parent-teacher store

What parent-teacher store does

The Parent Teacher Store is a privately held educational supplies retailer operated by Creative Catalog Concepts LLC and headquartered at 63 North Front Street, Kingston, New York, with a second storefront in Poughkeepsie. The company sells children's books, homeschool curriculum kits, manipulatives, music education products, classroom furnishings, back-to-school supplies, active play equipment, arts and crafts materials, bulletin boards and decorations, and ARRA Funding-eligible educational products. It carries merchandise from over 100 manufacturers and publishers including Learning Resources, Educational Insights, Carson-Dellosa, Creative Teaching Press, Saxon Homeschool, and Houghton Mifflin.

The business runs an e-commerce platform at parentteacherstore.com offering catalog browsing, best-sellers, a brand directory, quick order forms, wishlist functionality, and a Flip 'n Buy digital flip catalog, alongside two physical retail stores in New York state. The technology stack is a conventional SMB e-commerce retail platform; there is no disclosed AI/ML capability, no public API, and no mobile application. The company operates without disclosed venture capital or institutional investment and is independently owned under the Creative Catalog Concepts LLC entity.

Revenue is generated almost entirely through one-time product sales across a wide price spectrum, from sub-$5 individual items to roughly $550 classroom furniture, with bundled classroom and homeschool kits in the $40–$260 range. Primary customer segments are K-12 teachers and classrooms, homeschooling parents, schools and school districts (including ARRA-eligible purchasers), and parents of young children; the marketing approach is horizontal, emphasizing catalog breadth and one-stop convenience rather than differentiated technology or proprietary IP.

Name

parent-teacher store

Legal name

Creative Catalog Concepts LLC

Website

https://parentteacherstore.com

Company type

Private

Operating status

Operating

Short description

The Parent Teacher Store, operated by Creative Catalog Concepts LLC in Kingston, NY, is a small educational supplies retailer selling books, classroom furnishings, manipulatives, and homeschool curriculum kits to teachers, homeschooling families, schools, and parents via e-commerce and two New York storefronts.

Ownership category

akta.pro rank

Product category

Educational Supplies Retail

NAICS

Hobby, Toy, and Game Retailers (459120), Educational Services (611)

SIC

Retail-Hobby, Toy & Game Shops (5945), Services-Educational Services (8200)

akta.pro primary industry

Educational & Learning Toys Retail (CRALAFAB)

akta.pro secondary industries

Children’s Books & Educational Readers Retail (CRALAAAD), Family Engagement & Parent-Facing Early Learning Content (EDAGACAJ), Children’s Activity & Practice Books (Workbooks, Puzzles, Handwriting) (EDAGAIAE)

Keywords

• Educational supplies retail
• Classroom materials
• Homeschool curriculum kits
• Teacher resources
• School furnishings

Headquarters

HQ city

Kingston

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: The company generates revenue through direct retail sales of educational supplies, teaching materials, classroom furnishings, children's books, manipulatives, music products, and homeschool curriculum kits. Products are sold at various price points ranging from single items to bundled classroom kits. The store carries products across diverse categories including ARRA Funding-eligible educational materials for schools.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

The Parent Teacher Store is a multi-channel educational supplies retailer that sells children's books, classroom furnishings, manipulatives, music education products, homeschool curriculum kits, arts & crafts supplies, and active play equipment sourced from over 100 manufacturers and publisher brands. It serves teachers, homeschool families, schools, and parents of young children through its e-commerce website (parentteacherstore.com) and physical retail locations in Kingston and Poughkeepsie, New York. ARRA Funding-eligible products are available for institutional school buyers.

Product overview

The Parent Teacher Store is an educational supplies retailer offering a comprehensive catalog of products for teachers, parents, and homeschool educators. The company operates primarily as an e-commerce platform with a physical store in Kingston, NY. Their product portfolio centers on Children's Books (including Big Books, Book Sets, and series like Clifford and Magic School Bus), Homeschool Curriculum Kits (Saxon Math, Holt Science, Harcourt Horizons), Manipulatives (building blocks, magnetic sets), Music Education Products (CDs, instruments), Classroom Furnishings (furniture, carpets, storage), Back to School Supplies (themed decorations, teacher helpers), Active Play Equipment (PE gear, playground items), ARRA Funding eligible products, and Arts & Crafts Supplies. The company also offers a digital Flip 'n Buy catalog interface. With over 200 manufacturer brands including Learning Resources, Educational Insights, Carson-Dellosa, and Saxon Homeschool, the store serves elementary and middle school educators, homeschool families, and childcare providers.

Differentiator

Problem solved

Functional benefit

Products and services

• Children's Books A comprehensive selection of children's books including Big Books, Book & CD Sets, Classic Titles, Classroom Favorites, and series featuring Clifford, Curious George, The Magic School Bus, Miss Nelson, Dr. Jean Feldman, and Newbery Medal Winners, plus Learn to Read series. Targeted at teachers, librarians, and parents of young readers.
• Homeschool Curriculum Kits Complete homeschool curriculum kits covering Language Arts, Math, Science, and Social Studies for various grade levels, including Saxon Math, Holt Science, Harcourt Horizons, and Houghton Mifflin materials. Targeted at homeschooling families seeking comprehensive grade-level solutions.
• Manipulatives Educational manipulatives including Block Play sets, wooden railway sets, WonderFoam blocks, SmartMax magnetic sets, and building blocks for hands-on learning. Targeted at preschool and elementary teachers and parents for tactile learning activities.
• Music Education Products Music education resources including CDs & DVDs, dance & fitness programs, musical instruments, posters, and educational music from artists like Dr. Jean Feldman, Greg & Steve, Raffi, Miss Jenny's EduTunes, and Mr. Al & Stephen Fite. Targeted at early childhood and elementary teachers and parents.
• Classroom Furnishings Classroom furniture and furnishings including carpets, chairs, cubbies, desks, lockers, storage solutions, and tables from brands like Carpets for Kids and Creative Colors. Targeted at schools and teachers outfitting classrooms.
• Back to School Supplies Back to school themed decorations, activities, games, awards, incentives, and teacher helpers organized by themes including Dots, Fancy Stars, and Rock Star. Targeted at teachers preparing classrooms for the school year.
• Active Play Equipment Active play and physical education equipment including balance items, balls, bikes and trikes, coordination equipment, physical education gear, playground equipment, and sand & water play items. Targeted at schools, childcare providers, and parents for gross motor development.
• ARRA Funding Eligible Products Educational products eligible for ARRA (American Recovery and Reinvestment Act) funding including Title I, Title II, Title III, Title V, Early Reading First, Reading First, IDEA, and 21st Century Community Learning Centers. Targeted at schools and districts purchasing with federal education funds.
• Arts & Crafts Supplies Arts and crafts materials including art books, art centers, markers, chalk, clay and modeling materials, colored pencils, crayons, glitter, glue, paint, and scratch-art supplies. Targeted at teachers, childcare providers, and parents for creative classroom and home activities.
• Bulletin Boards & Decorations Bulletin boards, decorations, accents, banners, and themed display materials for classroom organization and decoration. Targeted at teachers decorating and organizing classrooms.

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• Carson-Dellosa Publishing: Carson-Dellosa both publishes and sells educational workbooks, classroom decorations, and teacher resource books — overlapping with The Parent Teacher Store's children's books, bulletin boards, and teacher resource categories, with a hybrid publisher/retailer model.

Direct peers

• Scholastic (Education): Scholastic sells children's books, classroom book sets, and literacy resources directly to teachers, schools, and parents — overlapping heavily with The Parent Teacher Store's children's books and literacy categories.
• School Specialty: School Specialty is a broad-line educational supplies distributor serving schools and teachers with classroom furnishings, curriculum materials, and supplies — overlapping with The Parent Teacher Store's K-12 and institutional buyer focus.
• Kaplan Early Learning Company: Kaplan Early Learning supplies early childhood classrooms with furniture, manipulatives, and curriculum materials — a direct overlap with The Parent Teacher Store's early childhood and classroom furnishings lines.
• Discount School Supply: Discount School Supply is an educational retailer focused on early childhood and elementary classroom materials, arts & crafts, and manipulatives — directly competing in the same categories The Parent Teacher Store serves.
• Lakeshore Learning: Lakeshore Learning is a direct competitor offering educational supplies, classroom furnishings, manipulatives, and teacher materials across both e-commerce and a national network of physical stores — closely matching The Parent Teacher Store's product categories and buyer segments.
• Really Good Stuff: Really Good Stuff sells classroom supplies, teaching aids, manipulatives, and educational decorations primarily to teachers — overlapping with The Parent Teacher Store's core K-12 teacher segment and product mix.

Broad incumbents

• Amazon Business: Amazon Business serves schools and teachers with office and classroom supplies, children's books, and educational materials, competing on selection, price, and delivery — a significant broad incumbent competing with The Parent Teacher Store across virtually every category.
• Barnes & Noble Education: Barnes & Noble Education operates campus bookstores and sells textbooks, children's books, and educational materials at scale — overlapping in children's books and educational retail, but with a much broader portfolio and institutional focus.
• Oriental Trading: Oriental Trading sells classroom supplies, decorations, incentives, and arts & crafts to teachers at scale — overlapping with The Parent Teacher Store's decorations, incentives, and back-to-school categories but with a broader party-supply portfolio.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/parent-teacher-store

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about parent-teacher store