wbrt bardstown ky

Name

wbrt bardstown ky

Legal name

Bardstown Nelson Chamber of Commerce

Website

https://bardstownchamber.com

Company type

Private

Operating status

Operating

Ownership category

akta.pro rank

Product category

Local Radio Broadcasting

NAICS

Radio Broadcasting Stations (51611)

SIC

Radio Broadcasting Stations (4832), Services-Membership Organizations (8600)

akta.pro primary industry

Local Radio Station Groups (Owned & Operated/Station Chains) (MPABACAC)

Keywords

• Local radio broadcasting
• Community chamber services
• Membership networking programs
• Workforce development resources
• Community business directory

Headquarters

HQ city

Bardstown

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others, Infrastructure

Distribution channels3 records

Marketing channels8 records

Core offering

WBRT operates as an AM radio station broadcasting country music and local radio content to the Bardstown and Nelson County community in Kentucky, operating as a paired station with WOKH (FM) under the WBRT & WOKH brand with an online presence at wokh.fm. The organization is closely affiliated with the Bardstown-Nelson County Chamber of Commerce, a private non-profit membership organization that delivers business referrals, an online business directory, networking events, ribbon cuttings, sponsorship opportunities, social media promotion, and workforce development resources to local businesses and the community.

Product overview

WBRT & WOKH is a dual-station radio broadcasting operation in Bardstown, Kentucky, consisting of WBRT (AM) and WOKH (FM). Both stations operate as Distinguished Investors in the Bardstown Nelson Chamber of Commerce, serving the local community with radio programming and maintaining an online presence through wokh.fm.

Differentiator

Problem solved

Functional benefit

Products and services

• WBRT Radio Station AM radio station broadcasting in Bardstown, Kentucky, operating as part of the WBRT & WOKH station pairing and serving the Nelson County community with local radio programming and content.
• WOKH Radio Station
• Chamber Membership Program Direct membership program for local businesses providing business referrals, enhanced listings, insurance access, directory inclusion, networking opportunities, ribbon cuttings, social media promotion, and sponsorship opportunities.
• Online Business Directory Online member business directory providing member visibility and search capability for businesses in Bardstown and Nelson County.
• Chamber Checks (Chamber Bucks) Gift certificates that can be spent at participating Chamber member businesses, designed to keep consumer dollars circulating within Bardstown and Nelson County.
• The Hub Workforce Platform Workforce development and job resource platform serving local job seekers, employers, and young professionals in Nelson County, with an associated YouTube channel for career resources.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eight partnerships are on record, tiered core.

• Bardstown Main StreetcoreStrategic or Co-development PartnerCommunity partner supporting downtown Bardstown development and revitalization initiatives
• Bourbon Capital GuildcoreStrategic or Co-development PartnerCommunity partner promoting the Bourbon Capital of the World designation and bourbon industry
• City of BardstowncoreStrategic or Co-development PartnerMunicipal government partner for local economic development and business support
• Kentucky Bourbon FestivalcoreStrategic or Co-development PartnerCommunity partner for the annual bourbon festival celebrating Kentucky's bourbon heritage
• Kentucky Chamber of CommercecoreStrategic or Co-development PartnerState-level chamber partnership for broader business advocacy and resources
• Nelson County Fiscal CourtcoreStrategic or Co-development PartnerCounty government partner for local economic development initiatives
• Nelson County Economic Development Agency (NCEDA)coreStrategic or Co-development PartnerEconomic development agency partner for business attraction and workforce development
• Visit BardstowncoreStrategic or Co-development PartnerTourism promotion partner driving visitor engagement and hospitality sector growth

Scale indicators1 record

Recent moves3 records

Expansion highlights3 records

Broad incumbents

• iHeartMedia: Largest U.S. radio broadcaster operating hundreds of AM/FM stations nationwide. Comparable as a multi-station local radio operator serving community audiences, though at vastly greater scale than the WBRT/WOKH dual-station operation.
• Cumulus Media: Major U.S. radio broadcasting company with station groups across multiple markets. Comparable as an owner/operator of local radio station portfolios, though serving much larger and more diverse geographies than WBRT/WOKH.
• Townsquare Media: U.S. radio broadcasting company with focus on local and small-to-mid-market stations. Most directly comparable broad incumbent to WBRT/WOKH given its emphasis on local-market radio and community-rooted station branding.
• Emmis Communications: Diversified U.S. media company with significant radio broadcasting holdings across multiple markets. Comparable as a multi-station operator with local-market orientation similar to the WBRT/WOKH pairing.
• Salem Media Group: U.S. radio broadcasting company with a portfolio of AM/FM stations across many markets. Comparable as a multi-station radio owner serving local audiences, though operating at substantially larger scale than this Chamber-affiliated station group.

Direct peers

• Kentucky Chamber of Commerce: State-level Kentucky Chamber of Commerce and a direct strategic partner of the Bardstown-Nelson Chamber. Most directly comparable as a Chamber of Commerce organization serving Kentucky business constituents, though at the statewide rather than county level.

Regional players

• WHAS (WHAS-AM/WHAS-FM): Flagship news/talk radio station serving the Louisville, Kentucky metro area. Comparable as a Kentucky local radio station with strong regional audience reach and community programming, though operating in a much larger market than Bardstown.
• WVLK: Lexington, Kentucky AM/FM radio station group. Comparable as a Kentucky local radio broadcaster serving a mid-sized market with both AM and FM signals, similar in dual-format orientation to the WBRT/WOKH pairing.
• WKYT: CBS-affiliated television broadcaster based in Lexington, Kentucky with associated digital and radio operations. Comparable as a Kentucky regional broadcaster with local news/community content focus, overlapping in mission and audience type with WBRT/WOKH.
• Greater Louisville Inc. Regional chamber of commerce serving the Louisville, Kentucky metropolitan area. Comparable as a Kentucky regional Chamber of Commerce serving area businesses through memberships, advocacy, and economic development programs, though at a larger scale and geography than Nelson County.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/Btown_Chamber
• Facebookfacebook.com/BardstownChamber
• LinkedInlinkedin.com/company/bardstown-nelson-county-chamber-of-comerce
• Instagraminstagram.com/bardstownchamber

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about wbrt bardstown ky