Goldray Industries
Goldray Industries is a Calgary-based, family-owned manufacturer founded in 1986 that designs and fabricates custom architectural decorative glass systems and materials for architects, designers, and commercial project teams across North America.
- Company typePrivate
- Founded1986
- HeadquartersCalgary, Canada
- Headcount—
- GTM typeB2B
- OfferingHardware or Manufacturing
What Goldray Industries does
Goldray Industries Ltd. is a privately held Canadian specialty manufacturer founded in 1986 in Calgary, Alberta, that designs and fabricates custom architectural decorative glass for commercial interiors and public spaces. The company operates a co-located headquarters and manufacturing facility in Calgary, producing three categories of offerings: Glass Systems (prefabricated modular cladding and partition systems including MOSAIC, NOVA, and QuickFrost switchable privacy glass), Glass Materials (19 decorative glass types spanning solid color, privacy, patterned, reflective, woven, natural-look, marker board, and specialty treatments such as dichroic and Corning Gorilla Glass), and Glass Uses (11 application categories including wall cladding, ceilings, railings, partitions, public art, and stairs/flooring). Core technical capabilities include tempering, laminating, silkscreened ceramic frit, Dip-Tech digital printing, technographic interlayer, dichroic glass processing, and spectrophotometer-based custom color matching.
The company sells through a direct enterprise field sales motion supported by a network of more than 10 regional sales representatives across the United States and Canada, working closely with architects, designers, and project teams from concept through installation. Revenue is generated primarily through custom project-based, quote-based pricing on bespoke fabrications, with some multi-year contracts on larger enterprise installations. The customer base spans corporate (Ellis Don, Uber, Amazon/Vulcan), financial services (Northern Trust, Zurich North America), educational institutions (Ohio State University, Montgomery High School, Dorothy Dodds Elementary), cultural/public (Museum at Prairiefire), real estate (1775 Tysons Boulevard), and hospitality end-markets. Marketing is driven by project portfolio/case studies, technical content marketing, and a presence across LinkedIn, Instagram, Facebook, and Twitter. The business remains family-owned (Saroka family) with a 2022 divestiture of its Barrie, Ontario fabrication operation to BG Glass Technologies Inc. and a leadership transition underway from co-founder/CEO Cathie Saroka to Michael Saroka as Chief Product Officer.
Goldray Industries firmographics
Firmographics- Name
- Goldray Industries
- Legal name
- Goldray Industries Ltd.
- Website
- https://goldrayindustries.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Short description
- Goldray Industries is a Calgary-based, family-owned manufacturer founded in 1986 that designs and fabricates custom architectural decorative glass systems and materials for architects, designers, and commercial project teams across North America.
- Ownership category
- akta.pro rank
Goldray Industries industry classification
Industry- Product category
- Architectural Decorative Glass Manufacturing
- NAICS
- Glass Product Manufacturing Made of Purchased Glass (327215), Glass and Glass Product Manufacturing (32721)
- SIC
- Glass Products, Made Of Purchased Glass (3231)
- akta.pro primary industry
- Decorative, Patterned & Privacy Glass (Frosted/Textured/Colored) (IMADAHAG)
- akta.pro secondary industries
- Glass Fabrication & Processing Services (Cutting/Edging/Drilling/Polishing) (IMADAHAI), Skylights, Roof Glazing & Glass Roofing Systems (IMADAHAK)
Keywords
Where Goldray Industries is headquartered
LocationHeadquarters
- HQ city
- Calgary
- HQ country
- Canada
- HQ region
- North America
Offices2 records
Markets served
Goldray Industries business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Architectural Glass Fabrication: Goldray designs and fabricates custom architectural glass for commercial interiors and public spaces. Projects are custom-tailored to architectural specifications, involving collaboration with architects, designers, and project teams from concept through installation.
- Glass Systems: Prefabricated modular systems (MOSAIC, NOVA, QuickFrost) designed for decorative glass installations with standardized but customizable components.
- Glass Materials: Sale of decorative glass materials including solid color, privacy, patterns, reflective, woven, naturals, marker boards, and specialty glass products.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom project-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Goldray Industries product offering
Product offeringCore offering
Goldray Industries designs and fabricates custom architectural decorative glass systems and materials for commercial building projects. The company produces prefabricated modular glass systems (MOSAIC, NOVA, QuickFrost switchable glass) and a portfolio of 19 decorative glass material types used for wall cladding, partitions, ceilings, railings, elevator cabs, public art, and other architectural applications. Projects are custom-tailored to architectural specifications through collaboration with architects, designers, and project teams from concept through installation.
Product overview
Goldray Industries is an architectural decorative glass manufacturer offering a comprehensive portfolio of custom glass solutions for commercial interiors and public spaces. The company provides three main product categories: Glass Systems (prefabricated modular systems including MOSAIC, NOVA, and QuickFrost™ switchable glass), Glass Materials (19 decorative options including solid color, privacy, patterns, reflective, woven, naturals, and specialty glass such as dichroic, graphics, and Corning Gorilla Glass), and Glass Uses (11 application categories including wall cladding, marker boards, ceilings, railings, partitions, and public art). The products are designed for architects, designers, and builders to create extraordinary spaces with decorative architectural glass.
Differentiator
Problem solved
Functional benefit
Brands
- MOSAIC: A slim, fully framed glass wall cladding system designed for a clean, refined finish with built-in installation flexibility.
- NOVA
- QuickFrost™
Products and services
- MOSAIC Glass Wall Cladding System
- NOVA Lightweight Wall Cladding System
- QuickFrost Switchable Privacy Glass
- Dichroic Glass
- Corning Gorilla Glass for Architectural Applications
- Magnetic & Projectable Glass Marker Boards
- Custom Graphic Glass
- Custom Architectural Glass Fabrication Services
Companies that use Goldray Industries
Customer profileNamed customers11 records
Segments4 records
Ideal customer profiles2 records
Goldray Industries technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Goldray Industries partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- Maximus Architectural (Mell Gage Smith)minorRegional sales representative covering Alabama territory, representing Goldray products to architects and designers in the region.
- SAROKA Design (Laura Little)minorRegional sales representative covering Florida territory.
- Specified (Gloria Johnson)minorRegional sales representative covering Arizona, Georgia, Oklahoma, and Texas territories.
- Conners Sales (Paul Conners)minorRegional sales representative covering DC, Maryland, Virginia, Delaware, Pennsylvania, and North Carolina territories.
- Seawall Architectural Products (Tony Kasprzak)minorRegional sales representative covering Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont territories.
Scale indicators4 records
Recent moves7 records
Expansion highlights6 records
Goldray Industries competitors and assessment
Company assessmentBroad incumbents
- SCHOTT: SCHOTT is a global specialty glass manufacturer with architectural and specialty glass product lines. Its decorative and architectural glass offerings compete with Goldray in the high-end commercial and cultural project segment.
- Oldcastle BuildingEnvelope: Oldcastle BuildingEnvelope is a large US building envelope supplier and fabricator offering architectural glass and glazing systems for commercial facades. It overlaps with Goldray's prefabricated system offerings (MOSAIC, NOVA) and commercial project channel.
- AGC Glass Company North America: AGC (formerly AFG) is a major global glass manufacturer with an extensive North American architectural glass portfolio. It competes with Goldray in commercial interiors and offers both commodity and specialty decorative products.
- Cardinal Glass Industries: Cardinal Glass Industries is a major North American architectural glass manufacturer producing fabricated and coated glass products for commercial and residential buildings, competing with Goldray across the architectural glazing value chain.
- Pilkington (NSG Group): Pilkington/NSG is a major global architectural and automotive glass manufacturer. Its architectural product lines overlap with portions of Goldray's decorative and patterned glass offerings in commercial construction.
- Saint-Gobain (SageGlass): Saint-Gobain operates SageGlass, a major switchable/smart-glass brand, overlapping directly with Goldray's QuickFrost product. Its global scale and R&D resources make it a significant competitor and potential acquirer in the switchable glass segment.
- Vitro Architectural Glass: Vitro is one of North America's largest architectural flat-glass producers with a broad portfolio spanning commodity and specialty architectural glass. While much larger and more commoditized, it competes with Goldray for architectural specifications on major commercial projects.
Direct peers
- JE Berkowitz: JE Berkowitz is an architectural glass fabricator producing fabricated and laminated glass products for commercial building envelopes and interiors. Its fabrication capabilities and architectural customer base closely mirror Goldray's.
- Bendheim: Bendheim is a US-based specialty architectural decorative glass fabricator serving commercial interiors with custom glass products. Like Goldray, it focuses on decorative and architectural glass for designers and architects rather than commodity flat glass, making it one of the closest direct comparables in scale and product mix.
- Pulp Studio: Pulp Studio is a decorative architectural glass manufacturer producing custom fabricated, etched, and digitally printed glass for commercial interiors. It overlaps directly with Goldray's decorative glass materials portfolio and architect/designer customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Goldray Industries social profiles
Digital presenceGoldray Industries compliance and trust
Trust signalCompliance2 records
Goldray Industries financial estimates
Financial estimateRevenue estimate
Valuation estimate
Goldray Industries leadership team
Management profileNumber of profiles
Profiles8 records
Goldray Industries funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Goldray Industries M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Goldray Industries
What does Goldray Industries do?
Goldray Industries designs and fabricates custom architectural decorative glass systems and materials for commercial building projects. The company produces prefabricated modular glass systems (MOSAIC, NOVA, QuickFrost switchable glass) and a portfolio of 19 decorative glass material types used for wall cladding, partitions, ceilings, railings, elevator cabs, public art, and other architectural applications. Projects are custom-tailored to architectural specifications through collaboration with architects, designers, and project teams from concept through installation.
Is Goldray Industries a public or private company?
Goldray Industries is a private company. It is classified as family owned and is currently operating.
When was Goldray Industries founded?
Goldray Industries was founded in 1986.
Where is Goldray Industries based?
Goldray Industries is headquartered in Calgary, Canada, in the North America region.
How does Goldray Industries make money?
Three revenue lines are on record. Custom Architectural Glass Fabrication is the primary driver. The others are glass Systems and glass Materials.
Who are Goldray Industries's main competitors?
Broad incumbents on record are SCHOTT, Oldcastle BuildingEnvelope, AGC Glass Company North America, Cardinal Glass Industries, Pilkington (NSG Group), Saint-Gobain (SageGlass) and Vitro Architectural Glass. Direct peers are JE Berkowitz, Bendheim and Pulp Studio.
Does Goldray Industries have an API?
No public API is recorded for Goldray Industries.
What industry is Goldray Industries in?
Goldray Industries's product category is Architectural Decorative Glass Manufacturing. Its primary akta.pro industry code is IMADAHAG, Decorative, Patterned & Privacy Glass (Frosted/Textured/Colored), with a secondary code of IMADAHAI, Glass Fabrication & Processing Services (Cutting/Edging/Drilling/Polishing). Its NAICS code is 327215 and its SIC code is 3231.