monit data
Monit Data is a Netherlands-based SaaS provider of a cloud parking data analytics platform that unifies data from multiple equipment vendors, EV chargers, and bicycle parking facilities into dashboards for Dutch municipalities and private parking operators.
- Company typePrivate
- Founded2013
- HeadquartersLeidschendam, Netherlands
- Headcount—
- GTM typeB2B
- OfferingSoftware
What monit data does
Monit Data (operating as Monit B.V.) is a privately held Dutch software company founded in 2013 and headquartered in Leidschendam, Netherlands. It develops a cloud-based parking data analytics platform, branded Parkeermonitor, that unifies and normalizes data from disparate parking equipment vendors, scan cars, and EV charging points into a single vendor-independent data model via automated ETL processes. The platform's modular architecture includes MeldMan (equipment malfunction and incident management) and Vtag (digital bicycle parking with contactless check-in/out and subscription management), and is enhanced by integrations with protocols such as OCPI for EV charging and partnerships with TKH Security, Qualogy ParQ, and WPS.
The company primarily serves Dutch municipalities and private parking operators, with a documented footprint of 35 participating organizations, 5,008 connected parking facilities, and 109,688 daily parking transactions. Its customer base spans city governments (Arnhem, Leiden, Schiedam, Middelburg, Tilburg, Zwolle), cooperatives such as ParkeerService (15 member municipalities), enterprise parking operators including APCOA Germany and Biesieklette, and technology partners like TKH Security. Monit holds ISAE 3402 Type II, ISAE 3402 Type I, ISO 27001, and external penetration testing certifications, which are central to its positioning with public-sector buyers.
Monit generates revenue through annual SaaS subscriptions on the Parkeermonitor platform, supplemented by modular add-ons (MeldMan, Vtag, EV analytics, financial auditing) and professional services for implementation and integration. Pricing is quote-based and not publicly disclosed. The go-to-market is field sales-led, supported by participation in industry events (Intertraffic, Parkex, Parken, Vakbeurs Mobiliteit, EPA Conference) and content marketing via website, blog, and LinkedIn. The company has grown organically with no disclosed venture capital or private equity funding, and its first cross-border deployment with APCOA Germany in 2024 signals the early stages of geographic expansion beyond the Netherlands.
monit data firmographics
Firmographics- Name
- monit data
- Legal name
- Monit B.V.
- Website
- https://monitdata.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Short description
- Monit Data is a Netherlands-based SaaS provider of a cloud parking data analytics platform that unifies data from multiple equipment vendors, EV chargers, and bicycle parking facilities into dashboards for Dutch municipalities and private parking operators.
- Ownership category
- akta.pro rank
monit data industry classification
Industry- Product category
- Smart Parking Data Analytics
- NAICS
- Parking Lots and Garages (812930), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)
- SIC
- Services-Automotive Repair, Services & Parking (7500)
- akta.pro primary industry
- Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics) (TLAJAIAC)
- akta.pro secondary industries
- Parking Guidance, Wayfinding & Occupancy Management (Sensors, Signage) (BPABAKAH), Parking & Toll Payment/Reservation Platforms (BPAMAIAL), Parking Management & Enforcement (Citations, Permits, Compliance) (BPABAKAB)
Keywords
Where monit data is headquartered
LocationHeadquarters
- HQ city
- Leidschendam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
monit data business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Others
Revenue model
- Parking Monitor Subscription: SaaS subscription model for access to parking analytics dashboards and reporting, with modular add-ons for different functional areas.
- Professional Services: Implementation, customization, and consulting services for deployment and integration of Monit solutions.
- Module Add-ons: Additional modules for specific functionality such as EV charging analysis, financial auditing, enforcement analysis, sold separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Quote-based enterprise pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
monit data product offering
Product offeringCore offering
Monit Data provides a cloud-based parking data analytics SaaS platform that ingests transaction, occupancy, financial, and equipment data from multiple parking hardware vendors, scan cars, and EV charging points and normalizes them into standardized dashboards. The core product, Parkeermonitor, is complemented by the MeldMan incident/equipment management module and the Vtag digital bicycle parking solution, sold primarily to Dutch municipalities, private parking operators, asset owners, and EV infrastructure operators.
Product overview
Monit Data offers a modular parking data analytics platform built around the Parkeermonitor (Parking Monitor) as the core product, which unifies parking data from on-street parking, off-street garages, EV charging, and bicycle parking into standardized dashboards. The platform includes MeldMan (also referred to as ReportMan) as an add-on module for incident and equipment management, and Vtag as a specialized module for digital bicycle parking management. All products leverage automated ETL processes to transform multi-vendor parking equipment data into a vendor-independent format, enabling municipalities and private operators to optimize parking policy, operations, and finances.
Differentiator
Problem solved
Functional benefit
Brands
- Parkeermonitor: Cloud-based parking data analytics dashboard providing insights into on-street, off-street, EV charging, and bicycle parking operations for municipalities and private operators.
- MeldMan
- Vtag
Products and services
- Parkeermonitor (Parking Monitor) Central parking data analytics dashboard that unifies data from on-street parking, off-street garages, EV charging points, and bicycle parking sources into standardized, actionable insights for municipalities and private parking operators.
- MeldMan (ReportMan) Incident and equipment management module for recording, tracking, and reporting parking equipment malfunctions, maintenance activities, and operational incidents with QR-code support and SLA tracking, designed for parking facility operators.
- Vtag Digital bicycle parking management solution enabling contactless check-in/check-out via QR codes, online subscription sales, bicycle rental reservations, and digital payments within bicycle parking facilities, for bicycle parking operators and municipalities.
Quantifiable outcome
- Automated financial reconciliation eliminates manual audit work for parking cooperatives and municipalities
- +1 more outcomes
Companies that use monit data
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles4 records
monit data technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability2 records
Feature5 records
monit data partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered core and minor.
- APCOA GermanycoreMeldMan ticketing system deployment for APCOA parking facilities in Germany. Enables automatic ticket management with QR-code support for equipment malfunctions and incident reporting.
- TKH SecuritycoreBi-directional integration between TKH Security's FlinQ Foresight Parking Facility Management System and Monit Data's ReportMan (MeldMan) for enhanced incident management. Provides unified incident tracking, SLA monitoring, and consolidated event handling for parking operators.
- 3anglesminorCollaboration with 3angles for ISAE 3402 Type I and Type II audit certification and compliance reporting.
- ParkeerServicecoreAutomatic connector between parking transactions and payments received data for the ParkeerService cooperative. The Payments Audit module provides automated financial reconciliation for 15 member municipalities.
- EVRoaming FoundationcoreMonit Data joined as a full member to contribute to OCPI protocol development for EV charging roaming. The partnership enables integration of EV charging data into parking analytics, supporting the merging worlds of parking and EV charging infrastructure.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
monit data competitors and assessment
Company assessmentBroad incumbents
- SWARCO: Large European mobility infrastructure group offering parking guidance systems, urban traffic management, and EV charging solutions. Comparable as a broader incumbent with parking data/analytics overlap, particularly across European municipalities.
- EasyPark Group: Pan-European parking and mobility platform offering mobile payments, reservation, and data services to drivers, operators, and cities. Comparable as a European-scale platform serving municipalities and operators with overlapping data services.
- ParkMobile: Large North American parking app and platform provider with expanding European presence; serves municipalities and operators with payments, enforcement, and analytics. Comparable on municipal/operator analytics and data aggregation, though with a heavier consumer app focus.
Direct peers
- SkiData: Provider of parking access and revenue control systems (PARCS) and integrated management software for parking operators and municipalities across Europe. Comparable as a European parking technology vendor with both hardware and software/data offerings.
- INRIX: US-headquartered mobility intelligence provider offering parking data analytics, occupancy analytics, and dashboards to cities and operators globally. Most directly comparable to Monit's Parkeermonitor in product and customer base.
- Parkopedia: Global parking data and analytics platform providing dynamic occupancy, pricing, and availability data to automakers, navigation providers, and municipalities. Comparable in providing aggregated parking data insights to enterprise and public-sector customers.
- Flowbird (formerly Parkeon): European parking and mobility solutions provider offering pay stations, PARCS hardware, and increasingly cloud-based data and analytics platforms for municipalities. Comparable as a vendor with overlapping hardware + software/analytics stack for European cities.
- T2 Systems: Parking management software provider for universities, municipalities, and private operators in North America. Comparable as a SaaS-style analytics and operations platform serving public-sector and enterprise parking operators.
- Passport Labs: Mobility and parking platform serving cities and operators with payments, permitting, and data/analytics infrastructure. Comparable as a city-focused B2B platform with overlapping analytics, permits, and enforcement functionality.
Emerging players
- Get My Parking: Connected parking platform providing hardware-agnostic software, payments, and analytics for municipalities and operators, with global deployments. Comparable as an emerging vendor-agnostic analytics platform competing in adjacent geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
monit data social profiles
Digital presencemonit data compliance and trust
Trust signalCompliance4 records
monit data financial estimates
Financial estimateRevenue estimate
Valuation estimate
monit data leadership team
Management profileNumber of profiles
Profiles8 records
monit data funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
monit data M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about monit data
What does monit data do?
Monit Data provides a cloud-based parking data analytics SaaS platform that ingests transaction, occupancy, financial, and equipment data from multiple parking hardware vendors, scan cars, and EV charging points and normalizes them into standardized dashboards. The core product, Parkeermonitor, is complemented by the MeldMan incident/equipment management module and the Vtag digital bicycle parking solution, sold primarily to Dutch municipalities, private parking operators, asset owners, and EV infrastructure operators.
Is monit data a public or private company?
monit data is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was monit data founded?
monit data was founded in 2013.
Where is monit data based?
monit data is headquartered in Leidschendam, Netherlands, in the Europe region.
How does monit data make money?
Three revenue lines are on record. Parking Monitor Subscription is the primary driver. The others are professional Services and module Add-ons.
Who are monit data's main competitors?
Broad incumbents on record are SWARCO, EasyPark Group and ParkMobile. Direct peers are SkiData, INRIX, Parkopedia, Flowbird (formerly Parkeon), T2 Systems and Passport Labs. Get My Parking is listed as an emerging player.
Does monit data have an API?
No public API is recorded for monit data.
What industry is monit data in?
monit data's product category is Smart Parking Data Analytics. Its primary akta.pro industry code is TLAJAIAC, Smart Parking Technology Platforms (Occupancy Sensors, Guidance, Reservations, Analytics), with a secondary code of BPABAKAH, Parking Guidance, Wayfinding & Occupancy Management (Sensors, Signage). Its NAICS code is 812930 and its SIC code is 7500.