123 Jump

Name

123 Jump

Legal name

123 Jump Ltd

Website

https://123jump.co.uk

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Family Entertainment Centres

NAICS

Amusement Parks and Arcades (7131)

SIC

Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)

akta.pro primary industry

Family Entertainment Centers (Indoor развлечения: Arcade, Soft Play, Party Centers) (THAJAEAC)

akta.pro secondary industries

Family Entertainment Centers & Indoor Amusement (Arcades, Trampoline Parks, Indoor Play) (THAAAAAD), Birthday Party Services (HSACACAA), Party Games, Activities & Interactive Entertainment (HSACACAJ)

Keywords

• Indoor play centres
• Children's party venues
• Soft play facilities
• Family entertainment venues
• Children's play sessions

Headquarters

HQ city

Bristol

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Play Sessions: Revenue generated from admission fees for play sessions in their indoor play centres. Sessions must be booked in advance with walk-in fees applying for those without bookings.
2. Birthday Party Packages: Revenue from hosting children's birthday parties in dedicated party rooms. Parties can be booked online 24/7.
3. Café Sales: On-site café offering hot and cold drinks, meals, snacks, and daily specials consumed during visits.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

123 Jump operates indoor soft play and party centres at three UK locations (Bristol, Cardiff, Plymouth), offering children's play sessions for ages 0-12 with soft play frames, climbing structures, tunnels, slides, ball pits, football pitches, and dedicated baby/toddler areas. The centres also host children's birthday parties in dedicated party rooms and run on-site cafés serving hot and cold drinks, meals, snacks, and daily specials.

Product overview

123 Jump is a children's indoor soft play and party centre operating three locations in the UK (Bristol, Cardiff, and Plymouth). The company offers a unified family entertainment experience combining indoor play sessions with soft play frames, climbing structures, and interactive equipment for children aged 0-12 years, alongside birthday party hosting services with multiple themed rooms. Each centre includes a dedicated baby and toddler area and an on-site café serving hot and cold refreshments. The core offering consists of play sessions and party bookings, both managed through an online booking platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Indoor Play Sessions Booked indoor soft play sessions for children ages 0-12 featuring large soft play frames, climbing structures, tunnels, slides, ball pits, football pitches, and interactive equipment across three UK locations.
• Children's Birthday Parties Birthday party hosting services with multiple themed party rooms available for booking online 24/7, providing families with dedicated venues to celebrate children's birthdays.
• Baby and Toddler Area Separate secure designated area within each centre for crawlers, walkers, and pre-schoolers with age-appropriate interactive equipment and toys that support social and fine motor skill development.
• Café Services On-site café at each location offering hot and cold drinks, meals, snacks, and daily specials for visitors during play sessions.
• Online Booking System Web-based booking platform (bookings.123jump.co.uk) enabling customers to schedule play sessions and book birthday parties, available 24/7 with walk-in surcharges applied to those without bookings.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Wacky Warehouse: Long-running UK chain of indoor soft play centres co-located with pubs, operated by Stonegate Group. Directly comparable to 123 Jump as a multi-site family soft play and party venue targeting families with young children.
• Gambado: UK indoor soft play and party centre chain offering slides, climbing frames, toddler areas, and party hosting. Closely mirrors 123 Jump's combination of play sessions, party packages, and on-site family facilities.
• AirHop Adventure: UK trampoline and active play park chain with multiple regional sites, party hosting, and toddler sessions. Comparable active indoor family entertainment operator targeting the same 0–12 demographic.
• Flip Out: Multi-site UK trampoline and soft play operator running party packages and dedicated toddler sessions. Comparable as a chain-format indoor active play and party venue serving families.
• Inflata Nation: UK inflatable and soft play park chain with party rooms and dedicated toddler zones. Operates a similar indoor family entertainment format with party-driven revenue and session-based admissions.
• Kidspace Adventures: UK indoor soft play and adventure centre operator with multiple sites, dedicated toddler areas, and birthday party packages. Mirrors 123 Jump's combination of age-banded play, parties, and family-focused venue experience.
• Oxygen Freejumping: UK trampoline and active play park chain with toddler sessions, party rooms, and on-site food. Comparable family entertainment operator with a session-based admissions model and party-driven incremental revenue.
• Jungle Island Adventure: Regional UK indoor soft play and party centre with toddler zones, climbing frames, and party hosting. Comparable as a family-focused indoor play venue targeting the same parent-with-young-children demographic.

Broad incumbents

• David Lloyd Leisure: Large UK family leisure operator with clubs that include soft play, kids' activities, party hosting, and on-site F&B. Comparable as a broader incumbent family entertainment provider, but not a single-format soft play specialist.

Emerging players

• Clip 'n Climb: Indoor climbing and active play centre concept operating across the UK with party packages. Comparable in being an indoor active family entertainment venue with a session-and-party model, though focused on climbing rather than soft play.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/JumpBristol
• Instagraminstagram.com/jumpbristol

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 123 Jump