LivingD Daiichi Construction Co.

What LivingD Daiichi Construction Co. does

LivingD Daiichi Construction Co. (株式会社リビングディー第一建設) is a private Japanese residential construction and lifestyle company headquartered in Fuji City, Shizuoka Prefecture, operating in its 54th fiscal period with 51-100 employees. It serves individual homeowners and families across Shizuoka and Yamanashi prefectures through three homebuilding brands: HIBIKI Premium (fully custom), KIBACO (semi-custom specification housing with sub-lines including the L3 series and 05 noki variant), and MIRAI (sustainable design). Adjacent revenue streams include renovation and remodeling, real estate brokerage, furniture and interior retail under Hanare ALTANA, cafes under ALTANA Cafe and Home&Cafe XOXO, a retreat lodging facility under MUKUten. Sansou, and commercial/clinic construction under the Clinc and Renodo brands.

The company's technical foundation is a standardized high-performance specification applied as default rather than as upgrade: YKK AP APW430 triple-glazed resin windows, HEAT20 G1/G2/G3-grade insulation, seismic isolation at the highest residential grade (Grade 3), ZEH-grade construction with BELS certification, and double-insulation detailing. Reported airtightness averages a C-value of 0.33, with UA values reaching as low as 0.21 on top-performing homes. The specification stack is delivered through partnerships with YKK AP, LIXIL, Marvex, Sto, and Kitchen House. The company's HEAT20/ZEH execution was validated by the House of the Year in Energy 2024 Grand Prize and four consecutive years (2022-2025) as YKK AP's #1 Central Japan partner in high-insulation fenestration.

Go-to-market is direct-to-consumer through four branch showrooms with model houses — Fuji HQ, Numazu, Fujieda, and Fujiyoshida — supplemented by a new Kofu-area model house in Minami-Alps opened in late 2025. Revenue is project-based, with disclosed examples around ¥50.4 million total per property (¥17.5 million land plus building in a Shizuoka City example). The company is privately held with no disclosed external institutional investment and is not publicly listed.

Name

LivingD Daiichi Construction Co.

Legal name

株式会社 リビングディー第一建設

Website

https://livingd.jp

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

51–100 employees

Short description

LivingD Daiichi Construction Co. is a private Japanese residential homebuilder headquartered in Fuji City, Shizuoka, operating across Shizuoka and Yamanashi prefectures. It builds custom and semi-custom high-performance homes to HEAT20 and ZEH standards, offers renovation and real estate services, and operates lifestyle retail and hospitality brands.

Ownership category

akta.pro rank

Product category

Residential Construction Services

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115), Residential Remodelers (236118), New Housing For-Sale Builders (236117)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Retail-Home Furniture, Furnishings & Equipment Stores (5700)

akta.pro primary industry

Residential Green / High-Performance Home Construction (Net-Zero, Passive House) (IMAFABAH)

akta.pro secondary industries

Single-Family Home Construction (Detached Homes) (IMAFABAA), Residential Luxury / High-End Home Construction (IMAFABAJ), Residential Design-Build & Renovation-Integrated Builders (IMAFABAE)

Keywords

• Custom home construction
• Residential building services
• Home renovation remodeling
• High-performance housing
• Real estate sales

Headquarters

HQ city

Fuji

HQ country

Japan

HQ region

Asia

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Custom-built Home Sales (HIBIKI Premium): Revenue from fully customized design-order new residential construction. Customers work with in-house architects/designers to create bespoke homes. Pricing is project-specific based on design complexity, materials, and lot acquisition.
2. Semi-Order Housing Sales (KIBACO): Revenue from semi-custom standardized housing (規格住宅) with predefined plans and transparent pricing tiers. More affordable than full custom builds. Multiple series (01, 02, 05, L1, L2, L3) with various configurations (single-story, two-story, loft).
3. Sustainable Housing (MIRAI): Revenue from sustainable design homes using eco-friendly materials targeting environmentally conscious buyers.
4. Renovation & Remodeling Services: Comprehensive renovation and remodeling services including performance upgrades (insulation, seismic reinforcement), interior renovations, and窓/窓リノベ (window renovation). Also includes condominium renovation model rooms.
5. Real Estate Transactions: Sales of land, newly built spec homes (建売), development lots (分譲地) in Shizuoka-Yamanashi-Mount Fuji area, as well as rental apartment and commercial tenant leasing services.
6. Furniture & Interior Sales: Sales of furniture and interior goods through Hanare ALTANA stores and online store. Includes natural wood furniture, interiors, and lifestyle goods.
7. Cafe & Lifestyle Services: Operation of cafe spaces (ALTANA Cafe, Home&Cafe XOXO) within showrooms, combining lifestyle retail with customer experience.
8. Lodging & Retreat Facilities: MUKUten. Sansou in Fujinomiya operates as a daily one-group limited retreat accommodation, featuring single-board tables and natural wood interiors with Mt. Fuji views.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels9 records

Core offering

LivingD Daiichi Construction Co. designs, builds, and sells custom and semi-custom residential homes under the HIBIKI Premium, KIBACO, and MIRAI brands across Shizuoka and Yamanashi prefectures in Japan. The company also provides renovation and remodeling services (LivingD Reform & Renovation), real estate sales (land, spec homes, and rental properties), furniture and interior retail (Hanare ALTANA), café lifestyle spaces (ALTANA Café, Home&Cafe XOXO), and lodging (MUKUten.Sansou retreat). All homes are built to high-performance standards including HEAT20 insulation, triple-glazed windows, and seismic Grade 3 construction.

Product overview

LivingD Daiichi Construction Co. is a residential construction company offering a multi-brand portfolio of housing products. The core offerings include HIBIKI Premium (custom design-order houses), KIBACO (semi-custom specification houses with fixed pricing in multiple series 01/02/05/L1/L2/L3), and MIRAI (sustainable specification homes). Supporting services include reform and renovation, real estate, and lifestyle retail (furniture/interior shops and cafes). The company operates model houses across multiple locations in Shizuoka and Yamanashi prefectures, targeting homeowners seeking high-performance, design-focused residences with thermal insulation standards meeting HEAT20 specifications.

Differentiator

Problem solved

Functional benefit

Brands

• HIBIKI Premium: Custom design order-built homes (自由設計注文주택). High-performance base with natural beauty and functional design, featuring wood construction that appeals to the five senses.
• KIBACO
• HIBIKI the MIRAI
• MUKUten. Sansou
• ALTANA
• Clinc
• renodo
• HOME&CAFE XOXO

Products and services

• HIBIKI Premium (ヒビキプレミアム) Fully custom design-order built homes (\u81ea\u7531\u8a2d\u8a08\u6ce8\u6587\u4f4f\u5b85) combining natural beauty, functional beauty, and performance beauty. Customers work with in-house architects and designers to create bespoke homes with high-performance specifications including HEAT20 insulation standards, triple-glazed resin windows, seismic Grade 3 construction, double insulation, and natural materials. Pricing is project-specific based on design complexity and lot.
• KIBACO (キバコ) Semi-Custom Housing Fixed-price semi-custom specification housing (\u5b9a\u984d\u5236\u30bb\u30df\u30aa\u30fc\u30c0\u30fc\u4f4f\u5b85) with predefined plans and transparent pricing, allowing customers to personalize within a fixed design framework. Available in multiple series (01, 02, 05, L1, L2, L3) including single-story, two-story, and loft configurations. Marketed as an affordable high-performance alternative to full custom builds.
• HIBIKI the MIRAI (ミライ) Sustainable specification homes (\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u30c7\u30b6\u30a4\u30f3\u4f4f\u5b85) built with eco-friendly materials targeting environmentally conscious buyers seeking future-ready performance housing. Project-based pricing.
• LivingD Reform & Renovation Comprehensive renovation and remodeling services for existing homes including performance upgrades (insulation, seismic reinforcement), kitchen and bathroom updates, interior renovations, window renovation (\u7a93\u30ea\u30ce\u30d9), and condominium renovation. Subsidy-supported window renovation available under government programs.
• LivingD Real Estate (リビングディー不動産) Real estate services covering land sales, newly built spec homes (\u5efa\u58f2), development lots (\u5206\u8b72\u5730) in Shizuoka-Yamanashi-Mt. Fuji area, plus rental apartment and commercial tenant leasing services. Integrates land acquisition with the home building process.
• Hanare ALTANA (ハナレアルタナ) Furniture and interior retail shop offering natural wood furniture, interiors, and lifestyle goods through a physical storefront at the Fuji headquarters and an online store. Includes natural materials, handcrafted items, and lifestyle gifts.
• ALTANA Cafe / Home&Cafe XOXO Café operations within company showrooms and model houses (ALTANA Cafe at Fuji HQ, Home&Cafe XOXO at Fujieda branch, Home&Cafe XOSO at Numazu branch), combining lifestyle retail with customer experience and serving homemade cakes and coffee.
• MUKUten.Sansou (ムクテン.サンソウ) Lodging and retreat facility in Fujinomiya City (\u5bcc\u58eb\u5bae\u5e02) operating as a daily one-group limited retreat accommodation, featuring single-board wood interiors, irori (Japanese hearth), and Mt. Fuji views. Functions as both hospitality business and living showroom.
• Clinc (クリニック) Commercial construction brand focused on clinic and commercial facility design and construction, applying LivingD's natural materials and high-performance standards to healthcare and wellness facility projects.
• Renodo (リノド) Renovation-focused sub-brand for renovation design of commercial facilities and hospitality spaces, extending LivingD's design capabilities beyond residential into commercial renovation.

Quantifiable outcome

• Measured C-value (airtightness) as low as 0.16-0.2 ㎡/㎡ across completed homes, indicating minimal air leakage.
• +4 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Four partnerships are on record, tiered core.

• YKK AP (YKK AP株式会社)coreTechnology or IntegrationStrategic partner for high-performance windows. LivingD has won YKK AP's 'House of High-Insulation Windows' award (中日本第1位) for 4 consecutive years (2022-2025) based on adoption of APW430 triple-glazed resin windows. YKK AP provides the standard window specification across LivingD's product lineup.
• LIXIL (株式会社LIXIL)coreTechnology or IntegrationPartner for building materials including windows (INAX/EXSYS), kitchen systems, bathrooms, and fittings. LIXIL has awarded LivingD '敢闘賞' in their Members Contest across multiple years (2019, 2021, 2022) for both new construction and renovation categories.
• Marvex (マーベックス)coreTechnology or IntegrationProvider of 24-hour full-heat exchange ventilation systems (sumika/澄家) installed in LivingD homes. LivingD also uses Marvex's Eco Air System (エコエアーシステム) as an optional upgrade that recycles heat from upper floors to the floor level.
• Sto (Sto Japan/シュトー)coreTechnology or IntegrationSupplier of ultra-hydrophobic exterior coating (Sto超撥水塗材) used as standard and premium exterior finish. Applied over EPS insulation boards; known for high weather resistance and self-cleaning properties. Used in high-specification HEAT20 G3 and insulation Grade 7 homes.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Ichijo Komuten: One of Japan's largest custom home builders, with a core positioning on high thermal insulation, energy-efficient housing, and ZEH standards. Closest large-scale comparable to LivingD on performance-driven custom and semi-custom offerings.
• Sweden House (スウェーデンハウス): Premium Japanese custom home builder specializing in Scandinavian-style, energy-efficient, high-insulation detached housing. Directly comparable on premium positioning, performance specs, and custom design-order model.
• Hinokiya (桧家住宅): Japanese custom home builder with strong emphasis on high-performance, energy-efficient housing and ZEH. Comparable product portfolio and direct overlap on the custom and semi-custom home segment.
• Cleverly Home (クレバリーホーム): Japan-wide franchise-style custom home builder focused on tile exteriors and energy performance. Comparable on the standardized semi-custom and custom home model with regional franchise distribution.

Broad incumbents

• Asahi Kasei Homes / Hebel Haus: Major Japanese homebuilder offering high-performance detached housing under the Hebel Haus brand. Broader national footprint and broader product line than LivingD, with overlap in the energy-efficient custom segment.
• Mitsui Home (三井ホーム): Large Japanese homebuilder with custom 2×6 wood-frame and timber offerings. Comparable on custom design-order premium housing, but at materially larger national scale than LivingD.
• Panasonic Homes (パナソニック ホームズ): Major national homebuilder offering custom and ready-built detached homes, including energy-efficient and smart-home lines. Overlaps with LivingD on custom detached housing and urban-to-suburban buyer pool.
• Daiwa House Industry (大和ハウス工業): Japan's largest homebuilder and a broad real-estate developer across residential, commercial, and lodging. Indirect competitor in custom and spec homes; relevant benchmark for LivingD's diversification into lodging and commercial facility work.
• Sekisui House (積水ハウス): Top-tier Japanese homebuilder with extensive custom and spec detached offerings, including the SHAWOOD timber-frame premium line. Comparable on premium custom detached housing but at significantly larger national scale.

Others

• MUJI Renovation (無印良品 リノベーション): Renovation and interior-design service operated by Ryohin Keikaku under the MUJI brand. Adjacent to LivingD's renodo renovation brand and Hanare ALTANA natural-material furniture retail on the lifestyle/interior side.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@livingd
• Instagraminstagram.com/home_cafe_xoxo
• Facebookfacebook.com/daiichikensetsu

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LivingD Daiichi Construction Co.