Verge Digital Media
Verge Digital Media is a Utah-based motion graphics studio founded in 1996 that designs custom animations and content exclusively for LED signs, scoreboards, and digital signage displays, serving sports venues, restaurants, retailers, and brands worldwide.
- Company typePrivate
- Founded1996
- Headquarters—
- Headcount—
- GTM typeB2B
- OfferingServices
What Verge Digital Media does
Verge Digital Media is a privately held, Utah-based motion graphics studio founded in 1996 that specializes exclusively in designing custom animation and visual content for LED signs, scoreboards, and other digital signage displays. The company's core capability is producing content engineered for the specific technical and aesthetic constraints of digital displays — including ultra-wide ribbon boards, 360-degree perimeter screens, media mesh, transparent screens, and architectural LED facades — rather than general-purpose video production. Its content is compatible with every major scoreboard and LED marquee manufacturer, including Daktronics, Nevco, Samsung, Barco, Mitsubishi Diamond Vision, Watchfire, and others, which removes hardware lock-in as a barrier to winning engagements.
The company's revenue model is project-based professional services: quotes are issued per project based on scope, screen specifications, and animation complexity, with multi-year contracts noted for some engagements. Its product portfolio spans five core service lines — Custom LED Sign Content, Scoreboard Animations, Spectaculars (large-scale media facades), Digital Signage, and Digital Menu Boards — supported by specialized sub-products such as Ribbon Board Animations, Stadium Takeover Animations, and Scoreboard Ad Content. Go-to-market is consultative and direct, relying on phone, email, and website contact form inquiries, with content marketing and a YouTube portfolio channel serving as secondary demand-generation tools.
Verge Digital Media serves a heterogeneous customer base across QSR (McDonald's, Wendy's), entertainment and sports venues (Amway Center, T-Mobile Arena, Barclays Center, Hard Rock Cafe), retail (La-Z-Boy), financial services, telecommunications (MetroPCS), car wash operators, and schools and municipalities. The company claims thousands of cumulative clients across the US and internationally. It has received the 2019 Best of Salt Lake City Award in the Animation Studio category. No funding rounds, acquisitions, leadership changes, or institutional investors are disclosed.
Verge Digital Media firmographics
Firmographics- Name
- Verge Digital Media
- Legal name
- Verge Digital Media
- Website
- https://vergedigital.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Short description
- Verge Digital Media is a Utah-based motion graphics studio founded in 1996 that designs custom animations and content exclusively for LED signs, scoreboards, and digital signage displays, serving sports venues, restaurants, retailers, and brands worldwide.
- Ownership category
- akta.pro rank
Verge Digital Media industry classification
Industry- Product category
- Digital Signage Content Design
- NAICS
- Indoor and Outdoor Display Advertising (541850), Graphic Design Services (541430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Signage & Commercial Displays (HDACADAL)
- akta.pro secondary industries
- Large-Format & Spectaculars (Building Wraps, 3D, Landmarks) (BPAFALAH), Video/IMAG & LED Wall Production (MPAGAKAD), Wayfinding, Signage & Environmental Graphic Design (BPAHAKAN)
Keywords
Verge Digital Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- Custom LED Sign Content Design: Project-based professional services for custom graphics and animation design for LED signs, message centers, and electronic billboards. Pricing is quote-based and determined by project scope, complexity, and deliverables.
- Scoreboard Animation Services: Custom scoreboard animation packages for sports venues including 3D logo animations, crowd pump ups, headshots, openers, and fan interactive games. Can be purchased as full packages or individual animations.
- Spectacular and Media Facade Content: Large-scale branding and advertising content design for landmark digital signage, media walls, and architectural LED displays. Includes visualization services and consulting for preplanning concept phases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom LED Sign Content - Project-based pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels4 records
Verge Digital Media product offering
Product offeringCore offering
Verge Digital Media designs and produces custom motion graphics and animation content for LED signs, scoreboards, digital menu boards, media walls, and architectural LED facades. Engagements are project-based, with content engineered to be compatible with all major LED/sign manufacturers (Daktronics, Nevco, Samsung, Barco, and others). The studio specializes in uniquely shaped display formats including ribbon boards, fascia displays, transparent screens, and media mesh.
Product overview
Verge Digital Media is a specialized motion graphics and animation studio providing creative content design services exclusively for digital signage and LED displays. The company operates as a single-focus studio offering a portfolio of content design services centered around custom LED sign animations. The core offerings include Custom LED Sign Content, Scoreboard Animations, Spectaculars (large-scale digital media wall content), Digital Signage, and Digital Menu Boards. These services are supported by specialized sub-products such as Ribbon Board Animations, Stadium Takeover Animations, and Scoreboard Ad Content. The company has been in business since 1996 and creates content compatible with all major LED screen manufacturers including Daktronics, Nevco, Samsung, Barco, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom LED Sign Content Custom graphics and animation design for LED signs and electronic message centers, produced to be compatible with sign software from every major manufacturer. Designed for businesses with LED signage hardware that need branded, professional motion content to differentiate from competitors using generic stock materials.
- Scoreboard Animations Custom scoreboard animation packages for sports venues including professional teams, colleges, and high schools. Includes 3D logo animations, crowd pump-ups, headshots, openers, and fan interactive games. Available as full packages or individual animations.
- Spectaculars (Large Scale LED Content) Large-scale branding and advertising content for digital media walls, architectural LED facades, transparent screens, and landmark signage displays. Includes visualization services and preplanning consulting during the concept phase.
- Digital Signage Design Content design for media walls, flat screens, kiosks, and digital directories serving campuses, business complexes, and sports venues. Targeted at operators of non-LED commercial displays that need attention-grabbing content.
- Digital Menu Boards Custom digital menu board design for restaurants, convenience stores, automotive dealerships, and service shops. Uses motion graphics intended to influence sales and maintain a fresh, brand-consistent look.
- Ribbon Board and Stadium Takeover Animations Content designed for ultra-wide ribbon board displays, perimeter boards, field side screens, fascia displays, and stadium-wide synchronized takeover sequences for sports arenas. Includes 360-degree ribbon board and ring/halo configurations.
Quantifiable outcome
- Over 75% of American consumers would act on an ad based solely on the appeal of its signage
Companies that use Verge Digital Media
Customer profileNamed customers9 records
Segments5 records
Ideal customer profiles4 records
Verge Digital Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration12 records
Feature4 records
Verge Digital Media partnerships and signals
Strategic signalScale indicators3 records
Recent moves6 records
Expansion highlights5 records
Verge Digital Media competitors and assessment
Company assessmentOthers
- D3 LED: LED display manufacturer and integrator serving sports venues and large-format spectacular installations. Ecosystem partner/competitor in the venue display space; comparable end-customers but Verge supplies content, D3 supplies hardware.
- Daktronics: Largest North American LED scoreboard and display manufacturer. Not a direct competitor — Verge produces content for Daktronics screens — but adjacent ecosystem player whose hardware install base drives Verge's pipeline.
Direct peers
- Ping HD: Specialist motion graphics studio producing custom content for LED signs, scoreboards, and sports venue displays. Direct comparable to Verge in terms of customer base (sports teams, stadiums) and product category (custom LED/scoreboard animation).
- Render Impact: Motion graphics and animation studio focused on digital signage, LED billboards, and large-format video content for sports venues and retail. Closely comparable creative services model targeting the same display-content niche.
- Artisan Complete: Digital signage content design and animation studio serving retail, QSR, and venue customers with custom motion content. Direct competitor in the bespoke digital-signage content services market.
Broad incumbents
- Mood Media: Large in-store digital media and signage content provider serving retail, QSR, and hospitality at global scale. Overlaps with Verge on digital signage content delivery but operates as a broad incumbent across many formats and geographies.
- Four Winds Interactive (FWI): Enterprise digital signage software and content platform with a broader portfolio than Verge. Comparable on the venue/campus signage buyer, though FWI sells a CMS platform whereas Verge sells custom creative services.
- Scala (Stratacache): Digital signage software and content solutions provider operating at global scale under Stratacache. Adjacent buyer overlap (QSR, retail, venues) but competes as an end-to-end platform rather than a pure-play custom content studio.
Emerging players
- ESI Design: Experience design studio working on interactive and digital media installations for cultural, retail, and corporate environments. Overlaps with Verge on architectural/media-facade design work but with a broader experiential scope.
- Second Story: Experiential design studio producing interactive media for museums, retail, and brand environments. Comparable on the architectural-display and brand-experience content side, though broader in interactive/experiential scope.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Verge Digital Media social profiles
Digital presenceVerge Digital Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Verge Digital Media leadership team
Management profileNumber of profiles
Verge Digital Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Verge Digital Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Verge Digital Media
What does Verge Digital Media do?
Verge Digital Media designs and produces custom motion graphics and animation content for LED signs, scoreboards, digital menu boards, media walls, and architectural LED facades. Engagements are project-based, with content engineered to be compatible with all major LED/sign manufacturers (Daktronics, Nevco, Samsung, Barco, and others). The studio specializes in uniquely shaped display formats including ribbon boards, fascia displays, transparent screens, and media mesh.
Is Verge Digital Media a public or private company?
Verge Digital Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Verge Digital Media founded?
Verge Digital Media was founded in 1996.
How does Verge Digital Media make money?
Three revenue lines are on record. Custom LED Sign Content Design is the primary driver. The others are scoreboard Animation Services and spectacular and Media Facade Content.
Who are Verge Digital Media's main competitors?
Others on record are D3 LED and Daktronics. Direct peers are Ping HD, Render Impact and Artisan Complete. Broad incumbents are Mood Media, Four Winds Interactive (FWI) and Scala (Stratacache). Emerging players are ESI Design and Second Story.
Does Verge Digital Media have an API?
No public API is recorded for Verge Digital Media.
What industry is Verge Digital Media in?
Verge Digital Media's product category is Digital Signage Content Design. Its primary akta.pro industry code is HDACADAL, Digital Signage & Commercial Displays, with a secondary code of BPAFALAH, Large-Format & Spectaculars (Building Wraps, 3D, Landmarks). Its NAICS code is 541850 and its SIC code is 7330.