What antalis does

Antalis is a B2B distribution company that supplies paper, packaging, office supplies, visual communication media, and foodservice products to professional customers across 34 countries. The company catalogs 13,000+ SKUs organized into six core categories — packaging and packaging machines, office supplies, cleaning and wiping, food packaging and table setting, visual communication media and equipment, and paper/cardboard/envelopes — including its own Master'in eco-responsible sub-brand and distributed third-party brands such as Tork, Katrin, Ecolab, Diversey, Vikan, Nilfisk, and Summa. The Danish operating entity, Antalis A/S, is headquartered in Valby (Copenhagen) with additional sales and warehouse sites in Holstebro, Vejle, and Hørning, and is supported by 105-120 distribution centers globally processing over 100,000 orders per month for 100,000+ customers.

Underlying technology is a B2B e-commerce platform with EDI integration for automated ordering, environmental classification tools (Green Star System™ and Green Card), and a self-service webshop (antalis.dk). Revenue is generated through unit-priced product sales with a DKK 2,000 minimum order, supplemented by expert consulting services for packaging optimization, hygiene, and EPR/PPWR regulatory compliance. The go-to-market is hybrid: enterprise account managers with field sales for larger accounts plus self-serve webshop for mid-market and long-tail customers. Antalis A/S is a wholly-owned subsidiary of KPP Group Holdings Co., Ltd., a Japanese conglomerate listed on the Tokyo Stock Exchange with consolidated revenue of ~€4.2 billion in 2025; Antalis Group constitutes the parent's European, Latin American, and North American distribution operations and has been actively consolidating the European packaging market through 2026 acquisitions of Hein Verpackungen and Speidel Verpackungen in Germany.

Name

antalis

Legal name

Antalis A/S

Website

https://antalis.dk

Company type

Private

Operating status

Operating

Short description

Antalis is a B2B distributor of paper, packaging, office supplies, hygiene, foodservice, and visual communication products, serving 100,000+ professional customers across 34 countries via e-commerce, field sales, and 105-120 distribution centers, operating as a subsidiary of Japan's KPP Group Holdings.

Ownership category

akta.pro rank

Headquarters

HQ city

Valby (Copenhagen)

HQ country

Denmark

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Product Distribution - Packaging: B2B distribution of packaging materials including boxes, stretch film, strapping, tape, and packaging machinery
2. Product Distribution - Office & Hygiene: Distribution of office supplies, cleaning products, hygiene solutions, and tissue products to businesses
3. Product Distribution - Food Service: Distribution of food packaging, disposable service items, and tableware for hospitality industry
4. Product Distribution - Visual Communication: Distribution of visual communication media, large format print materials, and related equipment
5. Expert Consulting Services: Consulting services for packaging optimization, hygiene solutions, and environmental compliance (EPR)

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Antalis distributes paper, packaging materials and packaging machines, office supplies, cleaning and hygiene products, food packaging and tableware, and visual communication media to professional B2B customers across Scandinavia and Europe. The company operates an e-commerce webshop and field sales organization, serving over 100,000 customers through 105-120 distribution centers in 34 countries, with the proprietary Master'in eco-responsible packaging sub-brand and the Aquastrong specialty paper line as differentiated owned products.

Product overview

Antalis is a B2B distributor offering a multi-category product portfolio organized around six core product categories: (1) Packaging and Packaging Machines (emballager og pakkemaskiner), covering standard packaging, semi-automated and fully automated packaging machines, and end-of-line automation; (2) All for the Office (alt til kontoret), including copy paper, office supplies, and electronics; (3) Cleaning and Wiping (rengøring og aftørring), with professional hygiene products; (4) Food Packaging and Table Setting (fødevareemballage og borddækning); (5) Media and Equipment for Visual Communication (medier og udstyr til visuel kommunikation), including large-format printing media and Summa flatbed cutting equipment; and (6) Paper, Cardboard and Envelopes (papir, karton og konvolutter). The company also markets its own eco-responsible sub-brand called Master'in, which includes recycled stretch film, paper tape, FSC-certified webshop boxes, and PET strap band. Cleaning and hygiene brands distributed include Tork, Katrin, Novadan, Cleanline, Kiilto, Ecolab, Tana, Diversey, Vikan, Nilfisk, Tina Trolleys, and BulkySoft. Antalis operates primarily through its e-commerce webshop (antalis.dk) serving over 100,000 B2B customers across Scandinavia, with physical locations in Holstebro, Vejle, Valby, and Hørning.

Differentiator

Problem solved

Functional benefit

Brands

• Master'in: Eco-responsible packaging solutions brand offering products with recycled content, including stretch film with 30% recycled material, paper tape, PET strapping bands with 98% recycled plastic, and FSC-certified webshop boxes.
• Antalis Packaging

Products and services

• Packaging and Packaging Machines (Emballage og pakkemaskiner) Standard packaging products (boxes, stretch film, strapping, tape), semi-automated and fully automated packaging machines, and end-of-line automation solutions for production, warehouse, and logistics operations. Targeted at manufacturing, logistics, and e-commerce businesses.
• Office Supplies (Alt til kontoret) Copy paper in A4 and A3 formats, writing instruments, electronics, archiving solutions, office furniture, and general office supplies for wholesale and professional use by offices, public sector, and educational institutions.
• Cleaning and Wiping Products (Rengøring og aftørring) Cleaning agents, wipers, paper towels, floor mops, vacuum cleaners, cleaning carts, waste bags, doormats, and hand protection equipment for offices, canteens, production facilities, and warehouses. Distributed through brands including Tork, Katrin, Novadan, Cleanline, Kiilto, Ecolab, Tana, Diversey, Vikan, Nilfisk, Tina Trolleys, and BulkySoft.
• Food Packaging and Tableware (Fødevareemballage og borddækning) Bagasse plates, take-away packaging, single-use service items, and catering solutions suitable for hot and cold food presentations for professional kitchens, restaurants, catering, retail, and food production businesses.
• Visual Communication Media and Equipment (Medier og udstyr til visuel kommunikation) Media, machines, and equipment for signage, display solutions, large format printing, and vehicle wrapping films, including the Summa F Series Vantage flatbed cutting technology. Targeted at print shops, advertising agencies, sign makers, and vehicle wrap specialists.
• Paper, Cardboard and Envelopes (Papir, karton og konvolutter) Offset and digital printing papers, office paper, envelopes, and specialty papers for graphic production, including the Aquastrong wet-environment specialty paper line.
• Master'in Eco-Responsible Packaging Series Proprietary sub-brand of eco-responsible packaging products including stretch film with 30% recycled material, 60% paper-based tape, FSC-certified webshop boxes with automatic bottom and self-adhesive closure, and PET strap band with 98% recycled material.
• Aquastrong Specialty Paper Unique water-resistant paper designed for wet environments, providing durable performance in moist conditions for professional applications.
• Expert Consulting Services ('Just Ask') Specialist advisory services covering packaging optimization, hygiene solutions, environmental compliance (EPR/PPWR), and visual communication material selection, provided by category-specific expert consultants to B2B customers.

Quantifiable outcome

• Orders processed: 100,000+ per month across operations

Named customers2 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Four partnerships are on record, tiered core and minor.

• Speidel VerpackungencoreStrategic or Co-development Partner · 1 August 2026Acquisition of German manufacturer of custom packaging solutions in corrugated cardboard and heavy-duty corrugated combined with wood and foam. Rainer Speidel continues involvement. Strengthens Antalis presence in European packaging sector.
• Hein VerpackungencoreStrategic or Co-development Partner · 1 April 2026Acquisition of German specialist in custom corrugated cardboard packaging and POS display solutions. Hein Verpackungen has nearly 100 years of experience (founded 1928), employs 50 people, generated approximately €8 million revenue in 2025. Known for quality and reliability, serving leading companies in automotive, food, and electronics industries. Focus on sustainable packaging with nearly 100% recyclability.
• Messersì PackagingcoreStrategic or Co-development Partner · 19 December 2024Strategic partnership to deliver innovative, sustainable, and automated packaging solutions to warehouses, e-commerce, 3PL and logistics companies across Scandinavia. Messersì provides on-demand packaging solutions and automation expertise including robotics, mechatronics, and hydraulics. Antalis contributes extensive distribution network and market insights. Focus on full automation, sustainability, and EUMOS-compliant load securing.
• CMCminorStrategic or Co-development PartnerPrevious collaboration mentioned in context of Antalis' strategy to deliver fully automated packaging solutions. Partnership with Messersì builds on existing CMC collaboration.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Customer concentration

• Facebookfacebook.com/antalis
• LinkedInlinkedin.com/company/antalis-a-s
• Instagraminstagram.com/antalis_dk

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about antalis