old custom house

Name

old custom house

Legal name

Old Custom House, Inc.

Website

https://oldcustomhouse.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Casual Dining Restaurant

NAICS

Full-Service Restaurants (722511)

SIC

Retail-Eating & Drinking Places (5810)

akta.pro primary industry

Special Occasion & Destination Restaurants (THAFACAK)

akta.pro secondary industry

Rooftop Bars & Beach/Pool Bars (THAFAEAJ)

Keywords

• Casual dining restaurant
• Oceanfront restaurant
• Gift card sales
• Happy hour specials
• Food and beverage service

Headquarters

HQ city

Avila Beach

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Restaurant Dining: Revenue from dine-in service at the Avila Beach restaurant location, operating with specific hours (Sunday-Thursday 10am-9pm, Friday-Saturday 10am-10pm) and happy hour promotions (Sunday-Thursday 3-5pm and 7pm-close).

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Old Custom House operates a fast casual dining restaurant at 404 Front Street in Avila Beach, California, serving food, beverages, and discounted happy hour items (Sunday-Thursday 3-5pm and 7pm-close) with ocean views. The restaurant also sells gift cards both in-store and online via the Custom House Restaurant Group website for use at affiliated locations.

Product overview

Old Custom House is a single-location fast casual dining restaurant operated by Old Custom House, Inc., offering food and beverages with ocean views in Avila Beach, California. The core offering consists of the main restaurant with dine-in service, supported by a Food Menu, Beverage Menu, and Happy Hour specials (Sundays through Thursdays, 3:00pm–5:00pm and 7:00pm to close). Additional revenue streams include Gift Cards sold in-store and online. The restaurant is part of the Custom House Restaurant Group which includes related properties (Wooly's, Oyster Loft, Ventana Grill, Flagship, and Westerly), but these operate as separate branded locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom House Restaurant Dine-in Service
• Food Menu
• Beverage Menu
• Happy Hour Menu
• Gift Cards

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Custom House Restaurant GroupparentOthersParent company entity that owns and operates the Old Custom House restaurant along with sister establishments including Woolys (Pismo Beach), Ventana Grill, OysterLoft, Flagship (Mission Pizza Avila), and Westerly (Shell Beach). The group handles centralized operations including gift card sales through customhouserestaurantgroup.com.

Recent moves4 records

Expansion highlights4 records

Direct peers

• Westerly Shell Beach: Sister brand under the Custom House Restaurant Group, casual dining in Shell Beach. Directly comparable on group affiliation, coastal California casual dining format, and shared Central Coast customer segment.
• Woolys Beach Club (Wooly's): Sister brand under Custom House Restaurant Group, casual beachfront dining in Pismo Beach. Shares the same parent operations, gift card platform, and Central Coast tourist target market.
• Mr. Ricks (formerly Oyster Loft): Sister seafood-focused casual concept within the Custom House Restaurant Group. Compares directly on casual coastal dining format, group-level marketing, and overlapping Pismo Beach/Avila Beach tourist base.
• Flagship (Mission Pizza Avila): Sister concept under the Custom House Restaurant Group, located in Avila Beach. Competes for the same immediate trade area as Old Custom House and shares group operations and gift card infrastructure.
• Nepenthe Restaurant: Iconic Big Sur destination casual restaurant with sweeping ocean views. Comparable as a California coastal destination dining experience catering to tourists seeking scenic views alongside casual full-service meals.
• Splash Cafe Pismo Beach: Iconic casual California coastal dining concept in Pismo Beach, serving a similar beach-tourist and local clientele with a comparable quick-service casual menu and ocean-proximate positioning.
• Ventana Grill: Sister concept under Custom House Restaurant Group operating oceanview casual dining in Pismo Beach. Identical brand architecture, operating model, gift card integration, and customer base, making it the most directly comparable peer.

Broad incumbents

• Applebee's Grill + Bar: National casual dining chain with similar full-service casual format, beverage/happy hour program, and gift card sales. Serves as a broad incumbent comparable for casual dining unit economics and gift card dynamics.

Emerging players

• Mersea Restaurant: Casual oceanfront California dining concept in Monterey. Comparable as a smaller-scale coastal casual restaurant leveraging ocean views and tourist traffic on the Central/Northern California coast.

Regional players

• The Madonna Inn: Destination dining property in San Luis Obispo County, California, drawing regional tourists. Comparable as a Central Coast destination hospitality/dining brand, though larger in scope (lodging + dining).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/old-custom-house

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about old custom house