What Night Galaxy does

Night Galaxy is a privately held online retailer founded in 2000 and headquartered in Louisiana, Missouri, that sells hunting, fishing, shooting, tactical, camping, and outdoor equipment and accessories through its Magento-based e-commerce storefront at NightGalaxy.com. The company operates as a multi-category specialist retailer aggregating thousands of SKUs from third-party brands (including Propper, ATN, Carlson, Lee Precision, Galco, Smith & Wesson, and Bravo Company) across ten primary categories: Camping & Outdoor Gear, Fishing, Gun Parts, Hunting, Knives & Tools, Optics, Reloading Supplies, Shooting Gear, Tactical Gear, and Lifestyle & Gifts. The platform provides real-time inventory visibility, secure checkout, brand/category filtering, and an NG Points rewards program, and offers promotional programs including free shipping on 7,551 items, closeout items, demo/open-box discounts, and a persistent sale catalog of 3,800+ items.

The business generates revenue through one-time retail transactions with no subscription component, with product prices ranging from under $10 to over $500. Customer acquisition is driven primarily by email newsletter signups (offering up to 40% subscriber discounts), Instagram presence (~2,481 followers), search/discovery, and ongoing promotional campaigns. The company serves four primary consumer personas — hunters, anglers/fishermen, outdoor enthusiasts/campers, and military/law enforcement — distributed horizontally across the US market with no international fulfillment indicated. As of the available data, Night Galaxy has shipped over one million orders cumulatively since its founding and operates with no disclosed headcount, ownership structure, funding history, or external investor affiliations, functioning as an independent specialty e-commerce business.

Name

Night Galaxy

Legal name

Night Galaxy

Website

https://nightgalaxy.com

Company type

Private

Founded year

2000

Operating status

Operating

Short description

Night Galaxy is a privately held US online retailer, founded in 2000 and based in Missouri, that sells hunting, fishing, shooting, tactical, camping, and outdoor gear across ten product categories to individual consumers through its Magento-based e-commerce storefront.

Ownership category

akta.pro rank

Product category

Outdoor Sporting Goods Retail

NAICS

Hobby, Toy, and Game Retailers (45912)

SIC

Retail-Hobby, Toy & Game Shops (5945)

akta.pro primary industry

Navigation, Lighting & Outdoor Electronics Retail (CRAMAMAF)

akta.pro secondary industries

Outdoor Lighting & Power (Headlamps, Batteries, Solar) Retail (CRAMAAAG), Camping Furniture & Camp Kitchen Retail (CRAMAMAC)

Keywords

• Outdoor sporting goods
• Hunting equipment retail
• Fishing supplies
• Tactical gear
• Shooting accessories

Headquarters

HQ city

Louisiana

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Marketing or Sales, Supply Chain, Personnel, Technology or R&D, Infrastructure

Revenue model

1. Product Sales: Night Galaxy operates as an online retailer selling firearms accessories, hunting gear, fishing equipment, camping supplies, tactical gear, and outdoor equipment. Revenue is generated through one-time product transactions with no recurring subscription component. The business also offers a rewards points program to encourage repeat purchases.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Night Galaxy is an online e-commerce retailer that sells hunting, fishing, shooting, camping, and tactical equipment from multiple third-party brands directly to consumers through its own website, NightGalaxy.com. The retailer operates as a multi-category storefront spanning camping and outdoor gear, fishing, gun parts, hunting, knives and tools, optics, reloading supplies, shooting gear, and tactical gear, with promotions including free shipping, closeout items, and open-box discounts.

Product overview

Night Galaxy is an online e-commerce retailer specializing in hunting, fishing, and outdoor activities equipment. The company operates as a multi-category marketplace offering a comprehensive portfolio of products organized into distinct categories: Camping & Outdoor Gear, Fishing, Gun Parts, Hunting, Knives & Tools, Optics, Reloading Supplies, Shooting Gear, Tactical Gear, and Lifestyle & Gifts. The company also offers promotional programs including Free Shipping (7,500+ items), Closeout items, Demo & Open Box discounts, and ongoing sales. Night Galaxy is not a manufacturer but a retailer connecting customers with products from numerous third-party brands. The company serves outdoor enthusiasts, hunters, anglers, campers, and tactical gear customers with a focus on offering quality products from established manufacturers.

Differentiator

Problem solved

Functional benefit

Products and services

• Camping & Outdoor Gear Retail selection of camping and outdoor equipment including backpacks, batteries and chargers, cooking and camp kitchen gear, duffels and gear bags, health and safety items, hydration and water solutions, lighting equipment, navigation and survival tools, and pouches and organizers, sold to outdoor recreation consumers.
• Fishing Equipment Complete fishing equipment and accessories including baits and lures, fishing apparel, floats and bobbers, hooks and jigheads, ice fishing gear, knives and fillet tools, line, reels, scents, sinkers, swivels, and tackle boxes for freshwater and saltwater anglers.
• Gun Parts Replacement parts for firearms including AR-15 parts, gunsmithing tools and small parts, handgun parts, rifle parts, and shotgun parts, sold to firearms owners and hobbyist gunsmiths.
• Hunting Gear Extensive hunting gear selection including airguns, airsoft, archery equipment, backpacks, bags, blinds and chairs, decoys, dog gear and supplies, face paint, feeding and food plots, game calls, hunting apparel, scents and scent eliminators, sleeping bags, slingshots, trail cameras, and treestands, sold to hunters.
• Knives & Tools Cutting tools and specialty blades including axes, machetes, hatchets, fixed blade knives, folding knives, karambit knives, kitchen and food prep knives, knife accessories, multi-tools and pliers, pocket knives, specialty blades and swords, specialty tools, throwing weapons, and training and practice weapons.
• Optics Optical equipment for shooting and outdoor use including binoculars, binocular cases and accessories, bore sights, laser sights, night vision devices, rangefinders, red dot sights, rifle scope accessories, rifle scope bases and mounts, rifle scope rings, rifle scopes, spotting scopes, and thermal imaging equipment.
• Reloading Supplies Ammunition reloading equipment and components including bullet casting supplies, case cleaning and preparation items, case cleaning equipment, case gauges and tools, powder measures, reloading dies, reloading manuals and data, reloading presses, reloading tools and accessories, and shell holders for reloaders.
• Shooting Gear Accessories for shooting sports and range use including bipods, rests and mats, eye and ear protection, gun cases, gun cleaning and maintenance supplies, gun safes and storage, holsters and accessories, mag pouches and carriers, magazines and loading equipment, range bags and storage, range gear, slings and mounts, targets and target systems, and wind meters and wind flags.
• Tactical Gear Professional tactical equipment including bags and packs, batons and holders, body armor and protection, duty and field accessories, electronics and communication devices, holsters, lights, medical and first aid supplies, pouches, restraints and keys, self-defense and less-lethal items, and tactical apparel.
• Lifestyle & Gifts Lifestyle products and gift items including drinkware and barware, gift ideas by price, novelty items, seasonal and holiday specials, and signs and wall decor for outdoor enthusiasts and gift purchasers.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators5 records

Recent moves3 records

Expansion highlights4 records

Direct peers

• Brownells: Direct-to-consumer retailer of gunsmithing tools, gun parts, reloading supplies, and shooting accessories — closely overlapping with Night Galaxy's Gun Parts and Reloading categories.
• OpticsPlanet: Online retailer focused on optics, tactical, hunting, and outdoor gear; substantial overlap with Night Galaxy's optics, tactical, and night vision/thermal product lines.
• Natchez Shooters Supplies: Online and catalog retailer of shooting supplies, reloading components, and firearms accessories — directly overlaps with Night Galaxy's Reloading and Shooting Gear categories.
• MidwayUSA: Long-established online and catalog retailer specializing in shooting, hunting, and reloading supplies; highly comparable to Night Galaxy across reloading, hunting, and shooting gear categories.
• Cheaper Than Dirt: Online retailer of firearms, ammunition, hunting, and shooting accessories operating exclusively through e-commerce with promotional pricing — directly comparable to Night Galaxy's pure-play e-commerce model and product mix.
• Palmetto State Armory: Online retailer of firearms, AR-15 parts, ammunition, and shooting accessories; overlaps Night Galaxy on gun parts and shooting gear SKUs.

Broad incumbents

• REI: Cooperative retailer of outdoor and camping gear with a strong e-commerce channel; overlaps with Night Galaxy on camping, optics, and outdoor categories but focuses on broader outdoor recreation rather than hunting/tactical.
• Academy Sports + Outdoors: Mass-market sporting goods retailer carrying hunting, fishing, camping, and outdoor equipment; broader assortment and physical retail footprint than Night Galaxy.
• Bass Pro Shops: Large multi-channel outdoor retailer (including the Cabela's brand) carrying hunting, fishing, camping, and shooting gear; broader portfolio and footprint but significant catalog overlap with Night Galaxy.
• Sportsman's Warehouse: National outdoor and sporting goods retailer covering hunting, fishing, camping, and shooting — comparable in product mix but operates physical stores alongside e-commerce.

Market position

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights1 record

Customer concentration

• Instagraminstagram.com/nightgalaxy_com
• LinkedInlinkedin.com/company/night-galaxy-inc-

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Night Galaxy