maps marker pro

What maps marker pro does

Maps Marker Pro is a privately held, founder-led software company operating from Vienna, Austria. It develops a unified WordPress plugin that lets website owners, developers, agencies, and travel or outdoor publishers create interactive maps containing markers, routes, GPX tracks, polygons, and location content. Its principal use cases include travel blogs, hiking and cycling maps, event locators, business directories, and point-of-interest websites.

The plugin is built on Leaflet.js and supports OpenStreetMap out of the box plus optional services from Google, Bing, HERE, TomTom, Azure, Stadia, ESRI, Stamen, and other basemap providers. LocationIQ provides keyless default geocoding, while multiple APIs, WPML and Polylang support, SEO integrations, GeoJSON/CSV import-export, marker clustering, and a JavaScript/PHP architecture support customization. The supplied product history reports an object-oriented rewrite in v4.0 that reduced marker-data payload and improved load performance by up to 75%.

Maps Marker Pro monetizes a self-service 30-day trial through direct perpetual licenses priced from €49 to €539 for 1, 5, or 25 WordPress sites; all features are included, while one-, three-, or five-year updates and support can be purchased separately and renewed. Acquisition combines product-led trials with affiliate referrals, a reseller program offering a 20% discount to developers and agencies, and a translation community that rewards contributions with licenses. The company has no disclosed external parent or institutional funding and operates with a small core team supplemented by freelancers.

Name

maps marker pro

Legal name

Maps Marker Pro

Website

https://mapsmarker.com

Company type

Private

Founded year

2011

Operating status

Operating

Short description

Maps Marker Pro develops a WordPress plugin that lets website owners, developers, and agencies create interactive maps with markers, routes, geospatial data, and multiple basemap providers for travel, directories, and location-based websites.

Ownership category

akta.pro rank

Product category

WordPress mapping plugin

NAICS

Surveying and Mapping (except Geophysical) Services (541370)

akta.pro primary industry

Mapping & Basemap Platforms (Tiles/SDKs) (BPAMANAB)

akta.pro secondary industry

Geocoding, Search & Place Data Platforms (BPAMANAC)

Keywords

• Wordpress mapping plugin
• Interactive map software
• Geospatial visualization
• Gpx route display
• Wordpress location plugin

Headquarters

HQ city

Vienna

HQ country

Austria

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Perpetual License Sales: One-time license purchase with unexpiring license key. The license remains functional even without active support/update access. 1-year, 3-year, or 5-year update/support packages available at additional cost.
2. Support & Updates Renewals: Optional annual renewal for access to plugin updates, new features, bug fixes, security patches, and dedicated 1:1 support. Renewal discounts: 10% off for 3-year, 15% off for 5-year.
3. Affiliate Commissions: Commission payments for website owners generating traffic and sales referrals through affiliate links.
4. Reseller Revenue: Resellers purchase licenses at 20% discount and can resell at any price they set, retaining the margin.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Maps Marker Pro is a WordPress plugin that lets site owners create, display, and customize interactive maps with markers, GPX route tracks with elevation charts, polylines, polygons, and shapes on their websites. It supports multiple basemap providers (OpenStreetMap as default plus optional Google Maps, Bing, HERE, TomTom, Azure, Stadia, ESRI, Stamen, OpenTopoMap) and geocoding providers (LocationIQ default plus Google, TomTom, MapQuest, Stadia), with developer APIs and full multilingual support via WPML and Polylang. The product is sold as perpetual licenses with optional paid renewals for updates and dedicated 1:1 support.

Product overview

Maps Marker Pro is a single, unified WordPress mapping plugin that is the flagship product. It provides a comprehensive mapping solution for WordPress with no add-on packages—all features are included with each license tier. The plugin supports multiple basemap providers (OpenStreetMap, Google Maps, Bing, HERE, TomTom, Azure, Stadia, ESRI, Stamen, OpenTopoMap), geocoding providers (LocationIQ, TomTom, Google, MapQuest, Stadia), and offers GPX track display with elevation charts, marker clustering, filters, multilingual support via WPML and Polylang, geolocation, import/export functionality, scheduled markers, share buttons, and developer APIs (Database, Shortcode, JavaScript). The plugin is available in three license tiers (Personal, Plus, Professional) differing in number of supported WordPress sites and support priority levels.

Differentiator

Problem solved

Functional benefit

Products and services

• Maps Marker Pro (WordPress Plugin) WordPress plugin that enables website owners and developers to create and display interactive maps with markers, GPX tracks with elevation charts, polylines, polygons, circles, and rectangles. Supports 40+ map layers including OpenStreetMap (default), Google Maps, Bing, HERE, TomTom, Azure, Stadia, ESRI, Stamen, OpenTopoMap, CyclOSM, and MapTiler custom basemaps, plus geocoding providers (LocationIQ default with keyless option, plus Google, TomTom, MapQuest, Stadia). Includes marker clustering, frontend filtering, scheduled markers, multilingual support via WPML and Polylang, GeoJSON/CSV import and export, share buttons, GPX uploads with Garmin TrackPointExtension support, and developer APIs (Database, Shortcode, JavaScript, REST, Filters/Actions). Sold as perpetual licenses with optional multi-year update and support renewals.

Quantifiable outcome

• 75% faster map loading with v4.0 architecture refactor
• +1 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration26 records

Feature10 records

Partnerships

Three partnerships are on record, tiered core.

• Leaflet.jscoreTechnology or IntegrationMaps Marker Pro is built on the Leaflet.js JavaScript library, which also powers maps on Facebook, Craigslist, and Wikipedia. The plugin integrates several leaflet plugins for enhanced functionality.
• LocationIQcoreTechnology or IntegrationLocationIQ is the default geocoding and maps provider for Maps Marker Pro. Provides keyless geocoding with 1,000 requests/day/IP, upgradeable to 5,000/day with free API key.
• OpenStreetMapcoreTechnology or IntegrationOpenStreetMap is available out-of-the-box as a basemap option. Maps Marker Pro supports open data principles and holds the Open Data Inside badge.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• MapifyPro: WordPress mapping plugin focused on custom-styled maps for travel, local business, and storytelling use cases. Directly comparable product for SMB and travel-blogger segments.
• WP Google Maps: One of the most popular WordPress mapping plugins offering Google Maps-based markers, store locators, and polygon layers. Direct competitor serving the same WordPress website-owner customer segment with overlapping feature sets.
• WP Store Locator: WordPress plugin for adding store/POI locator maps; directly competes for the business-directory and POI-listing use cases Maps Marker Pro addresses.
• Hero Maps Premium: Premium WordPress mapping plugin offering interactive maps with multiple basemap providers and POI management. Direct competitor in the paid WordPress mapping plugin space.
• MapPress Maps for WordPress: WordPress plugin for inserting Google Maps with markers, polygons, and directions into posts and pages. Competes directly in the WordPress mapping plugin category with a similar self-serve license model.

Others

• LocationIQ: Geocoding and mapping API provider that is Maps Marker Pro's default partner, supplying the keyless geocoding feature. Functions as a strategic infrastructure/partner rather than a competitor.

Emerging players

• WP Leaflet: Free WordPress plugin for embedding Leaflet.js maps with shortcode-based configuration. Comparable lightweight alternative for users with basic mapping needs who might otherwise consider Maps Marker Pro.
• Leaflet Maps Marker (open source): Free, open-source WordPress Leaflet plugin sharing the same library heritage. Acts as a free-tier alternative that pressures Maps Marker Pro's premium positioning in the same niche.

Broad incumbents

• Mapbox: Major mapping platform offering basemaps, geocoding, and developer APIs used by many applications including WordPress plugins. Broader incumbent whose technology layer Maps Marker Pro's plugin ultimately rides on.
• Google Maps Platform: Dominant commercial mapping and geocoding API provider that Maps Marker Pro integrates with as an opt-in basemap. Represents both a key partnership and the primary commercial alternative the company positions against.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/MapsMarker
• Facebookfacebook.com/mapsmarker
• LinkedInlinkedin.com/company/maps-marker-pro

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about maps marker pro