add capital 2021

What add capital 2021 does

ADD Capital is a privately held investment holding company founded in 2010 and headquartered in Almaty, Kazakhstan. It manages a portfolio of 35 companies across six business sectors — Oil, Gas & Green Energy (50.8% of capital allocation in 2024), Transport & Infrastructure (28.5%), Commercial Real Estate (16.0%), Luxury Retail (4.7%), Social Projects, and IT Projects — with operations spanning seven countries and more than 5,000 employees.

The company's core operating assets include railway logistics operators Petroleum LLP (3,207 rolling stock units), PTC Holding (18.3 million tons annual cargo), Silkway Transit (first private rail freight carrier in Kazakhstan, 60 locomotives), and the Dostyk Trans Terminal at the Kazakhstan-China border (over 6 million tons handled since 2021). In energy, it operates oil marketing via Qazaq Oil, gas distribution via Gasenergy, an LPG terminal and 500,000-ton refinery at Dostyk, and 212 high-speed EV charging stations with plans to exceed 1,000 by 2027. Consumer-facing assets include the Europharma pharmacy chain (>450 locations, the largest in Kazakhstan), the Viled Group luxury retail chain (38 boutiques carrying Cartier, Gucci, Dior, Chanel, and the first Saks Fifth Avenue franchise in CIS/Central Asia), the Keruen and Baizaar shopping centers, and the Vlife mobile loyalty application (1.66 million registered users).

ADD Capital generates returns through ownership and management of these portfolio companies rather than a centralized product. Its go-to-market is enterprise field sales focused on direct investment and strategic financing of portfolio companies, with portfolio entities distributing via physical retail networks (gas stations, pharmacies, boutiques, shopping centers), enterprise logistics services across CIS and China, and digital channels through the Vlife app. No specific pricing or management fee schedule is publicly disclosed; investment terms are negotiated individually with partners and portfolio companies.

Name

add capital 2021

Legal name

ADD Capital

Website

https://add-capital.com

Company type

Private

Founded year

2010

Operating status

Operating

Ownership category

akta.pro rank

Product category

Investment Holding / Diversified Conglomerate

NAICS

Funds, Trusts, and Other Financial Vehicles (525), All Other Financial Investment Activities (52399), Other Financial Investment Activities (5239)

SIC

Investors, Nec (6799), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Corporate Strategic Real Assets & Infrastructure Venture Investing (FSANAHAN)

akta.pro secondary industry

Real Estate Funds — Value-Add (FSANAEAH)

Keywords

• Investment holding
• Diversified portfolio management
• Transport logistics infrastructure
• Commercial real estate
• Oil gas distribution

Headquarters

HQ city

Almaty

HQ country

Kazakhstan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Investment Returns and Portfolio Management: ADD Capital generates returns through ownership and management of portfolio companies across 6 business sectors: Oil, Gas & Green Energy (50.8%), Transport & Infrastructure (28.5%), Luxury Retail (4.7%), and Commercial Real Estate (16.0%). Revenue derived from direct investments, asset management, strategic financing, and portfolio company operations.

Go-to-market motion1 record

Distribution channels7 records

Marketing channels3 records

Core offering

ADD Capital is a privately held investment holding company that manages and owns a diversified portfolio of 35 operating companies across six business sectors in Kazakhstan and Central Asia: transport and logistics infrastructure, oil and gas (including green energy and EV charging), commercial real estate, luxury retail, social projects, and IT projects. The company deploys capital through direct investments, asset management, and strategic financing of portfolio companies, generating returns from ownership and operations across rail logistics, oil and gas marketing and distribution, fuel station networks, pharmacy retail, luxury boutiques, shopping centers, and a multi-level loyalty program mobile application.

Product overview

ADD Capital is a leading investment holding company in Kazakhstan established in 2010, managing a diversified portfolio across six business segments. The company operates as a platform with multiple sub-brands and product lines spanning transport and logistics (Dostyk Trans Terminal, Petroleum, PTC Holding, Silkway Transit), commercial real estate (KeruenCity, Keruen, Baizaar Mall), oil and gas and green energy (Qazaq Oil, Gasenergy, EV charging network), luxury retail (Viled Group), social projects (Ayala Foundation, ADD Padel Center), and IT projects (Vlife loyalty program, Europharma pharmacy chain). The portfolio companies operate across 7 countries with over 5,000 employees.

Differentiator

Problem solved

Functional benefit

Brands

• Vlife: Multi-level loyalty program mobile application enabling users to accumulate and spend points in partner network
• AYALA Foundation
• ADD Padel Center
• Olympic Center
• ADD Sport
• Viled Group
• Qazaq Oil
• Gasenergy

Quantifiable outcome

• 50.8% capital allocation to Oil, Gas & Green Energy sector demonstrates dominant market position
• +4 more outcomes

Named customers18 records

Segments6 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

13 partnerships are on record, tiered minor, core and major.

• National Padel FederationminorStrategic or Co-development Partner · 1 January 2023National Padel Federation established in 2023 on the basis of ADD Padel Center, registered as international organization. ADD Padel Center operates the largest padel tennis center network in Kazakhstan with 7 courts.
• Dostyk Trans TerminalcoreStrategic or Co-development Partner · 1 January 2021Multifunctional cargo terminal at Kazakhstan-China border near Dostyk station, providing full cycle cargo handling, customs clearance, and having handled over 6 million tons of cargo since 2021 launch.
• Caspian Oil Trans LLPmajorStrategic or Co-development Partner · 1 January 2021Pipeline transportation operator handling oil transport from Caspi Bitum to oil pumping station in Aktau, having transported over 1.8 million tons of oil since 2021.
• Qazaq OilcoreStrategic or Co-development Partner · 1 January 2020Qazaq Oil is a portfolio company engaged in oil and gas marketing and distribution, having sold 7,010 million tons of fuel and 47,000 tons of gas from 2020-2024.
• GasenergycoreStrategic or Co-development Partner · 1 January 2020Gasenergy is a portfolio company engaged in oil and gas marketing and distribution, having sold 1,219 million tons of fuel and 377,877 tons of gas from 2020-2024.
• PTC HoldingcoreStrategic or Co-development Partner · 1 January 2017PTC Holding is the largest railway owner and operator in Central Asia providing logistics services in oil & gas and container transportation, with annual cargo volume increasing from 10 million to 18.3 million tons since 2017.
• Silkway Transit LLPmajorStrategic or Co-development Partner · 1 January 2013Silkway Transit LLP is the first private railway freight carrier in Kazakhstan, transporting petroleum products across the national railway network with locomotive fleet expanded from 5 to 60 units since 2013.
• Rail Jet LogisticsminorStrategic or Co-development Partner · 1 January 2012New logistics group offering railway, multimodal, and road transport services across CIS and China, managing fleet of 230 railcars, 2,100 containers, and 52 trucks.
• Global Brand PartnerscoreStrategic or Co-development Partner · 1 January 2010ADD Capital maintains long-term partnerships with leading global brands including Cartier, Van Cleef & Arpels, Graff, Tiffany, Chopard, Gucci, Dior, Chanel, Saks Fifth Avenue, Estee Lauder, Loro Piana, Brunello Cucinelli, and others for its luxury retail portfolio companies.
• EuropharmacoreStrategic or Co-development Partner · 1 January 2010Europharma is the largest pharmacy chain in Kazakhstan with over 450 pharmacies, operating under ADD Capital's portfolio.
• Qazaq Energy ChargemajorStrategic or Co-development Partner · 1 January 2010Operator of high-speed electric vehicle charging stations, part of ADD Capital's green energy initiative with 212 charging stations installed and expansion to 1,000+ by 2027 planned.
• Petroleum LLPcoreStrategic or Co-development Partner · 1 January 2008Petroleum LLP is a leading railway operator for oil and gas transportation in Kazakhstan serving CIS and Chinese markets, with fleet expanded from 324 to 3,207 railway units since 2008.
• AYALA FoundationcoreStrategic or Co-development Partner · 1 January 2007Charitable foundation supporting children's healthcare and education since 2007, implementing projects such as 'Breathe, Baby', 'Breathe Life', and 'I Want to Live Too' that have saved tens of thousands of children's lives. Supports 242 children's state institutions.

Scale indicators16 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• KAZATOMPROM: Kazakhstan-focused natural resources group with vertically integrated upstream-to-export operations including logistics to China. Comparable on the resource-plus-rail-export model underpinning ADD Capital's energy segment.
• Magnit (PJSC): Large CIS retail operator with vertically integrated logistics, fuel distribution, and loyalty-program capabilities. Comparable to ADD Capital's pharmacy + luxury retail + Vlife loyalty platform in operating model and customer scale.
• Polymetal International: CIS-focused natural resources operator with vertically integrated mining, processing, and export logistics through Central Asian and Chinese corridors. Comparable on the commodities + rail logistics to China vector.

Others

• LetterOne / Alfa Group: CIS-rooted diversified investment holding with holdings across telecom, retail, energy, and tech. Structural peer for a privately controlled, multi-vertical investment platform operating in emerging markets.
• Sveaskog / Investment AB Latour-type diversified holdings: Long-duration diversified holding companies operating multiple industrial and real-asset businesses. Useful structural benchmark for how ADD Capital's conglomerate model compounds (or fragments) value over time.

Direct peers

• Eurasian Resources Group (ERG): Diversified natural resources and logistics group operating across CIS with significant China-bound rail and metal export infrastructure. Comparable to ADD Capital's mix of upstream assets plus integrated rail/logistics into China.
• AFK Sistema: Large Russian diversified holding company with portfolio companies across telecom, retail, healthcare, real estate, and IT. Highly comparable to ADD Capital as a multi-sector investment platform operating in a CIS regulatory and macroeconomic environment.

Regional players

• Halyk Group: Largest financial-services and retail conglomerate in Kazakhstan, with diversified holdings in banking, insurance, and consumer retail. Regional counterpart operating a diversified Kazakh-centric platform with cross-sector investments.
• Air Astana: Listed Kazakh national airline with strategic logistics and infrastructure role. Comparable as a regionally anchored, multi-asset platform serving both domestic and China/CIS routes.

Broad incumbents

• KazMunayGas (KMG): Kazakhstan's national oil and gas company with upstream, midstream, refining, and distribution operations. Largest incumbent in the oil & gas segment where ADD Capital has its largest capital allocation, with overlapping logistics and retail fuel assets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries25 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about add capital 2021