Blooms & Berries Farm Market and Garden Center

What Blooms & Berries Farm Market and Garden Center does

Blooms & Berries is a family-owned agritourism farm founded in 1999 by the Probst family and headquartered in Loveland, Ohio, operating across three locations in the Greater Cincinnati metro (Warren, Hamilton, and Clermont counties). The business operates a vertically integrated seasonal farm and farm market combining a U-pick produce operation (strawberries, blueberries, peaches, apples, pumpkins), a retail farm market and bakery, a garden center and nursery, and a portfolio of ticketed agritourism attractions including a 5-acre corn maze, sunflower fields, a petting zoo with more than 40 animals, and the recently launched Tulip Trail featuring 250,000 tulip bulbs. The company sells directly to end consumers through on-site admissions (field passes starting at $3, produce charged per pound at approximately $5.49/lb), birthday party bookings, school field trips, group and corporate events, and an emerging online channel via Shopify and SquareUp gift cards, with marketing executed through Constant Contact email and SlickText SMS.

Revenue mechanics are diversified across ticket-driven attractions, per-pound U-pick produce, retail market and bakery sales, garden center nursery revenue, and group event contracts, with a recently introduced Summer Play Yard Pass subscription layering recurring revenue on top of the transactional base. The technology stack is built entirely on third-party SaaS platforms — TicketSpice for event ticketing, SquareUp for point-of-sale and gift cards, Shopify for e-commerce, Constant Contact for email, and SlickText for SMS marketing — with no proprietary software, no internal platform engineering, and no disclosed data or AI capabilities. The business is privately held by the Probst family (Cathy, Jeff, and Emily Probst), with Emily Probst having joined full-time in 2021 to formalize next-generation leadership, and operates on a seasonal employment model aligned to the Ohio growing calendar.

Name

Blooms & Berries Farm Market and Garden Center

Legal name

Blooms and Berries Farm Market

Website

https://bloomsandberries.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Blooms & Berries is a family-owned agritourism farm founded in 1999 in Loveland, Ohio, operating U-pick produce, a farm market and bakery, a garden center, and ticketed seasonal attractions serving families, schools, and group-event customers across Greater Cincinnati.

Ownership category

akta.pro rank

Product category

Agritourism and Farm Market Retail

NAICS

Strawberry Farming (111333), Fruit and Tree Nut Farming (1113), Nursery, Garden Center, and Farm Supply Retailers (44424), Greenhouse, Nursery, and Floriculture Production (1114)

SIC

Agricultural Production-Crops (100), Retail-Building Materials, Hardware, Garden Supply (5200)

akta.pro industry

PRIMARYAFAGACAD

Berry Farming (Strawberries, Blueberries, Raspberries, Blackberries, Cranberries)

Agriculture & Food Production/Crop Farming/Fruit & Tree Nut Orchards (Citrus, Apples, Berries, Almonds, Walnuts)

SECONDARYAFAGAHAB

Greenhouse Fruit & Berry Production (Strawberries, Specialty Fruits)

Agriculture & Food Production/Crop Farming/Greenhouse, Nursery & Floriculture Production (Protected Crops, Ornamentals, Seedlings)

SECONDARYCRAIAIAB

Plants, Seeds & Nursery Retail (Garden Centers)

Consumer Products & Retail/Home & Furniture Retail/Gardening & Outdoor Living Retail (Patio, Grills, Lawn & Garden)

Keywords

• Agritourism services
• U-pick produce
• Farm market retail
• Garden center plants
• Seasonal farm events

Headquarters

HQ city

Loveland

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Admission and Attraction Tickets: The farm generates revenue through ticketed admission to seasonal attractions including Play Yard, Fall on the Farm, Strawberry Days, and Tulip Trail. Tickets are sold online in advance with varying price points for different age groups and events.
2. U-Pick Produce Sales: Revenue from customers picking their own produce including strawberries, blueberries, blackberries, sugar snap peas, and potatoes. Customers purchase field passes plus pay by weight for harvested produce.
3. Farm Market Retail Sales: The Market Barn and Bakery generates sales from fresh produce, baked goods, jams, jellies, local products, gifts, and seasonal items. Produce stands operate seasonally at three locations.
4. Play Yard Passes: Summer Play Yard Passes sold for access to petting farm and play attractions. Passes available for children (ages 2-14) and adults (15+) at discounted rates when purchased early.
5. Event Hosting: Birthday party packages and group event bookings generate revenue through reserved facilities, admission wristbands, and add-on services like train rides and food vouchers.
6. Field Trip Admissions: School and youth group field trips pay per-person admission fees with add-on options for animal feed and pumpkin picking.
7. Garden Center Sales: Seasonal plant nursery and garden center sales including flowers, vegetables, herbs, planters, and gardening accessories.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Blooms & Berries is a multi-generational family farm operating a Garden Center, Market Barn & Bakery, seasonal Produce Stands, and U-Pick/U-Dig produce experiences in Loveland, Ohio. The farm also operates a petting farm and signature seasonal agritourism events including Strawberry Days (spring), the Tulip Trail (spring), and Fall on the Farm (autumn), alongside birthday parties, school field trips, and group events.

Product overview

Blooms & Berries Farm Market and Garden Center is a family-owned agritourism destination offering a diverse portfolio of seasonal products and experiences. The core offerings include a Garden Center (plants, flowers, vegetables from mid-March through October), a Market Barn & Bakery (fresh baked goods and local products), and seasonal Produce Stands. The experiential portfolio comprises U-Pick fruit operations (strawberries, blueberries, blackberries, sugar snap peas), U-Dig Potato events, a Play Yard & Petting Farm with over 40 animals (May-August), and signature seasonal events including Strawberry Days (May), The Tulip Trail (spring), and Fall on the Farm (September-November) featuring corn maze, hayrides, and group events. Educational and celebratory services include Summer and Fall Field Trips, Group Events, and Birthday Parties. The company operates multiple produce stand locations in Loveland and Maineville, Ohio, and sells gift cards through SquareUp.

Differentiator

Problem solved

Functional benefit

Products and services

• Garden Center Year-round garden center offering seasonal plants, flowers, hanging baskets, perennials, herbs, tropical flowers, non-GMO vegetables, and gardening essentials, open mid-March through late October.
• Market Barn & Bakery Farm market with bakery offering Take & Bake Pies, cinnamon rolls, assorted breads, fresh fudge, frozen cookie dough, fresh baked cookies, seasonal treats, plus local produce, jams, jellies, local wine, local meat, popcorn, and gifts.
• Seasonal Produce Stands Seasonal produce stands at three locations offering tomatoes, sweet corn, peaches, blackberries, blueberries, watermelon, cantaloupe, peppers, squash, and local honey, open June 19 through Labor Day.
• U-Pick Strawberries Pick-your-own strawberry experience with field passes required and strawberries at $5.49/lb, available mid-May through early June.
• U-Pick Blueberries Pick-your-own blueberry experience with $3 field passes and berries at $5.99/lb, available mid-June through early July.

Quantifiable outcome

• Serving thousands of guests annually since 1999

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Scale indicators7 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Young's Jersey Dairy: Family-owned farm and agritourism destination in Yellow Springs, Ohio offering U-pick, farm-made cheese and ice cream, restaurant, mini-golf, and seasonal events. Directly comparable as a multi-decade, family-operated Ohio farm combining crop production, retail, F&B, and family attractions.
• Bridenbaugh Farm: Family farm near Cincinnati offering U-pick strawberries, blueberries, and other produce, plus seasonal events. Direct peer in U-pick berry farming and family agritourism, with overlapping berry crop mix.
• Irons Fruit Farm: Family-owned farm in Lebanon, Ohio (Greater Cincinnati) offering U-pick apples, berries, and pumpkins plus farm market retail. Comparable multi-generational, family-operated Ohio U-pick and farm market in the same regional market.
• Niederman Family Farm: Family farm in Hamilton, Ohio (Cincinnati metro) operating fall festival, corn maze, U-pick pumpkin, school field trips, and group events — comparable as a regional agritourism competitor with the same school-group and family-outing revenue model.
• Bonnybrook Farm: Family-owned agritourism destination in Morrow, Ohio (also Greater Cincinnati area) featuring U-pick berries and pumpkins, corn maze, hayrides, birthday parties, and farm events — direct overlap in product mix, geography, and target customer.
• Hidden Valley Orchards: Family farm and event venue in Lebanon, Ohio offering U-pick, farm market, bakery, and seasonal festivals. Comparable agritourism-plus-retail family-farm model in the same Greater Cincinnati market.
• Shaw Farms: Family farm in Milford, Ohio (Greater Cincinnati) offering seasonal produce, garden center, fall festival, corn maze, hayrides, and U-pick — essentially the same agritourism-plus-retail model as Blooms & Berries in the same metro.

Broad incumbents

• Siebenthaler Garden Centers: Long-standing Ohio garden center chain (Dayton/Cincinnati area) selling nursery stock, plants, and gardening supplies. Comparable in the garden center retail line of business, though it lacks the agritourism and U-pick components of Blooms & Berries.
• Alstede Farms: Large, multi-generation farm in Chester, New Jersey operating CSA, U-pick, farm market, garden center, bakery, and year-round events. Comparable business model (U-pick + market + events + garden center) but at significantly larger scale and outside the Cincinnati region.

Regional players

• Natorp Landscape & Garden Center: Established Mason, Ohio garden center and landscape services company serving the Cincinnati metro. Directly comparable on the garden center retail side (plants, flowers, gardening essentials), serving an overlapping Cincinnati customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/bloomsandberries
• Instagraminstagram.com/bloomsandberries

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blooms & Berries Farm Market and Garden Center