justyne johanns

What justyne johanns does

Cherry Creative Group is a privately held, women-led marketing agency founded in 2019 by co-founders Bianca Rainey and Justyne Johanns, operating from offices in Toronto, Ontario and Vancouver, British Columbia. The firm serves a diversified client base spanning personal brands, direct-to-consumer companies, B2B firms, SaaS businesses, hospitality operators, online coaching providers, professional services firms, and investor relations clients. Its positioning targets emerging and growth-stage businesses that need integrated marketing support without an in-house team, and the agency publicly claims global service reach from its Canadian base.

The agency's service portfolio is organized into four practice areas: Marketing Strategy, Social Media Management, Public Relations & Paid Growth, and Content Creation. The technology footprint is built on third-party social media management, analytics, and paid-media platforms rather than proprietary infrastructure; no patents, certifications, proprietary tools, or AI/ML capabilities are disclosed. Revenue is generated through project-based engagements and recurring retainers. Reported performance metrics across case studies include an average 580% increase in social engagement, more than 80 million cumulative social likes, more than 5 million followers under management, and an average 465% increase in website traffic. Named client engagements include Narcoleptic Nugget, Michael Crouse, Tyson Gillies, and T21.

The firm has no disclosed funding rounds, acquisitions, institutional investors, or leadership changes beyond its two co-founders. Operational scale is consistent with a boutique Canadian agency, and the combination of small-business client logos, retainer-and-project pricing, and dual-city presence indicates a small team executing across consumer and B2B verticals. Reported deliverables extend to tier-one media placements and Times Square billboard placements, which mark the upper bound of execution reach for a firm of this profile.

Name

justyne johanns

Legal name

Cherry Creative Group

Website

https://cherrycreativegroup.com

Company type

Private

Founded year

2019

Operating status

Operating

Short description

Cherry Creative Group is a women-led marketing agency founded in 2019 with offices in Toronto and Vancouver, providing marketing strategy, social media management, PR & paid growth, and content creation to personal brands, D2C, B2B, SaaS, and hospitality clients.

Ownership category

akta.pro rank

Product category

Marketing Services

NAICS

Graphic Design Services (541430)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

akta.pro secondary industry

Packaging & Brand Identity Creative Agencies (MPAAAAAN)

Keywords

• Marketing strategy services
• Social media management
• Public relations agency
• Content creation services
• Digital marketing agency

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing Strategy Services: Custom digital marketing strategy development including research, brand positioning, and implementation roadmaps. Delivered as project-based engagements with ongoing consulting.
2. Social Media Management: Full-service social media management including content creation, scheduling, community management, and paid ad campaigns. Offered as monthly retainer packages.
3. Public Relations & Paid Growth: PR placements, podcast tours, press features, influencer campaigns, and billboard placements. Tiered packages from local to tier-one press coverage including Forbes, Rolling Stone, USA Today placements.
4. Content Creation: Visual, written, and video content production including social media content, graphic design, video production, branding, and copywriting. Offered as one-off projects or ongoing batch production.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

Cherry Creative Group is a women-led marketing agency that delivers customized digital marketing solutions spanning marketing strategy, social media management, public relations and paid growth, and content creation. Services are sold as project engagements or monthly retainers, beginning with a free consultation, and are delivered to personal brands, D2C companies, B2B firms, hospitality, technology, and online coaching clients.

Product overview

Cherry Creative Group is a women-founded marketing agency (founded by Bianca Rainey and Justyne Johanns in 2019) offering four interconnected core services: Marketing Strategy (custom digital blueprints), Social Media Management (full-service platform management), Public Relations & Paid Growth (press, podcast, TV, influencer, and billboard campaigns), and Content Creation (video, graphic design, branding, and copywriting). The agency operates as a full-service marketing solution where strategy informs content, which feeds into social media management, and PR amplifies visibility across all channels.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Strategy Custom digital marketing blueprint built on research, competitor insights, and audience analysis, providing a focused roadmap for growth. Includes market landscape, brand positioning, platform-specific content approach, and campaign concepts. Delivered to clients seeking marketing strategy, PR, social media management, and content creation services.
• Social Media Management Full-service management that builds presence, drives engagement, and converts audiences across multiple platforms including Instagram, TikTok, YouTube, LinkedIn, Facebook, Pinterest, X, Snapchat, and Threads. Offered as monthly retainer packages.
• Public Relations and Paid Growth Strategic PR and paid growth services including podcast tours, press features, TV broadcast media, influencer campaigns, viral campaigns, and billboard placements in high-traffic locations such as Times Square. Tiered packages from local to tier-one press coverage including Forbes, Rolling Stone, and USA Today placements.
• Content Creation Creative asset production including social media content, video production, graphic design, branding and visual identity, and copywriting services that connect with audiences and support growth. Offered as one-off projects or ongoing batch production.

Quantifiable outcome

• 580% average increase in client social engagement
• +2 more outcomes

Named customers4 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators6 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• The Shelf: Influencer marketing agency focused on social media campaigns and content strategy for consumer brands. Comparable to Cherry's social media management and influencer offering.
• HireInfluence: Full-service influencer marketing agency providing social media strategy, content creation, and campaign management. Comparable to Cherry's influencer and social media services.
• Dinosaur: Toronto-based independent creative agency offering brand strategy, content, and campaign work. Comparable in size, geography, and integrated full-service positioning to Cherry Creative Group.
• No Fixed Address: Independent creative agency headquartered in Toronto providing brand, content, and integrated campaign services. Directly comparable as a Canadian boutique agency competing for similar brand and D2C clients.
• Citizen Relations: Canadian-based PR and communications agency with global capabilities, including influencer and earned media. Closely comparable on the PR and influencer-campaign side of Cherry's service mix.
• North Strategic: Toronto-headquartered PR and influencer marketing agency serving consumer and lifestyle brands. Highly comparable in service mix, geography, and personal-brand/D2C client base.
• OBERLAND (formerly Obviously): Creative agency combining brand strategy, content, and influencer-led campaigns for consumer brands. Closely comparable integrated service mix and target customer segments.

Emerging players

• Bruce Mau Design: Toronto-based design and brand strategy studio with strong visual identity expertise. Comparable to Cherry's branding, graphic design, and creative production capabilities.

Broad incumbents

• Edelman: Global PR and communications firm with broad capabilities across earned media, brand, and digital. Overlaps with Cherry's PR service line but operates at much larger scale and scope.
• TAXI: Canadian independent marketing and communications agency offering strategy, creative, PR, and digital services. Comparable service breadth to Cherry but with a broader portfolio of clients and longer history.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/cherrycreativegroup
• Instagraminstagram.com/cherrycreativegroup
• LinkedInlinkedin.com/company/cherry-creative-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about justyne johanns