant-based dessert/cake range and free-from positioning.
• Deliciously Ella: Plant-based snack and whole-food range founded on a similar founder-led health story. Comparable in free-from positioning, content-led marketing, and direct-to-consumer model.
• Lola's Cupcakes: UK dessert bakery specialising in cupcakes and celebration cakes. Comparable in dessert-first product format, custom/celebration occasion use case, and UK e-commerce + stockist distribution.
• Tribe: Plant-based energy bar brand focused on natural, free-from ingredients. Comparable in product format (handcrafted-style bars/bites) and target health-conscious UK consumer.
• Pulsin: UK plant-based snack and protein-ball brand. Comparable in energy-snack product category, free-from positioning, and health-conscious consumer target.
• Nakd (Natural Balance Foods): UK plant-based fruit-and-nut bar brand owned by LDC. Directly comparable to Frog Hollow's energy bites in product format, free-from positioning, and health-conscious target consumer.

Broad incumbents

• Rude Health: Established UK plant-based and free-from food brand spanning cereals, drinks, and snacks. Comparable in free-from/plant-based positioning, though operating at significantly broader scale across multiple categories.
• PROPER Snacks: UK better-for-you snack brand (popcorn, corn, nuts). Comparable in health-conscious snacking positioning and UK grocery/wholesale distribution, though at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/FrogHollowCatering
• Instagraminstagram.com/froghollowcatering
• TikToktiktok.com/@froghollowcatering
• LinkedInlinkedin.com/company/frog-hollow-catering

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about frog hollow farms - 226dd