bahvoyons

What bahvoyons does

Vent en Poupe is a privately-held 360° communication and marketing agency headquartered in Chartres, France, with a satellite office in Paris. The company operates through two specialized divisions under a single SAS holding entity: Bleu Digital (web development, e-commerce, mobile applications, digital marketing, SEO/SEA, social media management, hosting and maintenance) and Green & White (brand strategy, visual identity, print communication, motion design, video production, and event communication). Founded in 2003 with €150,000 of share capital, the agency is co-led by Daphné Dieu and Florian Dieu. Its customer base spans primarily small and medium-sized B2B businesses, local government and public institutions (including several town halls, intermunicipal communities, and public agencies in Eure-et-Loir), B2C consumer-facing companies, sports clubs, and training organizations across France, with the strongest density in the Centre-Val de Loire region.

The agency's technology stack is built around WordPress and Prestashop CMS platforms, the Symfony framework for custom development, and proprietary API integrations including REST services, private ERP connectors, and PunchOut/cXML B2B e-commerce integrations. Bleu Digital maintains dedicated server hosting infrastructure physically located in France, offering SSL certificates, daily backups, and anti-malware scanning. Service offerings include website creation (€1,500-€15,000+ per project, with RGAA accessibility-compliant builds for public-sector clients), e-commerce sites on Prestashop, SEO/SEA campaigns, community management across LinkedIn, Facebook, Instagram, TikTok and YouTube, brand identity design, print materials, motion design, video/photo production, and event communication. WordPress and SEO training programs for clients are offered as an add-on.

Revenue is generated primarily through professional services billed on a project basis, supplemented by recurring subscription revenue from hosting and maintenance contracts and pay-as-you-go ad-hoc interventions. Customer acquisition is sales-led, combining a 'free quote in 2 minutes' lead-capture form on the website, direct phone consultation (Chartres: 02 37 34 29 21; Paris: 01 82 88 44 62), in-person meetings, and referrals from a published case-study and testimonial library. The agency maintains an active content-marketing and SEO presence targeting local keywords, an active social media footprint, and reinforces local credibility through sports sponsorships (C'Chartres Métropole Basket masculine and féminine teams) and memberships in CJD Chartres and Réseau GEODE. The company has adopted 'société à mission' status under French law, embedding RSE and biodiversity commitments into its governance.

Name

bahvoyons

Legal name

Groupe VENT EN POUPE

Website

https://vent-en-poupe.fr

Company type

Private

Founded year

2003

Operating status

Operating

Short description

Vent en Poupe is a privately-held 360° communication and marketing agency in Chartres, France, operating through Bleu Digital (web development and digital marketing) and Green & White (branding and creative services), serving SMBs, public institutions, and B2C clients across France.

Ownership category

akta.pro rank

Headquarters

HQ city

Chartres

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Web Development Services: Creation of websites, e-commerce sites, web applications, mobile apps, business software, collaborative platforms, and dematerialized processes. Services include custom development, CMS implementation (WordPress, Prestashop), and API integrations.
2. Digital Marketing Services: Digital visibility, SEO/SEM, SEA campaigns, social media management, content creation, email marketing, and analytics services for customer acquisition and retention.
3. Branding and Creative Services: Brand strategy, brand naming, visual identity, graphic design, print materials, motion design, event communication, and video production.
4. Communication Strategy Consulting: Strategic communication advice, communication audits, and ongoing consulting for businesses and public institutions.
5. Hosting and Maintenance: Website hosting on dedicated servers, security monitoring, SSL certificates, daily backups, anti-malware scanning, WordPress/Prestashop updates, and ongoing maintenance services.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Vent en Poupe is a 360° full-service communication agency organized into two specialized divisions: Bleu Digital (web development, e-commerce, mobile apps, SEO/SEA, social media, hosting) and Green & White (branding, graphic design, print, motion design, video, events). The agency delivers end-to-end communication projects for businesses and public institutions across France, including strategy consulting, creative production, and digital implementation.

Product overview

Vent en Poupe is a 360° communication and marketing agency organized into two specialized divisions: Bleu Digital (digital marketing, web development, e-commerce, mobile apps, hosting, API integrations) and Green & White (branding, graphic design, print, motion design, events). The agency offers a comprehensive portfolio of services including website creation (WordPress, Prestashop, custom development), SEO/SEA, social media management, brand identity, video/photo production, print communications, and marketing automation. Services are offered as discrete offerings rather than a unified software platform, with the two poles working together to deliver complete digital and communication projects for B2B and B2C clients.

Differentiator

Problem solved

Functional benefit

Brands

• Green & White: Creative division (pôle création) specializing in brand strategies, brand name creation, identity and brand territory, publishing, copywriting, communication campaign design and events
• Bleu Digital

Products and services

• Création de sites internet Website creation services including showcase sites, e-commerce sites, web applications, accessible RGAA-compliant institutional sites, and custom development for businesses and organizations.
• E-commerce / Prestashop E-commerce solutions built on Prestashop including creation, redesign, SEO optimization, and migration without SEO loss.
• WordPress Development & Maintenance WordPress website creation, redesign, maintenance, updates, security, and performance optimization services.
• SEO / SEA Search engine optimization including technical audits, on-page optimization, netlinking, content SEO, positioning tracking, and SEA advertising campaigns.
• Application mobile Mobile application development for Android, iOS, and hybrid platforms.
• Développement d'API et services web sur mesure Custom API and web service development including REST services, private APIs connecting to ERP systems, and PunchOut/cXML integrations for B2B e-commerce.
• Community Management Social media management including content creation, editorial planning, moderation, and advertising campaigns on Facebook, LinkedIn, Instagram, TikTok.
• Identité de marque Brand identity creation including logo design, graphic charter, brand naming, and visual territory development.
• Communication print Print communication services including catalogs, brochures, flyers, POS materials, packaging design, and print management.
• Communication vidéo & photo Video and photo production services including institutional videos, motion design, event coverage, and explainer animations.
• Communication événementielle Event communication services including event promotion, signage, and event support.
• Formations web WordPress & SEO Training services for WordPress management and SEO best practices to help clients become autonomous on their websites.
• Goodies et objets promotionnels Custom promotional items and corporate goodies including mugs, eco-cups, textile printing, and event materials.
• Automation marketing & opérations Marketing automation services to secure key business stages including incoming requests, quotes, delivery, and follow-up communications.
• Hébergement Web hosting services on dedicated servers located in France, including high availability hosting, SSL certificates, daily backups, and anti-malware scanning.
• UX / UI Design User experience and interface design services focusing on clear interfaces and smooth user journeys.
• Stratégie & Conseil en communication Communication strategy and consulting services to guide clients on their communication approaches and digital transformation.

Quantifiable outcome

• 6-8 weeks standard delivery for showcase websites; up to 12 weeks for e-commerce or custom applications
• +1 more outcomes

Named customers22 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• C'Chartres Métropole Basket Masculin (CCMBM)coreGTM or Marketing PartnerVent en Poupe serves as partner to CCMBM basketball club, providing match day visuals, posters, programs, signage, and social media content. The partnership supports local sports and creates networking opportunities with club partners. Vent en Poupe applies this sports communication expertise to serve other sports clubs and event organizers.
• C'Chartres Métropole Basket Féminin (CCMBF)coreGTM or Marketing PartnerPartnership with CCMBF women's basketball team, supporting local sports dynamics and youth engagement. The collaboration reflects Vent en Poupe's commitment to community involvement and territorial development. The agency also provides LED banner animations for the Colisée venue.
• CJD ChartresminorOthersMember of CJD (Centre des Jeunes Dirigeants) Chartres, an association of entrepreneurs focused on engaged entrepreneurship, exchange, and mutual support. Reflects local professional development and responsible business practices.
• Réseau GEODEminorOthersActive member of GEODE network, a business association in the Chartres-Est zone that promotes exchanges, cooperation, and local development.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Eskimoz: Paris-based French digital marketing and SEO agency serving SMB and mid-market clients across France with comparable scope of services (web, SEO/SEA, content). Highly comparable on size, service portfolio, and customer profile.
• Cometik: French digital marketing agency offering web, social media, content, and SEO services to SMB and mid-market clients. Similar positioning to Vent en Poupe's Bleu Digital division.
• 1min30: French digital marketing agency focused on SEO, SEA, and content marketing for SMB clients. Direct overlap with Vent en Poupe's SEO/SEA and digital-marketing service lines.
• Lemon Interactive: French digital agency offering web development, e-commerce, and SEO services for SMB clients. Closely comparable on WordPress/Prestashop site-build capabilities and target customer.
• Novactive: French digital agency offering web development, Drupal expertise, and digital marketing services. Comparable mid-size French agency profile with similar SMB/mid-market focus.
• Brainsonic: French content and digital agency serving brand strategy, content creation, and digital marketing. Closely aligned with the Green & White creative pole and Bleu Digital content offerings.
• Magic Garden: French creative agency offering branding, design, and communication services. Direct comparison for the Green & White creative division's brand identity and visual identity offerings.

Broad incumbents

• Publicis: Global advertising and communications group with overlapping services across creative, digital, and media. Represents the upper bound of the competitive landscape that regional French agencies compete against for enterprise mandates.
• Havas: Global communications group offering advertising, digital, and design services with strong French roots. Established incumbent competing for the same French enterprise and government mandates.
• Dentsu: Global advertising and communications network with broad digital and creative capabilities, including Dentsu Creative and Merkle. Larger-scale competitor for clients scaling beyond regional-agency scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/VEP360
• LinkedInlinkedin.com/company/vent-en-poupe
• Instagraminstagram.com/agenceventenpoupe

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about bahvoyons