dave ramsey tech careers

What dave ramsey tech careers does

Ramsey Solutions (legal entity: The Lampo Group, LLC) is a privately held financial education and media company headquartered at 1011 Reams Fleming Blvd, Franklin, Tennessee. Founded by Dave Ramsey in 1992, the company operates a multi-product ecosystem anchored on the proprietary '7 Baby Steps' methodology, serving individual consumers, employers, high schools, and small business owners primarily in the United States. The portfolio spans the EveryDollar budgeting app (10M+ downloads), the Ramsey+ subscription bundling Financial Peace University and premium content, Ramsey Press publishing (26+ national bestselling books), the Ramsey Education high school curriculum (used in 50%+ of U.S. high schools, 7M+ students), the SmartDollar corporate wellness benefit, and the EntreLeadership business coaching program (tiers up to $25,000/year). The Ramsey Network — led by The Ramsey Show, the second-largest talk radio show in America — generates 35M monthly listeners and 1.5B total downloads, functioning as both a media brand and the primary customer acquisition engine.

The technology stack combines consumer mobile applications on iOS and Android, a subscription platform with household account sharing, and recently added generative AI features (Ramsey AI / Ask Ramsey) that route user questions and account data through third-party AI providers via secure APIs for personalized responses, transcription, and summarization. The RamseyTrusted referral network aggregates vetted professionals across real estate, insurance, tax, and investing who pay for access to Ramsey's audience.

Revenue mechanics span subscription (Ramsey+, EveryDollar Premium, coaching, EntreLeadership tiers), one-time purchases (books, curriculum), live events (EntreLeadership Summit, Building Wealth Live, Money & Marriage Getaway), B2B contracts (SmartDollar), and affiliate/referral fees from RamseyTrusted professionals. The company employs over 1,000 team members at a single Franklin, TN campus, with leadership including founder/CEO Dave Ramsey, President Daniel Ramsey, CTO Brendan Wovchko, COO Michael Finney, CFO Jeff Williams, and CMO Jennifer Sievertsen. Dave Ramsey's own published reference to a $300M+ company size, combined with 1,000+ headcount and broad revenue diversification, suggests scale in the hundreds of millions of dollars range, though specific financial figures are not publicly disclosed.

Name

dave ramsey tech careers

Legal name

The Lampo Group, LLC

Website

https://developwithpurpose.com

Company type

Private

Founded year

1992

Operating status

Operating

Short description

Ramsey Solutions is a Franklin, Tennessee-based financial education company offering budgeting apps, courses, books, corporate wellness programs, and a media network serving individual consumers, employers, high schools, and small business owners across the United States.

Ownership category

akta.pro rank

Product category

Financial Education

NAICS

Portfolio Management and Investment Advice (52394)

SIC

Finance Services (6199)

akta.pro primary industry

Financial Education & Coaching (Digital Programs, Tools) (FSAGADAH)

akta.pro secondary industries

Personal Financial Management & Budgeting (PFM) (FSAGAAAH), Financial Coaching & Budgeting Advisory (FSAEAAAH), Financial Planning Tools & Financial Coaching (Goal Setting, Apps, Advisors) (EDAAAJAN)

Keywords

• Financial education services
• Personal finance coaching
• Budgeting software
• Corporate wellness programs
• Book publishing

Headquarters

HQ city

Franklin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations, Supply Chain, Infrastructure

Revenue model

1. Subscription Products (Ramsey+): Annual and monthly subscription tiers providing access to Financial Peace University, EveryDollar Premium, Ramsey+ content, coaching features, and digital resources.
2. Book Publishing (Ramsey Press): Publishing division produces bestselling books by Ramsey Personalities and curated titles. Revenue from retail book sales through multiple distribution channels.
3. Live Events: In-person conferences and events including EntreLeadership Summit, EntreLeadership Master Series, Building Wealth Live, Financial Peace for Churches, and various educational workshops.
4. Corporate Wellness (SmartDollar): B2B employer-sponsored financial wellness program where companies provide employees access to Financial Peace University. Employees using SmartDollar reached $1 billion milestone.
5. Ramsey Preferred Coaching: One-on-one financial coaching services at $145/month with Ramsey-certified coaches.
6. EntreLeadership Elite Programs: Business coaching and leadership development programs at multiple price points ($250-$25,000/year) for small business owners and executives.
7. Ramsey Education Curriculum: High school personal finance curriculum (Foundations in Personal Finance) and new 2026 Foundations in Economics. Taught in over 50% of U.S. high schools.
8. RamseyTrusted Referrals: Referral network connecting customers with vetted service professionals (insurance, real estate, tax, investment). Revenue from referral/lead generation for partner professionals.

Pricing tiers

Go-to-market motion5 records

Distribution channels8 records

Marketing channels10 records

Core offering

Ramsey Solutions provides biblically based personal finance education, budgeting tools, and related digital products through an integrated ecosystem. Core offerings include the EveryDollar budgeting app, the Ramsey+ subscription platform bundling Financial Peace University courses, Ramsey Press bestselling books, live events, the SmartDollar corporate wellness benefit, EntreLeadership business coaching, Ramsey Education's high school personal finance curriculum, and the RamseyTrusted/SmartVestor professional referral networks. Revenue is generated across consumer subscriptions, book sales, employer-sponsored wellness programs, coaching fees, and referral commissions, anchored by Dave Ramsey's proprietary 7 Baby Steps debt-elimination and wealth-building methodology.

Product overview

Ramsey Solutions offers a comprehensive ecosystem of financial education products and services built around Dave Ramsey's Baby Steps methodology. The portfolio centers on EveryDollar (free/premium budgeting app with 10M+ downloads), Ramsey+ subscription bundling Financial Peace University courses, calculators, and exclusive content, and Financial Peace University as the flagship 9-week educational course. The company operates multiple business segments: B2C products including publishing (Ramsey Press with 26 bestselling books), live events, and consumer apps; Ramsey Education providing Foundations in Personal Finance curriculum to over 50% of U.S. high schools; and EntreLeadership offering business coaching and leadership development. The RamseyTrusted network connects consumers with vetted professionals, while SmartDollar provides workplace financial wellness benefits. The Ramsey Network encompasses multiple media shows reaching 1.5 billion downloads, and the company has integrated AI features including Ramsey AI for meeting support and personalized recommendations.

Differentiator

Problem solved

Functional benefit

Brands

• EveryDollar: Free budget app for personal financial planning
• Financial Peace University (FPU)
• Ramsey Network
• Ramsey+
• SmartDollar
• Ramsey Education
• EntreLeadership
• Ramsey Press
• RamseyTrusted
• Together App
• The Ramsey Show
• The Dr. John Delony Show
• The Rachel Cruze Show
• Smart Money Happy Hour
• The Fine Print
• The EntreLeadership Podcast

Products and services

• EveryDollar Budget App Free and premium web/mobile budgeting application that helps users create, track, and manage budgets using the zero-based budgeting method aligned with Ramsey's Baby Steps methodology.
• Ramsey+ Subscription

Quantifiable outcome

• 10 million families impacted through Financial Peace University
• +6 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• U-HaulcoreStrategic or Co-development Partner · 1 October 2021U-Haul partnered with Ramsey Solutions to provide SmartDollar financial wellness benefit to employees. Employees using SmartDollar reached $1 billion milestone, demonstrating tangible financial outcomes for U-Haul team members.
• Mint MobileminorGTM or Marketing Partner · 1 April 2021Mint Mobile co-sponsored Teacher Appreciation Giveaway with Ramsey Solutions during National Financial Literacy Month, providing mobile service prizes to winning teachers.
• Army National GuardminorStrategic or Co-development Partner · 30 November 2020Army National Guard sponsored Ramsey Education's Foundations in Personal Finance curriculum, providing it to over 30,000 students. Partnership supports military families with financial literacy education.
• Jackson Charitable FoundationcoreStrategic or Co-development Partner · 14 September 2020Jackson Charitable Foundation donation enabled 500 high schools across the country to teach Ramsey Education's Foundations in Personal Finance curriculum at no cost to schools.
• IPS (Ingram Publisher Services)coreChannel Partner/ Reseller/ DistributorIPS handles field sales accounts for Ramsey Press book distribution. Provides order submission through IPS representative, online cart, phone, fax, and email. Primary distribution channel for physical bookstore sales.
• edelweiss.plusminorChannel Partner/ Reseller/ DistributorEdelweiss catalog platform provides online catalog access for Ramsey Press titles, enabling retailers and librarians to discover and order books.
• Brian Horvath (National Accounts)minorChannel Partner/ Reseller/ DistributorNational accounts representative for Ramsey Press handling bulk orders and national account relationships for bookstores and retailers.
• Apple App StorecoreTechnology or IntegrationPlatform provider for EveryDollar, Ramsey Network, and Ramsey Audiobooks mobile applications distributed through iOS App Store.
• Google Play StorecoreTechnology or IntegrationPlatform provider for EveryDollar and Ramsey mobile applications distributed through Android Google Play Store.

Scale indicators15 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• YNAB (You Need A Budget): YNAB is a subscription budgeting app built on zero-based budgeting principles, with a paid-only model and active community. Like EveryDollar, it teaches a methodology-driven approach to budgeting and competes for the same debt-conscious consumer demographic.
• Empower (Personal Capital): Empower (formerly Personal Capital) combines free PFM tools with wealth management services, mirroring the Ramsey combination of free budgeting (EveryDollar) and paid referrals to advisors (SmartVestor). Both target engaged personal finance consumers at high net-worth thresholds.
• NerdWallet: NerdWallet operates a financial content and comparison platform with lead-generation revenue from financial product referrals. Like Ramsey, NerdWallet monetizes financial education audiences through partner referrals for credit cards, insurance, and investment products, targeting similar consumer demographics.
• SmartAsset: SmartAsset provides financial education content and matches consumers with vetted financial advisors, tax professionals, and insurance agents - structurally identical to Ramsey's SmartVestor and RamseyTrusted referral networks. Both operate in the consumer financial education-to-lead-generation funnel.
• The Money Guy Show: The Money Guy Show (Brian Preston) is a podcast-driven financial education platform targeting affluent consumers with wealth-building advice. It competes directly with Ramsey Network for the same financial-content audience and operates with a similar advisor-referral monetization model.
• Clark Howard: Clark.com is a consumer advocacy and money-saving platform run by Clark Howard through radio shows and podcasts. It competes with Ramsey Network for the same deal-seeking, debt-averse consumer audience and offers product recommendations through similar content-driven channels.

Emerging players

• Monarch Money: Monarch Money is a subscription-based budgeting and PFM app launched by former Mint employees, directly competing with EveryDollar for budget-conscious consumers. It focuses on collaborative budgeting and modern UX that appeals to the same debt-payoff demographic.
• Rocket Money: Rocket Money (formerly Truebill) combines budgeting with subscription cancellation and savings features in a freemium model. It competes with EveryDollar Premium for consumers seeking to automate budgeting and cut recurring expenses to redirect money toward debt payoff or savings goals.

Broad incumbents

• SoFi: SoFi is a member-based personal finance platform offering banking, lending, investing, and financial education content. As a broad incumbent, it competes with Ramsey's banking-adjacent and investing content but does not match the personality-driven radio/podcast ecosystem or the biblically-based positioning.
• Betterment: Betterment is a leading robo-advisor with educational content and tools for self-directed investors. It is comparable as part of the broader wealth-building ecosystem that SmartVestor referrals connect into, though it bypasses the human advisor relationship that Ramsey monetizes.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles13 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

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