the poppitt
The Poppitt Company, a UK private firm under Pharma Innovations Ltd, designs and manufactures electronic de-blistering devices (Professional Poppitt for pharmacies and Personal Poppitt for home users) that remove tablets and capsules from blister packs to prevent repetitive strain injury and support Monitor Dosage System preparation.
- Company typePrivate
- Founded-
- HeadquartersChester, United Kingdom
- Headcount—
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What the poppitt does
The Poppitt Company, a trading division of the UK private limited company Pharma Innovations Ltd, designs and manufactures electronic de-blistering devices that push tablets and capsules out of blister packs for use in Monitor Dosage Systems. The company is headquartered in Farndon, Chester, and was originally founded around 2003 by pharmacist Mike Reynolds in association with the University of Exeter; Pharma Innovations Ltd acquired the assets and rights of The Poppitt Company Ltd in August 2019 and now operates the business under director Alastair Carmichael, a pharmacist and business consultant who also serves as a Pharmacist Specialist Adviser for the Care Quality Commission.
The product line consists of two core SKUs. The Professional Poppitt is an electronic bench-top device (22cm x 15cm x 20cm) targeted at community pharmacies, dispensing doctors, and hospital pharmacies; it operates at 24V with a micro-switch rated for 3 million+ actuations, a stainless steel plate, an LED power indicator, fully suppressed EMF, and CE marking against the EU Low Voltage, RoHS, and EMC directives. The Personal Poppitt, launched in 2019, is a home-use ergonomic variant sold at £19.20 inclusive of UK VAT and postage to assist elderly and less dexterous individuals with removing tablets from blister packaging.
The revenue model is hardware-only with no recurring subscription component. In the UK, the Professional Poppitt is distributed through three dedicated pharmaceutical wholesalers: EMT Healthcare (NPA member pharmacies), Denward Manufacturing Ltd (general community pharmacies), and Dispensing Doctor Experts Ltd (dispensing doctors and hospital pharmacies). The Personal Poppitt is sold direct-to-consumer via the company website and through independent community pharmacies, while international sales are handled directly through the company's sales team. Post-warranty service is offered at £75.00 plus parts (ex-factory), and the company states a worldwide client base though no revenue, headcount, or unit-volume figures are disclosed.
the poppitt firmographics
Firmographics- Name
- the poppitt
- Legal name
- Pharma Innovations Ltd
- Website
- https://poppitts.com
- Company type
- Private
- Operating status
- Operating
- Short description
- The Poppitt Company, a UK private firm under Pharma Innovations Ltd, designs and manufactures electronic de-blistering devices (Professional Poppitt for pharmacies and Personal Poppitt for home users) that remove tablets and capsules from blister packs to prevent repetitive strain injury and support Monitor Dosage System preparation.
- Ownership category
- akta.pro rank
the poppitt industry classification
Industry- Product category
- Pharmacy Equipment
- NAICS
- Electromedical and Electrotherapeutic Apparatus Manufacturing (334510)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Medication Adherence, Packaging & Fulfillment Services (Blister/Unit-Dose) (HLAFALAJ)
- akta.pro secondary industry
- Medication Setup & Organization (Pill Boxes/Dispill/Packaging) (HSABALAB)
Keywords
Where the poppitt is headquartered
LocationHeadquarters
- HQ city
- Chester
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
the poppitt business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Technology or R&D, Personnel
Revenue model
- Hardware Device Sales: One-time sale of electronic de-blistering devices. The Professional Poppitt is sold to pharmacies and healthcare facilities, while the Personal Poppitt is sold directly to consumers for home use. Revenue is generated through product sales with no recurring subscription component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Personal Poppitt - UK direct purchase |
| Unit Pricing | Pay-as-you-go | Professional Poppitt - direct purchase |
| Unit Pricing | Pay-as-you-go | Post-warranty service |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels4 records
the poppitt product offering
Product offeringCore offering
The Poppitt Company designs, manufactures and sells electronic de-blistering devices that push tablets and capsules out of blister packs. It operates two product lines: the Professional Poppitt, a bench-top machine sold to pharmacies for preparing Monitor Dosage Systems (MDS), and the Personal Poppitt, a home-use device sold to elderly and less dexterous consumers. Both products address repetitive strain injury (RSI) caused by manual tablet popping and improve efficiency in medication dispensing.
Product overview
The Poppitt Company offers two de-blistering device products: the Professional Poppitt (an electronic bench-top machine for pharmacies to prevent RSI when preparing Monitor Dosage Systems) and the Personal Poppitt (a new home-use version designed for elderly and less dexterous individuals). Both products serve the same core function of pushing tablets and capsules out of blister packets but target different markets - professional pharmacy use versus personal home use.
Differentiator
Problem solved
Functional benefit
Brands
- Professional Poppitt: Electronic bench-top de-blistering machine for pharmacies to remove tablets and capsules from blister packs without developing RSI. CE marked with one year guarantee.
- Personal Poppitt
Products and services
- Professional Poppitt Electronic bench-top de-blistering machine for community pharmacies, dispensing doctors and hospital pharmacies that swiftly pushes tablets and capsules out of blister packs for preparation of Monitor Dosage Systems, preventing repetitive strain injury (RSI). Measures 22cm x 15cm x 20cm, operates at 24V with micro-switch rated to 3 million actuations, stainless steel plate, LED power indicator, and includes a 12-month warranty with return-to-workshop service available post-warranty.
- Personal Poppitt Home-use de-blistering device designed for elderly and less dexterous individuals to remove tablets and capsules from blister packaging. Features an accommodating ergonomic handle, stainless steel plate for easy cleaning (washable in warm soapy water), and compatibility with various tablet shapes and sizes. Sold at GBP 19.20 including VAT and postage within the UK via the company website and local independent community pharmacies.
Quantifiable outcome
- Internal components tested to 3 million+ actuations
- +1 more outcomes
Companies that use the poppitt
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
the poppitt technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
the poppitt partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- Pharma Innovations LtdcoreIn August 2019, Pharma Innovations Ltd acquired the assets and rights of The Poppitt Company Ltd. The assembly and workshop moved to new facilities in Farndon, Chester. Pharma Innovations aims to market The Professional Poppitt device further afield than its current UK and European markets. The company trades as The Poppitt Company under the directorship of Alastair Carmichael, Pharmacist and Business Consultant.
- University of ExeterminorThe Professional Poppitt machine was designed and created by Mike Reynolds, former Pharmacist, during the early 2000s in association with the University of Exeter. The partnership contributed to the original development of the de-blistering technology.
- EMT HealthcarecoreUK distribution partner for Community Pharmacy and NPA Members. Contact: 01158 497700.
- Denward Manufacturing LtdcoreUK distribution partner for Community Pharmacy. Contact: 01245 492986.
- Dispensing Doctor Experts LtdcoreUK distribution partner for Dispensing Doctors and Hospital Pharmacy. Contact: [email protected].
Scale indicators3 records
Recent moves6 records
Expansion highlights4 records
the poppitt competitors and assessment
Company assessmentDirect peers
- ARxIUM: ARxIUM offers pharmacy automation (workflow, counting, blister card packaging, IV compounding) targeting the same community and hospital pharmacy buyers as the Professional Poppitt and offering more integrated alternatives.
- Capsa Healthcare: Capsa Healthcare (which acquired Kirby Lester and TCGRx) is the most direct peer — it sells pharmacy workflow automation including tablet counters and compliance packaging equipment used in MDS preparation, the same workflow The Poppitt supports for community pharmacies.
- Mediplast: Mediplast supplies blister packaging, sachet systems, and pill organisers across European pharmacy and care channels — directly comparable to the MDS workflow that the Professional Poppitt serves and the home-use category served by the Personal Poppitt.
- ScriptPro: ScriptPro provides robotic dispensing and pharmacy workflow systems used by community and hospital pharmacies worldwide, directly competing with The Poppitt for the dispensing-efficiency budget in mid-market pharmacy chains.
Broad incumbents
- Omnicell: Omnicell is a broad incumbent in pharmacy automation (robotic dispensing, central fill, IV compounding) — the higher-end integrated workflow that competes with — and could subsume — standalone devices like the Professional Poppitt at large chain pharmacies.
- Swisslog Healthcare (Talyst): Swisslog Healthcare, through its Talyst pharmacy solutions, provides centralised and in-pharmacy automation including blister-pack packaging workflows — a broader incumbent competing for the same pharmacy automation wallet share.
- Becton Dickinson (BD): BD is a broad medical-device incumbent with a medication-management portfolio (injection, preparation, dispensing) used by pharmacies and hospitals, providing a higher-scale alternative on the dispensing workflow side.
Regional players
- Yuyama: Yuyama is a Japanese pharmacy automation manufacturer (counting, dispensing, blister packaging) — a comparable specialist in pharmacy workflow equipment, although primarily active in Asia and not a direct UK competitor.
Emerging players
- MedMinder: MedMinder produces connected pill dispensers with reminders, adherence tracking, and remote monitoring — the smart-dispenser category that competes directly with the Personal Poppitt for elderly home users.
- Pria (Stanley Black & Decker): Pria is a connected medication dispenser with reminders and adherence tracking aimed at older adults and caregivers — an emerging smart-dispenser peer for the Personal Poppitt's home-use target segment.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights5 records
Customer concentration
the poppitt compliance and trust
Trust signalCompliance4 records
the poppitt financial estimates
Financial estimateRevenue estimate
Valuation estimate
the poppitt leadership team
Management profileNumber of profiles
Profiles1 record
the poppitt funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
the poppitt M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about the poppitt
What does the poppitt do?
The Poppitt Company designs, manufactures and sells electronic de-blistering devices that push tablets and capsules out of blister packs. It operates two product lines: the Professional Poppitt, a bench-top machine sold to pharmacies for preparing Monitor Dosage Systems (MDS), and the Personal Poppitt, a home-use device sold to elderly and less dexterous consumers. Both products address repetitive strain injury (RSI) caused by manual tablet popping and improve efficiency in medication dispensing.
Is the poppitt a public or private company?
the poppitt is a private company. It is classified as corporate owned and is currently operating.
When was the poppitt founded?
the poppitt was founded in -1.
Where is the poppitt based?
the poppitt is headquartered in Chester, United Kingdom, in the Europe region.
How does the poppitt make money?
One revenue line is on record: hardware Device Sales.
Who are the poppitt's main competitors?
Direct peers on record are ARxIUM, Capsa Healthcare, Mediplast and ScriptPro. Broad incumbents are Omnicell, Swisslog Healthcare (Talyst) and Becton Dickinson (BD). Yuyama is listed as a regional player. Emerging players are MedMinder and Pria (Stanley Black & Decker).
Does the poppitt have an API?
No public API is recorded for the poppitt.
What industry is the poppitt in?
the poppitt's product category is Pharmacy Equipment. Its primary akta.pro industry code is HLAFALAJ, Medication Adherence, Packaging & Fulfillment Services (Blister/Unit-Dose), with a secondary code of HSABALAB, Medication Setup & Organization (Pill Boxes/Dispill/Packaging). Its NAICS code is 334510 and its SIC code is 3841.