Aqua Spa Resorts

What Aqua Spa Resorts does

Aqua Spa Resorts is a privately held Swiss spa and wellness operator headquartered in Sursee under the legal name AQUA-SPA-RESORTS AG. It operates six physically distinct facilities across Switzerland, offering thermal and mineral bathing, saunas, pools, steam rooms, massages, cosmetic and body treatments, themed rituals, and day-spa packages to individual consumers, tourists, couples, groups, athletes, and corporate clients. Each venue has a differentiated format, including a former brewery with Roman-Irish bathing, a 13-meter-high oriental hammam, alpine mineral baths, and a natural saltwater facility in Ticino.

Revenue comes from day admission and packages, treatment sales, annual location-specific subscriptions, multi-visit tickets, gift vouchers, corporate packages, and an online wellness shop. Distribution is direct to consumers through the six locations, website booking, and e-commerce, with subscriptions, a shared loyalty program, and centralized voucher infrastructure supporting repeat and cross-location use. Facilities use natural spring, mineral, thermal, or saltwater resources; most locations use renewable heating systems, and all electricity is reported as Swiss hydropower. These are operating-resource and sustainability features, not disclosed proprietary technology.

Name

Aqua Spa Resorts

Legal name

AQUA-SPA-RESORTS AG

Website

https://aqua-spa-resorts.ch

Company type

Private

Operating status

Operating

Short description

Aqua Spa Resorts operates six spa facilities across Switzerland, providing thermal, mineral and saltwater bathing, saunas, massages, wellness treatments and day packages to consumers, tourists, athletes and corporate clients through direct online and on-site channels.

Ownership category

akta.pro rank

Product category

Spa & Wellness Facilities

NAICS

Accommodation (721)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Spa & Massage Services (Day Spas, Massage Studios, Treatment Packages) (THAJAHAC)

akta.pro secondary industries

Thermal Baths, Hot Springs & Saunas (Onsen, Hammams, Banya, Sauna Worlds) (THAJAHAD), Hydrotherapy & Thermal Spa Services (Sauna/Steam/Hot Tubs) (HSALAFAF), Destination Spa Resorts (THAGAMAA)

Keywords

• Thermal spa facilities
• Wellness treatments
• Day spa packages
• Sauna spa circuits
• Massage services

Headquarters

HQ city

Sursee

HQ country

Switzerland

HQ region

Europe

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain, Technology or R&D

Revenue model

1. Day Spa Entry and Packages: Single-day admission to spa facilities including access to pools, saunas, and relaxation areas. Day spa packages include treatments, massages, and full-body applications.
2. Multi-Visit Tickets: Multiple-entry tickets valid for the number of days indicated, valid for two years from issue date.
3. Annual Subscriptions: Personal annual passes allowing unlimited access to a specific spa location for one year. Not transferable and requires minimum age of 18.
4. Gift Vouchers: Value and service vouchers for spa experiences, valid for 10 years from issue date. Can be redeemed at all locations or online.
5. Wellness Shop Products: Sale of wellness products including shower peelings, bath bombs, and Rhassoul clay for home use.
6. Wellness Treatments and Massages: Additional paid services including massages, body treatments, and cosmetic applications beyond basic entry.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Aqua Spa Resorts operates six distinct thermal bath and spa facilities across Switzerland (Hürlimannbad Zürich, Hammam Bern, Solbad Schönbühl, Mineralbad Rigi, Mineralbad Samedan, and Termali Salini Locarno) offering thermal, mineral, and natural saltwater bathing; sauna circuits; massages; body treatments; and facials. The company sells day spa packages, multi-visit tickets, annual subscriptions, gift vouchers, and a curated line of Farfalla natural wellness products through its own e-commerce shop.

Product overview

Aqua Spa Resorts operates six distinct spa facilities across Switzerland under a unified brand portfolio. The company offers a multi-location spa network consisting of Hürlimannbad Zürich (Roman-Irish bath rituals in a former brewery), Hammam Bern (oriental Turkish bath experience), Solbad Schönbühl (relaxation oasis in the Mittelland), Mineralbad Rigi (alpine mineral bathing with mountain views), Mineralbad Samedan (mystic alpine spa rituals), and Termali Salini Locarno (Ticino's largest natural saltwater bath with Mediterranean ambiance). Core offerings include day admission, annual subscriptions, and day spa packages combining treatments like massages, body wraps, facials, and wellness rituals. The product portfolio extends to gift vouchers redeemable at any location, an online wellness shop selling Farfalla natural products (body scrubs, bath products, Rhassoul), and corporate wellness packages. The six spa worlds share a common booking system, loyalty program, and centralized gift voucher infrastructure while maintaining distinct identities and specialized offerings.

Differentiator

Problem solved

Functional benefit

Brands

• Hürlimannbad & Spa Zürich: Sacred bathing world in the former brewery in Zürich, offering Roman-Irish spa rituals
• Hammam & Spa Oktogon Bern
• Solbad & Spa Schönbühl
• Mineralbad & Spa Rigi Kaltbad
• Mineralbad & Spa Samedan
• Termali Salini & Spa Locarno
• Wellness-Shop

Products and services

• Hürlimannbad Zürich Sacred bathing world set in a former brewery in Zürich offering Roman-Irish spa rituals, thermal pools, and wellness treatments for individual guests and couples.
• Hammam Bern Oriental hammam bath experience in Bern featuring a 13-meter-high dome, traditional Turkish bath rituals, and oil massage rituals for relaxation seekers.
• Solbad Schönbühl Wellness oasis in the Mittelland region of Switzerland featuring salt-based spa pools, sauna circuits, and relaxation areas for guests seeking recovery and calm.
• Mineralbad & Spa Rigi Kaltbad Alpine mineral bath and crystal bath facility on Mount Rigi offering panoramic mountain-view bathing, wellness treatments, and day spa packages.
• Mineralbad & Spa Samedan Mystic alpine spa ritual location in Samedan in the Engadin valley offering mineral bathing, foot and leg massages, and mountain-inspired wellness treatments.
• Termali Salini & Spa Locarno Mediterranean-themed spa on Lake Maggiore with the largest natural saltwater bath (NaturSolebad) in Ticino, offering saltwater bathing, saunas, and outdoor pools.
• Day Spa Packages Curated day spa bundles combining thermal bathing access with massages, body scrubs, wraps, facials, refreshments, and dining. Named packages include Termali All Senses (CHF 188), Hürlimann Relax (CHF 185), Satin Shimmer (CHF 219), Rigi Vitalis Facial (CHF 148), Body & Mind (CHF 168), and Bergritual mit Fuss- & Beinmassage (CHF 90).
• Gift Vouchers Value and service gift vouchers redeemable at all six Aqua Spa Resorts locations, valid for 10 years from issue and usable online or at any spa facility.
• Multi-Visit Tickets & Annual Subscriptions Multiple-entry day tickets valid for the number of days stated and good for two years, plus personal annual passes providing unlimited access to a designated Aqua Spa Resorts location for twelve months.
• Wellness-Shop (Farfalla Products) Online retail shop selling Farfalla natural body care products created specifically for Aqua Spa Resorts, including Sanddorn Duschpeeling (CHF 21), Rhassoul 235g (CHF 12.50), and Badekugel Loverdose bath bombs (CHF 9).
• Corporate Wellness Offers Business-oriented wellness packages and team-building experiences for corporate clients seeking employee benefits, group incentives, or off-site events at any of the six spa locations.

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• FarfallacoreStrategic or Co-development PartnerSwiss organic natural products company that manufactures massage oils, body care products, and skincare specifically to Aqua Spa Resorts' requirements. Products include sea buckthorn shower peeling, Rhassoul clay, and bath products. Some locations also use regional bio-products like Swiss stone pine oil and marmot oil.
• SwissTainablecoreOthersSwiss tourism sustainability certification program managed by Hotellerie Suisse. Aqua Spa Resorts displays the SwissTainable logo indicating commitment to sustainable tourism practices.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Therme Group: Operator of Therme Erding (Europe's largest thermal spa world) and Therme Bucharest. Directly comparable multi-day-spa, multi-treatment thermal/wellness destination business with day-pass, subscription, and event revenues.
• Bains de Saillon: Swiss thermal spa complex with multiple sauna worlds, mineral baths, treatments, and wellness packages. Closest direct domestic peer in the Swiss thermal/wellness destination segment.
• Grand Resort Bad Ragaz: Swiss luxury spa resort with thermal baths, medical wellness, and spa hotel. Comparable premium Swiss destination combining heritage thermal resources with treatments, memberships, and hospitality.
• Tschuggen Grand Hotel: Swiss luxury wellness hotel with its own Tschuggen Bergoase spa designed by Mario Botta. Comparable premium Swiss wellness positioning with proprietary spa architecture and signature treatments.
• Aqua Dome: Austrian thermal spa resort featuring thermal baths, saunas, and treatment packages in an alpine setting. Comparable thermal/wellness destination operator with day-pass, treatment, and hospitality offerings.
• AIRE Ancient Baths: International operator of historical-inspired thermal bath venues across Europe and the U.S. Comparable multi-location thermal bathing and massage concept with day-pass and treatment revenue.
• Caldea: Large thermal spa complex in Andorra featuring thermal lagoons, saunas, and treatments. Comparable European thermal/wellness destination with day-entry and packaged-treatment business model.
• Brenners Park-Hotel & Spa: German luxury wellness hotel in Baden-Baden with extensive spa, thermal baths, and treatment programs. Comparable DACH-region premium wellness destination combining heritage setting with signature treatments.
• Adler Thermae: Tuscan spa resort offering thermal pools, spa treatments, and wellness programs in a rural heritage setting. Comparable European destination spa model combining natural thermal resources with curated treatment packages.

Broad incumbents

• Six Senses: Global luxury wellness resort brand operating hotels and spa destinations across multiple continents. Comparable premium wellness positioning with signature treatments, sustainability ethos, and integrated retail.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/aqua-spa-resorts

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Aqua Spa Resorts