entry point srm

What entry point srm does

EntryPoint SRM is a US-based, privately held software company founded in March 2024 by Jenni Dunn (CEO) and John Dunn (CFO), with Matt Rogers (CTO) and Corey Koopmans (COO) joining as technical co-founders. The company develops and sells an AI-driven Student Resource Management (SRM) platform for K-12 schools and districts, positioning itself as a third core EdTech category that complements existing Student Information Systems (SIS) and Learning Management Systems (LMS). The platform's stated purpose is to automate administrative work and surface qualitative insights that traditional SIS systems are not designed to capture.

The product architecture is modular. A core layer automatically connects to a school's existing SIS to pull quantitative data (GPA, attendance, eligibility, grades) and layers on a proprietary qualitative data layer for capturing student interests, hobbies, post-graduation goals, internships, and meeting notes. Built on top of this data foundation are an AI Assistant that answers natural-language queries, AI-driven report generation, meeting transcription and summarization, and modules for digital scheduling and course planning, work-based learning, and post-graduation planning. Announced future modules cover proactive risk detection, benchmarking, and enhanced data management. The platform supports text, audio (meeting transcription), and structured data modalities, with stated AI capabilities spanning process automation, NLP, anomaly detection, predictive analytics, and knowledge retrieval.

The commercial model is sales-led enterprise SaaS sold on annual subscriptions with quote-based pricing to K-12 schools and districts. The company sells primarily through direct enterprise sales triggered by "Request a Demo" forms, supplemented by an emerging ecosystem of EdTech technology and consulting partners. As of the most recent disclosures, the platform supports 30,000+ students across 25+ schools, with a stated 63,750+ educator hours saved annually. The company has not disclosed any external funding, revenue, or headcount, and operates from a single headquarters in Michigantown, Indiana.

Name

entry point srm

Legal name

EntryPoint SRM

Website

https://entrypointsrm.com

Company type

Private

Founded year

2024

Operating status

Operating

Short description

EntryPoint SRM provides AI-powered student resource management software for K-12 schools, automating administrative tasks and surfacing insights from SIS data. The platform serves 25+ schools, supporting 30,000+ students with reporting, meeting automation, and qualitative student tracking.

Ownership category

akta.pro rank

Product category

K-12 Student Information Management Software

NAICS

Educational Support Services (611710), Elementary and Secondary Schools (6111)

SIC

Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Educational Services (8200)

akta.pro primary industry

K–12 SIS & District Administration Platforms (EDAFAEAA)

akta.pro secondary industries

Student Information Systems (SIS) & School Administration Platforms (EDAJAMAB), Student Information Systems (SIS) & Longitudinal Data Systems (SLDS) (EDADAIAA), Education ERP (Student Information, Finance, HR) (HDAEAEAI), Student Enrollment, Admissions, Registration & Lottery Systems (EDAFAEAE)

Keywords

• K-12 administration software
• Student information systems
• AI education platform
• School data automation
• EdTech SaaS platform

Headquarters

HQ city

Michigantown

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. SaaS Platform Subscription: EntryPoint SRM operates as an automation platform for K-12 schools, likely utilizing a subscription-based SaaS model. Given the presence of a 'Request a Demo' contact form and no publicly listed pricing, the revenue model appears to be enterprise-oriented with quote-based pricing. The platform offers modular features that schools can scale over time.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

EntryPoint SRM is an AI-driven Student Resource Management (SRM) platform for K-12 schools that automatically syncs with a school's existing Student Information System (SIS) to aggregate and enrich student data. The platform captures qualitative student information (interests, hobbies, post-graduation goals, work-based learning records) that traditional SIS systems cannot store, and uses an AI Assistant to let educators query complex records in natural language, generate reports, transcribe meetings, and flag students at risk.

Product overview

EntryPoint SRM is a modular AI-powered Student Resource Management platform for K-12 schools that automates administrative busywork and improves student outcomes. The platform connects to existing Student Information Systems (SIS) and layers on AI-powered tools for reporting, student tagging, scheduling, and analytics. The core platform includes an AI Assistant for querying student data, Qualitative Tracking for student interactions, Automated Reporting, and features like Student Tags, Meeting Automation, and Automatic SIS Connection. Add-on modules extend capabilities into Digital Scheduling and Course Planning, a Student Centered App, Work-Based Learning (for tracking internships and career experiences), and Post-Grad Planning. Planned future modules include Data Management, enhanced Automation, and Student Analysis features. The modular architecture allows schools to scale at their own pace with the foundation in place.

Differentiator

Problem solved

Functional benefit

Products and services

• EntryPoint SRM Core Platform The foundational AI-driven Student Resource Management platform for K-12 schools. It automatically pulls data from the school's existing SIS, collects additional proprietary information (interests, hobbies, post-graduation goals, work-based learning records), and unifies everything into a single student view. Designed for K-12 school administrators, counselors, and teachers seeking to eliminate fragmented data and automate administrative work.
• AI Assistant An AI assistant designed for schools that lets users instantly access both qualitative and quantitative student data by asking questions in natural language and receiving clear answers from complex student records. Built for K-12 administrators, counselors, and teachers.
• Qualitative Tracking A module that captures and organizes qualitative student information — interests, hobbies, post-graduation goals, internships, and one-on-one meeting notes — that traditional SIS systems cannot store. Designed to give K-12 staff a complete picture of each student beyond test scores and attendance.
• Automated Reporting An AI-powered reporting capability that automatically generates reports from student data for state, district, board, and compliance purposes. Built for K-12 administrators who need audit-ready reports on demand without manually assembling spreadsheets and documents.

Quantifiable outcome

• 30,000+ students supported
• +3 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability8 records

Feature11 records

Partnerships

Two partnerships are on record, tiered core.

• EdTech Technology PartnerscoreTechnology or IntegrationEntryPoint is actively building a strong ecosystem of technology partners across EdTech. The partnership program offers market differentiation as the only true SRM system to fill critical operational gaps caused by fragmented technology in the sector. Partners receive access to referral and integration opportunities.
• EdTech Consulting PartnerscoreImplementation/ SI/ Consulting PartnerEntryPoint partners with consulting partners who help schools implement and adopt the platform. Consulting partners benefit from co-marketing support and joint campaigns to reach new audiences and drive mutual growth.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• PowerSchool: The dominant K-12 Student Information System vendor in North America, sitting inside most districts' core SIS infrastructure. PowerSchool is layering AI (e.g., PowerBuddy) and analytics into its suite, making it both the primary integration target and the largest competitive threat to EntryPoint's SRM wedge.
• Clever: Identity, rostering, and data integration layer widely used across K-12 EdTech. Clever both competes for the 'connect school data' use case and is a likely distribution and integration partner for EntryPoint.
• Discovery Education: Established K-12 digital content and instructional solutions provider now encompassing the former Edmodo platform. Discovery Education competes more broadly for district budgets and instructional technology spend, intersecting with EntryPoint's educator workflow positioning.

Direct peers

• Infinite Campus: A long-standing K-12 SIS competitor to PowerSchool serving thousands of US districts. Infinite Campus overlaps directly with EntryPoint's administrative and reporting automation value proposition and is a natural integration partner and competitor.
• Frontline Education: K-12 administration software suite covering HR, special education, and student management used widely by US districts. Frontline competes for the same administrative automation and student-data budget EntryPoint is pursuing.
• Otus: K-12 student achievement and analytics platform combining assessment, goals, and data visualization. Otus targets the same educators seeking actionable student insights that EntryPoint's AI Assistant and reporting features serve.
• Illuminate Education: K-12 data, assessment, and MTSS platform widely used by districts. Illuminate directly competes with EntryPoint's reporting, analytics, and student outcome tracking use cases.
• Panorama Education: K-12 data and social-emotional learning platform serving thousands of districts with surveys, analytics, and intervention tools. Panorama overlaps with EntryPoint's student analysis and proactive risk detection capabilities.
• Edsby: K-12 Student Information System with learning management and parent engagement features, primarily serving North American districts. Edsby is a closer-fit SIS competitor to EntryPoint's positioning as a third core K-12 platform.

Emerging players

• SchoolAI: Emerging AI-native platform bringing AI assistants and tools into K-12 classrooms and operations. SchoolAI targets the same AI-for-schools wedge that EntryPoint's AI Assistant is pursuing, and could be a complementary or competing solution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/entrypoint-srm

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about entry point srm