team j sales & marketing, inc.

What team j sales & marketing, inc. does

Team J Sales & Marketing, Inc. is a privately held consumer-goods company founded in 2008 and headquartered in Omaha, Nebraska, that owns and operates the Dryshod brand of 100% waterproof rubber footwear, marketed through dryshodusa.com and a network of independent retail stores across the United States. The company designs, sources, and distributes a comprehensive portfolio of boots organized around hunting, work/industrial, outdoor sport, farm and ranch, fishing, and casual use cases, with men's, women's, and children's lines. Its product engineering emphasizes all-natural rubber construction to avoid cold-cracking, multi-layer insulation for comfort ranges from approximately -50°F to 100°F depending on model, and proprietary technologies including HYDROKOTE nano-scale hydrophobic coating, DENSOPRENE foam insulation, WIXIT Cool-Clad airmesh lining, ChemFlex rubber, and purpose-built outsole configurations (DS1, DS2, DS5, MXT cupped, DUREVA, Calendar, Cold-Molded Solid Rubber, Combo, Rubber + EVA, Solid Rubber). Premium hunting and outdoor sport models integrate genuine Vibram outsoles, and the work line includes ANSI/ASTM-rated steel-toe and non-metallic nano-toe safety boots.

The business model is direct hardware sales at unit prices ranging from $119.95 to $224.95, distributed through an owned e-commerce storefront supplemented by third-party independent retail and an affiliate partner program. Demand generation relies on content marketing (blog and YouTube), organic search via a store locator, and affiliate referrals. Customer segments are deliberately horizontal: farm and ranch workers are the primary use case, with secondary segments in hunting, industrial/work, outdoor recreation, fishing/boating, and women-specific fit (boots engineered on narrower women's lasts rather than downsized men's lasts). The company holds registered trademarks on its key technology brand identities (HYDROKOTE, DENSOPRENE, DUREVA, WIXIT, DS1, MXT) and operates a related fishing sub-brand, Fishooz.

The investment-relevant data gaps are material: no revenue, no headcount, no management-team bios, no funding history, and no ownership structure are disclosed in the available source material. Strategic momentum is observable through 2025-2026 product launches (Brute, Nanotoe, Mudcat, Seamonster FLX, Seamonster NEOMAX Gusset) and continued Vibram partnership, but no quantitative growth metrics are provided to corroborate scale or pace.

Name

team j sales & marketing, inc.

Website

https://dryshodusa.com

Company type

Private

Founded year

2008

Operating status

Operating

Short description

Team J Sales & Marketing, Inc. is a private Omaha-based company founded in 2008 that designs and distributes the Dryshod brand of 100% waterproof rubber boots to US consumers across hunting, work, farm, fishing, outdoor, and casual segments via direct-to-consumer e-commerce and independent retail.

Ownership category

akta.pro rank

Product category

Waterproof Rubber Footwear

NAICS

Footwear Manufacturing (3162), Shoe Retailers (45821), Footwear Merchant Wholesalers (42434)

SIC

Rubber & Plastics Footwear (3021), Retail-Shoe Stores (5661)

akta.pro primary industry

Outdoor & Hiking Footwear (CRAAACAD)

akta.pro secondary industries

Hunting Clothing, Footwear & Camouflage Retail (CRAMAKAD), Marine Apparel & Footwear Retail (Wetsuits, Rash Guards, Deck Shoes) (CRAMAIAJ), Work, Safety & Occupational Footwear (CRAAACAE), Outdoor Clothing & Footwear Retail (Camping/Hiking/Climbing) (CRAMAMAK)

Keywords

• Waterproof rubber boots
• Outdoor footwear
• Hunting boots
• Farm work boots
• Steel-toe work boots

Headquarters

HQ city

Omaha

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Direct Boot Sales: Direct-to-consumer sales of waterproof rubber boots through e-commerce website and retail store network. One-time hardware purchase model with individual boot purchases at price points ranging from $119.95 to $224.95 per pair.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Team J Sales & Marketing, Inc. operates the Dryshod waterproof footwear division, designing, manufacturing (via represented manufacturers), and selling 100% waterproof rubber boots for hunting, work, farm/ranch, outdoor sport, and fishing applications. Products feature proprietary materials including all-natural rubber, DENSOPRENE foam insulation, HYDROKOTE water-repellent coating, and purpose-designed outsole configurations, sold through an own-brand e-commerce site and an independent U.S. retail store network.

Product overview

Dryshod Waterproof Boots is a specialized footwear company offering a comprehensive portfolio of 100% waterproof rubber boots designed for various outdoor activities and work applications. The product line includes purpose-built boots for Hunting (NOSHO Ultra Hunt, ViperStop, Shredder MXT, Southland), Work/Industrial (Steel-Toe series, Nanotoe, Brute, Megatar, Mudcat), Outdoor Sport (Arctic Storm, Legend MXT, Steadyeti, Overland, Destroyer), Farm & Ranch (Haymaker), Fishing (Seamonster FLX, Seamonster NEOMAX, Slipnot), and Casual use (Evalusion series). The boots feature proprietary technologies including DENSOPRENE foam insulation, HYDROKOTE water-repellent coating, WIXIT Cool-Clad lining, DS1 molded outsoles, and various comfort-range specifications. The company emphasizes all-natural rubber construction, purpose-designed sole configurations for specific activities, and specialized fits for men, women, and children.

Differentiator

Problem solved

Functional benefit

Products and services

• Arctic Storm Series Extreme cold-weather waterproof winter boots with multiple insulation layers for sub-freezing protection, available in Hi and Mid heights for men and women.
• Evalusion Series Lightweight waterproof boots and shoes featuring DUREVA outsole technology across All Around Shoes, Ankle Boots, Cuff Boots, Mid boots, and Hi boots in multiple color and camo options.
• Legend MXT Series Adventure waterproof boots with MXT cupped outsole for extra grip and traction on rugged terrain, available in Hi, Mid, and Gusset styles for men and women.
• Steadyeti Series Premium outdoor sport waterproof boots with genuine Vibram Arctic Grip outsole for superior traction on ice and snow, available in Ankle, Mid, and Hi heights.
• NOSHO Ultra Hunt Series Extreme cold-conditions waterproof hunting boots with six insulation layers plus EVA midsole, VEIL camouflage prints, and adjustable gusset options.
• ViperStop Snake hunting boot with penetration-resistant rubber providing minimum 16 inches of coverage, adjustable gusset, and WIXIT Cool-Clad lining.
• Haymaker Series Hard-working waterproof farm boots designed for rugged outdoor terrain, available in Hi and Mid heights with expandable gusset options for larger calves.
• Steel-Toe Work Boot Series ANSI-rated steel-toe protective waterproof work boots with solid rubber oil-resistant outsoles, available in Hi, Max (extreme cold), and Gusset styles.
• Seamonster FLX Series Premium rubber fishing boots with CROSSTAR tread design for superior grip on wet terrain, WIXIT Cool-Clad lining, and Hiflex rubber shell.
• Destroyer Gusset Protective waterproof brush boot with puncture-resistant rubber for protection from brush, brambles, and snakes, featuring a DS1 molded outsole.
• Shredder MXT Camo waterproof hunting boots with upgraded MXT cupped outsole for extra grip on rugged terrain, available in men's and women's styles.
• Overland Men's Hi Premium waterproof outdoor sport boot with high-traction DS1 molded outsole for outdoor work and play in mud or snow.
• https://dryshodusa.com/wp-content/uploads/2023/05/SLN-WA-GH_000-324x324.jpg Women's waterproof deck boots with CROSSTAR tread design for exceptional grip on fiberglass, wood, or carpeted boat decks in wet or dry conditions.
• Megatar Extreme-protection steel-toe waterproof work boot with patent-pending Flex-Tipped Deflective Metatarsal Plate and full-foot puncture-resistant sub-sole.
• Mudcat Series Superlight waterproof work boots with outsole weighing 20% less than comparable boots, featuring a durable high-abrasion outsole for hardscape and muddy conditions.
• https://dryshodusa.com/wp-content/uploads/2026/05/BRU-MM-BLK-000-324x324.jpg General-purpose waterproof steel-toe work boot meeting ASTM F2413-18 standards, available in Hi and Mid Gusset styles.
• https://dryshodusa.com/wp-content/uploads/2024/02/NTG-UH-BR-000-324x324.png Waterproof work boot with ANSI-rated non-metallic nano-tech toe cap, WIXIT Cool-Clad lining, and adjustable gusset for larger calves.
• https://dryshodusa.com/wp-content/uploads/2022/03/STH-MH-CM-000-324x324.jpg Waterproof hunting boot with WIXIT Cool-Clad lining for warmer conditions, DS1 molded outsole, and VEIL Whitetail camouflage.
• https://dryshodusa.com/wp-content/uploads/2026/07/SNMG-MH-BR-000-324x324.jpeg Premium waterproof fishing boot for serious fishermen with extra layers for cold-weather protection, adjustable gusset, and Starliner non-marking tread.

Quantifiable outcome

• Comfort ranges from -50°F to 100°F depending on model
• +2 more outcomes

Named customers1 record

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Bogs Footwear: Direct competitor in waterproof rubber boots, with strong depth in women's, kids', gardening, and farm boots. Overlaps with Dryshod on outdoor sport, work, and farm/ranch lines.
• Xtratuf: Iconic waterproof deck boot brand widely used in commercial fishing and marine. Direct overlap with Dryshod's Seamonster and Slipnot deck/fishing boots.
• Muck Boot Company: Direct-to-consumer and retail brand of waterproof rubber and neoprene boots for outdoor, work, hunting, and farm use. The closest head-to-head competitor to Dryshod across nearly every product vertical.
• Kamik: Canadian waterproof rubber and winter boot maker covering outdoor, work, hunting, and farm/ranch segments. Competes head-to-head with Dryshod on cold-weather and outdoor sport boots.
• LaCrosse Footwear: Established US maker of rubber and leather work, hunting, and outdoor boots. Competes directly with Dryshod in work, hunting, and farm/ranch verticals.
• Baffin: Specialist in extreme cold and industrial waterproof boots. Overlaps with Dryshod's Arctic Storm and NOSHO Ultra Hunt extreme cold SKUs.

Broad incumbents

• Honeywell (Servus Work Boots): Industrial safety conglomerate whose Servus and Ranger lines dominate PVC and rubber work boots. Broad incumbent in the work/industrial footwear category where Dryshod's Steel-Toe and Brute lines compete.
• Wolverine World Wide (Cat Footwear / Harley-Davidson Footwear): Multi-brand footwear platform including Cat and Harley-Davidson work boots. Competes with Dryshod in the work/industrial category while offering a much broader portfolio.
• Red Wing Shoes: Heritage US work and safety footwear maker with deep industrial distribution. Overlaps with Dryshod's Steel-Toe, Brute, and Megatar safety lines, though Red Wing's portfolio is far broader.

Emerging players

• Arctic Shield: Specialty cold-weather apparel and footwear maker using proprietary heat-retention technology. Partial overlap with Dryshod's cold-weather hunting and outdoor sport lines.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dryshod

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about team j sales & marketing, inc.