ASUKA CORPORATION

What ASUKA CORPORATION does

ASUKA CORPORATION (株式会社あすか) is a privately held Japanese welfare and healthcare services provider founded in August 2008 and headquartered in Nishi-ku, Hiroshima City, Hiroshima Prefecture. The company operates under the umbrella brand "Asuka Group" (あすかグループ) and delivers a portfolio of government-reimbursed care services spanning visiting nursing, home care support, consultation support, life care for adults with disabilities, group home assisted living, severe children's day services, nursery visiting support, and a Hiroshima City-approved nursery school. Its wholly owned subsidiary, Avenir Corporation (株式会社アベニール), established in April 2015, operates the life care and group home service lines. The group coordinates care across pediatric, adult disability, and elderly populations, with twelve or more facilities distributed across Hiroshima City wards and Higashihiroshima City.

Name

ASUKA CORPORATION

Legal name

株式会社あすか

Website

https://asuka-medicare.com

Company type

Private

Founded year

2008

Operating status

Operating

Short description

ASUKA CORPORATION is a privately held Hiroshima Prefecture welfare provider delivering government-reimbursed visiting nursing, home care, disability life care, group homes, severe children's day services, and licensed nursery services to elderly, disabled, and pediatric populations across multiple Hiroshima City wards and Higashihiroshima.

Ownership category

akta.pro rank

Product category

Home Healthcare and Disability Welfare Services

NAICS

Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (62412), Other Residential Care Facilities (623990), Residential Intellectual and Developmental Disability Facilities (623210)

SIC

Services-Home Health Care Services (8082), Services-Nursing & Personal Care Facilities (8050), Services-Health Services (8000), Services-Child Day Care Services (8351)

akta.pro primary industry

Home Health Aide (HHA) Services (Medically Directed) (HSABACAB)

akta.pro secondary industries

Home-Based Primary Care / Medical House Call Practices (HLAFAEAI), Specialized Assisted Living for Developmental/Intellectual Disabilities (Adult) (HLADABAJ)

Keywords

• Home nursing services
• Disability welfare services
• Visiting rehabilitation
• Group home care
• Children's day service

Headquarters

HQ city

Hiroshima

HQ country

Japan

HQ region

Asia

Offices12 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Healthcare and Welfare Services Revenue: Revenue generated from government-funded welfare insurance programs (介護保険, 障害福祉サービス). Services include visiting nursing, home care support, daily life care, group homes, and children's daycare services. Public insurance reimbursement rates apply based on service type and user disability level.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

ASUKA CORPORATION delivers home-based medical and welfare services in Hiroshima Prefecture, Japan, including visiting nursing, visiting rehabilitation, home care support planning, consultation support for disabled individuals, day services for children with severe disabilities, nursery visiting support, and adult life care services. Through its wholly-owned subsidiary Avenir Corporation, the group also operates group homes for community-based independent living and an approved nursery school. Services are reimbursed primarily through Japan's long-term care insurance and disability welfare programs.

Product overview

ASUKA CORPORATION operates a comprehensive portfolio of elderly and disability care services in Hiroshima Prefecture, Japan, under the Asuka Group. The core offerings include visiting nursing services (訪問看護サービス) delivered through three stations across Hiroshima and Higashihiroshima, home care support (居宅介護支援), consultation support (相談支援), and children's day services including severe children's day service (重症児デイサービス) and nursery visiting support (保育所等訪問支援). The subsidiary company Aベニール (Avenir) operates life care services (生活介護) at two locations and group homes (共同生活援助/グループホーム) for adults with disabilities. Additionally, the group operates a licensed nursery school (あん・すり～る祗園保育園). All services coordinate together to provide continuous care from pediatric to adult disability services and elderly home care.

Differentiator

Problem solved

Functional benefit

Brands

• アベニール (Avenir): A subsidiary brand for life care services (生活介護事業). 'Avenir' means 'future' in French. Provides daily activity support, functional training, and daily living assistance for people with disabilities aged 18 and above.

Segments4 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• NextBrainminorOthersRelated company listed as partner/investor on company website. NextBrain is a technology company based in Japan.
• 株式会社ウェルネット (Wellnet)minorOthersRelated company listed as partner on company website. Wellnet is a web services company.

Scale indicators1 record

Recent moves18 records

Expansion highlights5 records

Direct peers

• Nichii Gakkan (ニチイ学館): Japan's largest home care and visiting nursing services company, operating thousands of home-visit care, day service, and group home locations nationwide. Directly comparable as a multi-line visiting nursing and home care provider reimbursed under Japan's 介護保険 system.
• Tsuji Company (株式会社ツクイ): Major national chain providing home care, day services, and disability welfare services across Japan. Closely comparable business mix of visiting care, life care for disabled adults, and group homes under public insurance reimbursement.
• Care Service Co. (ケアサービス株式会社): Tokyo-based home-visit nursing and elderly care services provider. Direct overlap in visiting nursing and home care support services targeting elderly and disabled clients under Japan's welfare insurance system.
• Human Life Care (ヒューマンライフケア株式会社): Subsidiary of Human Holdings providing home-visit nursing, day services, and group home services. Directly comparable mid-sized operator with similar mix of clinical home health and disability welfare services.
• ASPartners (株式会社アズパートナーズ): Japanese welfare services company operating assisted living and disability day service facilities. Comparable in providing life care (生活介護) and group home services for disabled adults under public reimbursement.

Broad incumbents

• SOMPO Care (SOMPOケア株式会社): Subsidiary of SOMPO Holdings operating one of Japan's largest elderly care service platforms including group homes, day services, and home care. Larger scale and broader portfolio make it a broad incumbent rather than direct specialist peer.
• Benesse Style Care (株式会社ベネッセスタイルケア): Major senior care and childcare services provider within the Benesse Group. Comparable in combining elderly care and nursery/childcare services, but operates at much larger scale with national brand recognition.
• Cent Care Holdings (セントケア・ホールディングス株式会社): Holding company for a major Japanese home care, visiting nursing, and group home services group. Comparable core services to Asuka but operates at significantly larger national scale across multiple prefectures.

Emerging players

• Poppins (株式会社ポピンズ): Premium nursery and childcare services provider in Japan. Comparable overlap with Asuka's licensed nursery (あん・すり～る祗園保育園), though Poppins focuses on higher-end urban markets rather than disability-inclusive care.

Others

• SMS Co. (株式会社エス・エム・エス): Healthcare and care-sector staffing, information services, and SaaS provider. Relevant as an enabler/ecosystem participant serving Japanese care providers with recruitment and operational tools - not a direct competitor but tightly tied to the same labor pool.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ASUKA CORPORATION