beyond fitness

What beyond fitness does

Beyond Fitness is a private, founder-operated online fitness coaching company that specializes in training, nutrition, and body recomposition. The business is run by Kade H. (Founder & Coach) and serves individuals — primarily fitness enthusiasts who have hit training plateaus — through a free Recomp Audit funnel that converts prospects into personalized paid coaching engagements. The company does not publish pricing for its coaching services and operates as a recurring-subscription coaching model.

The core products are The Body Recomp Podcast (Episode 132 titled 'Why You've Plateaued') and the Free Recomp Audit. The Body Recomp Podcast, distributed on Spotify and Apple Podcasts, is positioned as the primary top-of-funnel content and lead-generation channel, while the Recomp Audit serves as a low-friction entry point that diagnoses gaps in prospects' training and nutrition before upsell. The underlying technology stack is described as a podcast-based content platform paired with direct coaching consultation services; there are no proprietary software features, APIs, integrations, mobile apps, or AI components disclosed.

Beyond Fitness operates as a solo/founder-led business with no disclosed external investors, parent company, or institutional ownership. Trustpilot shows a 4.9-star rating with 80+ five-star reviews, and the website displays 30+ named client testimonials as social proof. Distribution is direct-to-consumer via the website (beyondfitness.coach), and the company has no disclosed office locations, headcount, revenue figures, funding rounds, partnerships, M&A activity, or regulatory actions.

Name

beyond fitness

Website

https://beyondfitness.coach

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Online Fitness Coaching

NAICS

Sports and Recreation Instruction (61162), Diet and Weight Reducing Centers (812191)

akta.pro primary industry

Online/Remote Personal Training & Programming (HSADAAAM)

Keywords

• Online fitness coaching
• Body recomposition
• Nutrition coaching
• Training programs
• Fitness consulting

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Fitness Coaching Services: The company generates revenue through personalized fitness coaching services. Prospective clients can request a free Recomp Audit, which audits their training and nutrition, identifying gaps before converting to paid coaching engagements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Beyond Fitness provides online personal fitness coaching focused on training, nutrition, and body recomposition. The company delivers individualized coaching engagements that help clients break through fitness plateaus by correcting progressive overload methodology and restructuring training and nutrition programs. Prospects are acquired through The Body Recomp Podcast and a free Recomp Audit consultation, after which they convert into paid recurring coaching engagements.

Product overview

Beyond Fitness is a fitness coaching company offering podcast-based education and audit services. The company operates The Body Recomp Podcast (Episode 132) as its primary educational product, supplemented by a Free Recomp Audit service that reviews clients' training and nutrition programs. The company showcases real client results and maintains a 4.9-star rating on Trustpilot with 80+ five-star reviews.

Differentiator

Problem solved

Functional benefit

Brands

• Body Recomp Podcast: A podcast focused on body recomposition, fitness training, and nutrition topics. Episode 132 covers why fitness plateaus occur and how to break through them.

Products and services

• The Body Recomp Podcast A fitness education podcast focused on training plateaus, progressive overload, and body recomposition strategies. Episode 132 covers why fitness plateaus occur and how to break them. Distributed on Spotify and Apple Podcasts.
• Free Recomp Audit
• Personalized Fitness Coaching

Quantifiable outcome

• 80+ five-star reviews on Trustpilot with 4.9 star rating

Named customers30 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights3 records

Emerging players

• MacroFactor: MacroFactor is a nutrition and body-recomposition tracking app with coaching-adjacent features. It targets the same body-recomposition niche but delivers value through software rather than 1:1 coaching.
• Carbon Diet Coach: Carbon Diet Coach is an AI-driven personalized nutrition coaching app focused on body recomposition and weight management. It overlaps with Beyond Fitness on outcome-focused coaching for body composition but competes on automation rather than human coaching.

Direct peers

• Stronger U: Stronger U is an online nutrition and fitness coaching service sold on a subscription basis with personalized programming. It directly mirrors Beyond Fitness's model of recurring, individualized coaching for body composition and lifestyle goals.
• Built with Science: Built with Science (Jeremy Ethier) is a content-led online fitness coaching brand that pairs YouTube/podcast education with paid training programs. It is highly comparable on the content-to-paid-coaching funnel and science-based training positioning.
• Renaissance Periodization: Renaissance Periodization is a science-based fitness education and coaching platform offering templates, courses, and personalized coaching. It overlaps closely on body-recomposition education and paid programming for training and nutrition.
• Mind Pump: Mind Pump is a podcast-led fitness brand that combines free audio/video content with paid online training programs and coaching products. It is a near-analogue on the podcast-to-coaching conversion model.
• Jeff Nippard: Jeff Nippard is a fitness educator and content creator who sells evidence-based training programs and coaching products. The founder-driven, content-to-program business model aligns closely with Beyond Fitness.
• Future: Future is an online personal training platform that pairs users with certified coaches for personalized fitness programming delivered via app. It is a direct subscription-coaching competitor, though at greater scale and with broader positioning.

Broad incumbents

• BODi (Beachbody): BODi (formerly Beachbody On Demand) is an established subscription fitness and nutrition platform with on-demand workout programs and coaching. It serves the same online fitness consumer with broader, less specialized content.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about beyond fitness