apollo optik gmbh and co kg

What apollo optik gmbh and co kg does

Apollo Optik GmbH & Co. KG is a privately held German optical retail company headquartered in Schwabach, operating under the German limited-partnership legal form (GmbH & Co. KG). According to the firmographic data, the company sells prescription eyewear, contact lenses, sunglasses, and hearing aids through a combination of physical retail stores and e-commerce, with apollo-optik.com serving as its online channel. The company sells Meta's Ray-Ban Smart Glasses as part of its assortment, extending the traditional optical offering into connected/wearable eyewear.

Name

apollo optik gmbh and co kg

Legal name

Apollo Optik GmbH & Co. KG

Website

https://apollo-optik.com

Company type

Private

Operating status

Operating

Short description

Apollo Optik GmbH & Co. KG is a privately held German optical retailer based in Schwabach that sells prescription eyewear, contact lenses, sunglasses, and hearing aids through retail stores and e-commerce to German consumers.

Ownership category

akta.pro rank

Product category

Optical Retail

NAICS

Optical Goods Retailers (45613)

SIC

Ophthalmic Goods (3851)

akta.pro primary industry

Optical Dispensing & Eyewear Retail (Glasses/Frames/Lenses) (HLAKAKAL)

akta.pro secondary industries

AR Smart Glasses (CRACAIAE), Sunglasses (Non-Prescription) (CRAAAKAB), Contact Lenses & Care Systems (Soft/RGP/Scleral Lenses; Cleaning/Disinfection Solutions) (HLAHAJAE)

Keywords

• Prescription eyewear
• Optical retail
• Contact lenses
• Hearing aids
• Sunglasses retail

Headquarters

HQ city

Schwabach

HQ country

Germany

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Core offering

Apollo Optik GmbH & Co. KG is a German optical retailer that sells prescription glasses, sunglasses, contact lenses, hearing aids, and connected/smart eyewear such as Meta's Ray-Ban Smart Glasses. Products are offered through physical retail stores and an e-commerce channel to individual consumers in Germany.

Product overview

Apollo Optik GmbH und Co. KG is an optical retail company that sells eyewear products including prescription glasses, sunglasses, and connected/smart eyewear such as Meta's Ray-Ban Smart Glasses. Based on the available source data, no detailed product portfolio or named product offerings were captured from the company's website.

Differentiator

Problem solved

Functional benefit

Products and services

• Prescription glasses

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Expansion highlights3 records

Direct peers

• Fielmann: Germany's largest optical retailer with a nationwide store network selling prescription eyewear, sunglasses and contact lenses. Closest direct competitor to Apollo in the German optical retail market with comparable assortment, store-led model, and customer base.
• eyes + more: German optical retail chain offering prescription eyewear and sunglasses with a focus on fashion-forward, value-priced frames. Directly competes with Apollo for walk-in optical customers in Germany.
• Mister Spex: Berlin-headquartered online optical retailer selling prescription glasses, sunglasses, and contact lenses across Europe. A leading omnichannel optical competitor to Apollo, particularly in its e-commerce channel.

Broad incumbents

• Specsavers: Large international optical and hearing-care retailer with a significant German store footprint. Comparable to Apollo in assortment (eyewear + hearing aids) and store-led model, though operating as a broader European incumbent.
• Pearle Vision: Owned by EssilorLuxottica, Pearle Vision is an international optical retail brand with presence across Europe. Comparable to Apollo as a multi-brand optical retailer in the same product category and overlapping parent ecosystem.
• LensCrafters: EssilorLuxottica-owned global optical retail banner. While primarily US-focused, it shares Apollo's parent ecosystem and comparable store-led optical retail format.

Emerging players

• Brillen.de: German online-first optical retailer focused on prescription eyewear at lower price points. Competes with Apollo's e-commerce channel on price and convenience for digitally native consumers.

Regional players

• Smarteyes: Regional optical retail chain primarily in Northern Europe (with German presence) offering prescription eyewear and contact lenses. Comparable store-led optical retail model to Apollo, with narrower geographic overlap.
• Vision Express: European optical retail chain offering prescription eyewear, sunglasses and contact lenses. Indirectly comparable to Apollo as a multi-country optical retailer with similar assortment and store-led model.

Others

• Ray-Ban / EssilorLuxottica: Eyewear brand owner and Apollo's supplier for sunglasses and the Meta Ray-Ban smart glasses line. A key upstream brand partner rather than a competitor, but materially shapes Apollo's smart-eyewear shelf and assortment strategy.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/apollo-optik

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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