All American

What All American does

All American Truck & Auto Body (operating as All American Truck Fleet Services) is a family-owned commercial truck services company founded in 1984 and headquartered in Fontana, California. The company specializes in fleet painting, OEM color matching, custom lettering and layouts, collision repair, fiberglass repair, parts refinishing, and related bodywork for commercial trucks, refuse collection vehicles, cement mixer trucks, fire apparatus, and municipal street sweepers. It maintains relationships across the major truck OEMs, including Peterbilt, Kenworth, Volvo, Mack, Freightliner, Autocar, PACCAR, Navistar, Caterpillar, Ford, Chevrolet, GMC, and Dodge Ram, and sources commercial-grade coatings through a material supplier partnership with Axalta.

The business operates five physical service shop locations across California (Fontana headquarters), Arizona (Phoenix), Minnesota (Claremont), and Georgia (Atlanta and Carrollton), with announced expansion into Nevada and Florida. The core technology stack consists of multi-color paint matching, metallic base clear coat application, custom lettering, and traditional collision/fiberglass repair techniques. Revenue is generated predominantly through professional service fees for repair and refinishing work delivered on a direct-to-consumer basis (customers bring trucks to the shops), supplemented by parts sales and a small branded apparel e-commerce line (snapback caps at $32 and t-shirts at $26).

The go-to-market motion combines walk-in service at physical locations with dedicated regional sales contacts covering enterprise fleet accounts in the South/East and Southwest/West territories. Marketing is conducted through an owned website, blog content on truck maintenance and industry news, organic social media (Instagram, Facebook), email newsletter, and customer testimonials. The company is privately held with no disclosed parent, no external funding, and remains under family ownership.

Name

All American

Legal name

All American Truck & Auto Body

Website

https://allamericannational.com

Company type

Private

Founded year

1984

Operating status

Operating

Short description

All American Truck & Auto Body is a family-owned, multi-state commercial truck services company founded in 1984 that provides fleet painting, OEM color matching, collision repair, and specialty refurbishment for refuse, mixer, and municipal fleets across five U.S. shop locations.

Ownership category

akta.pro rank

Product category

Commercial Vehicle Painting and Collision Repair Services

NAICS

Motor Vehicle Parts Manufacturing (3363)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013)

akta.pro industry

PRIMARYTLAKAAAK

Collision Repair, Bodywork & Paint (Light-Duty)

Transportation & Logistics/Vehicle & Equipment Maintenance, Repair & Services (MRO)/Automotive Repair & Maintenance (Light-Duty Vehicles)

SECONDARYCRAOANAF

Paint, refinishing & body shop supplies distribution (coatings, abrasives, tools, consumables)

Consumer Products & Retail/Wholesale, Distribution & Category Management/Automotive Aftermarket Parts & Accessories Distribution

SECONDARYIMACABAF

Vocational/Work Truck Manufacturing (Dump/Refuse/Mixer/Utility)

Industrials, Manufacturing & Construction/Automotive & Mobility Manufacturing/Commercial Vehicle & Truck Manufacturing

Keywords

• Truck fleet painting
• Commercial vehicle refinishing
• OEM color matching
• Truck collision repair
• Mixer truck refurbishing

Headquarters

HQ city

Fontana

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Others

Revenue model

1. Truck Painting & Refinishing Services: Professional fleet painting, OEM color matching, and custom design/refinishing services for commercial trucks and work vehicles
2. Collision Repair Services: Collision repair, fiberglass repair, minor fabrications, and OEM parts replacement for damaged trucks
3. Parts Sales: Sale of truck parts and components for repair and replacement services
4. Merchandise Sales: Direct sales of branded apparel merchandise including snapback caps and t-shirts through e-commerce

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

All American provides truck fleet painting, refinishing, and collision repair services for commercial trucks and work vehicles through five physical shop locations. The company specializes in OEM color matching, custom lettering, fiberglass repair, parts replacement, and restoration of damaged trucks to original manufacturing condition. Specialty service lines cover mixer truck refurbishing (drum replacement, mounting, refinishing) and refuse truck bodywork and flooring repair.

Product overview

All American Truck Fleet Services is a family-owned truck fleet painting and collision repair company operating since 1984. The core product portfolio consists of two primary service lines — Truck Painting & Fleet Refinishing (covering fleet painting, OEM color matching, custom design, and parts refinishing) and Collision Repair Service (covering collision repair, fiberglass repair, minor fabrications, and parts replacement) — delivered through its shop locations. These are supplemented by two specialty service offerings: Mixer Truck Services (full refurbishing, drum replacement, mounting & installation, repair & refinishing) and Refuse Truck Services (truck repair, fleet painting, and flooring repair for front/rear loaders, side loaders, and roll-offs). The company also operates a small e-commerce apparel shop selling branded snapback caps (Highway Snapback, Interstate Snapback, Freeway Snapback) and Trucker T-Shirts. The overall offering is a services-centric model organized around fleet painting and collision repair, supported by ancillary retail merchandise.

Differentiator

Problem solved

Functional benefit

Products and services

• Mixer Truck Services Full refurbishing, drum replacement, mounting and installing, truck repair and refinishing services for cement mixer trucks. Designed for cement and construction material mixer fleet operators needing specialized heavy-duty equipment work.
• Refuse Truck Services Truck repair, fleet painting, and flooring repair services for Front & Rear Loaders, Side Loaders, and Roll-Offs refuse trucks. Targeted at waste management companies operating harsh-service refuse collection vehicles.
• Truck Painting & Fleet Refinishing Fleet painting, OEM color matching, custom layouts, and refinishing services for trucks and work vehicles to retain structural integrity and appearance. Aimed at commercial fleet operators across all major truck brands.
• Collision Repair Service Exterior bodywork, fiberglass repair, minor fabrications, and OEM parts replacement for damaged trucks, restoring vehicles to original manufacturing condition. Serves both fleet operators and individual truck owners.
• Parts Refinishing Refinishing service for truck parts to restore appearance and protect against corrosion and weather damage. Supports fleet maintenance and refurbishment cycles.
• Highway Snapback Black medium profile snapback cap made with acrylic wool and canvas, sold as branded All American apparel merchandise at $32.
• Interstate Snapback Black medium profile classic snapback cap made with acrylic wool and canvas, durable for everyday wear, sold as branded apparel at $32.
• Freeway Snapback Black/Grey medium profile classic snapback cap made with acrylic wool and canvas, durable for everyday wear, sold as branded apparel at $32.
• Trucker T-Shirt Black trucker t-shirt sold as branded All American merchandise at $26.

Quantifiable outcome

• 100% satisfaction rate
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• AxaltacoreTechnology or IntegrationMaterial supplier partnership for industrial coatings and paint products. Axalta releases industrial coating products that address industry needs for truck fleet appearance and protection. All American uses Axalta products for fleet painting and refinishing services.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Rush Enterprises: Largest US commercial truck dealership group with extensive service and body shop operations serving fleet customers. Most direct comparator: shares the same heavy-duty commercial truck customer base and offers adjacent collision/refinish services.
• Velocity Vehicle Group: Commercial truck dealership group with body shop and refinishing services for vocational and over-the-road fleets. Comparable to All American in serving refuse, mixer, and specialty truck operators across multiple states.
• Premier Truck Group: Multi-brand commercial truck dealership network with in-house body shop and paint services. Directly comparable in serving fleet operators needing collision repair, refinishing, and OEM parts replacement.
• FleetPride: Heavy-duty truck parts distribution and service network with collision/body capabilities. Closely comparable in target customer (fleet operators) and service-line overlap with All American's collision and parts business.
• Inland Truck Parts & Service: Heavy-duty commercial truck service network operating across multiple US states, offering bodywork, refinishing, and parts replacement. Comparable in serving vocational truck fleets and operating a multi-location service model.

Broad incumbents

• Boyd Group Services: Parent of Assured Collision Centers and other auto body brands; the largest North American collision repair consolidator. Comparable in core collision/bodywork services but predominantly passenger-vehicle focused with broader geographic reach.
• Caliber Collision: Largest US collision repair chain with national footprint and growing commercial fleet program. Comparable in paint and collision services, but mostly serves passenger vehicles rather than specialty commercial trucks.
• Crash Champions: Major US collision repair chain with bodywork and refinishing services. Comparable in service category, though primarily focused on passenger vehicles rather than commercial fleets.
• Service King Collision: Large multi-site collision repair operator with bodywork, painting, and refinishing. Comparable in service mix, though predominantly consumer/passenger vehicle oriented rather than commercial truck specialty.

Emerging players

• Maaco: Franchised auto paint and refinishing chain with national footprint. Comparable in paint/refinish service line and small-business/multi-shop model, but serves consumer passenger vehicles rather than commercial fleets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/all_american_truck_paint

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about All American