rms designs
RMS Designs is a founder-led, Cotati, California-based custom cabinetry manufacturer producing furniture-grade kitchen, bath, and whole-home millwork for high-net-worth residential clients, sold direct-to-consumer with project values ranging from $10,000 to over $100,000.
- Company typePrivate
- Founded-
- HeadquartersCotati, United States
- Headcount—
- GTM typeB2C
- OfferingHardware or Manufacturing
What rms designs does
RMS Designs is a privately held, founder-led custom cabinetry manufacturer based in Cotati, California. The company designs and builds bespoke, furniture-grade cabinetry for kitchens, bathrooms, libraries, entertainment centers, closets, wine cellars, bars, fireplace mantels, outdoor kitchens, and other residential living spaces. Its core production process combines Old World European cabinetmaking techniques — including curved radius doors, cove mouldings, intricate crowns and friezes, decorative cornices, and handmade inlays — with precision shop drawings and 3D rendering visualization. Finishing is delivered through an EPA-approved spray booth with hand-applied stains, paints, glazes, distressing, milk paint finishes, and conversion varnish topcoats.
The company sells exclusively direct-to-consumer through its Cotati design studio and workshop, with no intermediaries, resellers, or marketplace channels. Customers engage the founder, Rand Moeller, directly through consultations, 3D visualization, and collaborative design. Pricing is project-based and fully custom, with disclosed project values ranging from $10,000 to more than $100,000. The style portfolio is organized into Traditional, Transitional, Old World, and Beyond Kitchen collections, complemented by kitchen accessories and custom finishing services.
The team brings more than 100 years of combined cabinetry and craftsmanship experience. RMS Designs reports 95% on-time delivery performance measured from shop document signing and cites clients whose installations have endured for over 30 years. The company has been featured editorially in Architectural Digest, Kitchen Trends, California Home & Design, Kitchen & Bath, and Traditional Home, recognized by the Kitchen & Bath Association, and selected for showcase homes in Presidio, Marin, and California Showcase homes. Projects have been delivered to homes across California, Oregon, Washington, Utah, Montana, Washington DC, Maryland, New York, and Connecticut, despite the single-workshop operating model.
rms designs firmographics
Firmographics- Name
- rms designs
- Legal name
- RMS Designs
- Website
- https://rmscabinets.com
- Company type
- Private
- Operating status
- Operating
- Short description
- RMS Designs is a founder-led, Cotati, California-based custom cabinetry manufacturer producing furniture-grade kitchen, bath, and whole-home millwork for high-net-worth residential clients, sold direct-to-consumer with project values ranging from $10,000 to over $100,000.
- Ownership category
- akta.pro rank
rms designs industry classification
Industry- Product category
- Custom Cabinetry
- NAICS
- Wood Kitchen Cabinet and Countertop Manufacturing (33711), Nonupholstered Wood Household Furniture Manufacturing (337122)
- SIC
- Wood Household Furniture, (No Upholstered) (2511), Partitions, Shelvg, Lockers, & Office & Store Fixtures (2540)
- akta.pro primary industry
- Custom Cabinet Design & Build (HSAPAIAA)
- akta.pro secondary industries
- Custom Built-Ins (Shelving, Entertainment Centers, Mudrooms) (HSAPAIAH), Kitchen Island & Custom Storage Solutions (HSAPAAAH), Cabinet Installation (New & Replacement) (HSAPAIAC), Kitchen Cabinets & Custom Millwork Showrooms (CRAIAFAA)
Keywords
Where rms designs is headquartered
LocationHeadquarters
- HQ city
- Cotati
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
rms designs business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales
Revenue model
- Custom Cabinetry Sales: One-time custom cabinetry projects for kitchens, bathrooms, and other living spaces. Pricing based on project scope with testimonials indicating project ranges from $10,000 to over $100,000. Revenue is generated through direct sales with customers consulting directly with the design team.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels5 records
rms designs product offering
Product offeringCore offering
RMS Designs designs, manufactures, and installs bespoke, furniture-grade custom cabinetry for kitchens, bathrooms, libraries, entertainment centers, closets, wine cellars, and other residential living spaces. Each piece is handcrafted in the tradition of Old World European master cabinetmakers, featuring handcrafted details such as curved radius doors, cove mouldings, intricate crowns and friezes, decorative cornices, and handmade inlays. The company operates a design studio and workshop in Cotati, California, providing consultations, 3D rendering visualization, custom finishing, precision engineering, and expert installation.
Product overview
RMS Designs is a custom cabinetry company offering bespoke, furniture-grade cabinetry crafted in the tradition of Old World European master cabinetmakers. The core product is Custom Cabinetry, available in three distinct style collections: Traditional Style (classic European-inspired designs with crown moulding and carved details), Transitional Style (bridging old and new with farmhouse aesthetics), and Old World Style (French Country, Tuscan and Cotswolds Cottage inspired with handcrafted details like dovetail drawers and French rub finishes). Beyond the style collections, the company provides Custom Finishing Services (stained, painted, glazed finishes with eco-friendly options) and Engineering/Installation Services. The product portfolio also extends Beyond Kitchen to other living spaces including bathrooms, libraries, closets, wine cellars, and outdoor areas, complemented by Kitchen Accessories for organization and functionality.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Cabinetry
Quantifiable outcome
- 95% on-time delivery from shop document signing
- +1 more outcomes
Companies that use rms designs
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
rms designs technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
rms designs partnerships and signals
Strategic signalScale indicators3 records
Recent moves5 records
Expansion highlights5 records
rms designs competitors and assessment
Company assessmentDirect peers
- Plain & Fancy Custom Cabinetry: Pennsylvania-based manufacturer of handcrafted custom cabinetry for kitchens, baths, and living spaces. Closely comparable to RMS Designs in the furniture-maker craftsmanship tradition, custom-only model, and direct-to-homeowner sales motion.
- Wood-Mode Fine Custom Cabinetry: High-end custom cabinetry manufacturer offering made-to-order kitchen and bath cabinetry through designer showrooms. Directly comparable on custom product, premium positioning, and direct showroom sales.
- Dura Supreme Cabinetry: Custom and semi-custom cabinetry maker serving homeowners and designers across the US. Comparable in custom design service, broad style portfolio (including traditional/transitional), and direct-to-consumer showroom model.
- Rutt HandCrafted Cabinetry: Handcrafted, custom-built cabinetry company with heritage craftsmanship positioning. Highly comparable on the heirloom-quality, furniture-grade construction narrative and designer-driven sales.
- Kemper Cabinetry: Custom cabinetry manufacturer offering personalized kitchen and bath cabinetry through dealers. Comparable on custom configurations, traditional/transitional styles, and showroom-based designer sales.
- Canyon Creek Cabinet Company: Custom and semi-custom cabinetry manufacturer with strong traditional/transitional style offerings. Comparable on style collections, customization breadth, and direct designer showroom sales.
- Decora Cabinetry: Custom cabinetry brand offering a wide range of styles and finishes for kitchens, baths, and living areas. Comparable on style breadth (traditional/transitional), customization options, and dealer/designer channel.
Regional players
- Neff of California: California-focused custom kitchen and bath design/build firm serving affluent homeowners in the Bay Area and broader West Coast. Comparable on regional luxury positioning and integrated design-build service model.
Broad incumbents
- KraftMaid Cabinetry: Large-scale semi-custom and custom cabinetry brand under Masco serving the broader US market through big-box and designer channels. Comparable on product category and style offerings, but competes on volume, configurator tools, and builder programs rather than bespoke craftsmanship.
- SieMatic: International premium kitchen cabinetry brand offering designer kitchens in modern, classic, and pure styles. Comparable on the luxury end of the market and Old World craftsmanship aesthetic, but operates at much larger scale with global dealer network.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
rms designs financial estimates
Financial estimateRevenue estimate
Valuation estimate
rms designs leadership team
Management profileNumber of profiles
Profiles1 record
rms designs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
rms designs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about rms designs
What does rms designs do?
RMS Designs designs, manufactures, and installs bespoke, furniture-grade custom cabinetry for kitchens, bathrooms, libraries, entertainment centers, closets, wine cellars, and other residential living spaces. Each piece is handcrafted in the tradition of Old World European master cabinetmakers, featuring handcrafted details such as curved radius doors, cove mouldings, intricate crowns and friezes, decorative cornices, and handmade inlays. The company operates a design studio and workshop in Cotati, California, providing consultations, 3D rendering visualization, custom finishing, precision engineering, and expert installation.
Is rms designs a public or private company?
rms designs is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was rms designs founded?
rms designs was founded in -1.
Where is rms designs based?
rms designs is headquartered in Cotati, United States, in the North America region.
How does rms designs make money?
One revenue line is on record: custom Cabinetry Sales.
Who are rms designs's main competitors?
Direct peers on record are Plain & Fancy Custom Cabinetry, Wood-Mode Fine Custom Cabinetry, Dura Supreme Cabinetry, Rutt HandCrafted Cabinetry, Kemper Cabinetry, Canyon Creek Cabinet Company and Decora Cabinetry. Neff of California is listed as a regional player. Broad incumbents are KraftMaid Cabinetry and SieMatic.
Does rms designs have an API?
No public API is recorded for rms designs.
What industry is rms designs in?
rms designs's product category is Custom Cabinetry. Its primary akta.pro industry code is HSAPAIAA, Custom Cabinet Design & Build, with a secondary code of HSAPAIAH, Custom Built-Ins (Shelving, Entertainment Centers, Mudrooms). Its NAICS code is 33711 and its SIC code is 2511.