K12 Academics
K12 Academics is a privately held online education directory, founded in 2004 and based in Ambler, Pennsylvania, that helps parents and students find schools, colleges, camps, and programs in their local community.
- Company typePrivate
- Founded2004
- HeadquartersAmbler, United States
- Headcount1–10
- GTM typeB2C
- OfferingDigital Commerce or Content
What K12 Academics does
K12 Academics is a privately held, for-profit online education directory founded in 2004 and headquartered in Ambler, Pennsylvania. According to its firmographic record, the company operates an online resource that helps users identify schools, colleges, camps, and programs in their local community. The product surface is a web-based directory at k12academics.com, organized around educational and youth-services categories rather than a transactional or platform-mediated offering.
The company's scale is small: its stated headcount is 1-10 employees, and it has not raised disclosed outside funding. No product launches, partnerships, regulatory actions, management team members, or subsidiary information were available in the source material. The company information source page returned a loading/verification state rather than substantive company data, so details on revenue model, pricing, technology stack, certifications, and customer composition cannot be confirmed from the supplied input.
Given the directory model, plausible revenue mechanics — though not disclosed in the input — would typically include listing fees, advertising placements for schools/camps, or referral arrangements. None of these are confirmed by the supplied data, so any monetization characterization here is inferred from category norms rather than first-party disclosure. There is no evidence of mobile applications, third-party integrations, or proprietary technology components beyond the directory website itself.
K12 Academics firmographics
Firmographics- Name
- K12 Academics
- Website
- https://k12academics.com
- Company type
- Private
- Founded year
- 2004
- Headcount range
- 1–10 employees
- Short description
- K12 Academics is a privately held online education directory, founded in 2004 and based in Ambler, Pennsylvania, that helps parents and students find schools, colleges, camps, and programs in their local community.
- Ownership category
- akta.pro rank
K12 Academics industry classification
Industry- Product category
- Online Education Directory
- NAICS
- Educational Support Services (611710)
- SIC
- Services-Educational Services (8200)
- akta.pro primary industry
- Curriculum, Lesson Planning & Instructional Content Platforms (EDAJAMAD)
Keywords
Where K12 Academics is headquartered
LocationHeadquarters
- HQ city
- Ambler
- HQ country
- United States
- HQ region
- North America
Markets served
K12 Academics business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
K12 Academics product offering
Product offeringCore offering
K12 Academics operates an online education directory that helps users locate the right school, college, camp, and educational program in their community. The site aggregates listings of educational providers and presents them as a searchable resource for families and prospective learners.
Differentiator
Problem solved
Functional benefit
Products and services
- Online Education Directory
Companies that use K12 Academics
Customer profileIdeal customer profiles2 records
K12 Academics technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
K12 Academics partnerships and signals
Strategic signalRecent moves1 record
Expansion highlights1 record
K12 Academics competitors and assessment
Company assessmentDirect peers
- GreatSchools: One of the largest K-12 school information directories in the US, providing parents with data on public, private, and charter schools. Directly comparable to K12 Academics as a parent-facing K-12 school discovery resource, though at materially greater scale.
- Niche: K-12 school, college, and neighborhood information platform with reviews and rankings. Directly competes with K12 Academics on the same parent-discovery use case and includes comparable categories like camps and programs.
- SchoolDigger: Public and private school data directory with test scores, demographics, and rankings. Comparable to K12 Academics as a focused K-12 school lookup and comparison tool for parents.
- Private School Review: Directory focused on private K-12 schools with detailed profiles. Direct competitor to K12 Academics in the private school discovery segment.
- Public School Review: Public K-12 school directory with state-level browsing and school profiles. Directly comparable as a public school information resource competing for the same parent audience.
- College Confidential: College search and admissions information platform with community discussions. Overlaps with K12 Academics on the "colleges" segment of its directory offering, particularly for parents researching post-secondary options.
- Our Kids Network: Canadian-focused camp and program directory that has historically extended into broader kids' education programs. Comparable to K12 Academics in the camps and programs discovery vertical.
- CampPage: Summer camp directory serving parents searching for camp options by type, location, and age group. Directly comparable to K12 Academics on its "camp" directory segment.
Broad incumbents
- Education.com: Broad K-12 education platform providing worksheets, lesson plans, and school information. Adjacent to K12 Academics but offers wider educational resources rather than pure school/camp discovery.
- Care.com: Broader family-services marketplace that has historically included camp and program discovery alongside childcare. Comparable to K12 Academics in the program-discovery use case but operates at much larger scale across multiple family verticals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights4 records
Customer concentration
K12 Academics social profiles
Digital presenceK12 Academics financial estimates
Financial estimateRevenue estimate
Valuation estimate
K12 Academics leadership team
Management profileNumber of profiles
K12 Academics funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
K12 Academics M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about K12 Academics
What does K12 Academics do?
K12 Academics operates an online education directory that helps users locate the right school, college, camp, and educational program in their community. The site aggregates listings of educational providers and presents them as a searchable resource for families and prospective learners.
When was K12 Academics founded?
K12 Academics was founded in 2004. It employs 1 to 10 people.
Where is K12 Academics based?
K12 Academics is headquartered in Ambler, United States, in the North America region.
Who are K12 Academics's main competitors?
Direct peers on record are GreatSchools, Niche, SchoolDigger, Private School Review, Public School Review, College Confidential, Our Kids Network and CampPage. Broad incumbents are Education.com and Care.com.
Does K12 Academics have an API?
No public API is recorded for K12 Academics.
What industry is K12 Academics in?
K12 Academics's product category is Online Education Directory. Its primary akta.pro industry code is EDAJAMAD, Curriculum, Lesson Planning & Instructional Content Platforms. Its NAICS code is 611710 and its SIC code is 8200.