association des psychologues

What association des psychologues does

The Association des psychologues du Québec (APQ) is a non-profit professional membership association headquartered in Montreal (2030 boul. Pie-IX, bureau 403), founded in 2005 through the merger of its predecessor body with the Fédération des psychologues du Québec. It represents approximately 1,500 psychologists working in Quebec's public and private sectors — roughly 18% of the province's 8,500 licensed psychologists — and operates exclusively within Quebec. Its stated mission is the defense of psychologists' professional and economic interests and the promotion of public well-being. APQ delivers five primary service lines to members: (1) Thérapsy, a mutual-aid program in which member psychologists offer reduced-rate consultations to doctoral students; (2) Formations, an accredited continuing-education and professional development program (per-session fees of CAD $120–$340); (3) Assurances, group-rate disciplinary-fee and professional-liability coverage brokered through BMS Canada and the Canadian Psychological Association (SCP/CSPP); (4) Offre d'emplois, a fee-based job-posting board (CAD $25–$100 per posting) reaching ~1,400 members; and (5) a public-facing "Trouver un psychologue" referral directory. To the broader public and policymakers, APQ provides advocacy through government briefs (mémoires) on legislation affecting psychology practice (Bills 23, 45, 67, 68), media relations via a designated communications advisor, opinion letters, and active participation in the AQP3S coalition negotiating fees with institutional third-party payers (CNESST, IVAC, SAAQ).

APQ's business model is fundamentally a non-profit subscription-dues model supplemented by ancillary transactional revenue. Annual membership fees range from CAD $35 (students) to $172 (regular members), with early-career and retired members paying ~$86; lifetime members pay nothing. Job-posting fees, training registration fees, and insurance-program royalties complete the revenue mix. Distribution is entirely domestic and primarily digital: a WordPress website (apqc.ca) with an OIDC-authenticated member portal (SPG Quebec), LinkedIn, and Facebook. There are no external investors, no funding rounds, and no parent entity; governance rests with a member-elected board (President Gaëtan Roussy, Vice-President Tyna Payette, Treasurer Marta Manikowska, Secretary Cyrielle Richard) supported by a small secretariat. Since 2022, APQ has supported the Coalition des psychologues du secteur public in its pursuit of formal union accreditation, signaling an organizational shift toward collective-bargaining representation for public-sector psychologists.

Name

association des psychologues

Legal name

Association des psychologues du Québec

Website

https://apqc.ca

Company type

Private

Founded year

2005

Operating status

Operating

Short description

The Association des psychologues du Québec is a Montreal-based non-profit professional association representing approximately 1,500 psychologists in Quebec, providing advocacy, continuing-education training, group insurance, job postings, and a public referral directory to its members.

Ownership category

akta.pro rank

Product category

Healthcare Professional Membership Services

NAICS

Professional Organizations (81392), Social Advocacy Organizations (8133)

SIC

Services-Membership Organizations (8600), Services-Legal Services (8111)

akta.pro industry

PRIMARYBPAGAFAA

Civil Liberties & Constitutional Rights Advocacy

Business & Public Services/Nonprofit, NGO & Social Services/Civil Rights, Advocacy & Public Policy Organizations

SECONDARYBPAGAFAB

Human Rights & Anti-Discrimination Organizations

Business & Public Services/Nonprofit, NGO & Social Services/Civil Rights, Advocacy & Public Policy Organizations

SECONDARYTHAHACAA

Association & Society Conference Management (Nonprofit, Professional Bodies)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Professional Conference Organizers (PCOs) & Meeting Planners

Keywords

• Professional psychology association
• Continuing education training
• Professional liability insurance
• Psychologist referral services
• Member advocacy services

Headquarters

HQ city

Montreal

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Technology or R&D

Revenue model

1. Membership dues: Annual membership fees provide the primary revenue stream. Fees vary by member status (student, early career, regular, retired, lifetime) and range from $35 to $150 before taxes.
2. Job postings: Fee-based service to employers for posting job advertisements to the member network. Pricing ranges from $25-$50 for members and $50-$100 for non-members for 14-30 day display periods.
3. Professional training: Continuing education and professional development programs offered to members and non-members, with member discounts. Revenue from training registration fees.
4. Insurance products: Partnership-based insurance offerings including disciplinary fee coverage, professional liability, and other business insurance products for practicing psychologists, through BMS Canada and SCP.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Association des psychologues du Québec (APQ) is a non-profit professional membership association representing approximately 1,500 psychologists in Quebec, Canada. It delivers member services including continuing education and professional training programs, disciplinary fee and professional liability insurance through partnerships with the Canadian Psychological Association and BMS Canada, the Thérapsy mutual-aid program providing reduced-rate consultations to doctoral psychology students, a job posting platform for employers, and a public psychologist referral directory. The association also advocates for psychologists' professional rights, economic conditions, and practice standards through legislative submissions, press engagement, and policy campaigns.

Product overview

The Association des psychologues du Québec (APQ) operates as a unified membership services organization rather than a technology product company. It provides a portfolio of member services including: Thérapsy (a mutual aid program offering reduced-rate psychology consultations to doctoral students), Formations (professional training and continuing education programs), Assurances (disciplinary fee insurance through BMS), Offre d'emplois (job posting services), and a public-facing Trouver un psychologue directory. These services support psychologists in both public and private sectors throughout Quebec.

Differentiator

Problem solved

Functional benefit

Brands

• Thérapsy: A mutual aid program where psychologist members offer reduced-rate consultations to psychology doctoral students, who in turn commit to offering the same support to future generations of students.

Products and services

• Thérapsy A mutual aid program where psychologist members offer reduced-rate consultations to psychology doctoral students, who in turn commit to offering the same support to future generations of students.
• Formations (Professional Training) Regular professional development trainings and occasional colloquia organized annually for psychologists, covering topics such as psychotherapy, reserved acts, the disciplinary system, trauma in children and adolescents, existential crises, self-compassion, and disciplinary protection.
• Assurances (Disciplinary Fee Insurance) Preferential rates on insurance covering disciplinary fees for members, offered through partnership with the Canadian Psychological Association (SCP/CSPP) and broker BMS Canada Risk Services Ltd. Covers defense costs during syndic investigations or disciplinary proceedings.
• Offre d'emplois (Job Postings) Job posting service allowing employers to advertise positions to approximately 1,400 members. Offers 14-day and 30-day display options at member and non-member rates (members: 14 days $25, 30 days $50; non-members: 14 days $50, 30 days $100).
• Trouver un psychologue (Find a Psychologist) Public directory service allowing users to search for psychologists by consultation reason, clientele type, and proximity. Covers areas including ADHD, autism, depression, anxiety, eating disorders, trauma, and many other psychological concerns.
• Membership Annual membership in the Association des psychologues du Québec with tiered annual dues by career stage: Student ($35 before taxes / $40.24 with taxes), Beginning of Practice ($75 before taxes / $86.23 with taxes), Regular ($150 before taxes / $172.46 with taxes), Retired and/or 65+ ($75 before taxes / $86.23 with taxes), and Lifetime ($0).

Quantifiable outcome

• Representing approximately 18% of Quebec's 8,500 licensed psychologists
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• BMS Canada Services de Risque Ltée (BMS)coreOthersBMS serves as the insurance broker for APQ member insurance programs including disciplinary fee coverage and professional liability insurance, offered in partnership with the Société canadienne de psychologie. BMS provides group rates specifically designed for practicing psychologists.
• Société canadienne de psychologie (SCP/CSPP)coreStrategic or Co-development PartnerNational psychology association partnered with APQ to offer collective insurance programs for psychologists. The partnership enables group insurance offerings (disciplinary fees, professional liability) that leverage national purchasing power for Quebec members.
• AQP3S (Association Qualité Psychologues Santé Services)minorStrategic or Co-development PartnerAPQ is a member of AQP3S, a coalition of professional associations that collaborated to open negotiations on medical assistance regulations governing conditions and fees with institutional third-party payers (CNESST, IVAC, SAAQ).

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Ordre des psychologues du Québec: Statutory regulatory body for Quebec psychologists (~8,500 members) that licenses the profession, oversees discipline, and is APQ's principal counterpart. Directly comparable in mandate to serve Quebec psychologists but operates under government authority rather than voluntary membership.
• Société canadienne de psychologie / Canadian Psychological Association: National professional association for psychologists in Canada. APQ partners with CPA on group insurance programs, and CPA is the closest analogue in scope and member services (advocacy, CE, publications) at the national level.
• Ontario Psychological Association: Provincial voluntary professional association for psychologists in Ontario. Closest cross-provincial counterpart in mission and member-service mix (advocacy, CE, referral directory, insurance).

Regional players

• Association des médecins psychiatres du Québec: Quebec professional association for psychiatrists. Operates in an adjacent mental-health profession with overlapping advocacy, training, and fee-negotiation interests via AQP3S-style coalitions.
• Ordre des travailleurs sociaux et des thérapeutes conjugaux et familiaux du Québec: Quebec professional order for social workers and family therapists. Comparable as a Quebec mental-health professional body that balances advocacy, CE, and member services for a related discipline.
• Fédération des médecins omnipraticiens du Québec: Quebec general-practitioner union/association. Closest Quebec parallel for combining professional association activities with collective bargaining and fee negotiations with third-party payers.

Broad incumbents

• American Psychological Association: U.S. national psychology association. Larger-scale analogue with a similar portfolio (advocacy, accreditation, CE, member insurance) and serves as the international benchmark for psychology professional associations.
• British Psychological Society: UK professional body for psychologists. Comparable in offering chartered membership, member publications, conferences, and advocacy for the profession across public and private sectors.
• Australian Psychological Society: Australia's peak professional body for psychologists. Provides the same combination of advocacy, CE accreditation, member insurance, and public find-a-psychologist services as APQ.
• Barreau du Québec: Quebec's professional order for lawyers. Comparable as a Quebec professional body offering member services, advocacy, and continuing education under a voluntary-plus-regulatory hybrid structure.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/AssoPsyQc
• LinkedInlinkedin.com/company/association-des-psychologues-du-qu%C3%A9bec-apq

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about association des psychologues